# Moz Local vs Synup Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Synup excels in **support quality** , with users highlighting its robust capabilities in managing business listings across multiple search engines. This centralized approach not only enhances visibility but also streamlines communication, making it a preferred choice for businesses looking to maintain consistent online identities.
- **Users say** that Moz Local is a **cost-effective solution** for small businesses aiming to keep their data consistent across various platforms. Reviewers appreciate its user-friendly interface, which simplifies the process of generating reports and analyzing site metrics, making it a valuable tool for SEO professionals.
- **According to verified reviews** , Synup's **dynamic review management** features are particularly impressive, allowing businesses to engage with customer feedback effectively. This capability not only boosts SEO visibility but also helps maintain a positive online reputation, which is crucial for attracting new customers.
- **Reviewers mention** that while Moz Local offers strong tools for SEO-related tasks, it sometimes struggles with **meeting specific workflow needs**. Users have noted challenges in configuration, which can hinder the overall experience for those with unique requirements.
- **G2 reviewers highlight** that both products provide a solid **ease of use** , but Synup edges out with slightly higher ratings. Users appreciate its intuitive dashboard that centralizes all business information, making it easier to manage listings and updates in one place.
- **Users report** that while Moz Local has a strong focus on SEO tools, Synup's comprehensive approach to **online listings and social media integration** offers a more holistic solution for businesses looking to enhance their digital presence across various platforms.



| | Moz Local | Synup | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 475 | 315 | 
| **Largest Market Segment** | Small-Business (78.6% of reviews) | Small-Business (75.6% of reviews) | 
| **Entry Level Price** | $16.00 Per Month | Starting at $79.00 5 team members Per Month | 

---
## Top Pros & Cons

### Moz Local


Cons:
- Email Overload (1 reviews)
- Lack of Posting Features (1 reviews)

### Synup

Pros:
- Ease of Use (92 reviews)
- Helpful (65 reviews)

Cons:
- Learning Curve (16 reviews)
- Feature Limitations (12 reviews)

---
## Ratings Comparison
| Rating | Moz Local | Synup | 
|---|---|---|
  | **Meets Requirements** | 8.4 (435 reviews) | 9.0 (252 reviews) | 
  | **Ease of Use** | 8.6 (433 reviews) | 8.9 (256 reviews) | 
  | **Ease of Setup** | 8.7 (301 reviews) | 8.9 (185 reviews) | 
  | **Ease of Admin** | 8.8 (300 reviews) | 8.8 (147 reviews) | 
  | **Quality of Support** | 8.3 (366 reviews) | 9.2 (249 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (294 reviews) | 8.9 (148 reviews) | 
  | **Product Direction (% positive)** | 8.2 (430 reviews) | 9.2 (244 reviews) | 

---
## Pricing

### Moz Local

#### Entry-Level Pricing

Plan: Lite

Price: $16.00 Per Month

Description: Lite Local SEO Tools: Get listed, monitor review alerts, track your local presence, and get 24-hour support.

Add-ons:
GeoRank Local map pack ranking
90+ Listing directories
Review Monitoring
Data Health analytics
Google Q&A included

Key Features:
- Directory Management
- GeoRank
- Review Monitoring (all networks)

[Browse all 3 editions](https://www.g2.com/products/moz-local/pricing)

#### Free Trial

No

### Synup

#### Entry-Level Pricing

Plan: Startup

Price: Starting at $79.00 5 team members Per Month

Description: ynup OS for agencies with a small client base that need quick access to listings, reviews, social, and SEO under one roof.

Key Features:
- Synup OS for up to 5 team members
- Up to 25 client accounts with 50 client users
- Listings management on 10+ directories for 25 locations

[Browse all 3 editions](https://www.g2.com/products/synup/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | 10.0/10 | 32 |

#### Social Analytics

| Feature | Moz Local | Synup | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 10.0 (31 reviews) | 
| **Follower Analysis** | Not enough data | 10.0 (31 reviews) | 
| **Post Performance** | Not enough data | 10.0 (31 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 10.0 (30 reviews) | 
| **Attribution** | Not enough data | 10.0 (30 reviews) | 
| **Hashtag Analytics** | Not enough data | 10.0 (31 reviews) | 
| **Sentiment Analysis** | Not enough data | 9.8 (32 reviews) | 

