# Novu vs SuprSend Comparison
---
## AI Generated Summary
- **G2 reviewers report** that SuprSend excels in user satisfaction, boasting a significantly higher overall score compared to Novu. Users appreciate its **powerful dev-first notification orchestration** and seamless integration, which allows teams to focus on their core tasks rather than managing notification infrastructure.
- **Users say** that SuprSend's implementation process is notably quick and intuitive, with many highlighting the **ease of integration** and the quality of customer support. In contrast, Novu, while offering flexibility, has received feedback indicating that its setup can be more complex, which may pose challenges for some users.
- **Reviewers mention** that SuprSend's reliability in handling product announcements and system alerts is a standout feature, especially for teams in production environments. This reliability is contrasted by Novu's strengths in **customization and scalability** , which some users find beneficial for their specific needs, particularly in multi-organization contexts.
- **According to verified reviews** , SuprSend shines in its ease of administration, with users noting a straightforward management experience. On the other hand, Novu's administration features have been described as less user-friendly, which could impact day-to-day usability for some teams.
- **Users highlight** that SuprSend's analytics capabilities are well-received, providing valuable insights for teams. In comparison, Novu's analytics features have been noted as an area needing improvement, with some users expressing a desire for more robust reporting options.
- **G2 reviewers appreciate** SuprSend's strong support for API integration, which is crucial for developers looking to streamline their workflows. While Novu also offers API capabilities, users have indicated that SuprSend's implementation in this area is more straightforward and effective, enhancing overall user experience.



| | Novu | SuprSend | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.8 out of 5 | 
| **Total Reviews** | 22 | 122 | 
| **Largest Market Segment** | Small-Business (57.1% of reviews) | Small-Business (75.0% of reviews) | 
| **Entry Level Price** | Free 10000 Workflow Runs Per Month | Free | 

---
## Top Pros & Cons

### Novu

**Not enough data**

### SuprSend

Pros:
- Notifications (60 reviews)
- Ease of Use (57 reviews)

Cons:
- Missing Features (26 reviews)
- Limited Features (8 reviews)

---
## Ratings Comparison
| Rating | Novu | SuprSend | 
|---|---|---|
  | **Meets Requirements** | 8.8 (17 reviews) | 9.5 (103 reviews) | 
  | **Ease of Use** | 9.0 (17 reviews) | 9.6 (104 reviews) | 
  | **Ease of Setup** | 8.8 (15 reviews) | 9.4 (68 reviews) | 
  | **Ease of Admin** | 7.2 (6 reviews) | 9.3 (24 reviews) | 
  | **Quality of Support** | 9.6 (16 reviews) | 9.8 (102 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.5 (6 reviews) | 9.7 (23 reviews) | 
  | **Product Direction (% positive)** | 9.2 (14 reviews) | 9.6 (98 reviews) | 

---
## Pricing

### Novu

#### Entry-Level Pricing

Plan: Free

Price: Free 10000 Workflow Runs Per Month

Key Features:
- Multi-Channel Support: Email, In-app, SMS, Chat, Push
- EU or US Data-residency
- 20 Workflows

[Browse all 3 editions](https://www.g2.com/products/novu/pricing)

#### Free Trial

Yes

### SuprSend

#### Entry-Level Pricing

Plan: Free 

Price: Free

Description: Perfect for solo developers or simple apps with minimal notification needs.

Key Features:
- Include 10k notifications per month
- Unlimited Channels
- In-app notification feed

[Browse all 4 editions](https://www.g2.com/products/suprsend/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Email Marketing

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | N/A | N/A |

#### Email Marketing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Email and Mobile Preview** | Not enough data | Not enough data | 
| **Manage Email Lists** | Not enough data | Not enough data | 
| **High-Volume Sending** | Not enough data | Not enough data | 
| **Building and Personalizing Emails** | Not enough data | Not enough data | 
| **Sending Outbound Emails** | Not enough data | Not enough data | 
| **Manage Email Deliverability** | Not enough data | Not enough data | 
| **Automated Email Responses** | Not enough data | Not enough data | 
| **Multi-user Account** | Not enough data | Not enough data | 
| **Surveys** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Novu | SuprSend | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Basic Reporting** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Novu | SuprSend | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Email Marketing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

