# Moz Pro vs Yext Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Moz Pro excels in **SEO research and optimization** , with users highlighting its comprehensive tools for **keyword research** , **site audits** , and **rank tracking**. Many find it user-friendly and suitable for beginners, making it a solid choice for those new to SEO.
- **Users say** Yext stands out for its ability to **manage multiple online platforms** from a single interface. Reviewers appreciate the ease of pulling business listing profiles together, which streamlines their workflow and enhances efficiency.
- **According to verified reviews** , Moz Pro's **ease of setup** is a significant advantage, with many users praising its intuitive onboarding process. This allows teams to quickly get started with the software without extensive training.
- **Reviewers mention** that Yext offers robust features for **preplanning and scheduling posts** , which is particularly beneficial for businesses managing multiple locations. Users enjoy the ability to categorize content by location, ensuring tailored messaging for different audiences.
- **G2 reviewers highlight** that while both products provide quality support, Moz Pro has received slightly higher ratings for its **quality of support**. Users feel that Moz Pro has been a reliable partner in their SEO efforts, contributing positively to their overall experience.
- **Users report** that Moz Pro's tools for **link building** and **competitor analysis** are particularly effective, with many finding these features essential for improving their website's visibility. In contrast, Yext's focus is more on business listings and local SEO, which may not meet the needs of users looking for in-depth SEO analysis.



| | Moz Pro | Yext | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 608 | 1,117 | 
| **Largest Market Segment** | Small-Business (58.3% of reviews) | Enterprise (39.5% of reviews) | 
| **Entry Level Price** | $49.00 1 User Per Month | No pricing available | 

---
## Top Pros & Cons

### Moz Pro

Pros:
- User-Friendly (14 reviews)
- Keyword Research (12 reviews)

Cons:
- Limited Features (8 reviews)
- Feature Deficiency (4 reviews)

### Yext

Pros:
- Ease of Use (360 reviews)
- Helpful (199 reviews)

Cons:
- Complex Usability (99 reviews)
- Learning Curve (83 reviews)

---
## Ratings Comparison
| Rating | Moz Pro | Yext | 
|---|---|---|
  | **Meets Requirements** | 8.4 (529 reviews) | 8.8 (843 reviews) | 
  | **Ease of Use** | 8.6 (532 reviews) | 8.5 (863 reviews) | 
  | **Ease of Setup** | 8.8 (325 reviews) | 8.4 (638 reviews) | 
  | **Ease of Admin** | 8.9 (248 reviews) | 8.5 (410 reviews) | 
  | **Quality of Support** | 8.5 (433 reviews) | 8.5 (792 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (238 reviews) | 8.7 (410 reviews) | 
  | **Product Direction (% positive)** | 8.3 (522 reviews) | 8.3 (810 reviews) | 

---
## Pricing

### Moz Pro

#### Entry-Level Pricing

Plan: Starter

Price: $49.00 1 User Per Month

Description: $39/mo when you pay yearly. For small businesses or startups with only one website.

Key Features:
- User seats - 1
- MozBar Premium
- 24/7 Support

[Browse all 5 editions](https://www.g2.com/products/moz-pro/pricing)

#### Free Trial

Yes

### Yext

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 7.9/10 | 143 |

#### Content

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Content Authoring** | Not enough data | 8.0 (117 reviews) | 
| **Rich Text Editor** | Not enough data | 7.7 (114 reviews) | 
| **Versioning** | Not enough data | 7.7 (107 reviews) | 
| **Plug-ins/Widgets/Apps** | Not enough data | 7.5 (105 reviews) | 
| **Approval Process** | Not enough data | 7.9 (107 reviews) | 
| **Content Scheduling** | Not enough data | 7.8 (111 reviews) | 
| **Asset Management** | Not enough data | 8.0 (114 reviews) | 
| **Internal Search** | Not enough data | 8.0 (116 reviews) | 
| **Content Repository** | Not enough data | 7.9 (107 reviews) | 

#### Design

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Breadth of Pre-Built Templates** | Not enough data | 7.5 (106 reviews) | 
| **Mobile** | Not enough data | 7.5 (104 reviews) | 
| **Branding/Themes** | Not enough data | 7.9 (108 reviews) | 
| **Customization** | Not enough data | 7.6 (112 reviews) | 

#### Platform

| Feature | Moz Pro | Yext | 
|---|---|---|
| **User Community** | Not enough data | 7.8 (112 reviews) | 
| **SEO** | Not enough data | 8.1 (118 reviews) | 
| **Flexible Navigation Structures** | Not enough data | 7.9 (113 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.4 (122 reviews) | 
| **Enterprise Scalability** | Not enough data | 8.3 (117 reviews) | 
| **Internationalization** | Not enough data | 7.8 (103 reviews) | 
| **Dashboards and Reports** | Not enough data | 8.1 (126 reviews) | 
| **API / Integrations** | Not enough data | 8.0 (110 reviews) | 

