# GTM Workspace - Powered by ZoomInfo vs OMNA from Stirista Comparison
---
## AI Generated Summary
- **G2 reviewers report** that ZoomInfo Sales excels in providing accurate and real-time data, which is crucial for sales processes. Users appreciate the platform's ability to generate precise lists of potential customers using various filters, making it easier to target the right decision-makers.
- **Users say** that OMNA from Stirista shines in customer support, with many praising the team's responsiveness and helpfulness. Reviewers highlight the positive experience of collaborating with the Stirista team to identify target audiences and brainstorm new ideas for campaigns.
- **According to verified reviews** , ZoomInfo Sales has a significantly higher number of recent reviews, indicating a more active user base and up-to-date feedback. This suggests that potential buyers can trust the insights from a larger community of users who have shared their experiences.
- **Reviewers mention** that while both platforms offer valuable insights, ZoomInfo Sales is noted for its comprehensive B2B capabilities, allowing users to analyze team sales effectively. This feature is particularly beneficial for organizations looking to enhance their sales strategies.
- **Users highlight** that OMNA from Stirista has a strong focus on small businesses, which may appeal to startups and smaller organizations. The tailored approach to audience targeting and campaign support is seen as a significant advantage for users in this market segment.
- **G2 reviewers indicate** that while ZoomInfo Sales has a higher overall satisfaction score, OMNA from Stirista is praised for its quality of support and partnership approach. Users appreciate the timely responses and collaborative spirit of the Stirista team, which enhances the overall user experience.



| | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 9,111 | 28 | 
| **Largest Market Segment** | Mid-Market (48.3% of reviews) | Small-Business (60.7% of reviews) | 
| **Entry Level Price** | Contact Us 1 Seat | No pricing available | 

---
## Top Pros & Cons

### GTM Workspace - Powered by ZoomInfo

Pros:
- Contact Information (413 reviews)
- Ease of Use (403 reviews)

Cons:
- Inaccurate Data (232 reviews)
- Outdated Data (232 reviews)

### OMNA from Stirista

Pros:
- Customer Engagement (2 reviews)
- Helpful (2 reviews)

Cons:
- Missing Features (1 reviews)
- Profile Issues (1 reviews)

---
## Ratings Comparison
| Rating | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
  | **Meets Requirements** | 8.7 (7433 reviews) | 9.0 (22 reviews) | 
  | **Ease of Use** | 8.8 (7515 reviews) | 8.9 (22 reviews) | 
  | **Ease of Setup** | 8.9 (2260 reviews) | 8.7 (14 reviews) | 
  | **Ease of Admin** | 8.7 (1488 reviews) | 8.6 (11 reviews) | 
  | **Quality of Support** | 8.7 (6642 reviews) | 9.5 (23 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (1504 reviews) | 9.3 (12 reviews) | 
  | **Product Direction (% positive)** | 8.7 (7190 reviews) | 7.2 (21 reviews) | 

---
## Pricing

### GTM Workspace - Powered by ZoomInfo

#### Entry-Level Pricing

Plan: ZoomInfo Professional

Price: Contact Us 1 Seat

Description: Take prospecting to the next level with best in class contact & company data.

Key Features:
- Comprehensive contact & company profiles
- Quick/advanced search and exporting
- Mobile numbers & business email

[Browse all 3 editions](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/pricing)

#### Free Trial

Yes

### OMNA from Stirista

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.0/10 | 4710 |
| **OMNA from Stirista** | N/A | N/A |

#### Data Availability

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Contact Data Availability** | 8.3 (4361 reviews) ✓ Verified | Not enough data | 
| **Company Data Availability** | 8.5 (4292 reviews) ✓ Verified | Not enough data | 
| **Industry Research Availability** | 8.2 (2915 reviews) ✓ Verified | Feature Not Available | 
| **Technographic Data Availability** | 7.9 (418 reviews) | Not enough data | 

#### Data Accuracy

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Contact Data Accuracy** | 7.7 (4352 reviews) ✓ Verified | Not enough data | 
| **Company Data Accuracy** | 8.2 (4250 reviews) ✓ Verified | Not enough data | 
| **Technographic Data Accuracy** | 7.9 (404 reviews) | Not enough data | 