#### Integration

| Feature | Novu | SuprSend | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **E-Commerce Integration** | Not enough data | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | N/A | N/A |

#### Email Marketing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | Not enough data | 
| **Sending Outbound Emails** | Not enough data | Not enough data | 
| **Manage Email Deliverability** | Not enough data | Not enough data | 
| **Automated Email Responses** | Not enough data | Not enough data | 

#### Online Marketing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | Not enough data | 
| **Dynamic Content** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Optimized** | Not enough data | Not enough data | 
| **Search Tracking and Optimization** | Not enough data | Not enough data | 

#### Lead Management

| Feature | Novu | SuprSend | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | Not enough data | 
| **Data Quality Management** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Lead Scoring and Grading** | Not enough data | Not enough data | 
| **Lead Nurturing** | Not enough data | Not enough data | 
| **Online Behavior Tracking** | Not enough data | Not enough data | 
| **Automated Alerts and Tasks** | Not enough data | Not enough data | 
| **CRM Lead Integration** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Novu | SuprSend | 
|---|---|---|
| **Program Management** | Not enough data | Not enough data | 
| **Event / Webinar Marketing** | Not enough data | Not enough data | 
| **Calendaring** | Not enough data | Not enough data | 
| **Budgeting** | Not enough data | Not enough data | 

#### Social

| Feature | Novu | SuprSend | 
|---|---|---|
| **Social Listening** | Not enough data | Not enough data | 
| **Social Sharing** | Not enough data | Not enough data | 
| **Social Campaigns** | Not enough data | Not enough data | 
| **Social Media Engagement** | Not enough data | Not enough data | 
| **Social Media Advertising** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Novu | SuprSend | 
|---|---|---|
| **Basic Reporting** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **ROI Analytics** | Not enough data | Not enough data | 
| **Revenue Analytics** | Not enough data | Not enough data | 
| **SEO / Keyword Analytics** | Not enough data | Not enough data | 

#### Platform

| Feature | Novu | SuprSend | 
|---|---|---|
| **Customization ** | Not enough data | Not enough data | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Output Document Generation** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Novu | SuprSend | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### Transactional Email

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | 9.2/10 | 18 |

#### Administration

| Feature | Novu | SuprSend | 
|---|---|---|
| **Template Creation** | Not enough data | 9.5 (16 reviews) | 
| **Preset Template Availability** | Not enough data | 7.9 (12 reviews) | 
| **Custom Unsubscribe** | Not enough data | 9.6 (15 reviews) | 
| **Email Segmentation** | Not enough data | 8.6 (11 reviews) | 
| **Detailed Server Logs** | Not enough data | 9.6 (15 reviews) | 
| **Notifications** | Not enough data | 9.2 (14 reviews) | 

#### Integrations

| Feature | Novu | SuprSend | 
|---|---|---|
| **Webhooks** | Not enough data | 9.0 (14 reviews) | 
| **Event Tracking API** | Not enough data | 9.4 (13 reviews) | 
| **Mail Send API** | Not enough data | 9.5 (14 reviews) | 
| **Spam Filter Testing** | Not enough data | 9.2 (10 reviews) | 

#### Platform

| Feature | Novu | SuprSend | 
|---|---|---|
| **Custom Tracking Domain** | Not enough data | 9.3 (10 reviews) | 
| **Multiple Domains** | Not enough data | 9.2 (11 reviews) | 
| **Dedicated IP** | Not enough data | 8.8 (11 reviews) | 
| **Documentation** | Not enough data | 9.2 (13 reviews) | 
| **Sender Reputation Management** | Not enough data | 9.2 (10 reviews) | 
| **Tracking & Reporting** | Not enough data | 9.6 (12 reviews) | 
| **Enterprise Scalability** | Not enough data | 9.4 (13 reviews) | 
| **Performance and Reliability** | Not enough data | 9.4 (13 reviews) | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | N/A | N/A |

#### Diagnosis

| Feature | Novu | SuprSend | 
|---|---|---|
| **IP Address ** | Not enough data | Not enough data | 
| **Domains** | Not enough data | Not enough data | 
| **Content ** | Not enough data | Not enough data | 
| **Policy Compliance** | Not enough data | Not enough data | 