#### Agentic AI - Web Content Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 5.5 (18 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.1 (17 reviews) | 

### Digital Governance

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.3/10 | 33 |

#### Monitoring

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Digital Media Monitoring** | Not enough data | 7.3 (25 reviews) | 
| **Compliance Monitoring** | Not enough data | 8.0 (27 reviews) | 
| **Social Media Monitoring** | Not enough data | 7.9 (28 reviews) | 

#### Administration

| Feature | Moz Pro | Yext | 
|---|---|---|
| **User, Role, and Access Management ** | Not enough data | 7.7 (30 reviews) | 
| **Policies and Controls** | Not enough data | 7.8 (27 reviews) | 
| **Security** | Not enough data | 8.3 (26 reviews) | 
| **Reporting** | Not enough data | 7.5 (27 reviews) | 

#### Standards

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Brand Design Consistency ** | Not enough data | 7.8 (30 reviews) | 
| **SEO Standards** | Not enough data | 7.1 (26 reviews) | 
| **Internationalization** | Not enough data | 7.1 (21 reviews) | 
| **Web Accessibility** | Not enough data | 7.2 (23 reviews) | 

#### Agentic AI - Digital Governance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (7 reviews) | 
| **Multi-step Planning** | Not enough data | 6.7 (7 reviews) | 
| **Cross-system Integration** | Not enough data | 6.4 (7 reviews) | 
| **Adaptive Learning** | Not enough data | 7.1 (8 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.4 (7 reviews) | 
| **Decision Making** | Not enough data | 6.9 (7 reviews) | 

### Insight Engines

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 9.0/10 | 34 |

#### Content Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Data Centralization - Insight Engines** | Not enough data | 8.4 (29 reviews) | 
| **Archiving - Insight Engines** | Not enough data | 8.1 (25 reviews) | 
| **Search Analysis - Insight Engines** | Not enough data | 8.5 (28 reviews) | 

#### Content Discovery

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Search Interface - Insight Engines** | Not enough data | 8.7 (30 reviews) | 
| **AI Functionality - Insight Engines** | Not enough data | 8.0 (24 reviews) | 
| **NLP Functionality - Insight Engines** | Not enough data | 8.0 (23 reviews) | 
| **Data Mining - Insight Engines** | Not enough data | 8.0 (23 reviews) | 
| **Structured Navigation - Insight Engines** | Not enough data | 8.2 (25 reviews) | 
| **Machine Learning - Insight Engines** | Not enough data | 7.8 (23 reviews) | 

#### Generative AI

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.1 (16 reviews) | 
| **AI Text Summarization** | Not enough data | 7.2 (16 reviews) | 

### Contact Center Knowledge Base

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.2/10 | 57 |

#### Administration

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Database Management ** | Not enough data | 7.8 (50 reviews) | 
| **Data Workflows** | Not enough data | 7.6 (47 reviews) | 
| **Issue Management** | Not enough data | 7.5 (50 reviews) | 

#### Knowledge Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Knowledge Base** | Not enough data | 8.6 (49 reviews) | 
| **Publishing Workflows** | Not enough data | 8.0 (41 reviews) | 
| **Analytics** | Not enough data | 8.1 (49 reviews) | 

#### Compliance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Policies and Controls** | Not enough data | 8.0 (46 reviews) | 
| **Data Governance** | Not enough data | 7.8 (44 reviews) | 
| **Compliance** | Not enough data | 7.8 (44 reviews) | 
| **Auditing** | Not enough data | 7.7 (43 reviews) | 

#### Customer Support

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Intelligent Search** | Not enough data | 8.0 (39 reviews) | 
| **Suggestions** | Not enough data | 7.9 (38 reviews) | 
| **Decision Trees** | Not enough data | 7.2 (31 reviews) | 

#### Data Security

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Risk Data Attributes** | Not enough data | 7.6 (38 reviews) | 
| **Data Transport** | Not enough data | 7.9 (39 reviews) | 
| **Access Management** | Not enough data | 8.2 (43 reviews) | 
| **Multi-Factor Authentication** | Not enough data | 7.7 (37 reviews) | 

#### Administration

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Integrations** | Not enough data | 7.5 (40 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.4 (47 reviews) | 
| **Performance and Reliability** | Not enough data | 8.6 (45 reviews) | 

#### Generative AI

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 7.1 (25 reviews) | 

### Store Locator

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.1/10 | 119 |

#### Business Tools

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Bulk Uploading** | Not enough data | 8.6 (97 reviews) | 
| **CMS Agnostic** | Not enough data | 8.1 (64 reviews) | 
| **CMS Specific** | Not enough data | 7.8 (62 reviews) | 
| **Traffic Analytics** | Not enough data | 8.1 (82 reviews) | 
| **Customer Analytics** | Not enough data | 7.8 (66 reviews) | 

