# Omnia Retail vs Pricefx Comparison
---
## AI Generated Summary
- Users report that Pricefx excels in its "Quality of Support," with a score of 8.2, while Omnia Retail shines even brighter with a score of 9.1, indicating a more responsive and helpful support team.
- Reviewers mention that the "Ease of Setup" is significantly better in Omnia Retail, scoring 8.3 compared to Pricefx's 7.0, making it a more user-friendly option for new users.
- G2 users highlight that Pricefx offers superior "Configured Pricing" capabilities with a score of 8.1, while Omnia Retail's configuration features, such as "Configuration Rules," scored lower at 7.5, suggesting Pricefx may provide more robust pricing solutions.
- Users on G2 note that Omnia Retail's "Ease of Use" is rated higher at 8.3 compared to Pricefx's 7.7, indicating that Omnia Retail may be more intuitive for everyday users.
- Reviewers say that Pricefx's "Customizability: Variables and Fields" is rated at 8.4, which is a strong point, but Omnia Retail's overall flexibility in "Template Creation and Flexibility" scored lower at 7.9, suggesting Pricefx may offer more customization options.
- Users report that both platforms have similar star ratings of 4.4, but Pricefx is more tailored for "Enterprise" users (67.3% of reviews), while Omnia Retail is favored by "Mid-Market" users (46.3% of reviews), indicating different target audiences for each software.



| | Omnia Retail | Pricefx | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 99 | 128 | 
| **Largest Market Segment** | Mid-Market (48.9% of reviews) | Enterprise (63.7% of reviews) | 
| **Entry Level Price** | Starting at €399.00 | No pricing available | 

---
## Top Pros & Cons

### Omnia Retail

Pros:
- Customer Support (16 reviews)
- Helpful (12 reviews)

Cons:
- Missing Features (5 reviews)
- Limited Customization (3 reviews)

### Pricefx

Pros:
- Ease of Use (5 reviews)
- Flexibility (5 reviews)

Cons:
- Complex Implementation (2 reviews)
- Difficult Learning Process (2 reviews)

---
## Ratings Comparison
| Rating | Omnia Retail | Pricefx | 
|---|---|---|
  | **Meets Requirements** | 8.2 (69 reviews) | 8.3 (97 reviews) | 
  | **Ease of Use** | 8.3 (78 reviews) | 7.7 (100 reviews) | 
  | **Ease of Setup** | 8.3 (43 reviews) | 7.2 (82 reviews) | 
  | **Ease of Admin** | 8.5 (26 reviews) | 7.6 (70 reviews) | 
  | **Quality of Support** | 9.1 (71 reviews) | 8.4 (95 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (26 reviews) | 8.7 (70 reviews) | 
  | **Product Direction (% positive)** | 8.8 (69 reviews) | 9.2 (91 reviews) | 

---
## Pricing

### Omnia Retail

#### Entry-Level Pricing

Plan: SMB Pricing Solutions

Price: Starting at €399.00

Description: Single-shop dynamic pricing and price monitoring solutions for SMB retailers and brands to automate pricing, make smarter decisions, and quickly boost revenue and margins. Streamlined onboarding process to get started within an instance.

Key Features:
- Single-shop Setup
- Price Monitoring | Pricing data from any competitor, reseller or domain
- Dynamic Pricing | Automate your pricing strategies

[Browse all 2 editions](https://www.g2.com/products/omnia-retail/pricing)

#### Free Trial

No

### Pricefx

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### CPQ

| Product | Score | Reviews |
|---|---|---|
| **Omnia Retail** | N/A | N/A |
| **Pricefx** | 7.8/10 | 46 |

#### Configuration - cpq

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Product Catalog** | Not enough data | 8.0 (23 reviews) ✓ Verified | 
| **Guided Selling** | Not enough data | 7.2 (15 reviews) ✓ Verified | 
| **Configuration Rules** | Not enough data | 7.3 (23 reviews) ✓ Verified | 
| **Price Configuration** | Not enough data | 7.8 (25 reviews) ✓ Verified | 
| **Visual Configuration** | Not enough data | 7.1 (21 reviews) ✓ Verified | 

