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Compare Muck Rack and Sprinklr Social 
Featured Products
At a Glance
Market Segments
Small-Business (57.2% of reviews)
Enterprise (49.1% of reviews)
Entry-Level Pricing
No pricing available
$2,800.00 1 User Per Year
Muck Rack
Star Rating
(334)4.6 out of 5
Market Segments
Small-Business (57.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Muck RackSprinklr Social
Star Rating
(1,182)4.1 out of 5
Market Segments
Enterprise (49.1% of reviews)
Pros & Cons
Entry-Level Pricing
$2,800.00 1 User Per Year
Free Trial is available
Browse all 2 pricing plansMuck Rack vs Sprinklr Social
When assessing the two solutions, reviewers found Muck Rack easier to use, set up, and administer. Reviewers also preferred doing business with Muck Rack overall.
- Reviewers felt that Muck Rack meets the needs of their business better than Sprinklr Social.
- When comparing quality of ongoing product support, reviewers felt that Muck Rack is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Muck Rack over Sprinklr Social.
Pricing
Entry-Level Pricing
Muck Rack
No pricing availableSprinklr Social
Essentials- Growth Package
$2,800.00
1 User Per Year
The Standard Plan offers essential social media management
features tailored for smaller teams, focusing on basic listening,
publishing, engagement, and reporting. Powered by AI-driven
capabilities, it enables teams to monitor online conversations,
schedule and distribute content, manage audience interactions,
and track performance efficiently. Designed for those handling
fundamental social media operations, this plan helps streamline
workflows and enhance strategy with simple yet effective tools.
Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management
- Cross Module
- Social Publishing and Engagement
- Social Listening
Free Trial
Muck Rack
No trial information availableSprinklr Social
Free Trial is available
Ratings
Meets Requirements
8.9
236
8.1
972
Ease of Use
8.9
237
7.5
989
Ease of Setup
9.0
126
7.0
595
Ease of Admin
9.1
81
7.3
433
Quality of Support
9.2
222
7.7
913
Has the product been a good partner in doing business?
9.3
82
8.0
418
Product Direction (% positive)
9.1
229
7.9
952
Features by Category
Social Analytics
Not enough data
7.1(won by default)
363
Not enough data
Feature Not Available
Not enough data
8.2(won by default)
438
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.1(won by default)
223
Not enough data
7.1(won by default)
229
Reports & Dashboards
Not enough data
8.1(won by default)
443
Not enough data
8.0(won by default)
442
Not enough data
8.2(won by default)
434
Not enough data
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.4(won by default)
39
Not enough data
6.5(won by default)
39
Not enough data
6.2(won by default)
38
Not enough data
6.0(won by default)
38
Not enough data
6.5(won by default)
38
Content Creation
6.0
5
Not enough data
7.0
5
Not enough data
Feature Not Available
Not enough data
6.7
5
Not enough data
Agentic AI - Press Release Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Content Distribution
8.3
6
Not enough data
9.2
6
Not enough data
5.0
5
Not enough data
8.3
6
Not enough data
Contact Management
9.3
60
Not enough data
8.5
48
Not enough data
8.9
51
Not enough data
9.1
41
Not enough data
PR Management
8.9
51
Not enough data
8.9
46
Not enough data
8.3
42
Not enough data
8.4
52
Not enough data
Agentic AI - Regulatory Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow Automation
Feature Not Available
Not enough data
8.8
52
Not enough data
8.8
44
Not enough data
8.5
49
Not enough data
Content & Collaboration
Not enough data
8.5
344
Not enough data
8.0
331
Not enough data
7.6
310
Not enough data
7.9
332
Not enough data
7.9
344
Not enough data
7.3
236
Social Management
Not enough data
8.2
562
Not enough data
8.5
541
Not enough data
Feature Not Available
Not enough data
8.3
567
Not enough data
7.3
417
Not enough data
7.4
243
Not enough data
7.3
201
Agentic AI - Social Media Management
Not enough data
6.4
56
Not enough data
6.6
55
Not enough data
6.5
57
Not enough data
6.3
55
Not enough data
6.5
55
Not enough data
6.4
53
Not enough data
6.4
52
Media Channels
6.9
77
Not enough data
8.0
106
Not enough data
9.0
121
Not enough data
Geographic Coverage
8.4
115
Not enough data
9.1
117
Not enough data
7.8
95
Not enough data
Reporting
8.3
114
Not enough data
8.1
117
Not enough data
8.2
111
Not enough data
8.2
108
Not enough data
Agentic AI - Media Monitoring
3.6
7
Not enough data
3.1
7
Not enough data
3.6
7
Not enough data
3.1
7
Not enough data
3.1
7
Not enough data
Generative AI
5.6
34
Not enough data
5.5
31
Not enough data
Collection
Not enough data
Feature Not Available
Not enough data
7.4
47