#### Customer Tools

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Location Listing** | Not enough data | 9.0 (108 reviews) | 
| **Product and Category Filters** | Not enough data | 8.6 (88 reviews) | 
| **Mobile Support** | Not enough data | 8.3 (76 reviews) | 
| **Automatic Geolocation** | Not enough data | 8.1 (84 reviews) | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.7 (10 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (11 reviews) | 
| **Adaptive Learning** | Not enough data | 7.2 (10 reviews) | 
| **Proactive Assistance** | Not enough data | 6.2 (10 reviews) | 
| **Decision Making** | Not enough data | 6.3 (10 reviews) | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | N/A | N/A |

#### Segmentation

| Feature | Moz Pro | Yext | 
|---|---|---|
| **A/B Testing** | Not enough data | 5.3 (12 reviews) | 
| **Customer Profiles** | Not enough data | 5.6 (12 reviews) | 

#### Targeting

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Behavioral Targeting** | Not enough data | 5.6 (12 reviews) | 
| **Contextual Targeting** | Not enough data | 5.7 (12 reviews) | 

#### Triggered Content

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Geofencing** | Not enough data | 5.8 (12 reviews) | 
| **Triggered Emails** | Not enough data | 5.6 (12 reviews) | 
| **Triggered Messages** | Not enough data | 5.6 (12 reviews) | 

#### Personalized Content

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Recommendation Engine** | Not enough data | 5.3 (12 reviews) | 
| **Personalized Discounts** | Not enough data | 5.4 (12 reviews) | 
| **Website Personalization** | Not enough data | 5.4 (12 reviews) | 

#### Agentic AI - Personalization Engines

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 4.7 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 4.7 (6 reviews) | 
| **Adaptive Learning** | Not enough data | 4.7 (6 reviews) | 
| **Natural Language Interaction** | Not enough data | 4.7 (6 reviews) | 
| **Proactive Assistance** | Not enough data | 4.7 (6 reviews) | 
| **Decision Making** | Not enough data | 5.0 (6 reviews) | 

### Local Listing Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.6/10 | 282 |

#### Listing Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Network Directory** | Not enough data | 8.9 (231 reviews) ✓ Verified | 
| **Data Aggregators** | Not enough data | 8.6 (207 reviews) ✓ Verified | 
| **Duplicate Monitoring** | Not enough data | 8.3 (235 reviews) ✓ Verified | 
| **Optimization** | Not enough data | 8.6 (233 reviews) ✓ Verified | 

#### Performance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Real-Time Updates** | Not enough data | 8.5 (241 reviews) ✓ Verified | 
| **Analytics** | Not enough data | 8.3 (241 reviews) ✓ Verified | 

### Knowledge Base

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.2/10 | 106 |

#### Knowledge Pages

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Templates** | Not enough data | 8.1 (82 reviews) | 
| **In-Content Feedback** | Not enough data | 8.0 (74 reviews) | 
| **Versioning and Version History** | Not enough data | 7.7 (70 reviews) | 
| **Decision Trees** | Not enough data | 7.4 (64 reviews) | 
| **Duplicate Detection** | Not enough data | 8.2 (77 reviews) | 
| **Content Editor** | Not enough data | 8.1 (75 reviews) | 

#### Knowledge Dissemination

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Page Analytics** | Not enough data | 8.2 (81 reviews) | 
| **Permissions** | Not enough data | 8.4 (80 reviews) | 
| **Knowledge Sharing** | Not enough data | 8.4 (84 reviews) | 
| **Notifications** | Not enough data | 8.3 (80 reviews) | 
| **Advanced Search** | Not enough data | 7.9 (77 reviews) | 
| **Browser Extension** | Not enough data | 7.8 (60 reviews) | 
| **Organization** | Not enough data | 8.2 (75 reviews) | 
| **Other Integrations** | Not enough data | 8.1 (72 reviews) | 
| **Knowledge Integrations** | Not enough data | 8.2 (76 reviews) | 

#### Agentic AI - Knowledge Base

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.0 (19 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.9 (18 reviews) | 
| **Proactive Assistance** | Not enough data | 6.9 (18 reviews) | 

### Local SEO

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.4/10 | 171 |

#### Local Search Optimization

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Rank Tracking** | Not enough data | 8.1 (130 reviews) | 
| **Online Listings** | Not enough data | 8.9 (151 reviews) ✓ Verified | 
| **Google My Business** | Not enough data | 8.8 (162 reviews) ✓ Verified | 
| **Reputation Management** | Not enough data | 8.7 (134 reviews) ✓ Verified | 
| **Social Media** | Not enough data | 7.2 (108 reviews) ✓ Verified | 
| **Dashboards and Reporting** | Not enough data | 8.2 (153 reviews) ✓ Verified | 

