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Compare Nosto and WebEngage 
At a Glance
Market Segments
Small-Business (49.1% of reviews)
Mid-Market (55.2% of reviews)
Entry-Level Pricing
Contact Us Per Year
Talk To Us Up To 10K Monthly Active Users (MAU)
Nosto
Star Rating
(235)4.6 out of 5
Market Segments
Small-Business (49.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 3 pricing plansWebEngage
Star Rating
(729)4.5 out of 5
Market Segments
Mid-Market (55.2% of reviews)
Pros & Cons
Entry-Level Pricing
Talk To Us Up To 10K Monthly Active Users (MAU)
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that WebEngage excels in providing a comprehensive platform for user engagement, allowing for seamless segmentation and multi-channel communication. Users appreciate the ability to unify data across email, push notifications, and WhatsApp, making campaign execution straightforward and scalable.
- Users say that Nosto shines in its ease of integration and the flexibility it offers for running A/B tests. Reviewers highlight how scheduling content ahead of time has streamlined their marketing efforts, helping teams manage busy calendars without additional development hours.
- According to verified reviews, WebEngage has a higher overall satisfaction score, reflecting its strong performance in user experience and support. Users commend the platform for its intuitive onboarding process and robust customer support, which they find essential for navigating the complexities of customer analytics.
- Reviewers mention that while Nosto has a slightly higher star rating, it has fewer recent reviews, which may indicate less current user engagement. This could suggest that while users are satisfied, the platform may not be as actively utilized or updated as WebEngage.
- G2 reviewers highlight that WebEngage's advanced AI features, particularly in analytics and customer data platforms, significantly enhance its functionality. Users appreciate the new AI enhancements that improve their ability to understand customer behavior and optimize campaigns effectively.
- Users report that while Nosto offers strong product recommendations and personalization features, WebEngage provides a more holistic approach to user engagement, integrating various tools that help businesses better understand and interact with their customers across multiple channels.
Pricing
Entry-Level Pricing
Nosto
experience.AI™
Contact Us
Per Year
experience.AI™ is the core of Nosto’s Commerce Experience Platform (CXP). Through experience.AI™, we are able to help brands enrich and connect customer, product, and content data in real-time so they can action it across their site and deliver personalized and authentic online experiences.
- Artificial Intelligence (AI)
- Business Intelligence (BI)
- Dynamic Targeting
WebEngage
Solo Plan
Talk To Us
Up To 10K Monthly Active Users (MAU)
For businesses with up to 10k Monthly Active Users (MAU)
This plan provides you with Basic Analytics, Basic Segmentation, Engagement across all channels, Personalisation using user and events, 5 user journeys, Limited Third part integrations and Email only support.
If you have just acquired your customers, it’s time to retain them with Solo Plan exclusive to you!
- Basic analytics
- Basic segmentation
- Engage across all channels
Free Trial
Nosto
No trial information availableWebEngage
No trial information availableRatings
Meets Requirements
8.9
185
8.5
621
Ease of Use
8.4
188
8.8
625
Ease of Setup
7.9
103
8.3
395
Ease of Admin
8.5
95
8.7
264
Quality of Support
9.4
187
8.6
614
Has the product been a good partner in doing business?