#### Agentic AI - Sales Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 7.3 (132 reviews) | Not enough data | 
| **Cross-system Integration** | 7.6 (131 reviews) | Not enough data | 
| **Adaptive Learning** | 7.3 (132 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.3 (134 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (131 reviews) | Not enough data | 
| **Decision Making** | 7.5 (132 reviews) | Not enough data | 

#### Platform

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Internationalization** | 7.8 (427 reviews) | 9.3 (5 reviews) | 
| **User, Role, and Access Management** | 8.6 (1320 reviews) ✓ Verified | 9.4 (6 reviews) | 
| **Performance and Reliability** | 8.6 (1628 reviews) ✓ Verified | 9.4 (6 reviews) | 
| **Reporting/Dashboards** | 8.2 (1365 reviews) ✓ Verified | 9.3 (5 reviews) | 
| **Mobile User Support** | 7.7 (1055 reviews) ✓ Verified | Not enough data | 
| **APIs** | 8.2 (1238 reviews) ✓ Verified | Not enough data | 

#### Features

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Lead Builder** | 8.4 (3444 reviews) ✓ Verified | Not enough data | 
| **Integration to CRM/Marketing Automation** | 8.4 (3453 reviews) ✓ Verified | Not enough data | 
| **Data Cleaning/Enrichment** | 8.0 (3176 reviews) ✓ Verified | Not enough data | 
| **Data Segmentation/Filtering** | 8.3 (3478 reviews) ✓ Verified | Not enough data | 
| **Search** | 8.6 (4208 reviews) ✓ Verified | Not enough data | 
| **News/People Alerts** | 8.1 (3345 reviews) ✓ Verified | Feature Not Available | 
| **Connections** | Feature Not Available | Not enough data | 
| **Reporting** | 8.0 (2705 reviews) ✓ Verified | Not enough data | 
| **Messaging** | 7.8 (1247 reviews) ✓ Verified | Not enough data | 

### Account Data Management

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.0/10 | 1537 |
| **OMNA from Stirista** | N/A | N/A |

#### Lead Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Market Insights ** | 8.6 (1266 reviews) ✓ Verified | Not enough data | 
| **Account-level Insights ** | 8.7 (1294 reviews) | Not enough data | 
| **Lead Analysis ** | 8.6 (1276 reviews) | Not enough data | 

#### Lead Management

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Segmentation ** | 8.6 (1252 reviews) | Not enough data | 
| **Predictive Scoring ** | 8.3 (1216 reviews) | Not enough data | 
| **Account Identification ** | 8.8 (1306 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Omni-Channel Tracking ** | 8.0 (1100 reviews) | Not enough data | 
| **Revenue Planning ** | 7.8 (1092 reviews) | Not enough data | 
| **Media Attribution ** | 7.8 (1047 reviews) | Not enough data | 
| **Opportunity Timeline ** | 8.0 (1093 reviews) | Not enough data | 
| **Customization ** | 8.3 (1144 reviews) | Not enough data | 

#### Campaign Execution

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Website Personalization ** | 8.0 (1063 reviews) | Not enough data | 
| **Prioritized Accounts ** | 8.6 (1203 reviews) | Not enough data | 
| **Trending Accounts ** | 8.5 (1187 reviews) | Not enough data | 
| **Email Campaigns ** | 8.3 (1144 reviews) | Not enough data | 

#### Agentic AI - Account Data Management

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 7.5 (31 reviews) | Not enough data | 
| **Cross-system Integration** | 7.4 (31 reviews) | Not enough data | 
| **Adaptive Learning** | 7.2 (31 reviews) | Not enough data | 
| **Proactive Assistance** | 7.2 (30 reviews) | Not enough data | 
| **Decision Making** | 7.2 (30 reviews) | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | N/A | N/A |
| **OMNA from Stirista** | N/A | N/A |

#### Lead Generation

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.1/10 | 586 |
| **OMNA from Stirista** | N/A | N/A |

#### Lead Facilitation

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Customer-facing Chatbot** | 8.0 (333 reviews) | Not enough data | 
| **Lead Qualification** | 8.6 (466 reviews) ✓ Verified | Not enough data | 
| **Lead Follow-up** | 8.5 (462 reviews) | Not enough data | 
| **Meeting Scheduling ** | 8.0 (435 reviews) ✓ Verified | Not enough data | 