### SEO Tools

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | 7.0/10 | 483 |
| **Yext** | 6.5/10 | 63 |

#### SEO Auditing & Monitoring

| Feature | Moz Pro | Yext | 
|---|---|---|
| **SEO Alerting** | 8.1 (246 reviews) | 6.3 (17 reviews) | 
| **SEO Auditing** | 8.4 (233 reviews) | 6.8 (20 reviews) | 
| **SEO Change Tracking** | Feature Not Available | 6.6 (17 reviews) | 
| **Technical SEO** | 8.1 (232 reviews) | 5.7 (15 reviews) | 

#### Agentic AI - SEO Tools

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | 5.6 (28 reviews) | 6.1 (12 reviews) | 
| **Multi-step Planning** | 5.7 (27 reviews) | 6.4 (12 reviews) | 
| **Cross-system Integration** | 5.8 (29 reviews) | 6.5 (14 reviews) | 
| **Adaptive Learning** | 6.3 (29 reviews) | 6.1 (12 reviews) | 
| **Natural Language Interaction** | 6.1 (28 reviews) | 6.1 (12 reviews) | 
| **Proactive Assistance** | 5.8 (28 reviews) | 5.4 (12 reviews) | 
| **Decision Making** | 5.8 (28 reviews) | 6.0 (12 reviews) | 

#### SEO Content & Rankings

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Link Building** | 7.8 (450 reviews) | 5.7 (29 reviews) | 
| **Keyword Research** | 8.5 (460 reviews) | 6.1 (31 reviews) | 
| **SERP Rank Tracking** | 8.6 (450 reviews) | 5.8 (29 reviews) | 
| **Localization** | 7.4 (240 reviews) | 6.6 (16 reviews) | 
| **Content Insights** | 7.5 (221 reviews) | 6.5 (14 reviews) | 

#### SEO Reporting

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Competitor Analysis** | 8.4 (453 reviews) | 5.6 (29 reviews) | 
| **Data Visualization** | 7.8 (242 reviews) | 6.4 (16 reviews) | 
| **Custom Reports** | 7.4 (241 reviews) | 6.7 (17 reviews) | 
| **White Label** | 6.8 (225 reviews) | 6.3 (14 reviews) | 

#### Generative AI

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Text Generation** | 6.0 (202 reviews) | 6.8 (16 reviews) | 
| **AI Text Summarization** | 6.1 (202 reviews) | 5.8 (12 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 7.9/10 | 169 |

#### Content & Collaboration

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Content Calendar** | Not enough data | 8.0 (98 reviews) | 
| **Content Library** | Not enough data | 8.2 (94 reviews) | 
| **Shared Inbox** | Not enough data | 7.8 (89 reviews) | 
| **Approval Workflows** | Not enough data | 7.8 (92 reviews) | 
| **Users and Permissions** | Not enough data | 8.2 (101 reviews) | 
| **Content Creation** | Not enough data | 8.0 (92 reviews) | 

#### Social Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Social Analytics** | Not enough data | 8.0 (149 reviews) | 
| **Social Publishing** | Not enough data | 8.4 (156 reviews) | 
| **Campaign Optimization** | Not enough data | 8.0 (144 reviews) | 
| **Social Engagement** | Not enough data | 8.1 (149 reviews) | 
| **Social Ads** | Not enough data | 7.4 (129 reviews) | 
| **Campaign Planning** | Not enough data | 7.7 (100 reviews) | 
| **Hashtag Capabilites** | Not enough data | 7.8 (101 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.9 (22 reviews) | 
| **Multi-step Planning** | Not enough data | 7.3 (22 reviews) | 
| **Cross-system Integration** | Not enough data | 7.1 (22 reviews) | 
| **Adaptive Learning** | Not enough data | 7.2 (21 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (21 reviews) | 
| **Proactive Assistance** | Not enough data | 7.1 (21 reviews) | 
| **Decision Making** | Not enough data | 7.4 (22 reviews) | 

### Enterprise Search Software

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.7/10 | 27 |

#### Compatibility

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Federated Search** | Not enough data | 8.1 (18 reviews) | 
| **File Types** | Not enough data | 8.0 (17 reviews) | 
| **Global Language Support** | Not enough data | 7.6 (15 reviews) | 

#### Agentic AI - Enterprise Search Software

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.3 (5 reviews) | 
| **Multi-step Planning** | Not enough data | 5.7 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 5.7 (5 reviews) | 
| **Adaptive Learning** | Not enough data | 5.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 5.3 (5 reviews) | 
| **Decision Making** | Not enough data | 5.3 (5 reviews) | 

