Introducing G2.ai, the future of software buying.Try now
Compare Omnisend and eSputnik 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Claspo
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Saleswings
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
GetResponse
Visit Website
At a Glance
Market Segments
Small-Business (92.4% of reviews)
Small-Business (60.7% of reviews)
Entry-Level Pricing
$0.00 Per Month
$0.00 2500 Emails
Omnisend
Star Rating
(1,147)4.6 out of 5
Market Segments
Small-Business (92.4% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 3 pricing planseSputnik
Star Rating
(64)4.8 out of 5
Market Segments
Small-Business (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 2500 Emails
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Omnisend excels in its Ease of Use with a score of 9.1, making it a favorite among small businesses for its intuitive interface, while eSputnik, with a score of 9.2, also offers a user-friendly experience but is noted for slightly more complex features that may require additional learning.
- Reviewers mention that eSputnik shines in Quality of Support, scoring 9.5 compared to Omnisend's 9.0. Users appreciate eSputnik's responsive customer service and extensive documentation, which helps in resolving issues quickly.
- G2 users highlight that Omnisend's Email Deliverability Management is rated at 8.8, which some users find less effective compared to eSputnik's impressive score of 9.6, where users report higher success rates in reaching inboxes without landing in spam.
- Reviewers say that eSputnik's Dynamic Content feature, rated at 9.7, allows for more personalized marketing campaigns, while Omnisend's score of 8.6 indicates it may not offer the same level of customization, which can be a drawback for users looking for advanced personalization.
- Users on G2 report that Omnisend's Automated Email Responses feature scores 9.1, which is effective for basic automation needs, but eSputnik's 9.4 rating indicates a more robust automation capability that users find beneficial for complex workflows.
- Reviewers mention that eSputnik's Segmentation capabilities, scoring 9.7, are superior to Omnisend's 8.8, allowing users to create more targeted campaigns based on detailed customer data, which is crucial for maximizing engagement and conversion rates.
Pricing
Entry-Level Pricing
Omnisend
Free
$0.00
Per Month
Best for starting businesses or for exploring Omnisend
- Email campaigns up to 500 /month
- Up to 60 international SMS & 500 Web Push
- Professional Looking Email Templates
eSputnik
FREE
$0.00
2500 Emails
Get started for free. No credit card required. After a sign-up, you receive 2,500 emails and 10 SMS to test the service. We can also create one free email template designed in the corporate style of your website.
- free individual email template design;
- free subscription form;
- free package with 2500 emails and 10 SMS;
Free Trial
Omnisend
Free Trial is available
eSputnik
Free Trial is available
Ratings
Meets Requirements
8.9
905
9.4
57
Ease of Use
9.1
908
9.2
57
Ease of Setup
9.0
532
9.4
12
Ease of Admin
9.2
423
9.2
12
Quality of Support
9.1
826
9.6
56
Has the product been a good partner in doing business?
9.2
410
9.9
12
Product Direction (% positive)
9.1
881
9.6
56
Features by Category
Email Marketing
9.0
690
|
Verified
9.2
46
|
Verified
9.2
664
|
Verified
9.6
38
|
Verified
8.9
657
|
Verified
9.6
44
|
Verified
9.1
619
9.4
45
|
Verified
Online Marketing
8.5
564
|
Verified
9.0
16
|
Verified
8.6
551
|
Verified
9.7
40
|
Verified
8.6
471
|
Verified
9.0
41
|
Verified
8.8
603
|
Verified
9.5
42
|
Verified
8.5
458
9.1
26
|
Verified
Lead Management
8.6
480
|
Verified
8.9
23
|
Verified
8.6
493
|
Verified
9.5
29
|
Verified
8.7
564
|
Verified
9.7
45
|
Verified
8.3
336
9.5
36
|
Verified
8.6
455
|
Verified
9.0
30
|
Verified
8.6
513
|
Verified
9.6
42
|
Verified
8.6
466
|
Verified
9.3
41
|
Verified
8.3
350
|
Verified
9.3
29
|
Verified
Campaign Management
8.7
476
|
Verified
9.3
34
|
Verified
8.2
350
9.7
29
|
Verified
8.2
375
|
Verified
9.6
28
8.2
356
9.5
28
Social
7.9
353
8.7
14
8.2
422
|
Verified
8.5
10
|
Verified
8.2
399
|
Verified
9.0
15
|
Verified
8.1
381
|
Verified
9.3
18
8.0
369
|
Verified
9.4
11
Reporting & Analytics
8.9
618
|
Verified
9.4
43
|
Verified
8.6
543
|
Verified
9.4
34
|
Verified
8.6
501
|
Verified
9.7
39
|
Verified
8.7
513
|
Verified
9.1
29
|
Verified
7.8
271
9.0
21
Platform
8.6
415
|
Verified
9.6
8
|
Verified
8.9
397
|
Verified
9.8
8
|
Verified
8.9
288
|
Verified
10.0
8
|
Verified
8.5
328
|
Verified
9.0
5
|
Verified
8.1
296
|
Verified
10.0
5
|
Verified
9.1
401
|
Verified
10.0
9
|
Verified
8.7
315