#### Pricing

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Pricing Flexibility** | Not enough data | 8.6 (28 reviews) ✓ Verified | 
| **Discounting** | Not enough data | 8.0 (23 reviews) ✓ Verified | 
| **Commerical Rules** | Not enough data | 7.9 (20 reviews) | 
| **Terms and Conditions** | Not enough data | 7.7 (21 reviews) ✓ Verified | 
| **Approval Workflow** | Not enough data | 8.5 (24 reviews) ✓ Verified | 
| **Renewals** | Not enough data | 7.7 (17 reviews) ✓ Verified | 

#### Quoting

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Grouping** | Not enough data | 7.9 (20 reviews) ✓ Verified | 
| **Version Control** | Not enough data | 7.5 (21 reviews) ✓ Verified | 
| **Quote Document Generation** | Not enough data | 7.9 (19 reviews) ✓ Verified | 
| **Ordering** | Not enough data | 7.4 (13 reviews) ✓ Verified | 
| **Contracts** | Not enough data | 7.6 (14 reviews) ✓ Verified | 

#### Admin

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Configuration Ease of Admin** | Not enough data | 7.3 (34 reviews) ✓ Verified | 
| **Pricing Administration** | Not enough data | 7.1 (34 reviews) | 
| **Workflow Management** | Not enough data | 7.8 (31 reviews) ✓ Verified | 
| **Document Management** | Not enough data | 6.6 (27 reviews) ✓ Verified | 

#### Channels

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Mobile User Support** | Not enough data | 6.5 (13 reviews) ✓ Verified | 
| **Channel Partner Support** | Not enough data | 7.1 (14 reviews) ✓ Verified | 
| **eCommerce** | Not enough data | 7.2 (13 reviews) ✓ Verified | 

#### Platform

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **CRM Integration** | Not enough data | 6.7 (20 reviews) ✓ Verified | 
| **Integration API** | Not enough data | 7.7 (28 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 7.5 (25 reviews) ✓ Verified | 
| **Scalability** | Not enough data | 8.1 (34 reviews) ✓ Verified | 
| **Reporting and Dashboards** | Not enough data | 7.3 (32 reviews) ✓ Verified | 
| **ERP Integration** | Not enough data | Not enough data | 

#### Generative AI - cpq

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Dynamic Quoting** | Not enough data | Not enough data | 
| **Dynamic Pricing** | Not enough data | Not enough data | 
| **Personalized Sale Recommendations** | Not enough data | Not enough data | 

### Proposal

| Product | Score | Reviews |
|---|---|---|
| **Omnia Retail** | N/A | N/A |
| **Pricefx** | 7.7/10 | 21 |

#### Document Creation

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Customizability: Variables and Fields** | Not enough data | 8.5 (18 reviews) ✓ Verified | 
| **Template Creation and Flexibility** | Not enough data | 7.9 (16 reviews) ✓ Verified | 
| **Rich Media** | Not enough data | 6.8 (11 reviews) ✓ Verified | 
| **Online Document Creation** | Not enough data | 7.5 (10 reviews) ✓ Verified | 
| **PDF Creation** | Not enough data | 7.8 (9 reviews) ✓ Verified | 
| **Custom Branding** | Not enough data | 8.0 (10 reviews) ✓ Verified | 

#### Workflow

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Document Builder Interface** | Not enough data | 7.9 (8 reviews) ✓ Verified | 
| **Collaborative Creation** | Not enough data | 8.5 (9 reviews) ✓ Verified | 
| **Assembly and Approval Workflows** | Not enough data | 8.1 (12 reviews) ✓ Verified | 

#### Analytics

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Engagement Tracking** | Not enough data | Feature Not Available | 
| **Proposal Effectiveness Reporting** | Not enough data | Feature Not Available | 
| **Reporting and Dashboards** | Not enough data | 7.4 (18 reviews) ✓ Verified | 

