Compare Omnisend and OneSignal 
Featured Products
At a Glance
Market Segments
Small-Business (92.2% of reviews)
Small-Business (64.8% of reviews)
Entry-Level Pricing
$0.00 Per Month
Free
Omnisend
Star Rating
(1,171)4.6 out of 5
Market Segments
Small-Business (92.2% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 3 pricing plansOneSignal
Star Rating
(1,172)4.7 out of 5
Market Segments
Small-Business (64.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Omnisend excels in providing a user-friendly interface, with many users appreciating its simplicity and the helpfulness of customer support. Recent feedback highlights the effectiveness of their AI chatbot in resolving issues, making it a great choice for those who value ease of use.
- Users say that OneSignal's free plan is a standout feature, offering impressive functionality without any cost. This makes it particularly appealing for small businesses or startups looking to manage their push notifications without a financial commitment.
- According to verified reviews, Omnisend's pricing structure is a significant advantage, as it does not automatically upgrade with increased active profiles. Users appreciate the fixed plans, which help them manage costs effectively compared to other platforms.
- Reviewers mention that OneSignal is incredibly intuitive and easy to set up, allowing users to get everything running with minimal effort. This ease of implementation is a key factor for those who want to quickly launch their marketing campaigns.
- G2 reviewers highlight that while Omnisend has a strong performance in email marketing features, such as automated email responses and dynamic content, OneSignal shines in the push notification space, where it has received higher satisfaction ratings.
- Users report that Omnisend's capabilities in campaign performance tracking and audience insights are particularly robust, making it a solid choice for businesses focused on optimizing their marketing strategies through data-driven decisions.
Pricing
Entry-Level Pricing
Omnisend
Free
$0.00
Per Month
Best for starting businesses or for exploring Omnisend
- Email campaigns up to 500 /month
- Up to 60 international SMS & 500 Web Push
- Professional Looking Email Templates
OneSignal
Free
Free
Start with OneSignal's Free Plan which offers powerful messaging with an easy setup.
- 10,000 free monthly email sends
- Unlimited mobile push sends
- In-App messaging
Free Trial
Omnisend
Free Trial is available
OneSignal
Free Trial is available
Ratings
Meets Requirements
8.9
923
9.0
646
Ease of Use
9.1
927
9.3
994
Ease of Setup
9.0
551
8.9
551
Ease of Admin
9.2
431
9.0
377
Quality of Support
9.1
844
9.0
597
Has the product been a good partner in doing business?
9.2
418
9.1
353
Product Direction (% positive)
9.1
900
9.0
626
Features by Category
Email Marketing
9.0
701
|
Verified
8.6
99
9.2
672
|
Verified
8.9
97
8.9
665
|
Verified
8.9
96
9.1
629
8.6
91
Online Marketing
8.6
571
|
Verified
Feature Not Available
8.6
556
|
Verified
8.7
96
8.6
476
|
Verified
8.6
99
8.8
608
|
Verified
9.1
96
8.5
460
Feature Not Available
Lead Management
8.6
483
|
Verified
Feature Not Available
8.6
494
|
Verified
8.5
91
8.7
571
|
Verified
9.2
97
8.3
337
Feature Not Available
8.6
457
|
Verified
8.7
92
8.7
518
|
Verified
8.5
93
8.5
471
|
Verified
8.7
96
8.3
351
|
Verified
8.4
86
Campaign Management
8.7
477
|
Verified
Feature Not Available
8.2
352
Feature Not Available
8.2
376
|
Verified
Feature Not Available
8.2
358
Feature Not Available
Social
7.9
354
Feature Not Available
8.2
423
|
Verified
8.4
89
8.2
400
|
Verified
Feature Not Available
8.1
382
|
Verified
Feature Not Available
8.0
370
|
Verified
Feature Not Available
Reporting & Analytics
8.9
624
|
Verified
8.7
102
8.6
546
|
Verified
8.6
89
8.6
505
|
Verified
8.1
88
8.7
516
|
Verified
8.1
86
7.8
273
Feature Not Available
Platform
8.5
421
|
Verified
8.6
98
8.9
402
|
Verified
8.5
92
8.9
293
|
Verified
8.3
101
8.5
330
|
Verified
8.2
62
8.1
297
|
Verified
8.2
64
9.1
406
|
Verified
8.9
101
8.7
316
|
Verified
8.0
86
Agentic AI - Marketing Automation
7.4
117
7.3
5
7.5
114
8.0
5
7.5
115
8.3
5
7.4
115
8.0
5
7.5
115
7.3
5
7.5
115
8.0
5
Integration
8.7
389
|
Verified
8.2
92
8.6
366
|
Verified
8.6
100
8.4
334
|
Verified
8.1
90
Administration
8.5
97
Not enough data
8.5
95
Not enough data
8.6
87
Not enough data
8.9
93
Not enough data
8.2
74
Not enough data
8.4
80
Not enough data
Integrations
8.1
72
Not enough data
8.1
71
Not enough data
8.0
70
Not enough data
8.0
76
Not enough data
Platform
8.7
73
Not enough data
8.4
65
Not enough data
8.3
61
Not enough data
8.4
68
Not enough data
8.4
71
Not enough data
8.7
78
Not enough data
8.6
69
Not enough data
9.0
83
Not enough data
Campaigns
9.2
100
8.9
465
9.3
97
9.1
456
9.3