#### Tracking

| Feature | Novu | SuprSend | 
|---|---|---|
| **Processing Time** | Not enough data | Not enough data | 
| **Placement ** | Not enough data | Not enough data | 
| **Open Rate** | Not enough data | Not enough data | 
| **Time to Open** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 

#### Reporting

| Feature | Novu | SuprSend | 
|---|---|---|
| **Campaign Performance** | Not enough data | Not enough data | 
| **Domain Reputation** | Not enough data | Not enough data | 
| **Brand Reputation** | Not enough data | Not enough data | 
| **Blacklist and Whitelist** | Not enough data | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | 9.6/10 | 14 |

#### Campaigns

| Feature | Novu | SuprSend | 
|---|---|---|
| **Customize** | Not enough data | 9.7 (12 reviews) | 
| **Scheduling** | Not enough data | 9.7 (13 reviews) | 
| **Retarget** | Not enough data | 10.0 (11 reviews) | 
| **Segmentation** | Not enough data | 9.7 (11 reviews) | 
| **Triggered Notifications** | Not enough data | 9.7 (13 reviews) | 

#### Analytics

| Feature | Novu | SuprSend | 
|---|---|---|
| **Campaign Performance** | Not enough data | 9.4 (9 reviews) | 
| **Audience Insights** | Not enough data | 9.5 (10 reviews) | 

#### Optimization

| Feature | Novu | SuprSend | 
|---|---|---|
| **A/B Testing** | Not enough data | 9.5 (10 reviews) | 
| **Personalization** | Not enough data | 9.7 (13 reviews) | 
| **Rich Notifications** | Not enough data | 9.4 (12 reviews) | 
| **Integrations** | Not enough data | 9.5 (13 reviews) | 

#### Agentic AI - Push Notification

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Workflow Management

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | 9.7/10 | 9 |

#### Setup

| Feature | Novu | SuprSend | 
|---|---|---|
| **Activities** | Not enough data | Not enough data | 
| **Flows** | Not enough data | 9.8 (7 reviews) | 
| **Dependencies** | Not enough data | 9.7 (6 reviews) | 
| **Notifications** | Not enough data | 9.7 (6 reviews) | 

#### Management

| Feature | Novu | SuprSend | 
|---|---|---|
| **Updates** | Not enough data | Not enough data | 
| **Audit Trail** | Not enough data | 9.5 (7 reviews) | 
| **Integration** | Not enough data | 9.7 (6 reviews) | 

#### Generative AI

| Feature | Novu | SuprSend | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 

#### Agentic AI - Workflow Management

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | N/A | N/A |

#### Text Messaging

| Feature | Novu | SuprSend | 
|---|---|---|
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Text Scheduler** | Not enough data | Not enough data | 
| **Automatic Replies** | Not enough data | Not enough data | 
| **Automatic URL Shortening** | Not enough data | Not enough data | 
| **MMS Marketing** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Transactional SMS** | Not enough data | Not enough data | 

#### SMS Platform

| Feature | Novu | SuprSend | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **White Label** | Not enough data | Not enough data | 
| **Text-to-Landline** | Not enough data | Not enough data | 
| **Short Codes** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Proactive Notification

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | 9.6/10 | 26 |

#### Messaging Channels

| Feature | Novu | SuprSend | 
|---|---|---|
| **SMS Messaging** | Not enough data | 9.8 (21 reviews) | 
| **Email** | Not enough data | 9.8 (26 reviews) | 
| **Voice Messaging** | Not enough data | 8.7 (9 reviews) | 
| **Two way messaging** | Not enough data | 9.1 (15 reviews) | 

#### Administration

| Feature | Novu | SuprSend | 
|---|---|---|
| **Scheduling** | Not enough data | 9.8 (22 reviews) | 
| **Triggered Notifications** | Not enough data | 9.8 (23 reviews) | 
| **Segmentation** | Not enough data | 9.9 (18 reviews) | 
| **Integrations** | Not enough data | 9.9 (17 reviews) | 