9.3
96
8.8
264
Product Direction (% positive)
9.5
174
9.6
599
Features by Category
Email Marketing
Not enough data
8.8
337
|
Verified
Not enough data
8.8
329
|
Verified
Not enough data
8.6
328
|
Verified
Not enough data
8.5
301
|
Verified
Online Marketing
Not enough data
8.0
257
Not enough data
8.3
307
|
Verified
Not enough data
8.6
308
|
Verified
Not enough data
8.3
307
|
Verified
Not enough data
Feature Not Available
Lead Management
Not enough data
8.3
295
|
Verified
Not enough data
8.4
293
|
Verified
Not enough data
8.7
323
|
Verified
Not enough data
8.2
269
|
Verified
Not enough data
8.5
280
|
Verified
Not enough data
8.6
299
|
Verified
Not enough data
8.4
287
|
Verified
Not enough data
8.4
279
|
Verified
Campaign Management
Not enough data
8.4
295
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social
Not enough data
Feature Not Available
Not enough data
7.8
242
Not enough data
Feature Not Available
Not enough data
7.7
247
Not enough data
7.7
245
Reporting & Analytics
Not enough data
8.4
329
|
Verified
Not enough data
8.4
320
|
Verified
Not enough data
8.0
306
|
Verified
Not enough data
8.0
299
|
Verified
Not enough data
7.5
242
Platform
Not enough data
8.5
301
|
Verified
Not enough data
8.6
289
|
Verified
Not enough data
8.9
301
|
Verified
Not enough data
8.1
255
|
Verified
Not enough data
8.2
271
|
Verified
Not enough data
8.6
288
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Automation
Not enough data
8.0
18
Not enough data
8.3
17
Not enough data
8.1
16
Not enough data
8.3
16
Not enough data
8.3
16
Not enough data
8.2
16
Integration
Not enough data
8.5
303
|
Verified
Not enough data
8.5
306
|
Verified
Not enough data
8.2
279
|
Verified
Administration
Not enough data
8.6
179
Not enough data
8.0
176
Not enough data
8.2
166
Not enough data
8.7
181
Not enough data
7.9
154
Not enough data
8.4
174
Integrations
Not enough data
8.4
156
Not enough data
8.6
161
Not enough data
8.6
167
Not enough data
8.1
143
Platform
Not enough data
8.3
141
Not enough data
8.3
144
Not enough data
8.2
142
Not enough data
8.3
157
Not enough data
8.2
143
Not enough data
8.5
159
Not enough data
8.3
147
Not enough data
8.5
163
Visitor Behavior
8.3
79
|
Verified
8.4
129
|
Verified
8.7
86
|
Verified
8.7
132
|
Verified
8.2
71
|
Verified
7.9
122
|
Verified
Templates
7.7
70
|
Verified
8.2
119
|
Verified
8.2
84
|
Verified
8.6
125
|
Verified
8.3
76
|
Verified
8.5
127
|
Verified
Personalization
9.2
94
|
Verified
8.3
127
|
Verified
8.6
73
|
Verified
8.2
131
|
Verified
7.9
59
|
Verified
8.6
129
|
Verified
7.5
44
|
Verified
Feature Not Available
8.6
60
|
Verified
8.5
125
|
Verified
9.2
77
|
Verified
8.3
119
|
Verified
8.4
60
|
Verified
8.7
123
|
Verified
8.3
42
|
Verified
8.8
128
|
Verified
Multichannel
8.9
77
|
Verified
8.6
124
8.0
61
|
Verified
8.7
125
|
Verified
8.6
69
|
Verified
8.5
126
|
Verified
Administration
8.3
40
|
Verified
8.9
126
|
Verified
7.8
67
|
Verified
8.5
128
|
Verified
8.2
53
|
Verified
8.7
127
|
Verified
8.3
55
|
Verified
8.6
127
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
8.7
256
Not enough data
9.0
258
Not enough data
8.8
259
Not enough data
8.8
265
Not enough data
8.9
258
Analytics
Not enough data
8.5
270
Not enough data
8.3
255
Optimization
Not enough data
8.6
233
Not enough data
8.9
260
Not enough data
8.3
238
Not enough data
8.4
231
Agentic AI - Push Notification
Not enough data
7.3
10
Not enough data
7.0
10
Not enough data
7.0
10
Segmentation
9.2
10
Not enough data
Feature Not Available
Not enough data
Targeting
8.1
9
Not enough data
8.3
7
Not enough data
Triggered Content
9.0
5
Not enough data
8.8
7
Not enough data
8.6
7
Not enough data
Personalized Content
8.5
11
Not enough data
Feature Not Available
Not enough data
8.0
9
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
8.8
222
|
Verified
Not enough data
Feature Not Available
Not enough data
8.6
210
|
Verified
Not enough data
7.9
178
Not enough data
8.5
211
|
Verified
Not enough data
7.4
161
Not enough data
8.9
202
|
Verified
Not enough data
8.8
199
|
Verified
SMS Platform
Not enough data
8.3
223
|
Verified
Not enough data
8.8
224
|
Verified
Not enough data
7.9
150
Not enough data
Feature Not Available
Not enough data
7.9
170
Not enough data
8.7
204
|
Verified
Agentic AI - SMS Marketing
Not enough data
7.5
8
Not enough data
7.5
8
Not enough data
7.7
8
Not enough data
7.6
7
Not enough data
7.4
7
Not enough data
6.9
7
Data Sourcing
Not enough data
8.3
119
Not enough data
8.2
118
Not enough data
8.4
117
Not enough data
8.4
122
Intelligence
Not enough data
8.6
121
Not enough data
7.8
122
Not enough data
7.9
116
Merchandising
8.9
38
Not enough data
8.0
22
Not enough data
8.5
26
Not enough data
8.1
19
Not enough data