#### Administration and Platform

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **User, Role, and Access Management** | Not enough data | 8.0 (19 reviews) ✓ Verified | 
| **Alerts and Notifications** | Not enough data | 7.5 (14 reviews) ✓ Verified | 
| **CRM Integration** | Not enough data | 7.6 (9 reviews) ✓ Verified | 
| **E-Signature Integration** | Not enough data | 7.2 (6 reviews) ✓ Verified | 
| **CPQ Integration** | Not enough data | Feature Not Available | 
| **API / Integrations** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

### Retail Pricing

| Product | Score | Reviews |
|---|---|---|
| **Omnia Retail** | 7.9/10 | 49 |
| **Pricefx** | N/A | N/A |

#### Platform Additional Functionality

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Dashboard** | 7.9 (47 reviews) | Not enough data | 
| **Cloud** | 7.7 (37 reviews) | Not enough data | 
| **On-Premise** | Feature Not Available | Not enough data | 

#### Platform Data

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Visualization** | 7.7 (45 reviews) | Not enough data | 
| **Platform Search** | 7.7 (37 reviews) | Not enough data | 
| **Dashboard** | 8.1 (44 reviews) | Not enough data | 
| **Alerts and Notifications** | 7.8 (26 reviews) | Not enough data | 

#### Platform Basics

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Reporting** | 7.9 (45 reviews) | Not enough data | 
| **Interoperability** | 8.0 (41 reviews) | Not enough data | 
| **Performance** | 8.6 (45 reviews) | Not enough data | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **Omnia Retail** | N/A | N/A |
| **Pricefx** | 8.2/10 | 17 |

#### Customer Requirements

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Quoting** | Not enough data | 8.9 (11 reviews) | 
| **Configuration** | Not enough data | 8.3 (14 reviews) | 
| **Pricing** | Not enough data | 8.9 (15 reviews) | 

#### Contracts

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Creation** | Not enough data | 7.2 (10 reviews) | 
| **Negotiation** | Not enough data | 6.7 (7 reviews) | 
| **Execution** | Not enough data | 7.0 (11 reviews) | 

#### Revenue

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Invoicing** | Not enough data | Feature Not Available | 
| **Matching** | Not enough data | Feature Not Available | 
| **Recognition** | Not enough data | Feature Not Available | 

### Rebate Management

| Product | Score | Reviews |
|---|---|---|
| **Omnia Retail** | N/A | N/A |
| **Pricefx** | 7.4/10 | 6 |

#### Rebate Program - Rebate Management

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Rebate agreements** | Not enough data | 7.8 (6 reviews) | 
| **Rebate calculation** | Not enough data | 7.8 (6 reviews) | 
| **Program creation** | Not enough data | 6.4 (6 reviews) | 
| **Rebate match** | Not enough data | 7.5 (6 reviews) | 

#### Analytics & Reporting - Rebate Management

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Rebate programs** | Not enough data | 8.3 (6 reviews) | 
| **Vizualization** | Not enough data | 7.5 (6 reviews) | 
| **Prediction** | Not enough data | 6.7 (6 reviews) | 

#### Collaboration - Rebate Management

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Internal Communication** | Not enough data | 7.8 (6 reviews) | 
| **External Communication** | Not enough data | 7.2 (6 reviews) | 

#### Integration - Rebate Management

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Sales Data source** | Not enough data | 7.8 (6 reviews) | 
| **Payments** | Not enough data | 6.9 (6 reviews) | 

### Pricing

| Product | Score | Reviews |
|---|---|---|
| **Omnia Retail** | N/A | N/A |
| **Pricefx** | 9.2/10 | 8 |

