# Numerator Insights, Shopify Plus vs Salesforce B2C Commerce Comparison

| | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 42 | 864 | 580 | 
| **Largest Market Segment** | Enterprise (59.5% of reviews) | Small-Business (69.1% of reviews) | Mid-Market (40.5% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | Contact Us Per Year | 

---
## Top Pros & Cons

### Numerator Insights


Cons:
- Improvement Needed (1 reviews)
- Inadequate Reporting (1 reviews)

### Shopify Plus

Pros:
- Ease of Use (100 reviews)
- Customer Support (43 reviews)

Cons:
- Expensive (59 reviews)
- Limited Customization (39 reviews)

### Salesforce B2C Commerce

Pros:
- Ease of Use (72 reviews)
- Features (48 reviews)

Cons:
- Complex Setup (39 reviews)
- Expensive (37 reviews)

---
## Ratings Comparison
| Rating | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
  | **Meets Requirements** | 8.5 (24 reviews) | 8.6 (666 reviews) | 8.7 (348 reviews) | 
  | **Ease of Use** | 8.5 (23 reviews) | 9.0 (670 reviews) | 8.2 (448 reviews) | 
  | **Ease of Setup** | 9.3 (5 reviews) | 8.7 (486 reviews) | 7.9 (275 reviews) | 
  | **Ease of Admin** | Not enough data | 8.8 (405 reviews) | 8.1 (131 reviews) | 
  | **Quality of Support** | 9.3 (23 reviews) | 8.4 (650 reviews) | 8.3 (328 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 8.5 (401 reviews) | 8.6 (129 reviews) | 
  | **Product Direction (% positive)** | 7.9 (22 reviews) | 8.9 (641 reviews) | 8.7 (331 reviews) | 

---
## Pricing

### Numerator Insights

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Shopify Plus

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Salesforce B2C Commerce

#### Entry-Level Pricing

Plan: B2C Commerce - Growth 

Price: Contact Us Per Year

Description: Create AI-powered consumer experiences with templates and composable storefronts, including multiple sites and price books.

Key Features:
- 5 sites
- 10 price books
- 1.2M On-demand Sandbox Credits 

[Browse all 3 editions](https://www.g2.com/products/salesforce-b2c-commerce/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Mobile E-Commerce

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.4/10 | 30 |

#### Design

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Templates - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Versions - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (29 reviews) | 
| **Testing - Mobile E-Commerce** | Not enough data | Not enough data | 8.6 (28 reviews) | 
| **Multichannel - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (28 reviews) | 

#### Personalization

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Branding - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Localization - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Digital Content - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (29 reviews) | 
| **Geofencing - Mobile E-Commerce** | Not enough data | Not enough data | 8.5 (27 reviews) | 

#### Analysis

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Dashboards - Mobile E-Commerce** | Not enough data | Not enough data | 8.4 (27 reviews) | 
| **User Behavior - Mobile E-Commerce** | Not enough data | Not enough data | 8.7 (26 reviews) | 
| **Sales - Mobile E-Commerce** | Not enough data | Not enough data | 8.3 (25 reviews) | 

### E-Merchandising

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | 9.1/10 | 23 |

#### Merchandising

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Product Recommendations** | Not enough data | Not enough data | 9.2 (22 reviews) | 
| **Product Search** | Not enough data | Not enough data | 9.3 (22 reviews) | 
| **Product Display** | Not enough data | Not enough data | 9.3 (22 reviews) | 
| **Media File Storage** | Not enough data | Not enough data | 8.6 (22 reviews) | 
| **Web Content Management** | Not enough data | Not enough data | 8.8 (22 reviews) | 

#### Analytics

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Reports & Analytics** | Not enough data | Not enough data | 9.2 (22 reviews) | 
| **Customer Data** | Not enough data | Not enough data | 9.2 (22 reviews) | 

#### Administration

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Integrations** | Not enough data | Not enough data | 9.2 (21 reviews) | 
| **Dashboard** | Not enough data | Not enough data | 9.0 (21 reviews) | 