#### Reports & Dashboards

| Feature | Moz Local | Synup | 
|---|---|---|
| **Report Customizability** | Not enough data | 9.9 (31 reviews) | 
| **Report Exporting** | Not enough data | 9.9 (32 reviews) | 
| **Scalability** | Not enough data | 10.0 (31 reviews) | 
| **White Label** | Not enough data | 10.0 (30 reviews) | 

#### Agentic AI - Social Media Analytics

| Feature | Moz Local | Synup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 10.0 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 10.0 (5 reviews) | 
| **Adaptive Learning** | Not enough data | 10.0 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 10.0 (5 reviews) | 
| **Decision Making** | Not enough data | 10.0 (5 reviews) | 

### Store Locator

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | 9.8/10 | 60 |

#### Business Tools

| Feature | Moz Local | Synup | 
|---|---|---|
| **Bulk Uploading** | Not enough data | 9.6 (53 reviews) | 
| **CMS Agnostic** | Not enough data | 9.8 (50 reviews) | 
| **CMS Specific** | Not enough data | 9.8 (48 reviews) | 
| **Traffic Analytics** | Not enough data | 9.8 (54 reviews) | 
| **Customer Analytics** | Not enough data | 9.8 (54 reviews) | 

#### Customer Tools

| Feature | Moz Local | Synup | 
|---|---|---|
| **Location Listing** | Not enough data | 9.9 (57 reviews) | 
| **Product and Category Filters** | Not enough data | 9.9 (53 reviews) | 
| **Mobile Support** | Not enough data | 9.8 (54 reviews) | 
| **Automatic Geolocation** | Not enough data | 9.8 (55 reviews) | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | Moz Local | Synup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Local Listing Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | 8.4/10 | 14 |
| **Synup** | 9.0/10 | 164 |

#### Listing Management

| Feature | Moz Local | Synup | 
|---|---|---|
| **Network Directory** | 8.6 (14 reviews) ✓ Verified | 8.9 (141 reviews) ✓ Verified | 
| **Data Aggregators** | 8.6 (14 reviews) ✓ Verified | 9.0 (134 reviews) ✓ Verified | 
| **Duplicate Monitoring** | 8.5 (13 reviews) ✓ Verified | 8.9 (144 reviews) ✓ Verified | 
| **Optimization** | 8.7 (13 reviews) | 9.0 (149 reviews) ✓ Verified | 

#### Performance

| Feature | Moz Local | Synup | 
|---|---|---|
| **Real-Time Updates** | 7.9 (14 reviews) ✓ Verified | 9.0 (152 reviews) ✓ Verified | 
| **Analytics** | 8.5 (14 reviews) ✓ Verified | 8.9 (154 reviews) ✓ Verified | 

### Local SEO

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | 8.0/10 | 16 |
| **Synup** | 9.1/10 | 122 |

#### Local Search Optimization

| Feature | Moz Local | Synup | 
|---|---|---|
| **Rank Tracking** | Feature Not Available | 9.0 (104 reviews) ✓ Verified | 
| **Online Listings** | 8.5 (14 reviews) ✓ Verified | 9.4 (116 reviews) ✓ Verified | 
| **Google My Business** | 8.3 (13 reviews) | 9.1 (117 reviews) ✓ Verified | 
| **Reputation Management** | 7.4 (12 reviews) ✓ Verified | 9.1 (115 reviews) ✓ Verified | 
| **Social Media** | 7.1 (13 reviews) ✓ Verified | 8.9 (105 reviews) ✓ Verified | 
| **Dashboards and Reporting** | 8.5 (14 reviews) ✓ Verified | 9.0 (119 reviews) ✓ Verified | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | 9.9/10 | 63 |

#### Content & Collaboration

| Feature | Moz Local | Synup | 
|---|---|---|
| **Content Calendar** | Not enough data | 9.9 (61 reviews) | 
| **Content Library** | Not enough data | 9.9 (59 reviews) | 
| **Shared Inbox** | Not enough data | 9.9 (59 reviews) | 
| **Approval Workflows** | Not enough data | 9.9 (59 reviews) | 
| **Users and Permissions** | Not enough data | 9.9 (59 reviews) | 
| **Content Creation** | Not enough data | 9.9 (59 reviews) | 