#### Platform - Pricing

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Dynamic Pricing** | Not enough data | 9.3 (5 reviews) | 
| **Customer Segmentation** | Not enough data | 8.7 (5 reviews) | 
| **Price Execution** | Not enough data | Not enough data | 
| **Price Management** | Not enough data | 9.0 (5 reviews) | 
| **Price Monitoring** | Not enough data | Not enough data | 
| **Approved Workflows** | Not enough data | Not enough data | 
| **Pricing Analytics** | Not enough data | 9.7 (5 reviews) | 
| **Omnichannel Pricing** | Not enough data | Not enough data | 

#### Integration - Pricing

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **ERP Integration** | Not enough data | Not enough data | 
| **Integration API** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

#### Artificial Intelligence - Pricing

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Price Optimization** | Not enough data | Not enough data | 
| **Personalized Pricing** | Not enough data | Not enough data | 
| **Real-time Insights** | Not enough data | Not enough data | 

#### Agentic AI - Pricing

| Feature | Omnia Retail | Pricefx | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

---
## Categories

**Unique to Omnia Retail (1):** [Retail Pricing Software](https://www.g2.com/categories/retail-pricing)

**Unique to Pricefx (5):** [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [Proposal Software](https://www.g2.com/categories/proposal), [Pricing Software](https://www.g2.com/categories/pricing), [CPQ Software](https://www.g2.com/categories/cpq), [Rebate Management Software](https://www.g2.com/categories/rebate-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Omnia Retail | Pricefx | 
|---|---|---|
| **Small-Business** | 28.4% | 12.9% | 
| **Mid-Market** | 48.9% | 23.4% | 
| **Enterprise** | 22.7% | 63.7% | 

### By Industry

#### Omnia Retail

- **Retail:** 41.5%
- **Consumer Electronics:** 12.8%
- **Furniture:** 7.4%
- **Sports:** 5.3%
- **Sporting Goods:** 5.3%
- **Automotive:** 5.3%
- **Apparel & Fashion:** 3.2%
- **Wholesale:** 3.2%
- **Building Materials:** 2.1%
- **Restaurants:** 2.1%
- **Other:** 11.7%

#### Pricefx

- **Automotive:** 11.5%
- **Building Materials:** 8.0%
- **Mechanical or Industrial Engineering:** 7.1%
- **Electrical/Electronic Manufacturing:** 6.2%
- **Chemicals:** 6.2%
- **Wholesale:** 5.3%
- **Packaging and Containers:** 5.3%
- **Consumer Goods:** 5.3%
- **Machinery:** 4.4%
- **Retail:** 3.5%
- **Other:** 37.2%

---
## Alternatives

### Alternatives to Omnia Retail

- [Prisync](https://www.g2.com/products/prisync/reviews) — 4.7/5 stars (168 reviews)
- [Price2Spy](https://www.g2.com/products/price2spy/reviews) — 4.8/5 stars (105 reviews)
- [Competera Pricing Platform](https://www.g2.com/products/competera-pricing-platform/reviews) — 4.9/5 stars (14 reviews)
- [Wiser Solutions](https://www.g2.com/products/wiser-solutions/reviews) — 4.3/5 stars (63 reviews)
- [Quicklizard](https://www.g2.com/products/quicklizard/reviews) — 4.7/5 stars (30 reviews)
- [Dataweave](https://www.g2.com/products/dataweave/reviews) — 4.4/5 stars (81 reviews)
- [IntelligenceNode](https://www.g2.com/products/intelligencenode/reviews) — 4.5/5 stars (37 reviews)
- [FCC Ads Manager](https://www.g2.com/products/fcc-ads-manager/reviews) — 4.3/5 stars (69 reviews)
- [PriceShape](https://www.g2.com/products/priceshape/reviews) — 4.7/5 stars (40 reviews)
- [Yieldigo](https://www.g2.com/products/yieldigo/reviews) — 4.6/5 stars (28 reviews)