### Shopping Cart

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.6/10 | 28 |

#### Administration

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Reporting** | Not enough data | Not enough data | 9.0 (27 reviews) | 
| **Cart Management** | Not enough data | Not enough data | 8.7 (26 reviews) | 
| **Shipping Information Collection** | Not enough data | Not enough data | 8.8 (27 reviews) | 

#### Integrations

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Payment Gateway Integration** | Not enough data | Not enough data | 8.8 (27 reviews) | 
| **E-commerce Platform Integration** | Not enough data | Not enough data | 9.0 (27 reviews) | 
| **Email Integration** | Not enough data | Not enough data | 8.6 (27 reviews) | 

#### Cart Management

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Multi Cart** | Not enough data | Not enough data | 8.3 (28 reviews) | 
| **Products** | Not enough data | Not enough data | 8.5 (27 reviews) | 
| **Templates** | Not enough data | Not enough data | 8.6 (26 reviews) | 
| **Embed** | Not enough data | Not enough data | 8.6 (27 reviews) | 

### Digital Advertising Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | N/A | N/A |

#### Platform Insights

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Ad Creatives** | Not enough data | Not enough data | Not enough data | 
| **Buying Strategies** | Not enough data | Not enough data | Not enough data | 
| **Publisher Data** | Not enough data | Not enough data | Not enough data | 
| **Advertising Spend** | Not enough data | Not enough data | Not enough data | 
| **Websites and Social Channels** | Not enough data | Not enough data | Not enough data | 
| **Device Insights** | Not enough data | Not enough data | Not enough data | 
| **Ad Intelligence Reporting** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Digital Advertising Intelligence

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Ad Competitive Benchmarking** | Not enough data | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | Not enough data | 

### Retail Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | 8.5/10 | 8 |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | N/A | N/A |

#### Data Management

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Data Types** | 8.8 (7 reviews) | Not enough data | Not enough data | 
| **Consolidation** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **Cleansing** | 8.0 (5 reviews) | Not enough data | Not enough data | 
| **Validation** | 8.0 (5 reviews) | Not enough data | Not enough data | 
| **Correction** | 8.7 (5 reviews) | Not enough data | Not enough data | 

#### Analytics

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Forecasting** | 8.3 (5 reviews) | Not enough data | Not enough data | 
| **KPIs** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **Dashboards** | 9.3 (5 reviews) | Not enough data | Not enough data | 
| **Integration** | 8.0 (5 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Retail Intelligence

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | 8.1/10 | 594 |
| **Salesforce B2C Commerce** | 8.3/10 | 295 |

#### Headless Commerce

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Decoupling** | Not enough data | 7.7 (254 reviews) | 8.2 (97 reviews) | 
| **REST APIs** | Not enough data | 7.9 (268 reviews) | 8.5 (101 reviews) | 
| **Data Orchestration** | Not enough data | 7.9 (257 reviews) | 8.4 (99 reviews) | 
| **Customization** | Not enough data | 8.2 (287 reviews) | 8.4 (102 reviews) | 
| **Extensibility** | Not enough data | 8.1 (277 reviews) | 8.4 (101 reviews) | 

#### Generative AI

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (221 reviews) | 8.1 (82 reviews) | 
| **AI Text Summarization** | Not enough data | 7.6 (214 reviews) | 7.9 (86 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.0 (28 reviews) | 8.8 (18 reviews) | 
| **Cross-system Integration** | Not enough data | 7.3 (29 reviews) | 8.4 (19 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (28 reviews) | 8.6 (18 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.4 (29 reviews) | 8.6 (18 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (28 reviews) | 8.6 (18 reviews) | 
| **Decision Making** | Not enough data | 7.6 (28 reviews) | 8.6 (18 reviews) | 

#### Merchandising/Marketing

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Storefront Design Tools** | Not enough data | 8.4 (471 reviews) | 8.3 (216 reviews) | 
| **Product Visualization** | Not enough data | 8.5 (486 reviews) | 8.3 (162 reviews) | 
| **Recommendations / Personalization** | Not enough data | 7.9 (477 reviews) | 8.2 (233 reviews) | 
| **Promotions and Discounts** | Not enough data | 7.9 (490 reviews) | 8.0 (222 reviews) | 
| **Shopping Cart Abandonment** | Not enough data | 7.9 (461 reviews) | 7.7 (208 reviews) | 
| **Product Reviews** | Not enough data | 7.7 (450 reviews) | 8.1 (207 reviews) | 
| **SEO** | Not enough data | 8.0 (461 reviews) | 8.1 (205 reviews) | 

