# Newired vs Pendo Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Pendo excels in providing comprehensive analytics, with users appreciating its ability to cover the entire product and deliver retroactive insights. One user noted, "With Pendo, I learn so much about our product and its users," highlighting its deep analytical capabilities.
- **Users say** that Newired offers a user-friendly experience, particularly in its configuration and adaptability to other software like CRM systems. Reviewers mention that it "is easy to use and configure," making it a solid choice for businesses looking for straightforward integration.
- **Reviewers mention** that Pendo's implementation process is quick and intuitive, with many users praising the ease of setting up dashboards. One user remarked, "Dashboards are very easy to put together," which can significantly enhance day-to-day usability for teams.
- **According to verified reviews** , Newired provides a satisfactory experience with its interactive guidance layers, which help users navigate web applications effectively. Users appreciate how it "allows the user to learn and act on the fly," making it beneficial for training and onboarding.
- **G2 reviewers highlight** that while both products have similar support quality ratings, Pendo's overall user satisfaction is notably higher. Users have expressed that Pendo has been a "good partner in doing business," indicating a strong relationship between the product and its users.
- **Users report** that Pendo's market presence and extensive user base contribute to a wealth of shared knowledge and resources, which can be invaluable for new users. In contrast, Newired's limited number of reviews may suggest a smaller community, which could impact the availability of user-generated support and insights.



| | Newired | Pendo | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 11 | 1,806 | 
| **Largest Market Segment** | Small-Business (45.5% of reviews) | Mid-Market (61.4% of reviews) | 
| **Entry Level Price** | Contact Us 1 Number of tokens | Free | 

---
## Top Pros & Cons

### Newired

**Not enough data**

### Pendo

Pros:
- Ease of Use (202 reviews)
- Insights (165 reviews)

Cons:
- Missing Features (67 reviews)
- Limitations (63 reviews)

---
## Ratings Comparison
| Rating | Newired | Pendo | 
|---|---|---|
  | **Meets Requirements** | 9.3 (9 reviews) | 8.5 (1211 reviews) | 
  | **Ease of Use** | 9.3 (10 reviews) | 8.2 (1306 reviews) | 
  | **Ease of Setup** | Not enough data | 7.9 (610 reviews) | 
  | **Ease of Admin** | Not enough data | 8.5 (562 reviews) | 
  | **Quality of Support** | 8.5 (9 reviews) | 8.5 (1053 reviews) | 
  | **Has the product been a good partner in doing business?** | Not enough data | 8.9 (537 reviews) | 
  | **Product Direction (% positive)** | 7.4 (9 reviews) | 8.4 (1124 reviews) | 

---
## Pricing

### Newired

#### Entry-Level Pricing

Plan: Simple, Scalable Pricing for User Enablement

Price: Contact Us 1 Number of tokens

Description: Newired is designed to scale with your User Enablement strategy.

Every plan includes the same enterprise-grade platform foundation.
As your organization evolves, you unlock additional intelligence, deployment flexibility, and AI capabilities.

Newired is licensed based on the number of tokens to enable guidance for users, not on technical variables such as applications, content, or administrators.

This means organizations can scale User Enablement across their digital ecosystem without worrying about additional licensing costs.

Across all tiers, Newired includes:
- Unlimited applications
- Unlimited guidance content (Journeys, tips, assistance)
- Unlimited editors and administrators
- Multiple deployment environments

Pricing grows only with the number of tokens to let users benefit from the enablement experience.

This model allows organizations to expand adoption programs without structural constraints.

Each token activates the Newired experience for one user in one application, allowing the platform to deliver contextual assistance, journeys, and intelligent guidance.

For example:

If 100 users receive guidance in one application, you need 100 tokens
If the same 100 users are enabled across three applications, you need 300 tokens
Importantly, tokens are not permanently tied to a specific application.

Key Features:
- Behavioral analytics and usage insights
- Longitudinal adoption insights over time
- Unlimited editors and administrators

[Learn more about Newired](https://www.g2.com/products/newired/reviews)

#### Free Trial

Yes

### Pendo

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.