8.6
23
Not enough data
Analytics
8.2
34
Not enough data
8.5
32
Not enough data
Administration
8.5
32
Not enough data
8.2
36
Not enough data
Platform Basics
Not enough data
8.0
265
Not enough data
8.2
256
Not enough data
8.6
252
Not enough data
8.2
244
Not enough data
8.3
183
Agentic AI - Customer Journey Mapping
Not enough data
6.7
5
Platform Basics
Not enough data
8.6
272
|
Verified
Not enough data
8.9
273
|
Verified
Platform Data
Not enough data
8.7
280
|
Verified
Not enough data
8.4
263
|
Verified
Not enough data
8.7
275
|
Verified
Not enough data
Feature Not Available
Platform Additional Functionality
Not enough data
8.8
271
|
Verified
Not enough data
8.7
270
|
Verified
Not enough data
8.4
265
Agentic AI - Customer Journey Analytics
Not enough data
7.8
10
Not enough data
6.8
10
Not enough data
8.0
10
Not enough data
7.7
10
Search Setup
7.9
12
Not enough data
7.6
12
Not enough data
8.1
13
Not enough data
7.9
12
Not enough data
Product Discovery
8.5
14
Not enough data
Feature Not Available
Not enough data
8.8
14
Not enough data
8.2
12
Not enough data
8.3
13
Not enough data
Integration
8.5
14
Not enough data
8.1
8
Not enough data
8.5
10
Not enough data
Computing
7.3
19
Not enough data
8.3
20
Not enough data
6.2
25
Not enough data
Experimental Design
8.1
22
Not enough data
8.2
17
Not enough data
8.1
18
Not enough data
Analytics
7.9
26
Not enough data
Feature Not Available
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Social Shopping
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visual UGC
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Not enough data
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
9.1
49
Not enough data
8.9
50
Not enough data
8.3
49
Not enough data
9.0
48
Not enough data
9.0
49
Not enough data
8.2
49
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
8.9
48
Not enough data
8.8
49
Not enough data
8.1
47
Not enough data
8.5
50
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.3
121
Not enough data
8.9
130
|
Verified
Not enough data
8.2
114
Not enough data
8.4
118
Campaigns
Not enough data
8.3
111
|
Verified
Not enough data
9.1
129
|
Verified
Not enough data
8.9
119
|
Verified
Not enough data
Feature Not Available
Not enough data
9.0
120
Not enough data
8.8
123
Engagement
Not enough data
8.3
110
Platform
Not enough data
8.8
120
Not enough data
8.7
110
|
Verified
Not enough data
8.6
104
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.3
214
|
Verified
Not enough data
8.6
224
|
Verified
Not enough data
8.6
233
|
Verified
Not enough data
8.9
230
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.7
231
|
Verified
Not enough data
8.5
237
|
Verified
Not enough data
8.4
229
|
Verified
Not enough data
8.6
230
|
Verified
Not enough data
8.3
223
|
Verified
Not enough data
8.0
198
Agentic AI - Marketing Analytics
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
6
Categories
Categories
Shared Categories
Nosto and WebEngage are categorized as E-Commerce Personalization
Unique Categories
Nosto is categorized as Personalization Engines, A/B Testing, E-Merchandising, User-Generated Content, Social Commerce Platforms, and E-Commerce Search
Reviews
Reviewers' Company Size
Nosto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
WebEngage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
36.7%
Apparel & Fashion
19.5%
Consumer Goods
4.9%
Marketing and Advertising
3.5%
Health, Wellness and Fitness
3.1%
Other
32.3%
Financial Services
11.7%
Education Management
11.5%
Marketing and Advertising
7.3%
Information Technology and Services
5.5%
E-Learning
5.5%
Other
58.6%
Alternatives
Discussions
how do i integrate this in every search including in client desktop?
1 Comment
Official Response from SearchNode
SearchNode creates custom-built search solutions; thus, it means that SearchNodes search engineers are implementing it. The client's only task is to...Read more
How is SearchNode unique in search market?
1 Comment
Official Response from SearchNode
Being founded in 2013, SearchNode has innovated a lot, to reach the best product-market fit by bringing most of the value for clients. Read here how are we...Read more
What's the implementation of SearchNode?
1 Comment
Official Response from SearchNode
SearchNode builds tailored-made search solutions for medium-big ecommerce companies. Client's only tasks are to provide a data export (feed or API) and...Read more
What are the unique journeys have you executed which resulted
1 Comment
VJ
Hi Atul,
Here are a few examples of unique journeys executed on the WebEngage dashboard that drove significant results for some clients :
Targeted,...Read more
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