#### Search Queries

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Typo Tolerance** | Not enough data | 8.0 (17 reviews) | 
| **Faceted Search** | Not enough data | 8.7 (17 reviews) | 
| **Synonyms** | Not enough data | 8.2 (16 reviews) | 
| **Highlighting** | Not enough data | 7.4 (13 reviews) | 
| **Natural Language** | Not enough data | 8.4 (17 reviews) | 

#### AI powered search - Enterprise Search Software

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Generative RAG (Retrieval augmented generation)** | Not enough data | Not enough data | 
| **Relevance Tuning** | Not enough data | Not enough data | 
| **NLP & Semantic search** | Not enough data | Not enough data | 

#### Functionality

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Personalization** | Not enough data | 7.5 (17 reviews) | 
| **Search Analytics** | Not enough data | 7.9 (19 reviews) | 
| **Integrations** | Not enough data | 7.4 (17 reviews) | 

#### Compatibility - Enterprise Search Software

| Feature | Moz Pro | Yext | 
|---|---|---|
| **File Types** | Not enough data | Not enough data | 
| **Federated Search** | Not enough data | Not enough data | 
| **Global Language Support** | Not enough data | Not enough data | 

#### Functionality - Enterprise Search Software

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Personalization** | Not enough data | Not enough data | 
| **Search Analytics** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### Search Queries - Enterprise Search Software

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Highlighting** | Not enough data | Not enough data | 
| **Faceted Search** | Not enough data | Not enough data | 
| **Typo Tolerance** | Not enough data | Not enough data | 
| **Synonyms** | Not enough data | Not enough data | 

### E-Commerce Search

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 8.0/10 | 32 |

#### Search Setup

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Indexing** | Not enough data | 7.7 (29 reviews) | 
| **Auto Complete** | Not enough data | 7.5 (29 reviews) | 
| **Product Information** | Not enough data | 7.8 (31 reviews) | 
| **Stemming** | Not enough data | 7.5 (25 reviews) | 

#### Product Discovery

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Recommendations** | Not enough data | 7.7 (30 reviews) | 
| **Conversion** | Not enough data | 7.6 (28 reviews) | 
| **Personalization** | Not enough data | 7.9 (28 reviews) | 
| **Faceted Search** | Not enough data | 7.2 (23 reviews) | 
| **Ranking and Relevancy** | Not enough data | 8.0 (29 reviews) | 

#### Integration

| Feature | Moz Pro | Yext | 
|---|---|---|
| **E-Commerce** | Not enough data | 7.9 (26 reviews) | 
| **PIM** | Not enough data | 7.2 (24 reviews) | 
| **Merchadising** | Not enough data | 7.3 (22 reviews) | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 7.3/10 | 47 |

#### Page Customization

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Drag and Drop** | Not enough data | 7.0 (41 reviews) | 
| **Templates** | Not enough data | 7.1 (37 reviews) | 
| **Advanced Customization** | Not enough data | 7.2 (38 reviews) | 
| **Content Library** | Not enough data | 7.4 (36 reviews) | 

#### Page Optimization

| Feature | Moz Pro | Yext | 
|---|---|---|
| **A/B Testing** | Not enough data | 6.4 (31 reviews) | 
| **Mobile Responsive** | Not enough data | 7.3 (38 reviews) | 
| **Web Analytics** | Not enough data | 7.5 (40 reviews) | 
| **SEO** | Not enough data | 7.6 (43 reviews) | 

#### Integrations

| Feature | Moz Pro | Yext | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | 6.9 (32 reviews) | 
| **Email Marketing Integration** | Not enough data | 7.2 (30 reviews) | 
| **Domain Integration** | Not enough data | 7.7 (36 reviews) | 

#### Generative AI

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 

#### Agentic AI - Landing Page Builders

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 4.8 (10 reviews) | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | N/A | N/A |

#### Data collection

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Natural Language Processing (NLP)** | Not enough data | 5.5 (7 reviews) | 
| **Data Sources** | Not enough data | 5.5 (7 reviews) | 
| **Custom Research Sources** | Not enough data | 5.5 (7 reviews) | 
| **Lead Enrichment** | Not enough data | 4.5 (7 reviews) | 
| **Advanced Data Collection** | Not enough data | 4.8 (7 reviews) | 

#### Segment Trending

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Web** | Not enough data | 5.2 (8 reviews) | 
| **Social** | Not enough data | 4.8 (7 reviews) | 
| **Benchmarks** | Not enough data | 4.5 (7 reviews) | 
| **Finance ** | Not enough data | 4.8 (7 reviews) | 