#### Organization

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Opportunity and Pipeline Management ** | 8.3 (450 reviews) | Not enough data | 
| **Data Entry** | 8.5 (471 reviews) | Not enough data | 
| **Integrations / APIs** | 8.5 (460 reviews) ✓ Verified | Not enough data | 

#### Performance Analysis

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Coaching ** | 8.3 (454 reviews) | Not enough data | 
| **Peformance Tracking** | 8.3 (449 reviews) ✓ Verified | Not enough data | 

#### Sales Analysis

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **ROI Forecasting ** | 8.0 (440 reviews) | Not enough data | 
| **Sales Forecasting ** | 8.3 (450 reviews) | Not enough data | 

#### Generative AI

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **AI Text Generation** | 7.9 (262 reviews) | Not enough data | 
| **AI Text Summarization** | 7.9 (262 reviews) | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 7.9 (29 reviews) | Not enough data | 
| **Multi-step Planning** | 7.9 (29 reviews) | Not enough data | 
| **Cross-system Integration** | 8.2 (29 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (28 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.8 (28 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (28 reviews) | Not enough data | 
| **Decision Making** | 8.1 (28 reviews) | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.0/10 | 1021 |
| **OMNA from Stirista** | N/A | N/A |

#### Integrated Workflows

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Task Management** | 8.1 (913 reviews) ✓ Verified | Not enough data | 
| **Email Tracking/Automation** | 8.2 (920 reviews) ✓ Verified | Not enough data | 
| **Calls and Voice** | 7.7 (885 reviews) ✓ Verified | Not enough data | 
| **Other Outreach Options ** | 8.0 (862 reviews) | Not enough data | 
| **CRM Integration** | 8.6 (931 reviews) ✓ Verified | Not enough data | 
| **Calendar** | 7.8 (860 reviews) ✓ Verified | Not enough data | 
| **Shared Records** | 8.1 (878 reviews) | Not enough data | 

#### Repeatability and Reportability

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Content Management** | 8.3 (889 reviews) ✓ Verified | Not enough data | 
| **Workflow Management** | 8.3 (889 reviews) ✓ Verified | Not enough data | 
| **Workflow Performance** | 8.3 (872 reviews) ✓ Verified | Not enough data | 
| **Sales Coaching and Insights** | 8.1 (868 reviews) | Not enough data | 
| **Gamification** | 7.4 (819 reviews) | Not enough data | 

#### AI and Automation

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Lead Prioritization** | 8.3 (867 reviews) | Not enough data | 
| **Lead Scoring** | 8.3 (877 reviews) ✓ Verified | Not enough data | 
| **Best Time of Day Scheduling** | 7.9 (826 reviews) | Not enough data | 
| **Buyer Intelligence** | 8.5 (876 reviews) | Not enough data | 
| **Machine Learning** | 7.9 (818 reviews) | Not enough data | 

#### Generative AI

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **AI Text Generation** | 7.5 (661 reviews) | Not enough data | 

#### Agentic AI - Sales Engagement

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (59 reviews) | Not enough data | 
| **Multi-step Planning** | 8.1 (59 reviews) | Not enough data | 
| **Cross-system Integration** | 8.0 (58 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (59 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.8 (58 reviews) | Not enough data | 
| **Proactive Assistance** | 7.8 (57 reviews) | Not enough data | 
| **Decision Making** | 8.0 (59 reviews) | Not enough data | 

### Auto Dialer

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.5/10 | 133 |
| **OMNA from Stirista** | N/A | N/A |

#### Dialing Options

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Preview Dialing** | 8.9 (118 reviews) ✓ Verified | Not enough data | 
| **Progressive Dialing** | 8.7 (118 reviews) ✓ Verified | Not enough data | 
| **Predictive Dialing** | Not enough data | Not enough data | 

#### Agent Tools

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Whisper Coaching ** | Feature Not Available | Not enough data | 
| **Callback Scheduling ** | 8.5 (113 reviews) ✓ Verified | Not enough data | 
| **Call Recording ** | 8.4 (109 reviews) ✓ Verified | Not enough data | 