#### Product Catalog

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Content Management** | Not enough data | 8.4 (482 reviews) | 8.4 (218 reviews) | 
| **Product Configuration** | Not enough data | 8.3 (467 reviews) | 8.2 (215 reviews) | 
| **Product Search and Filtering** | Not enough data | 8.1 (459 reviews) | 8.3 (224 reviews) | 
| **Intangible Products** | Not enough data | 7.7 (388 reviews) | 8.2 (195 reviews) | 

#### Order Process

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Checkout Process** | Not enough data | 8.7 (488 reviews) | 8.3 (218 reviews) | 
| **Shipping Options** | Not enough data | 8.2 (465 reviews) | 8.2 (212 reviews) | 
| **Tax Display and Processing** | Not enough data | 8.3 (459 reviews) | 8.3 (209 reviews) | 
| **Payment Processing** | Not enough data | 8.8 (474 reviews) | 8.3 (215 reviews) | 
| **Order Management** | Not enough data | 8.6 (470 reviews) | 8.3 (218 reviews) | 
| **Returns / Refunds** | Not enough data | 8.1 (457 reviews) | 7.9 (203 reviews) | 
| **Inventory Management** | Not enough data | 8.0 (456 reviews) | 8.3 (204 reviews) | 
| **Multi-Channel Fulfillment** | Not enough data | 8.2 (413 reviews) | 8.2 (187 reviews) | 

#### Multi-Channel Support

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Omnichannel** | Not enough data | 8.2 (428 reviews) | 8.3 (201 reviews) | 
| **Mobile** | Not enough data | 8.6 (451 reviews) | 8.2 (203 reviews) | 
| **Social Commerce** | Not enough data | 8.2 (418 reviews) | 8.4 (187 reviews) | 
| **Customer Service** | Not enough data | 8.4 (464 reviews) | 8.3 (207 reviews) | 
| **Store Locator** | Not enough data | 7.7 (374 reviews) | 8.0 (193 reviews) | 
| **3rd-Party Store Integration** | Not enough data | 8.2 (400 reviews) | 8.1 (134 reviews) | 
| **B2B** | Not enough data | 7.4 (373 reviews) | 8.2 (182 reviews) | 

#### Platform

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **APIs** | Not enough data | 8.4 (430 reviews) | 8.2 (199 reviews) | 
| **Customization** | Not enough data | 8.2 (490 reviews) | 8.2 (216 reviews) | 
| **Integrations to Add-on Tools** | Not enough data | 8.4 (476 reviews) | 8.3 (207 reviews) | 
| **User Management** | Not enough data | 8.5 (460 reviews) | 8.4 (216 reviews) | 
| **Reporting / Analytics** | Not enough data | 8.2 (468 reviews) | 8.2 (221 reviews) | 
| **Security** | Not enough data | 8.7 (456 reviews) | 8.6 (210 reviews) | 
| **Multi-Site Management** | Not enough data | 8.3 (377 reviews) | 8.6 (198 reviews) | 
| **Admin Access Rights** | Not enough data | 8.5 (437 reviews) | 8.5 (202 reviews) | 
| **Test-to-Product Migration** | Not enough data | 7.8 (401 reviews) | 8.3 (187 reviews) | 
| **Internationalization** | Not enough data | 8.2 (388 reviews) | 8.5 (183 reviews) | 
| **Cross Browser Support** | Not enough data | 8.5 (421 reviews) | 8.4 (194 reviews) | 
| **Performance and Reliability** | Not enough data | 8.8 (472 reviews) | 8.5 (224 reviews) | 