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
56
|
Verified
Not enough data
Feature Not Available
Agentic AI - Review Management
Not enough data
7.2
10
Not enough data
7.3
10
Moderation
Not enough data
7.8
48
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
46
|
Verified
Use Cases
Not enough data
7.5
46
|
Verified
Not enough data
7.6
45
|
Verified
Not enough data
8.1
52
|
Verified
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
54
|
Verified
Not enough data
8.3
54
|
Verified
Not enough data
7.3
45
|
Verified
Display Options
Not enough data
7.1
44
|
Verified
Not enough data
Feature Not Available
Not enough data
7.2
52
|
Verified
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Content Sharing
Not enough data
7.4
30
Not enough data
7.9
30
Not enough data
7.5
29
Not enough data
Feature Not Available
Content Dashboard
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
7.8
29
Not enough data
Feature Not Available
Not enough data
6.9
28
Not enough data
Feature Not Available
Platform
Not enough data
6.6
27
Not enough data
6.3
29
Not enough data
7.3
28
Not enough data
7.2
27
Agentic AI - Employee Advocacy
Not enough data
6.3
5
Not enough data
7.0
5
Not enough data
7.7
5
Monitoring & Listening
Not enough data
8.2
405
Not enough data
7.0
334
Not enough data
8.3
157
Not enough data
8.2
159
Not enough data
7.5
156
Not enough data
7.5
147
Agentic AI - Social Media Listening Tools
Not enough data
6.9
30
Not enough data
6.7
30
Not enough data
6.7
30
Not enough data
6.6
31
Not enough data
7.2
32
Data Management & Analysis
Not enough data
7.1
365
Not enough data
8.3
406
Not enough data
7.9
158
Not enough data
7.7
149
Content
Not enough data
8.0
57
Not enough data
7.7
55
Not enough data
8.2
56
Not enough data
7.5
54
Engagement
Not enough data
6.9
53
Not enough data
7.2
52
Not enough data
7.9
53
Not enough data
7.1
50
Not enough data
7.8
52
Social Shopping
Not enough data
Feature Not Available
Not enough data
6.9
50
Not enough data
Feature Not Available
Not enough data
7.3
51
Analytics
Not enough data
Feature Not Available
Not enough data
8.3
52
Not enough data
7.9
51
Generative AI
Not enough data
6.9
133
Not enough data
Feature Not Available
Process
Not enough data
8.2
266
Not enough data
7.7
242
Not enough data
8.2
248
Channels
Not enough data
7.5
196
Not enough data
8.7
279
Not enough data
7.5
189
Not enough data
6.8
177
Not enough data
7.3
185
Insight
Not enough data
7.6
199
Not enough data
8.4
276
Not enough data
7.9
223
Not enough data
7.7
233
Generative AI
5.4
33
Not enough data
5.6
30
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Database
9.2
155
Not enough data
8.5
130
Not enough data
Feature Not Available
Not enough data
Outreach
8.6
124
Not enough data
7.7
96
Not enough data
6.8
85
Not enough data
Reporting
8.5
139
Not enough data
8.7
115
Not enough data
8.1
112
Not enough data
Agentic AI - Media and Influencer Targeting
3.9
9
Not enough data
4.1
9
Not enough data
4.4
9
Not enough data
4.4
9
Not enough data
3.9
9
Not enough data
User Rights/Roles
7.7
83
Not enough data
8.6
105
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Interaction Automation - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Muck Rack and Sprinklr Social are categorized as Social Media Listening Tools
Unique Categories
Muck Rack is categorized as PR CRM, Media Monitoring, Media and Influencer Targeting, PR Analytics, Press Release Distribution, and Answer Engine Optimization (AEO)
Sprinklr Social is categorized as Conversational Commerce Platforms, Social Commerce Platforms, SAP Store, Employee Advocacy, Social Customer Service, Social Media Analytics, Social Media Suites, Social Media Management, Review Management, and AI Customer Support Agents
Reviews
Reviewers' Company Size
Muck Rack
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprinklr Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Public Relations and Communications
44.0%
Non-Profit Organization Management
4.3%
Entertainment
4.3%
Marketing and Advertising
4.0%
Information Technology and Services
4.0%
Other
39.4%
Marketing and Advertising
14.9%
Information Technology and Services
5.8%
Retail
4.7%
Financial Services
4.5%
Consumer Services
4.2%
Other
65.9%
Discussions
What is Muck Rack used for?
1 Comment
Official Response from Muck Rack
Muck Rack is the AI communications platform that helps communications, PR, and marketing teams understand what’s happening, why it matters, and what to do...Read more
Muck Rack has no more discussions with answers
What is the best way to find hashtags that are getting traffic.
1 Comment
TS
semrush.com is Great!
You pay for what ya get if ya get meRead more
Sprinklr Social has no more discussions with answers
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