#### Automation

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Voice Activity Detection** | 8.3 (100 reviews) | Not enough data | 
| **Interactive Voice Response (IVR)** | Feature Not Available | Not enough data | 
| **Call Scrubbing** | 8.5 (103 reviews) | Not enough data | 

#### Agentic AI - Auto Dialer

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

#### AI Capabilities - Auto Dialer

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Call Prioritization and List Optimization** | Not enough data | Not enough data | 
| **Compliance Monitoring** | Not enough data | Not enough data | 
| **Speech Analytics and Sentiment Analysis** | Not enough data | Not enough data | 

### Buyer Intent Data Providers

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.3/10 | 1165 |
| **OMNA from Stirista** | N/A | N/A |

#### Data Availability

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Contact Data Availability** | 8.4 (1049 reviews) | Not enough data | 
| **Account Data Availability** | 8.6 (1048 reviews) | Not enough data | 
| **Offline Data** | 7.7 (706 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Integrations** | 8.7 (1013 reviews) | Not enough data | 
| **Topic Customization** | 8.4 (756 reviews) | Not enough data | 
| **Natural Language Processing (NLP)** | 8.0 (701 reviews) | Not enough data | 
| **Alerts** | 8.5 (783 reviews) | Not enough data | 
| **Real-time Intent** | 8.3 (793 reviews) | Not enough data | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | N/A | N/A |
| **OMNA from Stirista** | 8.1/10 | 17 |

#### Audiences

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Audience Insights** | Not enough data | 8.8 (16 reviews) | 
| **Influencer Identification** | Not enough data | Feature Not Available | 
| **Buyer Personas** | Not enough data | Feature Not Available | 
| **Segmentation** | Not enough data | 8.8 (16 reviews) | 

#### Data Analysis

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Network Analysis** | Not enough data | 7.9 (14 reviews) | 
| **Dashboards** | Not enough data | 7.7 (15 reviews) | 
| **Visualizations** | Not enough data | 8.0 (15 reviews) | 
| **Advanced Filtering** | Not enough data | 7.9 (15 reviews) | 

#### Administration

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Marketing Integrations** | Not enough data | 7.8 (13 reviews) | 
| **Ad Integrations** | Not enough data | 8.0 (14 reviews) | 
| **Data Exporting** | Not enough data | 8.1 (16 reviews) | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.4/10 | 1424 |
| **OMNA from Stirista** | 8.2/10 | 13 |

#### Lead Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Lead Validation** | 8.6 (1292 reviews) | 8.2 (11 reviews) | 
| **Lead Enrichment** | 8.6 (1277 reviews) ✓ Verified | 8.6 (12 reviews) | 
| **Lead Quality** | 8.5 (1319 reviews) ✓ Verified | 8.2 (12 reviews) | 
| **Lead Analysis** | 8.5 (1243 reviews) | 8.1 (7 reviews) | 
| **Browser Extension** | 8.7 (1267 reviews) | 7.8 (9 reviews) | 

#### Agentic AI - Lead Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Cross-system Integration** | 7.7 (83 reviews) | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.4/10 | 1641 |
| **OMNA from Stirista** | N/A | N/A |

#### Lead Monitoring

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Features** | 8.8 (1418 reviews) ✓ Verified | Not enough data | 
| **Performance** | 8.7 (1346 reviews) ✓ Verified | Not enough data | 
| **Identification** | 8.5 (1317 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Cross-system Integration** | 7.8 (55 reviews) | Not enough data | 
| **Proactive Assistance** | 7.7 (55 reviews) | Not enough data | 

#### Data Capture

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Mobile** | 8.0 (902 reviews) | Not enough data | 
| **Websites** | 8.6 (1281 reviews) ✓ Verified | Not enough data | 
| **Social Media** | 8.1 (1206 reviews) ✓ Verified | Not enough data | 
| **Data** | 8.6 (1338 reviews) ✓ Verified | Not enough data | 

#### Analytics

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Export/Import** | 8.8 (1434 reviews) ✓ Verified | Not enough data | 
| **Reporting** | 8.5 (1316 reviews) ✓ Verified | Not enough data | 