### Retail Analytics

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | N/A | N/A |

#### Data Management

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Consolidation
** | Not enough data | Not enough data | Not enough data | 
| **Data types
** | Not enough data | Not enough data | Not enough data | 
| **Correction** | Not enough data | Not enough data | Not enough data | 
| **Cleansing** | Not enough data | Not enough data | Not enough data | 
| **Validation
** | Not enough data | Not enough data | Not enough data | 

#### Analytics

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **KPIs** | Not enough data | Not enough data | Not enough data | 
| **Forecasting** | Not enough data | Not enough data | Not enough data | 
| **Reports and Dashboards** | Not enough data | Not enough data | Not enough data | 
| **Predictive analytics** | Not enough data | Not enough data | Not enough data | 

#### Mobile

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Mobile dashboard** | Not enough data | Not enough data | Not enough data | 
| **Mobile application** | Not enough data | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Cloud** | Not enough data | Not enough data | Not enough data | 
| **On-Premise** | Not enough data | Not enough data | Not enough data | 

#### Integration 

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Marketplace** | Not enough data | Not enough data | Not enough data | 
| **Retail POS** | Not enough data | Not enough data | Not enough data | 
| **Other software** | Not enough data | Not enough data | Not enough data | 

#### Generative AI

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Retail Analytics

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |
| **Salesforce B2C Commerce** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Not enough data | Not enough data | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | Not enough data | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **Numerator Insights** | N/A | N/A |
| **Shopify Plus** | 8.0/10 | 89 |
| **Salesforce B2C Commerce** | 8.4/10 | 28 |

#### Reporting

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Reports & Analytics** | Not enough data | 8.0 (80 reviews) | 8.6 (28 reviews) | 
| **Data Transfer Tools** | Not enough data | 7.6 (73 reviews) | 8.5 (28 reviews) | 

#### Omnichannel Features 

| Feature | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Retail Management** | Not enough data | 8.3 (77 reviews) | 8.0 (27 reviews) | 
| **POS Integration** | Not enough data | 8.1 (76 reviews) | 8.0 (27 reviews) | 
| **Social Media Integration** | Not enough data | 7.9 (78 reviews) | 8.2 (26 reviews) | 
| **Customer Service Integration** | Not enough data | 8.1 (80 reviews) | 8.6 (27 reviews) | 
| **Marketing Tools** | Not enough data | 8.0 (77 reviews) | 8.6 (27 reviews) | 
| **E-commerce Integration** | Not enough data | 8.7 (82 reviews) | 8.6 (28 reviews) | 
| **ERP Integration** | Not enough data | 7.4 (76 reviews) | 8.3 (27 reviews) | 

---
## Categories
**Shared Categories (1):** [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce)

**Unique to Numerator Insights (4):** [Retail Analytics Software](https://www.g2.com/categories/retail-analytics), [Digital Advertising Intelligence Software](https://www.g2.com/categories/digital-advertising-intelligence), [Retail Intelligence Software](https://www.g2.com/categories/retail-intelligence), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)

**Unique to Shopify Plus (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)

**Unique to Salesforce B2C Commerce (4):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms), [E-Merchandising Software](https://www.g2.com/categories/e-merchandising), [Mobile E-Commerce Software](https://www.g2.com/categories/mobile-e-commerce), [Shopping Cart Software](https://www.g2.com/categories/shopping-cart)


---
## Reviewer Demographics

### By Company Size

| Segment | Numerator Insights | Shopify Plus | Salesforce B2C Commerce | 
|---|---|---|---|
| **Small-Business** | 9.5% | 69.1% | 26.0% | 
| **Mid-Market** | 31.0% | 27.3% | 40.5% | 
| **Enterprise** | 59.5% | 3.7% | 33.5% | 

### By Industry

#### Numerator Insights

- **Consumer Goods:** 41.5%
- **Food & Beverages:** 24.4%
- **Marketing and Advertising:** 12.2%
- **Food Production:** 4.9%
- **Manufacturing:** 2.4%
- **Retail:** 2.4%
- **Pharmaceuticals:** 2.4%
- **Market Research:** 2.4%
- **Information Technology and Services:** 2.4%
- **Airlines/Aviation:** 2.4%
- **Other:** 2.4%