#### Social Management

| Feature | Moz Local | Synup | 
|---|---|---|
| **Social Analytics** | Not enough data | 9.9 (63 reviews) | 
| **Social Publishing** | Not enough data | 9.9 (62 reviews) | 
| **Campaign Optimization** | Not enough data | 9.9 (60 reviews) | 
| **Social Engagement** | Not enough data | 9.9 (61 reviews) | 
| **Social Ads** | Not enough data | 9.8 (61 reviews) | 
| **Campaign Planning** | Not enough data | 9.9 (61 reviews) | 
| **Hashtag Capabilites** | Not enough data | 9.8 (32 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Moz Local | Synup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 10.0 (5 reviews) | 
| **Multi-step Planning** | Not enough data | 10.0 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 10.0 (5 reviews) | 
| **Adaptive Learning** | Not enough data | 10.0 (5 reviews) | 
| **Natural Language Interaction** | Not enough data | 10.0 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 10.0 (5 reviews) | 
| **Decision Making** | Not enough data | 10.0 (5 reviews) | 

### User-Generated Content

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | 9.7/10 | 43 |

#### Visual UGC

| Feature | Moz Local | Synup | 
|---|---|---|
| **Campaign Customization** | Not enough data | 9.8 (41 reviews) | 
| **Widget Customization** | Not enough data | 9.7 (42 reviews) | 
| **Widget** | Not enough data | 9.7 (42 reviews) | 
| **Media Library** | Not enough data | 9.8 (41 reviews) | 

#### Integrations

| Feature | Moz Local | Synup | 
|---|---|---|
| **Social Media** | Not enough data | 9.6 (40 reviews) | 
| **Content Creation** | Not enough data | 9.7 (43 reviews) | 
| **Marketing Automation** | Not enough data | 10.0 (42 reviews) | 
| **Rights Management** | Not enough data | 9.7 (41 reviews) | 

#### Support

| Feature | Moz Local | Synup | 
|---|---|---|
| **Onboarding** | Not enough data | 9.8 (42 reviews) | 
| **24/7 Client Support** | Not enough data | 9.8 (42 reviews) | 

#### Performance

| Feature | Moz Local | Synup | 
|---|---|---|
| **UGC Analytics** | Not enough data | 9.8 (40 reviews) | 
| **Lazy-Loading** | Not enough data | 9.5 (43 reviews) | 

### Customer Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | N/A | N/A |

#### Agentic AI - Customer Advocacy

| Feature | Moz Local | Synup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Online Reputation Management

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | 9.1/10 | 141 |

#### Consumer Intelligence

| Feature | Moz Local | Synup | 
|---|---|---|
| **Customer Feedback** | Not enough data | 8.9 (125 reviews) ✓ Verified | 
| **Competitive Intelligence** | Not enough data | 8.8 (108 reviews) | 
| **Sentiment Analysis** | Not enough data | 8.8 (109 reviews) ✓ Verified | 

#### Reporting

| Feature | Moz Local | Synup | 
|---|---|---|
| **Revenue Reporting** | Not enough data | 8.6 (97 reviews) | 
| **Corporate Reporting** | Not enough data | 8.8 (104 reviews) ✓ Verified | 
| **Dashboard** | Not enough data | 8.9 (127 reviews) ✓ Verified | 

#### Media Monitoring

| Feature | Moz Local | Synup | 
|---|---|---|
| **Social Networks Monitoring** | Not enough data | 8.7 (112 reviews) ✓ Verified | 
| **Social Media Management** | Not enough data | 8.6 (113 reviews) ✓ Verified | 
| **Digital Media Monitoring** | Not enough data | Feature Not Available | 

#### In-House Management

| Feature | Moz Local | Synup | 
|---|---|---|
| **Employee Performance** | Not enough data | Feature Not Available | 
| **Team Workflow** | Not enough data | 8.8 (100 reviews) | 

#### Generative AI

| Feature | Moz Local | Synup | 
|---|---|---|
| **AI Text Generation** | Not enough data | 9.0 (54 reviews) | 

#### Agentic AI - Online Reputation Management

| Feature | Moz Local | Synup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.4 (8 reviews) | 
| **Multi-step Planning** | Not enough data | 9.6 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 9.8 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 9.2 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 9.6 (8 reviews) | 
| **Decision Making** | Not enough data | 9.8 (8 reviews) | 

### Brand Advocacy

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | N/A | N/A |

#### Discovery

| Feature | Moz Local | Synup | 
|---|---|---|
| **Referral Program** | Not enough data | Not enough data | 
| **Incentives** | Not enough data | Not enough data | 
| **3rd-Party Trends** | Not enough data | Not enough data | 

#### Insight

| Feature | Moz Local | Synup | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Adoption Insight** | Not enough data | Not enough data | 
| **Engagement Analysis** | Not enough data | Not enough data | 