#### Customization

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Forms** | 8.2 (1159 reviews) ✓ Verified | Not enough data | 
| **Personalization** | 8.2 (1209 reviews) ✓ Verified | Not enough data | 
| **Templates** | 8.1 (1179 reviews) ✓ Verified | Not enough data | 
| **Integration** | 8.7 (1361 reviews) ✓ Verified | Not enough data | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.3/10 | 919 |
| **OMNA from Stirista** | N/A | N/A |

#### Data collection

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Natural Language Processing (NLP)** | 8.1 (642 reviews) | Not enough data | 
| **Data Sources** | 8.5 (767 reviews) ✓ Verified | Not enough data | 
| **Custom Research Sources** | 8.5 (755 reviews) ✓ Verified | Not enough data | 
| **Lead Enrichment** | 8.7 (792 reviews) ✓ Verified | Not enough data | 
| **Advanced Data Collection** | 8.7 (773 reviews) ✓ Verified | Not enough data | 

#### Segment Trending

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Web** | 8.3 (702 reviews) ✓ Verified | Not enough data | 
| **Social** | 8.1 (669 reviews) | Not enough data | 
| **Benchmarks** | 8.1 (654 reviews) ✓ Verified | Not enough data | 
| **Finance ** | 8.0 (676 reviews) | Not enough data | 

#### Analysis

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Custom Dashboards** | 8.2 (700 reviews) | Not enough data | 
| **Reports** | 8.5 (737 reviews) ✓ Verified | Not enough data | 
| **Integrations** | 8.6 (759 reviews) ✓ Verified | Not enough data | 

#### Platform

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Search** | 8.8 (828 reviews) ✓ Verified | Not enough data | 
| **User, Role, And Access Management** | 8.7 (775 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 7.9 (670 reviews) ✓ Verified | Not enough data | 
| **Alerts** | 8.4 (748 reviews) ✓ Verified | Not enough data | 
| **Collaboration** | 8.3 (703 reviews) ✓ Verified | Not enough data | 
| **Compliance** | 8.4 (696 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Market Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Cross-system Integration** | 7.5 (35 reviews) | Not enough data | 
| **Proactive Assistance** | 7.3 (36 reviews) | Not enough data | 

### Email Verification

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 7.7/10 | 632 |
| **OMNA from Stirista** | N/A | N/A |

#### Generative AI

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **AI Text Generation** | 7.7 (614 reviews) | Not enough data | 
| **AI Text-to-Speech** | 7.4 (612 reviews) | Not enough data | 

#### Agentic AI - Email Verification

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Decision Making** | 8.1 (63 reviews) | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 7.1/10 | 68 |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Cross-system Integration** | 7.1 (63 reviews) | Not enough data | 
| **Proactive Assistance** | 7.0 (64 reviews) | Not enough data | 

### Visitor Identification

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.0/10 | 26 |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Visitor Identification

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Cross-system Integration** | 8.1 (24 reviews) | Not enough data | 

### Identity Resolution

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | N/A | N/A |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Firewall Software

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 7.9/10 | 13 |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (11 reviews) | Not enough data | 
| **Multi-step Planning** | 7.4 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 7.4 (11 reviews) | Not enough data | 
| **Adaptive Learning** | 7.0 (11 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (11 reviews) | Not enough data | 
| **Proactive Assistance** | 7.1 (11 reviews) | Not enough data | 
| **Decision Making** | 7.1 (11 reviews) | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.5/10 | 567 |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (23 reviews) | Not enough data | 
| **Multi-step Planning** | 8.1 (24 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (24 reviews) | Not enough data | 
| **Adaptive Learning** | 8.2 (24 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.5 (23 reviews) | Not enough data | 
| **Proactive Assistance** | 8.3 (22 reviews) | Not enough data | 
| **Decision Making** | 8.7 (22 reviews) | Not enough data | 

#### Analytics

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Open Rates** | 8.5 (508 reviews) | Not enough data | 
| **Link Activity** | 8.6 (501 reviews) | Not enough data | 
| **Attachment Activity** | 8.6 (463 reviews) | Not enough data | 