#### Shopify Plus

- **Retail:** 21.0%
- **Apparel & Fashion:** 13.7%
- **Consumer Goods:** 7.4%
- **Information Technology and Services:** 5.4%
- **Health, Wellness and Fitness:** 4.9%
- **Food & Beverages:** 4.5%
- **Marketing and Advertising:** 4.4%
- **Computer Software:** 4.1%
- **Cosmetics:** 2.5%
- **Consumer Electronics:** 2.2%
- **Other:** 29.9%

#### Salesforce B2C Commerce

- **Retail:** 12.4%
- **Information Technology and Services:** 11.1%
- **Computer Software:** 8.1%
- **Apparel & Fashion:** 5.6%
- **Accounting:** 4.3%
- **Consumer Goods:** 4.1%
- **Consulting:** 3.9%
- **Financial Services:** 3.8%
- **Marketing and Advertising:** 3.2%
- **Internet:** 2.4%
- **Other:** 41.0%

---
## Alternatives

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- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3014 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1941 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (788 reviews)
- [Five9 Intelligent Cloud Contact Center Platform](https://www.g2.com/products/five9-intelligent-cloud-contact-center-platform/reviews) — 4.1/5 stars (610 reviews)

### Alternatives to Shopify Plus

- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (579 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (322 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.4/5 stars (296 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (266 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1273 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (599 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1873 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)

### Alternatives to Salesforce B2C Commerce

- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (599 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (579 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (322 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (266 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5091 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1273 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)

---
## Top Discussions

### Numerator Insights

No discussions available for this product.

### Shopify Plus

- Title: [How does Shopify plus work?](https://www.g2.com/discussions/how-does-shopify-plus-work) — 2 comments
  > **Top comment:** "It simply work amazing."
- Title: [What differentiates Shopify Plus?](https://www.g2.com/discussions/what-differentiates-shopify-plus) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Built to handle fast growth and billion-dollar revenue, Shopify Plus is the premium Shopify plan for modern enterprise brands. You get the same powerful..."
- Title: [What brands use Shopify plus?](https://www.g2.com/discussions/what-brands-use-shopify-plus) — 1 comment
  > **Top comment:** "Kelle Company"
- Title: [What are the features of Shopify?](https://www.g2.com/discussions/shopify-plus-what-are-the-features-of-shopify) — 1 comment
  > **Top comment:** "Fully customizable website, online store, and blog
Unlimited bandwidth, product inventory, and customer data
Sell on new sales channels like Pinterest and..."
- Title: [How can I earn financially with Shopify Plus](https://www.g2.com/discussions/comment-puis-je-gagner-financierement-avec-shopify-plus) — 1 comment, 1 upvote
  > **Top comment:** "When you give job approchunities?"

### Salesforce B2C Commerce

- Title: [Is Salesforce an ecommerce platform?](https://www.g2.com/discussions/is-salesforce-an-ecommerce-platform) — 1 comment
  > **Top comment:** "Yes B2C Commerce is an ecommerce platform. The Salesforce B2C Commerce Platform empowers customers to quickly grow profitability.  Customers o all sizes can..."
- Title: [What is b2b and b2c in Salesforce?](https://www.g2.com/discussions/salesforce-commerce-for-b2c-what-is-b2b-and-b2c-in-salesforce) — 1 comment
  > **Top comment:** "B2B is digital solutions for business to business buyers and B2C is digital solutions for business to customer buyers. For more information checkout..."
- Title: [What is a b2c platform?](https://www.g2.com/discussions/what-is-a-b2c-platform) — 1 comment
  > **Top comment:** "B2C business-to-consumer ecommerce, also called retail ecommerce, is a business model that involves sales between online businesses and consumers. B2C..."
- Title: [What is Salesforce commerce?](https://www.g2.com/discussions/what-is-salesforce-commerce) — 1 comment
  > **Top comment:** "Salesforce Commerce helps you maximize revenue and deliver success now through capabilities including B2C Commerce, B2B Commerce, Order Management, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/numerator-insights-vs-shopify-plus-vs-salesforce-b2c-commerce)