Compare Muck Rack and PR.co 
At a Glance
Market Segments
Small-Business (53.2% of reviews)
Small-Business (50.0% of reviews)
Entry-Level Pricing
No pricing available
Free Trial Per Month
Muck Rack
Star Rating
(379)4.6 out of 5
Market Segments
Small-Business (53.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Muck RackPR.co
Star Rating
(40)4.7 out of 5
Market Segments
Small-Business (50.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that PR.co excels in customer support, with users highlighting the exceptional service provided by team members like Naomi, who is noted for her helpfulness and quick responses to queries. This level of support can significantly enhance the user experience, especially for those new to press release distribution.
- Users say Muck Rack stands out for its user-friendly interface, making it easy to navigate and find essential information quickly. Reviewers appreciate the platform's ability to track emails for pitches, which adds a layer of efficiency to their PR efforts.
- Reviewers mention that PR.co offers a strong performance in press release creation, with users praising its intuitive tools that simplify the process. This feature is particularly beneficial for small businesses looking to create impactful press releases without extensive resources.
- According to verified reviews, Muck Rack has a robust market presence, reflected in its higher G2 Score and a significant number of recent reviews. This suggests that many users find value in its features, particularly for finding reporters' contact information and tracking their recent articles.
- Users highlight that PR.co's ease of setup and administration is a major advantage, with many finding the onboarding process straightforward. This can be a crucial factor for small businesses that may not have dedicated IT support to manage complex software implementations.
- G2 reviewers note that while Muck Rack has a slightly lower rating in terms of support quality compared to PR.co, it compensates with a wealth of features that cater to more extensive PR needs, making it a solid choice for organizations looking for comprehensive media tracking and engagement tools.
Pricing
Entry-Level Pricing
Muck Rack
No pricing availablePR.co
Start
Free Trial
Per Month
For agile communications teams managing PR for a single market or brand.
- Online newsroom
- Base PR CMS
- Up to 2 languages
Free Trial
Muck Rack
No trial information availablePR.co
Free Trial is available
Ratings
Meets Requirements
8.8
260
9.1
21
Ease of Use
8.9
261
9.6
22
Ease of Setup
9.0
147
9.4
13
Ease of Admin
9.0
91
9.3
10
Quality of Support
9.2
245
9.8
22
Has the product been a good partner in doing business?
9.2
92
9.5
10
Product Direction (% positive)
9.1
251
9.4
21
Features by Category
Content Creation
6.0
5
9.2
10
7.0
5
8.0
10
Feature Not Available
9.6
9
6.7
5
8.5
9
Agentic AI - Press Release Distribution
Not enough data
Feature Not Available
Not enough data
Not enough data
Content Distribution
8.6
7
9.2
8
9.3
7
8.8
7
5.0
5
8.1
7
8.1
8
8.1
9
Contact Management
9.3
64
Not enough data
8.6
49
Not enough data
8.9
52
Not enough data
9.1
42
Not enough data
PR Management
8.9
51
9.7
6
8.9
46
9.8
7
8.3
42
9.2
6
8.4
52
Not enough data
Agentic AI - Regulatory Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Workflow Automation
Feature Not Available
Not enough data
8.8
55
9.2
6
8.8
44
10.0
6
8.5
50
Not enough data
Media Channels
6.9
80
Not enough data
8.0
110
Not enough data
8.9
125
Not enough data
Geographic Coverage
8.4
118
Not enough data
9.1
120
Not enough data
7.8
98
Not enough data
Reporting
8.3
124
Not enough data
8.1
120
Not enough data
8.1
122
Not enough data
8.2
112
Not enough data
Agentic AI - Media Monitoring
3.6
7
Not enough data
3.1
7
Not enough data
3.6
7
Not enough data
3.1
7
Not enough data
3.1
7
Not enough data
Generative AI
5.5
35
Not enough data
5.4
32
Not enough data
Monitoring & Listening
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
9.0
7
Not enough data
8.1
7
Not enough data
7.6
7
Not enough data
9.0
7
Not enough data
8.6
7
Distribution & Reporting
Not enough data
7.6
7
Not enough data
7.1
7
Not enough data
9.0
7
Not enough data
9.2
6
Not enough data
7.5
6
Generative AI
5.4
33
Not enough data
5.6
30
Not enough data
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Database
9.2
160
Not enough data
8.5
132
Not enough data
Feature Not Available
Not enough data
Outreach
8.6
127
Not enough data
7.7
96
Not enough data
6.8
85
Not enough data
Reporting
8.5
142
Not enough data
8.7
116
Not enough data
8.1
113
Not enough data
Agentic AI - Media and Influencer Targeting
3.9
9
Not enough data
4.1
9
Not enough data
4.4
9
Not enough data
4.4
9
Not enough data
3.9
9
Not enough data
User Rights/Roles
7.7
83
Not enough data
8.6
105
Not enough data
Categories
Categories
Shared Categories
Muck Rack and PR.co are categorized as PR CRM and Press Release Distribution
Unique Categories
Muck Rack is categorized as Media Monitoring, Media and Influencer Targeting, PR Analytics, Social Media Listening Tools, and Answer Engine Optimization (AEO)
PR.co is categorized as Online Newsroom
Reviews
Reviewers' Company Size
Muck Rack
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
PR.co
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Public Relations and Communications
45.4%
Non-Profit Organization Management
4.3%
Marketing and Advertising
4.0%
Entertainment
4.0%
Information Technology and Services
4.0%
Other
38.3%
Public Relations and Communications
13.2%
Financial Services
10.5%
Automotive
7.9%
Non-Profit Organization Management
7.9%
Sporting Goods
5.3%
Other
55.3%
Discussions
What is Muck Rack used for?
1 Comment
Official Response from Muck Rack
Muck Rack is the AI communications platform that helps communications, PR, and marketing teams understand what’s happening, why it matters, and what to do...Read more
Muck Rack has no more discussions with answers
PR.co has no discussions with answers
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