#### Customizations

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Email Platform Integration** | 8.8 (510 reviews) | Not enough data | 
| **Email Scheduling** | 8.9 (498 reviews) | Not enough data | 
| **Notifications** | 8.7 (515 reviews) | Not enough data | 
| **Email Categorization** | 8.6 (498 reviews) | Not enough data | 
| **Templates** | 8.6 (505 reviews) | Not enough data | 

#### Generative AI

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **AI Text Generation** | 8.2 (296 reviews) | Not enough data | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.4/10 | 335 |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Outbound Call Tracking

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 7.6 (14 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.9 (14 reviews) | Not enough data | 

#### Calling

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Record Calls** | 8.1 (284 reviews) ✓ Verified | Not enough data | 
| **Generate Location** | 8.6 (267 reviews) ✓ Verified | Not enough data | 
| **Call Types** | 8.5 (286 reviews) ✓ Verified | Not enough data | 
| **Click-to-Call** | 8.5 (297 reviews) ✓ Verified | Not enough data | 
| **Auto Dialer** | 8.2 (12 reviews) | Not enough data | 

#### Contacts

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Personalization** | 8.6 (256 reviews) ✓ Verified | Not enough data | 
| **Information Locater** | 8.7 (287 reviews) ✓ Verified | Not enough data | 
| **Record Prospect Data** | 8.8 (290 reviews) ✓ Verified | Not enough data | 

#### Insights

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Notes** | 8.4 (286 reviews) ✓ Verified | Not enough data | 
| **Daily Summary** | 8.6 (291 reviews) ✓ Verified | Not enough data | 
| **Automated Voicemails** | 8.2 (283 reviews) ✓ Verified | Not enough data | 
| **Automated Emails** | 8.5 (293 reviews) ✓ Verified | Not enough data | 
| **Sorts Prospects** | 8.6 (287 reviews) | Not enough data | 
| **Automated Note Taking** | 8.1 (12 reviews) | Not enough data | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **GTM Workspace - Powered by ZoomInfo** | 8.2/10 | 1214 |
| **OMNA from Stirista** | N/A | N/A |

#### Agentic AI - Marketing Account Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (17 reviews) | Not enough data | 
| **Cross-system Integration** | 8.1 (17 reviews) | Not enough data | 
| **Adaptive Learning** | 7.6 (16 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.7 (17 reviews) | Not enough data | 

#### Lead Intelligence

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Market Insights ** | 8.4 (979 reviews) | Not enough data | 
| **Account-level Insights ** | 8.5 (998 reviews) | Not enough data | 
| **Lead Analysis ** | 8.4 (971 reviews) | Not enough data | 

#### Lead Management

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Segmentation ** | 8.4 (912 reviews) | Not enough data | 
| **Predictive Scoring ** | 8.2 (651 reviews) | Not enough data | 
| **Account Identification ** | 8.5 (925 reviews) | Not enough data | 

#### Marketing Campaigns

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Omni-Channel Tracking ** | 8.2 (129 reviews) | Not enough data | 
| **Revenue Planning ** | Feature Not Available | Not enough data | 
| **Media Attribution ** | Feature Not Available | Not enough data | 
| **Opportunity Timeline ** | 8.3 (131 reviews) | Not enough data | 
| **Customization ** | 8.0 (336 reviews) | Not enough data | 

#### Data Availability - Marketing Account Intelligence 

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Technographic Data Availability** | 8.5 (72 reviews) | Not enough data | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Technographic Data Accuracy** | 8.4 (72 reviews) | Not enough data | 

---
## Categories
**Shared Categories (2):** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence)

**Unique to GTM Workspace - Powered by ZoomInfo (14):** [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [Visitor Identification Software](https://www.g2.com/categories/visitor-identification), [Account Data Management Software](https://www.g2.com/categories/account-data-management), [Lead Mining Software](https://www.g2.com/categories/lead-mining), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence), [Email Verification Software](https://www.g2.com/categories/email-verification), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps), [Auto Dialer Software](https://www.g2.com/categories/auto-dialer), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking)