#### Analysis

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Custom Dashboards** | Not enough data | 6.5 (9 reviews) | 
| **Reports** | Not enough data | 6.3 (9 reviews) | 
| **Integrations** | Not enough data | 5.6 (8 reviews) | 

#### Platform

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Search** | Not enough data | 6.9 (7 reviews) | 
| **User, Role, And Access Management** | Not enough data | 6.9 (8 reviews) | 
| **Mobile User Support** | Not enough data | 5.5 (7 reviews) | 
| **Alerts** | Not enough data | 6.5 (8 reviews) | 
| **Collaboration** | Not enough data | 6.2 (7 reviews) | 
| **Compliance** | Not enough data | 6.7 (7 reviews) | 

#### Agentic AI - Market Intelligence

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 5.5 (7 reviews) | 
| **Proactive Assistance** | Not enough data | 6.3 (8 reviews) | 

### Digital Communications Governance

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 9.4/10 | 15 |

#### Policy Management - Digital Communications Governance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Communications Policies Enforcement And Tracking** | Not enough data | 8.0 (14 reviews) | 
| **Customizable Policy Templates** | Not enough data | 7.7 (14 reviews) | 

#### Surveillance - Digital Communications Governance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Real-Time Monitoring Of Digital Communications Channels** | Not enough data | 8.1 (14 reviews) | 
| **Alert System To Identify And Address Violation Of Policies** | Not enough data | 8.0 (14 reviews) | 

#### Analytics and Reporting - Digital Communications Governance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Tools To Analyze Communication Trends And Patterns** | Not enough data | 8.0 (14 reviews) | 
| **Compliance Metrics** | Not enough data | 8.1 (13 reviews) | 

#### Compliance Management - Digital Communications Governance

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Legal Requirements** | Not enough data | 8.2 (14 reviews) | 
| **Regulations Change Updates** | Not enough data | 8.2 (14 reviews) | 

### Answer Engine Optimization (AEO)

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | N/A | N/A |

#### AI Visibility & Tracking

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Mention Tracking** | Not enough data | 6.2 (7 reviews) | 
| **AI Search Ranking Insights** | Not enough data | 6.7 (8 reviews) | 

#### Sentiment & Brand Analysis

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Sentiment Monitoring** | Not enough data | 7.5 (8 reviews) | 
| **AI Hallucination Detection** | Not enough data | 6.5 (8 reviews) | 

#### Competitive Benchmarking

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Industry AI Sentiment Benchmarking** | Not enough data | 6.2 (7 reviews) | 
| **Competitor AI Presence Comparison** | Not enough data | 6.7 (8 reviews) | 

#### AI Content Optimization

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Semantic Optimization for AI Models** | Not enough data | 6.4 (7 reviews) | 
| **AI-Driven Content Recommendations** | Not enough data | 6.7 (8 reviews) | 

#### Reporting & Alerts

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Real-Time AI Mention Alerts** | Not enough data | 6.7 (8 reviews) | 
| **AI Visibility Reporting** | Not enough data | 6.7 (8 reviews) | 

### AI Search Visibility Optimization Tools

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | N/A | N/A |

#### AI Content Structuring - AI Search Visibility Optimization tools 

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI-Optimized Content Structuring** | Not enough data | Not enough data | 
| **Schema & Structured Data Optimization** | Not enough data | Not enough data | 
| **AI-Readable Content Formatting** | Not enough data | Not enough data | 
| **LLM-Ready Content Preparation** | Not enough data | Not enough data | 

#### Semantic Optimization & Entity Intelligence - AI Search Visibility Optimization tools 

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Entity Recognition & Mapping** | Not enough data | Not enough data | 
| **Knowledge Graph & Entity Linking** | Not enough data | Not enough data | 
| **Semantic Content Analysis** | Not enough data | Not enough data | 
| **Topic Authority Optimization** | Not enough data | Not enough data | 

#### AI Retrieval Optimization - AI Search Visibility Optimization tools 

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Passage & Chunk Optimization** | Not enough data | Not enough data | 
| **AI Citation Optimization** | Not enough data | Not enough data | 
| **Retrieval Readiness Analysis** | Not enough data | Not enough data | 
| **AI Query Matching Analysis** | Not enough data | Not enough data | 

#### AI Visibility Monitoring & Analytics - AI Search Visibility Optimization tools 

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Citation Monitoring** | Not enough data | Not enough data | 
| **AI Answer Visibility Tracking** | Not enough data | Not enough data | 
| **Generative Search Performance Analytics** | Not enough data | Not enough data | 

#### Workflow & Platform Integrations - AI Search Visibility Optimization tools 

| Feature | Moz Pro | Yext | 
|---|---|---|
| **CMS & Publishing Workflow Integrations** | Not enough data | Not enough data | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | 7.6/10 | 245 |