### Notification Infrastructure

| Product | Score | Reviews |
|---|---|---|
| **Novu** | 8.0/10 | 18 |
| **SuprSend** | 9.2/10 | 63 |

#### Consolidation - Notification Infrastructure

| Feature | Novu | SuprSend | 
|---|---|---|
| **Automation** | 8.1 (13 reviews) | 9.4 (43 reviews) | 
| **API Integration** | 9.1 (15 reviews) | 9.8 (49 reviews) | 
| **Template** | 8.0 (14 reviews) | 9.1 (40 reviews) | 

#### Customization - Notification Infrastructure

| Feature | Novu | SuprSend | 
|---|---|---|
| **User Preference** | 8.6 (14 reviews) | 9.6 (32 reviews) | 
| **Analytics** | 6.8 (12 reviews) | 8.7 (33 reviews) | 
| **Drag and Drop** | 7.4 (12 reviews) | 8.5 (25 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Analytics

| Feature | Novu | SuprSend | 
|---|---|---|
| **Open Rates** | Not enough data | Not enough data | 
| **Link Activity** | Not enough data | Not enough data | 
| **Attachment Activity** | Not enough data | Not enough data | 

#### Customizations

| Feature | Novu | SuprSend | 
|---|---|---|
| **Email Platform Integration** | Not enough data | Not enough data | 
| **Email Scheduling** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Email Categorization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Novu | SuprSend | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

### No-Code Development Platforms

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | 9.1/10 | 9 |

#### User Interface Design

| Feature | Novu | SuprSend | 
|---|---|---|
| **WYSIWYG Editor** | Not enough data | 9.1 (9 reviews) | 
| **Customized Branding** | Not enough data | 9.1 (9 reviews) | 
| **App Templates** | Not enough data | 8.7 (9 reviews) | 
| **Workflow Management** | Not enough data | 9.3 (9 reviews) | 

#### Data Control

| Feature | Novu | SuprSend | 
|---|---|---|
| **Data Migration** | Not enough data | 9.0 (7 reviews) | 
| **Data Synchronization** | Not enough data | 9.3 (7 reviews) | 
| **Data Security** | Not enough data | 9.2 (8 reviews) | 

#### Publishing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Application Deployment** | Not enough data | 8.9 (6 reviews) | 
| **Platform Compatibility** | Not enough data | 9.2 (6 reviews) | 
| **Lifecycle Management** | Not enough data | 9.3 (5 reviews) | 

#### Agentic AI - No-Code Development Platforms

| Feature | Novu | SuprSend | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Novu** | N/A | N/A |
| **SuprSend** | N/A | N/A |

#### Analysis

| Feature | Novu | SuprSend | 
|---|---|---|
| **Application Attribution** | Not enough data | Not enough data | 
| **Campaign Analysis** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Custom Dashboards** | Not enough data | Not enough data | 

#### Campaigns

| Feature | Novu | SuprSend | 
|---|---|---|
| **Proximity Marketing** | Not enough data | Not enough data | 
| **Push Notifications** | Not enough data | Not enough data | 
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Email Campaigns** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 

#### Engagement

| Feature | Novu | SuprSend | 
|---|---|---|
| **Coupons and Promotions** | Not enough data | Not enough data | 

#### Platform

| Feature | Novu | SuprSend | 
|---|---|---|
| **Optimization** | Not enough data | Not enough data | 
| **Integrations - Mobile Marketing** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 

#### Agentic AI - Mobile Marketing

| Feature | Novu | SuprSend | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Notification Infrastructure Software](https://www.g2.com/categories/notification-infrastructure)


**Unique to SuprSend (11):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Workflow Management Software](https://www.g2.com/categories/workflow-management), [Push Notification Software](https://www.g2.com/categories/push-notification), [No-Code Development Platforms](https://www.g2.com/categories/no-code-development-platforms), [Transactional Email Software](https://www.g2.com/categories/transactional-email), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Proactive Notification Software](https://www.g2.com/categories/proactive-notification), [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [Email Marketing Software](https://www.g2.com/categories/email-marketing), [Email Tracking Software](https://www.g2.com/categories/email-tracking)