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.4
115
Not enough data
7.5
112
Not enough data
7.5
113
Not enough data
7.4
114
Not enough data
7.5
114
Not enough data
7.5
114
Not enough data
Integration
8.7
387
|
Verified
9.8
9
|
Verified
8.6
364
|
Verified
10.0
7
|
Verified
8.4
333
|
Verified
9.7
6
|
Verified
Administration
8.4
93
Not enough data
8.4
92
Not enough data
8.6
86
Not enough data
8.9
89
Not enough data
8.2
73
Not enough data
8.4
79
Not enough data
Integrations
8.1
71
Not enough data
8.1
70
Not enough data
7.9
69
Not enough data
8.0
74
Not enough data
Platform
8.7
72
Not enough data
8.4
64
Not enough data
8.3
60
Not enough data
8.4
67
Not enough data
8.4
70
Not enough data
8.7
77
Not enough data
8.5
68
Not enough data
8.9
80
Not enough data
Campaigns
9.2
99
9.3
23
9.3
96
9.7
24
9.3
90
8.6
23
9.2
93
9.3
20
9.1
89
9.1
23
Analytics
9.4
98
9.4
23
9.3
98
8.8
21
Optimization
9.0
77
9.4
21
9.0
93
9.6
23
9.1
86
8.6
22
9.2
94
9.5
22
Agentic AI - Push Notification
7.7
20
Not enough data
7.4
20
Not enough data
7.8
20
Not enough data
Templates
8.4
407
|
Verified
Not enough data
7.4
290
|
Verified
Not enough data
8.1
288
Not enough data
8.5
224
Not enough data
Edit
8.4
384
|
Verified
Not enough data
8.7
395
|
Verified
Not enough data
8.3
316
|
Verified
Not enough data
Logistics
8.7
389
|
Verified
Not enough data
8.0
320
|
Verified
Not enough data
8.6
360
|
Verified
Not enough data
8.5
210
Not enough data
Generative AI
7.7
106
Not enough data
7.7
105
Not enough data
Agentic AI - Email Template Builder
6.9
71
Not enough data
7.0
70
Not enough data
Text Messaging
8.9
116
|
Verified
Not enough data
7.7
95
|
Verified
Not enough data
8.7
107
|
Verified
Not enough data
8.3
97
|
Verified
Not enough data
8.5
108
|
Verified
Not enough data
8.6
95
Not enough data
8.4
87
Not enough data
8.4
80
Not enough data
SMS Platform
8.6
119
|
Verified
Not enough data
9.0
124
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
|
Verified
Not enough data
8.5
74
|
Verified
Not enough data
Agentic AI - SMS Marketing
7.7
33
Not enough data
7.9
33
Not enough data
7.8
33
Not enough data
7.7
33
Not enough data
7.5
33
Not enough data
7.8
33
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
8.4
54
Not enough data
8.3
53
Not enough data
8.8
53
Not enough data
8.8
52
Not enough data
Campaigns
8.6
51
Not enough data
8.5
52
Not enough data
8.3
52
Not enough data
8.5
51
Not enough data
Integrations
7.9
52
Not enough data
7.4
52
Not enough data
9.0
53
Not enough data
7.5
53
Not enough data
Generative AI
7.6
51
Not enough data
Agentic AI - Vulnerability Scanner
7.3
50
Not enough data
7.2
49
Not enough data
Page Customization
9.2
23
Not enough data
9.0
24
Not enough data
8.9
22
Not enough data
8.7
22
Not enough data
Page Optimization
8.7
22
Not enough data
9.2
22
Not enough data
9.1
22
Not enough data
8.1
22
Not enough data
Integrations
9.6
23
Not enough data
9.4
24
Not enough data
9.0
22
Not enough data
Generative AI
8.1
22
Not enough data
Agentic AI - Landing Page Builders
8.1
22
Not enough data
Agentic AI - Personalization
6.9
39
Not enough data
7.1
39
Not enough data
7.4
39
Not enough data
6.9
39
Not enough data
7.1
39
Not enough data
7.1
38
Not enough data
Categories
Categories
Shared Categories
Omnisend and eSputnik are categorized as Push Notification and Marketing Automation
Unique Categories
Omnisend is categorized as SMS Marketing, Email Template Builder, Personalization, Transactional Email, Landing Page Builders, and Pop-Up Builder
eSputnik is categorized as Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Omnisend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
eSputnik
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
22.4%
Apparel & Fashion
16.4%
Consumer Goods
8.0%
Marketing and Advertising
6.2%
Health, Wellness and Fitness
5.7%
Other
41.2%
Information Technology and Services
26.2%
Marketing and Advertising
23.0%
Computer Software
18.0%
Internet
4.9%
Non-Profit Organization Management
3.3%
Other
24.6%
Alternatives
Discussions
Is there a way -like Drip tracking pixel- to track my Squarespace website activity in OMNISEND?
2 Comments
NB
If the activity you are referring to is: campaign tracking, conversion tracking, website visitor tracking. Then let me tell you that all these tracking...Read more
Is Omnisend better than Mailchimp?
2 Comments
MS
Yes, it is SO much easier to use and integrate. It's a lot more user-friendly. Read more
Omnichannel marketing
2 Comments
NC
Omnichannel marketing is a strategy that businesses use to create a seamless and integrated experience for customers across multiple channels, both online...Read more
eSputnik has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