#### Mobile

| Feature | Moz Local | Synup | 
|---|---|---|
| **Mobile Optimization** | Not enough data | Not enough data | 

#### Platform

| Feature | Moz Local | Synup | 
|---|---|---|
| **Multichannel Sharing** | Not enough data | Not enough data | 
| **Forum** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 
| **Content Distribution** | Not enough data | Not enough data | 

### Local Marketing

| Product | Score | Reviews |
|---|---|---|
| **Moz Local** | N/A | N/A |
| **Synup** | N/A | N/A |

#### Platform

| Feature | Moz Local | Synup | 
|---|---|---|
| **Internationalization** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Reporting and Dashboards** | Not enough data | Not enough data | 
| **Mobile User Support** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Local SEO Software](https://www.g2.com/categories/local-seo), [Local Listing Management Software](https://www.g2.com/categories/local-listing-management)


**Unique to Synup (8):** [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Multi-Location Marketing Platforms](https://www.g2.com/categories/multi-location-marketing-platforms), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Store Locator Software](https://www.g2.com/categories/store-locator), [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy), [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites)


---
## Reviewer Demographics

### By Company Size

| Segment | Moz Local | Synup | 
|---|---|---|
| **Small-Business** | 78.6% | 75.6% | 
| **Mid-Market** | 16.2% | 19.5% | 
| **Enterprise** | 5.2% | 4.9% | 

### By Industry

#### Moz Local

- **Marketing and Advertising:** 35.6%
- **Internet:** 11.2%
- **Information Technology and Services:** 5.6%
- **Health, Wellness and Fitness:** 3.2%
- **Real Estate:** 2.8%
- **Law Practice:** 2.6%
- **Retail:** 2.6%
- **Computer Software:** 2.6%
- **Consumer Services:** 2.4%
- **Hospital & Health Care:** 1.9%
- **Other:** 29.4%

#### Synup

- **Marketing and Advertising:** 39.0%
- **Financial Services:** 5.2%
- **Retail:** 4.9%
- **Health, Wellness and Fitness:** 3.2%
- **Information Technology and Services:** 3.2%
- **Hospital & Health Care:** 2.9%
- **Accounting:** 1.9%
- **Construction:** 1.9%
- **Consumer Services:** 1.9%
- **Food & Beverages:** 1.9%
- **Other:** 33.8%

---
## Alternatives

### Alternatives to Moz Local

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4059 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3383 reviews)
- [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1121 reviews)
- [BrightLocal](https://www.g2.com/products/brightlocal/reviews) — 4.6/5 stars (229 reviews)
- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews)
- [SE Ranking](https://www.g2.com/products/se-ranking/reviews) — 4.8/5 stars (1551 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (525 reviews)
- [SOCi](https://www.g2.com/products/soci/reviews) — 4.5/5 stars (4040 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (698 reviews)
- [Whitespark Local Citation Finder](https://www.g2.com/products/whitespark-local-citation-finder/reviews) — 4.6/5 stars (19 reviews)

### Alternatives to Synup

- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4059 reviews)
- [Yext](https://www.g2.com/products/yext/reviews) — 4.4/5 stars (1121 reviews)
- [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (525 reviews)
- [Uberall](https://www.g2.com/products/uberall-2024-01-10/reviews) — 4.4/5 stars (238 reviews)
- [The Ansira platform](https://www.g2.com/products/the-ansira-platform/reviews) — 4.9/5 stars (284 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7179 reviews)
- [Thryv](https://www.g2.com/products/thryv/reviews) — 4.2/5 stars (1995 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)
- [BrightLocal](https://www.g2.com/products/brightlocal/reviews) — 4.6/5 stars (229 reviews)
- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.6/5 stars (2469 reviews)

---
## Top Discussions

### Moz Local

No discussions available for this product.

### Synup

- Title: [How do you user Synup most? With Dashboard access or as a One-Time submission service?](https://www.g2.com/discussions/30631-how-do-you-user-synup-most-with-dashboard-access-or-as-a-one-time-submission-service) — 2 comments
  > **Top comment:** "Synup Dashboard is great for locations that change their hours often.  Its a much cheaper way to manage. "
- Title: [Is this better than BirdEye as far as features go](https://www.g2.com/discussions/24570-is-this-better-than-birdeye-as-far-as-features-go) — 2 comments, 1 upvote
  > **Top comment:** "Jay,

I may be biased here since I'm the founder of Synup. 

While Birdeye has their strengths, I believe that we shine in other aspects including our..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/moz-local-vs-synup)