Key Features:
- Product analytics
- In-app guides
- Net Promoter Score (NPS)  

[Browse all 5 editions](https://www.g2.com/products/pendo-io-pendo/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Newired** | N/A | N/A |
| **Pendo** | 8.0/10 | 604 |

#### Metrics

| Feature | Newired | Pendo | 
|---|---|---|
| **Sessions - Digital Analytics** | Not enough data | 8.7 (456 reviews) | 
| **Engagement** | Not enough data | 8.7 (473 reviews) | 
| **Entry and Exit Pages** | Not enough data | 8.4 (420 reviews) | 
| **Standard Event Tracking** | Not enough data | 8.8 (466 reviews) | 
| **Custom Event Tracking** | Not enough data | 8.5 (423 reviews) | 
| **Retention** | Not enough data | 8.2 (395 reviews) | 
| **Return** | Not enough data | 8.2 (357 reviews) | 
| **Conversions** | Not enough data | 8.2 (334 reviews) | 
| **Funnels** | Not enough data | 8.3 (396 reviews) | 

#### Reporting

| Feature | Newired | Pendo | 
|---|---|---|
| **Real-Time Reporting** | Not enough data | 8.4 (462 reviews) | 
| **Trending** | Not enough data | 8.5 (427 reviews) | 
| **Retroactive Reporting** | Not enough data | 8.7 (436 reviews) | 
| **Segmentation** | Not enough data | 8.7 (469 reviews) | 
| **Mobile Reporting** | Not enough data | 7.8 (262 reviews) | 
| **Unification Across Devices** | Not enough data | 8.1 (284 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 8.2 (449 reviews) | 

#### Other

| Feature | Newired | Pendo | 
|---|---|---|
| **User Data** | Not enough data | 8.7 (439 reviews) | 
| **Site Search Reporting** | Not enough data | 8.0 (305 reviews) | 
| **Load Time Monitoring** | Not enough data | 7.5 (262 reviews) | 
| **Campaign Tracking** | Not enough data | 7.9 (271 reviews) | 
| **E-Commerce** | Not enough data | 7.2 (195 reviews) | 
| **Promotional Messages** | Not enough data | 8.5 (343 reviews) | 
| **Administration Alerts** | Not enough data | 8.2 (297 reviews) | 

#### Agentic AI - Digital Analytics

| Feature | Newired | Pendo | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.7 (10 reviews) | 
| **Cross-system Integration** | Not enough data | 6.3 (13 reviews) | 
| **Proactive Assistance** | Not enough data | 5.8 (11 reviews) | 
| **Decision Making** | Not enough data | 5.8 (11 reviews) | 

#### Administration

| Feature | Newired | Pendo | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.1 (379 reviews) | 
| **QA Testing** | Not enough data | 7.9 (295 reviews) | 
| **Performance and Reliability** | Not enough data | 8.7 (421 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.5 (453 reviews) | 

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Newired** | N/A | N/A |
| **Pendo** | 8.4/10 | 156 |

#### User Identification

| Feature | Newired | Pendo | 
|---|---|---|
| **Demographics** | Not enough data | 7.9 (109 reviews) | 
| **User Segmentation** | Not enough data | 8.5 (136 reviews) | 
| **Geolocation** | Not enough data | 8.0 (103 reviews) | 

#### Tracking & Reporting

| Feature | Newired | Pendo | 
|---|---|---|
| **Custom Event Tracking** | Not enough data | 8.5 (125 reviews) | 
| **Real-Time Insights** | Not enough data | 8.5 (131 reviews) | 
| **Attribution** | Not enough data | 8.3 (108 reviews) | 
| **Dashboard** | Not enough data | 8.5 (142 reviews) | 
| **User Path Tracking** | Not enough data | 8.5 (133 reviews) | 
| **User Activity History** | Not enough data | 8.7 (137 reviews) | 

#### Metrics

| Feature | Newired | Pendo | 
|---|---|---|
| **Engagement** | Not enough data | 8.8 (83 reviews) | 
| **Exit Tracking** | Not enough data | 8.4 (64 reviews) | 
| **Retention** | Not enough data | 8.4 (72 reviews) | 
| **Return** | Not enough data | 8.3 (69 reviews) | 
| **Conversions** | Not enough data | 8.4 (66 reviews) | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Newired** | N/A | N/A |
| **Pendo** | 8.0/10 | 26 |

#### User Behavior

| Feature | Newired | Pendo | 
|---|---|---|
| **Click Tracking** | Not enough data | 9.1 (23 reviews) | 
| **Mouse Movement ** | Not enough data | 8.0 (22 reviews) | 
| **Frustration Tracking** | Not enough data | 8.6 (23 reviews) | 

#### A/B Testing 

| Feature | Newired | Pendo | 
|---|---|---|
| **Error and Bug Tracking** | Not enough data | 7.4 (19 reviews) | 
| **Split URL Testing** | Not enough data | 7.0 (19 reviews) | 
| **Data Analysis** | Not enough data | 8.8 (21 reviews) | 
| **Notes** | Not enough data | 6.8 (19 reviews) | 

#### Visitor Information

| Feature | Newired | Pendo | 
|---|---|---|
| **User Identification** | Not enough data | 7.9 (21 reviews) | 
| **Search Box** | Not enough data | 8.0 (19 reviews) | 