---
## Reviewer Demographics

### By Company Size

| Segment | Novu | SuprSend | 
|---|---|---|
| **Small-Business** | 57.1% | 75.0% | 
| **Mid-Market** | 38.1% | 20.8% | 
| **Enterprise** | 4.8% | 4.2% | 

### By Industry

#### Novu

- **Computer Software:** 29.4%
- **Banking:** 11.8%
- **Consulting:** 5.9%
- **Staffing and Recruiting:** 5.9%
- **Investment Management:** 5.9%
- **Information Technology and Services:** 5.9%
- **Hospital & Health Care:** 5.9%
- **Financial Services:** 5.9%
- **Environmental Services:** 5.9%
- **Construction:** 5.9%
- **Other:** 11.8%

#### SuprSend

- **Computer Software:** 26.1%
- **Information Technology and Services:** 12.6%
- **Marketing and Advertising:** 11.7%
- **Accounting:** 5.4%
- **Computer Games:** 5.4%
- **Financial Services:** 4.5%
- **Logistics and Supply Chain:** 3.6%
- **Internet:** 3.6%
- **Education Management:** 3.6%
- **Automotive:** 2.7%
- **Other:** 20.7%

---
## Alternatives

### Alternatives to Novu

- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [Knock](https://www.g2.com/products/knock-knock/reviews) — 4.6/5 stars (146 reviews)
- [Courier](https://www.g2.com/products/courier/reviews) — 4.5/5 stars (59 reviews)
- [Amazon Pinpoint](https://www.g2.com/products/aws-amazon-pinpoint/reviews) — 4.2/5 stars (44 reviews)
- [Fyno](https://www.g2.com/products/fyno/reviews) — 4.9/5 stars (23 reviews)
- [Pingram (previously NotificationAPI)](https://www.g2.com/products/pingram-previously-notificationapi/reviews) — 4.7/5 stars (20 reviews)
- [MagicBell](https://www.g2.com/products/magicbell/reviews) — 5.0/5 stars (7 reviews)
- [Sweego](https://www.g2.com/products/sweego/reviews) — 4.8/5 stars (17 reviews)
- [Engagespot](https://www.g2.com/products/engagespot/reviews) — 4.4/5 stars (6 reviews)
- [Mok Notifications](https://www.g2.com/products/mok-notifications/reviews) — 4.5/5 stars (1 reviews)

### Alternatives to SuprSend

- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [OneSignal](https://www.g2.com/products/onesignal/reviews) — 4.7/5 stars (1181 reviews)
- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (651 reviews)
- [SendPulse](https://www.g2.com/products/sendpulse/reviews) — 4.6/5 stars (713 reviews)
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- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1199 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2561 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1120 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (614 reviews)

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## Top Discussions

### Novu

No discussions available for this product.

### SuprSend

- Title: [Can you share your pricing model? Is it user-based or notifications-based?](https://www.g2.com/discussions/can-you-share-your-pricing-model-is-it-user-based-or-notifications-based) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we do have user-based pricing. You can check the custom pricing plan here: https://www.suprsend.com/pricing
"
- Title: [I want user based pricing for my inbox. Is it possible?](https://www.g2.com/discussions/i-want-user-based-pricing-for-my-inbox-is-it-possible) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we do have user-based pricing in our Custom plan. Based on the number of distinct users, pricing would be based. You can check it here:..."
- Title: [Is batching supported in SuprSend?](https://www.g2.com/discussions/is-batching-supported-in-suprsend) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we do support batching and digests. You can setup the batching feature when you are setting your workflows. More details here:..."
- Title: [How long do you store messages in in-app inbox?](https://www.g2.com/discussions/how-long-do-you-store-messages-in-in-app-inbox) — 1 comment, 2 upvotes
  > **Top comment:** "Default it is stored for 1 month, so users have a manageable feed. But it is very much customizable."
- Title: [Do you provide ready components for in-app inbox?](https://www.g2.com/discussions/do-you-provide-ready-components-for-in-app-inbox) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, our out-of-box inapp inbox can be used directly using the SuprSend React or Angular SDK's. If you further want to customise the app inbox to match your..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/novu-vs-suprsend)