### Alternatives to Pricefx

- [Vendavo](https://www.g2.com/products/vendavo-vendavo/reviews) — 4.3/5 stars (68 reviews)
- [Agentforce Revenue Management (formerly Salesforce Revenue Cloud)](https://www.g2.com/products/agentforce-revenue-management-formerly-salesforce-revenue-cloud/reviews) — 4.2/5 stars (1502 reviews)
- [Conga POM (Price Optimization & Management)](https://www.g2.com/products/conga-pom-price-optimization-management/reviews) — 4.2/5 stars (198 reviews)
- [Zilliant](https://www.g2.com/products/zilliant/reviews) — 4.4/5 stars (61 reviews)
- [Vistex](https://www.g2.com/products/vistex/reviews) — 4.3/5 stars (64 reviews)
- [DealHub](https://www.g2.com/products/dealhub/reviews) — 4.7/5 stars (848 reviews)
- [PandaDoc](https://www.g2.com/products/pandadoc/reviews) — 4.7/5 stars (3487 reviews)
- [Oracle CPQ](https://www.g2.com/products/oracle-cpq/reviews) — 4.0/5 stars (271 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2928 reviews)
- [Qwilr](https://www.g2.com/products/qwilr/reviews) — 4.6/5 stars (897 reviews)

---
## Top Discussions

### Omnia Retail

- Title: [Which advantages do dynamic pricing tools offer?](https://www.g2.com/discussions/which-advantages-do-dynamic-pricing-tools-offer) — 1 comment
  > **Top comment:** "Dynamic pricing tools like Omnia Retail can offer several advantages to retail e-commerce businesses, as they help optimize prices for products based on..."
- Title: [What is dynamic pricing strategy?](https://www.g2.com/discussions/what-is-dynamic-pricing-strategy) — 1 comment
  > **Top comment:** "A dynamic pricing strategy is a flexible approach to pricing products or services, where prices are adjusted in real-time based on factors such as market..."
- Title: [What are dynamic pricing tools?](https://www.g2.com/discussions/what-are-dynamic-pricing-tools) — 1 comment *(includes official response)*
  > **Top comment:** "A dynamic pricing tool is a software solution that can dynamically suggest and update prices for products based on business rules and parameters within an..."
- Title: [What is Omnia pricing?](https://www.g2.com/discussions/what-is-omnia-pricing) — 1 comment *(includes official response)*
  > **Top comment:** "Omnia, or Omnia Retail, is the European Leader in dynamic pricing and brand monitoring software.

The SaaS product provides retailers, and brands with..."

### Pricefx

- Title: [Can I set pricing guidance for my sales team?](https://www.g2.com/discussions/pricing-guidance) — 2 comments, 2 upvotes
  > **Top comment:** "Absolutely, this is what the QuoteConfigurator and PriceOptimizer are all about! You set your own rules and thresholds, combined with very flexible approval..."
- Title: [What systems integrate with Pricefx’s suite of solutions?](https://www.g2.com/discussions/integration-with-other-systems-ec7d1578-d7ec-4c0a-b75e-65ea779405bc) — 1 comment, 1 upvote
  > **Top comment:** "The Pricefx Platform handles in- and outbound data integration. File-based, SFTP, SAP, Webservices, MQ, ... it can handle almost anything. On the CPQ side,..."
- Title: [Do you support multiple currencies?](https://www.g2.com/discussions/multiple-currencies) — 1 comment, 1 upvote
  > **Top comment:** "Yes, unlimited currencies with the exchange rate and periods (daily, weekly, ...) that you choose. You can deliver your own exchange rates so it aligns with..."
- Title: [Can I set my own pricing rules and strategies by business unit or segment?](https://www.g2.com/discussions/pricing-rules) — 1 comment, 1 upvote
  > **Top comment:** "Yes, Pricefx has the flexibility to do that, and a lot more!"
- Title: [Will I be able to upload my data from multiple sources?](https://www.g2.com/discussions/data-upload-into-the-system) — 1 comment, 1 upvote
  > **Top comment:** "Yes, you can get the data from different sources, using different systems for integration. You can manually upload and download data but we can also set up..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/omnia-retail-vs-pricefx)