#### Agentic AI - Session Replay

| Feature | Newired | Pendo | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **Newired** | N/A | N/A |
| **Pendo** | 8.3/10 | 435 |

#### User Analysis

| Feature | Newired | Pendo | 
|---|---|---|
| **Survey Implementation** | Not enough data | 8.6 (345 reviews) | 
| **Data Analysis** | Not enough data | 8.5 (392 reviews) | 

#### User Support

| Feature | Newired | Pendo | 
|---|---|---|
| **User Segmentation** | Not enough data | 8.5 (391 reviews) | 
| **Multi-Language Support** | Not enough data | 7.6 (206 reviews) | 
| **Behavior-responsive Messaging** | Not enough data | 8.0 (294 reviews) | 

#### Walkthrough Type

| Feature | Newired | Pendo | 
|---|---|---|
| **Audio-visual Walkthroughs** | Not enough data | 8.1 (296 reviews) | 
| **Text Bubble Walkthroughs** | Not enough data | 8.7 (364 reviews) | 

#### Platform Basics - Digital Adoption Platform

| Feature | Newired | Pendo | 
|---|---|---|
| **Integration** | Not enough data | 8.2 (20 reviews) | 
| **Communications** | Not enough data | 9.2 (25 reviews) | 

#### Analytics - Digital Adoption Platform

| Feature | Newired | Pendo | 
|---|---|---|
| **Analytics** | Not enough data | 8.9 (26 reviews) | 

#### Functions - Digital Adoption Platform

| Feature | Newired | Pendo | 
|---|---|---|
| **Customer self-service** | Not enough data | 8.6 (18 reviews) | 
| **In-app guidance** | Not enough data | 9.3 (27 reviews) | 

#### Agentic AI - Digital Adoption Platform

| Feature | Newired | Pendo | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 6.2 (10 reviews) | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Newired** | N/A | N/A |
| **Pendo** | 8.1/10 | 710 |

#### Product Analytics

| Feature | Newired | Pendo | 
|---|---|---|
| **Account-Level Analytics** | Not enough data | 8.7 (585 reviews) | 
| **User-Level Analytics** | Not enough data | 8.7 (633 reviews) | 
| **Segmentation** | Not enough data | 8.6 (593 reviews) | 
| **Funnels** | Not enough data | 8.2 (504 reviews) | 
| **Alerts** | Not enough data | 7.9 (408 reviews) | 
| **Multi-Product Analytics** | Not enough data | 8.2 (441 reviews) | 
| **User Scoring** | Not enough data | 8.0 (400 reviews) | 
| **Integrations** | Not enough data | 7.9 (451 reviews) | 

#### Agentic AI - Product Analytics

| Feature | Newired | Pendo | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (27 reviews) | 
| **Cross-system Integration** | Not enough data | 7.0 (25 reviews) | 
| **Adaptive Learning** | Not enough data | 6.7 (22 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (21 reviews) | 

#### Behavioral Analytics - Product Analytics

| Feature | Newired | Pendo | 
|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | 
| **User level Analytics** | Not enough data | 10.0 (21 reviews) | 
| **Account level Analytics** | Not enough data | 10.0 (5 reviews) | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Newired | Pendo | 
|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | 7.9 (8 reviews) | 

#### AI driven optimization - Product Analytics

| Feature | Newired | Pendo | 
|---|---|---|
| **User scoring** | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Newired** | N/A | N/A |
| **Pendo** | 8.4/10 | 92 |

#### Metrics

| Feature | Newired | Pendo | 
|---|---|---|
| **Engagement** | Not enough data | 8.8 (83 reviews) | 
| **Exit Tracking** | Not enough data | 8.4 (64 reviews) | 
| **Retention** | Not enough data | 8.4 (72 reviews) | 
| **Return** | Not enough data | 8.3 (69 reviews) | 
| **Conversions** | Not enough data | 8.4 (66 reviews) | 

---
## Categories
**Shared Categories (1):** [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform)


**Unique to Pendo (4):** [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Session Replay Software](https://www.g2.com/categories/session-replay), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | Newired | Pendo | 
|---|---|---|
| **Small-Business** | 45.5% | 17.5% | 
| **Mid-Market** | 36.4% | 61.4% | 
| **Enterprise** | 18.2% | 21.1% | 

### By Industry

#### Newired

- **Utilities:** 9.1%
- **Publishing:** 9.1%
- **Program Development:** 9.1%
- **Music:** 9.1%
- **Machinery:** 9.1%
- **Leisure, Travel & Tourism:** 9.1%
- **Information Technology and Services:** 9.1%
- **Higher Education:** 9.1%
- **Graphic Design:** 9.1%
- **Chemicals:** 9.1%
- **Other:** 9.1%