**Unique to OMNA from Stirista (2):** [Identity Resolution Software](https://www.g2.com/categories/identity-resolution), [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | GTM Workspace - Powered by ZoomInfo | OMNA from Stirista | 
|---|---|---|
| **Small-Business** | 25.8% | 60.7% | 
| **Mid-Market** | 48.3% | 28.6% | 
| **Enterprise** | 25.9% | 10.7% | 

### By Industry

#### GTM Workspace - Powered by ZoomInfo

- **Computer Software:** 24.2%
- **Information Technology and Services:** 22.1%
- **Marketing and Advertising:** 4.9%
- **Staffing and Recruiting:** 4.7%
- **Telecommunications:** 3.5%
- **Financial Services:** 2.9%
- **Computer & Network Security:** 2.6%
- **Internet:** 2.2%
- **E-Learning:** 2.0%
- **Logistics and Supply Chain:** 1.5%
- **Other:** 29.4%

#### OMNA from Stirista

- **Marketing and Advertising:** 64.3%
- **Non-Profit Organization Management:** 7.1%
- **Telecommunications:** 3.6%
- **Leisure, Travel & Tourism:** 3.6%
- **Individual & Family Services:** 3.6%
- **Financial Services:** 3.6%
- **Entertainment:** 3.6%
- **Electrical/Electronic Manufacturing:** 3.6%
- **Broadcast Media:** 3.6%
- **Banking:** 3.6%

---
## Alternatives

### Alternatives to GTM Workspace - Powered by ZoomInfo

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9697 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1988 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (482 reviews)
- [Amplemarket](https://www.g2.com/products/amplemarket/reviews) — 4.6/5 stars (655 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1663 reviews)
- [Instantly](https://www.g2.com/products/instantly/reviews) — 4.8/5 stars (4131 reviews)
- [Selling.com](https://www.g2.com/products/selling-com/reviews) — 4.6/5 stars (151 reviews)
- [Clodura.AI](https://www.g2.com/products/clodura-ai/reviews) — 4.6/5 stars (345 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1373 reviews)
- [6sense Sales Intelligence](https://www.g2.com/products/6sense-sales/reviews) — 3.9/5 stars (1046 reviews)

### Alternatives to OMNA from Stirista

- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1988 reviews)
- [Instantly](https://www.g2.com/products/instantly/reviews) — 4.8/5 stars (4131 reviews)
- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)
- [Waalaxy](https://www.g2.com/products/waalaxy/reviews) — 4.5/5 stars (1457 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1246 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9697 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5356 reviews)
- [Adapt](https://www.g2.com/products/adapt-adapt/reviews) — 4.6/5 stars (2793 reviews)
- [Mr. E by EasyLeadz](https://www.g2.com/products/mr-e-by-easyleadz/reviews) — 4.6/5 stars (1970 reviews)
- [Lusha](https://www.g2.com/products/lusha/reviews) — 4.3/5 stars (1663 reviews)

---
## Top Discussions

### GTM Workspace - Powered by ZoomInfo

- Title: [Is ZoomInfo legal?](https://www.g2.com/discussions/is-zoominfo-legal) — 6 comments, 1 upvote
  > **Top comment:** "yes, zoominfo is legal."
- Title: [What is ZoomInfo used for?](https://www.g2.com/discussions/what-is-zoominfo-used-for) — 6 comments
  > **Top comment:** "Sales"
- Title: [Who are ZoomInfo's top 3 competitors?](https://www.g2.com/discussions/who-are-zoominfo-s-top-3-competitors) — 4 comments, 2 upvotes
  > **Top comment:** "LinkedIn, Dun & Bradstreet, Clearbit"
- Title: [How does ZoomInfo SalesOS empower sales teams to achieve better results through data-driven insights?](https://www.g2.com/discussions/how-does-zoominfo-salesos-empower-sales-teams-to-achieve-better-results-through-data-driven-insights) — 3 comments, 1 upvote
  > **Top comment:** "THrough intent it gives a hint the customer might be looking at some topic which might be a conversation starter."
- Title: [What is ZoomInfo SalesOS used for?](https://www.g2.com/discussions/what-is-zoominfo-salesos-used-for) — 3 comments, 1 upvote
  > **Top comment:** "To put it in a line - It helps businesses connect with their ideal customers "

### OMNA from Stirista

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-omna-from-stirista)