91
8.6
411
9.2
94
8.8
461
9.1
90
8.8
449
Analytics
9.4
99
8.5
445
9.3
99
8.4
439
Optimization
9.0
78
8.4
387
9.0
94
8.6
425
9.1
87
8.8
433
9.2
95
8.7
425
Agentic AI - Push Notification
7.5
21
7.0
14
7.3
21
7.1
14
7.7
21
6.9
14
Templates
8.4
409
|
Verified
Not enough data
7.4
291
|
Verified
Not enough data
8.1
289
Not enough data
8.5
225
Not enough data
Edit
8.4
386
|
Verified
Not enough data
8.7
397
|
Verified
Not enough data
8.3
318
|
Verified
Not enough data
Logistics
8.7
390
|
Verified
Not enough data
8.0
321
|
Verified
Not enough data
8.6
362
|
Verified
Not enough data
8.5
211
Not enough data
Generative AI
7.7
107
Not enough data
7.6
106
Not enough data
Agentic AI - Email Template Builder
6.9
72
Not enough data
7.0
71
Not enough data
Text Messaging
8.9
119
|
Verified
9.1
35
7.6
96
|
Verified
Feature Not Available
8.7
107
|
Verified
9.1
35
8.3
97
|
Verified
Feature Not Available
8.5
108
|
Verified
8.2
33
8.6
95
8.5
34
8.5
89
8.9
36
8.4
83
9.1
32
SMS Platform
8.6
121
|
Verified
8.9
34
9.0
127
|
Verified
8.8
34
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
76
|
Verified
8.5
31
8.5
74
|
Verified
9.1
35
Agentic AI - SMS Marketing
7.7
33
Not enough data
7.9
33
Not enough data
7.8
33
Not enough data
7.8
34
Not enough data
7.6
34
Not enough data
7.8
33
Not enough data
Design and Customization
8.3
56
Not enough data
8.3
55
Not enough data
8.7
54
Not enough data
8.8
54
Not enough data
Campaigns
8.6
53
Not enough data
8.4
53
Not enough data
8.3
54
Not enough data
8.5
53
Not enough data
Integrations
8.0
53
Not enough data
7.5
53
Not enough data
9.0
55
Not enough data
7.5
54
Not enough data
Generative AI
7.5
52
Not enough data
Agentic AI - Vulnerability Scanner
7.3
51
Not enough data
7.2
50
Not enough data
Page Customization
9.2
24
Not enough data
8.8
25
Not enough data
8.7
23
Not enough data
8.7
23
Not enough data
Page Optimization
8.7
23
Not enough data
9.2
23
Not enough data
9.1
23
Not enough data
8.1
23
Not enough data
Integrations
9.5
24
Not enough data
9.3
25
Not enough data
9.0
23
Not enough data
Generative AI
8.0
23
Not enough data
Agentic AI - Landing Page Builders
8.0
23
Not enough data
Messaging Channels
Not enough data
8.0
82
Not enough data
8.7
95
Not enough data
7.2
70
Not enough data
Feature Not Available
Administration
Not enough data
9.2
120
Not enough data
9.2
123
Not enough data
9.0
124
Not enough data
8.9
119
Agentic AI - Personalization
6.9
40
Not enough data
7.0
40
Not enough data
7.3
40
Not enough data
6.9
40
Not enough data
7.1
40
Not enough data
7.1
39
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
Not enough data
8.7
97
Not enough data
8.7
170
|
Verified
Not enough data
8.2
142
Not enough data
8.3
151
Campaigns
Not enough data
8.7
147
|
Verified
Not enough data
9.5
194
|
Verified
Not enough data
8.1
80
Not enough data
Feature Not Available
Not enough data
8.4
138
Not enough data
8.8
181
Engagement
Not enough data
8.2
135
Platform
Not enough data
8.9
148
Not enough data
9.0
156
|
Verified
Not enough data
8.7
141
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Omnisend and OneSignal are categorized as SMS Marketing, Push Notification, and Marketing Automation
Unique Categories
Omnisend is categorized as Email Template Builder, Personalization, Transactional Email, Landing Page Builders, and Pop-Up Builder
Reviews
Reviewers' Company Size
Omnisend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
OneSignal
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
22.2%
Apparel & Fashion
16.4%
Consumer Goods
8.0%
Marketing and Advertising
6.4%
Health, Wellness and Fitness
5.6%
Other
41.4%
Computer Software
13.0%
Information Technology and Services
10.2%
Financial Services
6.1%
Health, Wellness and Fitness
4.5%
Computer Games
4.0%
Other
62.2%
Alternatives
Discussions
Omnichannel marketing
3 Comments
NC
Omnichannel marketing is a strategy that businesses use to create a seamless and integrated experience for customers across multiple channels, both online...Read more
Is Omnisend better than Mailchimp?
2 Comments
MS
Yes, it is SO much easier to use and integrate. It's a lot more user-friendly. Read more
Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?
2 Comments
NB
If the activity you are referring to is: campaign tracking, conversion tracking, website visitor tracking. Then let me tell you that all these tracking...Read more
What is OneSignal used for?
3 Comments
VS
Marketing Message, Mail and Notification send to your customer with easy usable tools.Read more
When will you add monitization options?
2 Comments
KH
OneSignal is not a monetization platform/ad network.
But you can generate income with the help of onesignal through other ad networks by sending push...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