#### Consumer Intelligence

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Customer Feedback** | Not enough data | 8.4 (199 reviews) | 
| **Competitive Intelligence** | Not enough data | 7.6 (176 reviews) ✓ Verified | 
| **Sentiment Analysis** | Not enough data | 8.1 (185 reviews) ✓ Verified | 

#### Reporting

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Revenue Reporting** | Not enough data | 7.0 (125 reviews) | 
| **Corporate Reporting** | Not enough data | 7.7 (152 reviews) ✓ Verified | 
| **Dashboard** | Not enough data | 8.5 (207 reviews) ✓ Verified | 

#### Media Monitoring

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Social Networks Monitoring** | Not enough data | 7.7 (154 reviews) | 
| **Social Media Management** | Not enough data | 7.4 (137 reviews) | 
| **Digital Media Monitoring** | Not enough data | 7.7 (133 reviews) | 

#### In-House Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Employee Performance** | Not enough data | 7.1 (120 reviews) | 
| **Team Workflow** | Not enough data | 7.5 (134 reviews) ✓ Verified | 

#### Generative AI

| Feature | Moz Pro | Yext | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.9 (87 reviews) | 

#### Agentic AI - Online Reputation Management

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.1 (29 reviews) | 
| **Multi-step Planning** | Not enough data | 7.4 (28 reviews) | 
| **Cross-system Integration** | Not enough data | 7.2 (30 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (30 reviews) | 
| **Proactive Assistance** | Not enough data | 7.2 (29 reviews) | 
| **Decision Making** | Not enough data | 7.3 (30 reviews) | 

### Knowledge Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | N/A | N/A |

#### Knowledge Base

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Q & A** | Not enough data | Not enough data | 
| **Link Sharing** | Not enough data | Not enough data | 
| **Searchable** | Not enough data | Not enough data | 

#### Security

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Verification** | Not enough data | Not enough data | 
| **Role-Based Permission** | Not enough data | Not enough data | 
| **Public vs Private** | Not enough data | Not enough data | 

#### Content

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Trackable Analytics** | Not enough data | Not enough data | 
| **Import** | Not enough data | Not enough data | 
| **File Viewing** | Not enough data | Not enough data | 
| **Update Notifications** | Not enough data | Not enough data | 

#### Communication

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Social Features** | Not enough data | Not enough data | 
| **Tagging ** | Not enough data | Not enough data | 
| **Upload ** | Not enough data | Not enough data | 
| **Comments** | Not enough data | Not enough data | 

### Local Marketing

| Product | Score | Reviews |
|---|---|---|
| **Moz Pro** | N/A | N/A |
| **Yext** | N/A | N/A |

#### Platform

| Feature | Moz Pro | Yext | 
|---|---|---|
| **Internationalization** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Reporting and Dashboards** | Not enough data | Not enough data | 
| **Mobile User Support** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [SEO Tools](https://www.g2.com/categories/seo-tools)

**Unique to Moz Pro (1):** [AI Search Visibility Optimization Tools Software](https://www.g2.com/categories/ai-search-visibility-optimization-tools)

**Unique to Yext (17):** [Multi-Location Marketing Platforms](https://www.g2.com/categories/multi-location-marketing-platforms), [Store Locator Software](https://www.g2.com/categories/store-locator), [Local SEO Software](https://www.g2.com/categories/local-seo), [Local Listing Management Software](https://www.g2.com/categories/local-listing-management), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Digital Governance Software](https://www.g2.com/categories/digital-governance), [Contact Center Knowledge Base Software](https://www.g2.com/categories/contact-center-knowledge-base), [Insight Engines Software](https://www.g2.com/categories/insight-engines), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Enterprise Search Software](https://www.g2.com/categories/enterprise-search-software), [Web Content Management Software](https://www.g2.com/categories/web-content-management), [Knowledge Base Software](https://www.g2.com/categories/knowledge-base-software), [Digital Communications Governance Software](https://www.g2.com/categories/digital-communications-governance), [E-Commerce Search Software](https://www.g2.com/categories/e-commerce-search), [Personalization Engines](https://www.g2.com/categories/personalization-engines)


---
## Reviewer Demographics

### By Company Size

| Segment | Moz Pro | Yext | 
|---|---|---|
| **Small-Business** | 58.3% | 29.1% | 
| **Mid-Market** | 33.3% | 31.5% | 
| **Enterprise** | 8.4% | 39.5% | 

### By Industry

#### Moz Pro

- **Marketing and Advertising:** 30.3%
- **Information Technology and Services:** 9.0%
- **Computer Software:** 8.1%
- **Internet:** 7.3%
- **Retail:** 2.9%
- **Hospital & Health Care:** 2.5%
- **Non-Profit Organization Management:** 2.4%
- **Financial Services:** 1.9%
- **Manufacturing:** 1.5%
- **Higher Education:** 1.5%
- **Other:** 32.5%