#### Pendo

- **Computer Software:** 32.5%
- **Information Technology and Services:** 15.0%
- **Marketing and Advertising:** 6.8%
- **Financial Services:** 4.4%
- **Hospital & Health Care:** 3.3%
- **Education Management:** 2.5%
- **Human Resources:** 1.9%
- **Computer & Network Security:** 1.8%
- **E-Learning:** 1.6%
- **Logistics and Supply Chain:** 1.5%
- **Other:** 28.5%

---
## Alternatives

### Alternatives to Newired

- [Whatfix](https://www.g2.com/products/whatfix/reviews) — 4.5/5 stars (549 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3886 reviews)
- [WalkMe](https://www.g2.com/products/walkme/reviews) — 4.5/5 stars (571 reviews)
- [Chameleon](https://www.g2.com/products/chameleon/reviews) — 4.4/5 stars (359 reviews)
- [UserGuiding](https://www.g2.com/products/userguiding/reviews) — 4.7/5 stars (771 reviews)
- [Appcues](https://www.g2.com/products/appcues/reviews) — 4.6/5 stars (356 reviews)
- [Userpilot](https://www.g2.com/products/userpilot/reviews) — 4.6/5 stars (999 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1908 reviews)
- [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1604 reviews)
- [Totango](https://www.g2.com/products/totango/reviews) — 4.3/5 stars (1150 reviews)

### Alternatives to Pendo

- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1051 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [Smartlook](https://www.g2.com/products/smartlook/reviews) — 4.6/5 stars (874 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2955 reviews)
- [LogRocket](https://www.g2.com/products/logrocket/reviews) — 4.6/5 stars (2389 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1370 reviews)
- [Userpilot](https://www.g2.com/products/userpilot/reviews) — 4.6/5 stars (999 reviews)
- [Contentsquare](https://www.g2.com/products/contentsquare/reviews) — 4.6/5 stars (639 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)

---
## Top Discussions

### Newired

- Title: [If a user uses two or more applications, how do we count this?](https://www.g2.com/discussions/if-a-user-uses-two-or-more-applications-how-do-we-count-this) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "As it becomes very complex to count who uses 2 or more applications, we simply add the final number of end users on all applications concerned, meaning that..."
- Title: [How many Journey creators can I have comprised in the license?](https://www.g2.com/discussions/how-many-journey-creators-can-i-have-comprised-in-the-license) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "You have an unlimited number of Journey creators. We don’t charge for Content Editors, once you have a subscription you can involve as many creators you like."
- Title: [Do I have a limit of Journeys or Tips I can create?](https://www.g2.com/discussions/do-i-have-a-limit-of-journeys-or-tips-i-can-create) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "No, you don’t. You are the one who will decide how many Journeys or Tips are necessary to guide your end users, so our licenses don’t limit them."
- Title: [Shall I purchase different licenses to deploy Newired on test environments and live on the target application?](https://www.g2.com/discussions/shall-i-purchase-different-licenses-to-deploy-newired-on-test-environments-and-live-on-the-target-application) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "No. With one single license, you can deploy on your test environment and on the live environment. Licenses apply per number of end users, and no other..."

### Pendo

- Title: [Which integrations does Pendo support?](https://www.g2.com/discussions/integrations-0d945a1b-6d44-4202-97e3-b771b8c3f56b) — 2 comments, 2 upvotes
  > **Top comment:** "Hi there! My name is Stephanie and I'm a research analyst in marketing & advertising at G2. Thanks for posting this question. As of November 2019, Pendo is..."
- Title: [How is feature adoption measured?](https://www.g2.com/discussions/how-is-feature-adoption-measured) — 1 comment
  > **Top comment:** "With a Digital Adoption Platform such as Whatfix, you can place a widget called a User Action on the feature. Then every time a user clicks on the feature it..."
- Title: [What is feature adoption?](https://www.g2.com/discussions/what-is-feature-adoption) — 1 comment
  > **Top comment:** "In software terms, a feature refers to a specific functionality or capability that is designed and implemented within a software application. Features are..."
- Title: [What is pendo used for?](https://www.g2.com/discussions/what-is-pendo-used-for) — 1 comment
  > **Top comment:** "User analytics and on-screen messages / guides."
- Title: [How can I participate remotely in a PUG?](https://www.g2.com/discussions/how-can-i-participate-remotely-in-a-pug) — 1 comment, 1 upvote
  > **Top comment:** "Right now all of our local user groups are in person and do not have a virtual element as it will not be a great experience for those attending..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/newired-vs-pendo-io-pendo)