Compare Northbeam and Wicked Reports 
At a Glance
Market Segments
Small-Business (68.8% of reviews)
Small-Business (76.9% of reviews)
Entry-Level Pricing
$1,000.00
Contact Us 50000 Contacts Per Month
Northbeam
Star Rating
(16)4.5 out of 5
Market Segments
Small-Business (68.8% of reviews)
Pros & Cons
Entry-Level Pricing
$1,000.00
Browse all 4 pricing plansWicked Reports
Star Rating
(27)4.2 out of 5
Market Segments
Small-Business (76.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact Us 50000 Contacts Per Month
Browse all 3 pricing plansNorthbeam vs Wicked Reports
When assessing the two solutions, reviewers found Northbeam easier to use, set up, and administer. Reviewers also preferred doing business with Northbeam overall.
- Reviewers felt that Northbeam meets the needs of their business better than Wicked Reports.
- When comparing quality of ongoing product support, reviewers felt that Wicked Reports is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Northbeam over Wicked Reports.
Pricing
Entry-Level Pricing
Northbeam
Starter MTA
$1,000.00
Early-stage brands with up to 1 million page views per month
- Multi-touch attribution across all your channels
- Variable monthly pricing based on your pageviews
- Automatic integration with Shopify
Wicked Reports
Wicked Agency
Contact Us
50000 Contacts Per Month
Jedi support targeted for client acquisition and retention.
Custom pricing with multiple accounts.
- Dedicated Account Manager
- Client Retention + Acquisition Plays using Wicked data
- Generous Affiliate commissions
Free Trial
Northbeam
No trial information availableWicked Reports
No trial information availableRatings
Meets Requirements
8.2
16
7.8
19
Ease of Use
7.5
16
7.2
19
Ease of Setup
7.8
16
7.4
13
Ease of Admin
9.2
8
9.0
12
Quality of Support
8.4
16
8.7
19
Has the product been a good partner in doing business?
9.2
8
8.6
12
Product Direction (% positive)
9.3
16
8.3
14
Features by Category
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
Not enough data
8.7
10
Not enough data
8.5
10
Not enough data
8.5
9
Not enough data
8.1
9
Not enough data
7.6
7
Not enough data
7.8
6
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Feature Not Available
Not enough data
8.8
8
Not enough data
8.5
9
Not enough data
8.5
8
Reporting
Not enough data
7.5
10
Not enough data
7.8
10
Not enough data
8.0
9
Platform Basics
Not enough data
7.4
7
Not enough data
Feature Not Available
Platform Data
Not enough data
8.3
8
Not enough data
7.9
7
Not enough data
7.9
8
Not enough data
8.3
7
Platform Additional Functionality
Not enough data
7.1
7
Not enough data
7.4
7
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Development
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Integration Options
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.0
5
Not enough data
6.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Northbeam and Wicked Reports are categorized as Attribution and E-Commerce Analytics
Unique Categories
Northbeam is categorized as Marketing Analytics
Wicked Reports is categorized as Customer Journey Analytics and E-Commerce Data Integration
Reviews
Reviewers' Company Size
Northbeam
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wicked Reports
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
31.3%
Health, Wellness and Fitness
12.5%
Retail
6.3%
Market Research
6.3%
Information Technology and Services
6.3%
Other
37.5%
Marketing and Advertising
34.6%
Health, Wellness and Fitness
11.5%
Food & Beverages
11.5%
Retail
7.7%
E-Learning
7.7%
Other
26.9%
Alternatives
Discussions
Northbeam has no discussions with answers
How does Wicked Reports work?
1 Comment
SS
In summary, here's how I'd say Wicked Reports works:
- Identify what’s working at each stage of your marketing funnel.
- Get the true view of your...Read more
Is there a free version of Wicked Reports?
1 Comment
MM
Wicked Reports: The Ultimate Solution for E-commerce Attribution and Marketing Analytics
Wicked Reports is a powerful cloud-based platform that provides...Read more
Wicked Reports has no more discussions with answers
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