#### Yext

- **Financial Services:** 18.3%
- **Hospital & Health Care:** 8.6%
- **Insurance:** 7.6%
- **Marketing and Advertising:** 7.6%
- **Retail:** 7.1%
- **Health, Wellness and Fitness:** 5.1%
- **Food & Beverages:** 4.8%
- **Restaurants:** 4.6%
- **Banking:** 3.4%
- **Hospitality:** 2.8%
- **Other:** 30.2%

---
## Alternatives

### Alternatives to Moz Pro

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3378 reviews)
- [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.8/5 stars (1542 reviews)
- [BrightEdge](https://www.g2.com/products/brightedge/reviews) — 4.4/5 stars (801 reviews)
- [Conductor](https://www.g2.com/products/conductor/reviews) — 4.5/5 stars (771 reviews)
- [Similarweb](https://www.g2.com/products/similarweb/reviews) — 4.4/5 stars (1165 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (693 reviews)
- [SEO PowerSuite](https://www.g2.com/products/seo-powersuite/reviews) — 4.5/5 stars (559 reviews)
- [SpyFu](https://www.g2.com/products/spyfu/reviews) — 4.6/5 stars (518 reviews)
- [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (464 reviews)
- [Siteimprove](https://www.g2.com/products/siteimprove/reviews) — 4.6/5 stars (432 reviews)

### Alternatives to Yext

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4052 reviews)
- [Uberall](https://www.g2.com/products/uberall-2024-01-10/reviews) — 4.3/5 stars (238 reviews)
- [SOCi](https://www.g2.com/products/soci/reviews) — 4.5/5 stars (4038 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3378 reviews)
- [Synup](https://www.g2.com/products/synup/reviews) — 4.5/5 stars (315 reviews)
- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (505 reviews)
- [Thryv](https://www.g2.com/products/thryv/reviews) — 4.2/5 stars (1996 reviews)
- [BrightLocal](https://www.g2.com/products/brightlocal/reviews) — 4.6/5 stars (229 reviews)
- [Moz Local](https://www.g2.com/products/moz-local/reviews) — 4.2/5 stars (475 reviews)

---
## Top Discussions

### Moz Pro

- Title: [How to get audit report of my website?](https://www.g2.com/discussions/how-to-get-audit-report-of-my-website) — 3 comments, 1 upvote
  > **Top comment:** "This page shows Moz's site audit. https://moz.com/products/pro/site-crawl. The one page is the on-page optimization report. The site audit crawls your..."
- Title: [What is Moz Pro used for?](https://www.g2.com/discussions/what-is-moz-pro-used-for) — 2 comments
  > **Top comment:** "To determine how you're ranking for whatever keyword phrases you enter with insight as to why, including the actual rankings, crawl errors, links to your..."
- Title: [What is moz ranking?](https://www.g2.com/discussions/what-is-moz-ranking) — 2 comments
  > **Top comment:** "Ranking refers to the order of URLs on the search engine results page (SERP) and the process search engines use to determine these results. Search visibility..."
- Title: [How much does Moz pro cost?](https://www.g2.com/discussions/how-much-does-moz-pro-cost) — 1 comment
  > **Top comment:** "Non-discounted pricing (they offer a 30% discount at the time of posting this since it is their 20th anniversary):

* Standard: $950 per year (when paid..."
- Title: [What is moz tool?](https://www.g2.com/discussions/what-is-moz-tool) — 1 comment, 1 upvote
  > **Top comment:** "Moz Pro is the proven, all-in-one SEO toolset: keyword research, link building, site audits, page optimization, rank tracking, reporting, and more. 

With..."

### Yext

- Title: [Is YEXT worth the cost?](https://www.g2.com/discussions/is-yext-worth-the-cost) — 4 comments
  > **Top comment:** "Yes"
- Title: [What does Yext do?](https://www.g2.com/discussions/what-does-yext-do) — 3 comments
  > **Top comment:** "Collects and organize content into a Knowledge Graph, then leverages a complementary set of products — including Listings, Pages, Reviews, and Search — to..."
- Title: [What is YEXT used for?](https://www.g2.com/discussions/what-is-yext-used-for) — 2 comments
  > **Top comment:** "Yext is used for submitting your businesses' information to all of the most important publishers and directories online. Yext makes it easy to manage your..."
- Title: [BING connection.](https://www.g2.com/discussions/bing-connection) — 1 comment, 1 upvote
  > **Top comment:** "Hello everyone , here’s your  opportunity for you to achieve your dreams of being a multi million dollar rich through trading , I once loss all I got through..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/moz-pro-vs-yext)