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Compare Moosend and Salesforce Marketing Cloud

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At a Glance
Moosend
Moosend
Star Rating
(724)4.7 out of 5
Market Segments
Small-Business (82.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 3 pricing plans
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Star Rating
(4,429)4.0 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Salesforce Marketing Cloud Engagement excels in its integration capabilities, particularly with CRM systems, achieving a score of 8.8. In contrast, Moosend, while still strong, has a slightly lower score of 8.6, indicating that Salesforce may offer a more seamless experience for users looking to connect their marketing efforts with customer relationship management.
  • Reviewers mention that Moosend shines in ease of use, with a score of 9.2 compared to Salesforce's 7.7. Users appreciate Moosend's intuitive interface, which simplifies the process of managing email lists and creating campaigns, making it particularly appealing for small businesses.
  • G2 users highlight the superior email marketing features of Moosend, especially in areas like automated email responses and high-volume sending, both scoring 9.0 or higher. Salesforce, while competent, scores lower in these areas, suggesting that Moosend may be better suited for businesses focused on email marketing efficiency.
  • Reviewers say that Salesforce Marketing Cloud Engagement offers robust analytics and reporting tools, scoring 9.3 in campaign performance analysis. Users mention that this depth of insight is crucial for mid-market companies looking to optimize their marketing strategies, whereas Moosend's analytics, while good, score slightly lower at 9.1.
  • Users on G2 report that Moosend's customer support is highly rated, with a score of 9.2, which is significantly higher than Salesforce's 7.7. This indicates that users may find more responsive and helpful support when using Moosend, which can be a critical factor for businesses needing assistance.
  • Reviewers mention that Salesforce's advanced features, such as geofencing and visitor behavior monitoring, score impressively at 9.5 and 8.8 respectively. These features are particularly beneficial for businesses looking to leverage location-based marketing, an area where Moosend does not compete as strongly.
Pricing
Entry-Level Pricing
Moosend
30 Day Free Trial
Free Trial
Browse all 3 pricing plans
Salesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Browse all 3 pricing plans
Free Trial
Moosend
Free Trial is available
Salesforce Marketing Cloud
No trial information available
Ratings
Meets Requirements
9.1
549
8.2
3,266
Ease of Use
9.2
554
7.6
3,443
Ease of Setup
9.1
311
7.3
1,932
Ease of Admin
9.1
296
7.8
1,709
Quality of Support
9.2
508
7.7
3,080
Has the product been a good partner in doing business?
9.2
286
8.0
1,674
Product Direction (% positive)
9.1
527
7.5
3,159
Features by Category
8.5
453
Not enough data
Email Marketing
9.1
395
|
Verified
Not enough data
9.0
410
|
Verified
Not enough data
9.0
337
|
Verified
Not enough data
9.1
406
|
Verified
Not enough data
9.2
397
|
Verified
Not enough data
9.0
390
|
Verified
Not enough data
9.0
328
|
Verified
Not enough data
8.7
252
|
Verified
Not enough data
8.4
222
|
Verified
Not enough data
Reporting & Analytics
8.9
264
|
Verified
Not enough data
9.2
379
|
Verified
Not enough data
Generative AI
8.4
125
Not enough data
8.5
124
Not enough data
Agentic AI - Email Marketing
7.8
6
Not enough data
6.9
6
Not enough data
7.5
6
Not enough data
7.2
6
Not enough data
6.9
6
Not enough data
Integration
9.0
289
|
Verified
Not enough data
8.6
237
|
Verified
Not enough data
8.4
201
Not enough data
8.5
194
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
191
|
Verified
Not enough data
Not enough data
7.3
1,266
Email Marketing
Not enough data
7.9
1169
Not enough data
8.4
1166
Not enough data
8.1
1150
Not enough data
8.2
1065
Online Marketing
Not enough data
7.4
1062
Not enough data
7.4
887
Not enough data
7.5
841
Not enough data
7.2
917
Not enough data
7.3
854
Lead Management
Not enough data
8.0
1032
Not enough data
7.6
995
Not enough data
8.0
1041
Not enough data
7.9
1025
Not enough data
8.1
1022
Not enough data
7.8
964
Not enough data
7.9
923
Not enough data
8.3
1031
Campaign Management
Not enough data
7.6
873
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Social
Not enough data
6.3
376
Not enough data
6.6
566
Not enough data
6.8
215
Not enough data
7.0
203
Not enough data
6.9
177
Reporting & Analytics
Not enough data
7.4
1066
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Platform
Not enough data
6.9
629
Not enough data
7.8
187
Not enough data
8.0
676
Not enough data
7.4
168
Not enough data
7.3
128
Not enough data
8.0
669
Not enough data
7.8
139
Agentic AI - Marketing Automation
Not enough data
6.4
7
Not enough data
6.0
8
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
5.8
8
Not enough data
7.1
8
Integration
Not enough data
8.0
667
Not enough data
7.7
533
Not enough data
7.4
496
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
Not enough data
Not enough data
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
E-Commerce PersonalizationHide 23 FeaturesShow 23 Features
8.9
107
Not enough data
Visitor Behavior
8.7
68
|
Verified
Not enough data
8.8
74
|
Verified
Not enough data
8.6
58
|
Verified
Not enough data
Templates
8.8
82
|
Verified
Not enough data
8.8
84
|
Verified
Not enough data
9.0
79
|
Verified
Not enough data
Personalization
9.0
70
|
Verified
Not enough data
8.9
71
|
Verified
Not enough data
8.5
55
|
Verified
Not enough data
8.8
19
Not enough data
9.0
55
|
Verified
Not enough data
8.8
52
|
Verified
Not enough data
8.9
54
|
Verified
Not enough data
9.3
67
|
Verified
Not enough data
Multichannel
8.8
63
|
Verified
Not enough data
9.4
86
|
Verified
Not enough data
9.2
85
|
Verified
Not enough data
Administration
9.2
88
|
Verified
Not enough data
9.1
89
|
Verified
Not enough data
8.9
82
|
Verified
Not enough data
8.6
79
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.2
30
Campaigns
Not enough data
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.1
27
Not enough data
9.3
29
Analytics
Not enough data
9.2
28
Not enough data
9.3
27
Optimization
Not enough data
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Agentic AI - Push Notification
Not enough data
8.7
5
Not enough data
9.3
5
Not enough data
9.0
5
Personalization EnginesHide 16 FeaturesShow 16 Features
Not enough data
8.8
46
Segmentation
Not enough data
9.0
38
Not enough data
8.5
41
Targeting
Not enough data
9.2
42
Not enough data
9.0
41
Triggered Content
Not enough data
8.6
27
Not enough data
8.3
22
Not enough data
8.9
33
Personalized Content
Not enough data
8.8
32
Not enough data
8.9
25
Not enough data
8.9
40
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.5
244
Not enough data
Templates
8.8
217
|
Verified
Not enough data
7.8
107
Not enough data
8.6
184
|
Verified
Not enough data
8.8
124
Not enough data
Edit
8.7
189
|
Verified
Not enough data
9.2
213
|
Verified
Not enough data
8.9
182
|
Verified
Not enough data
Logistics
9.1
193
|
Verified
Not enough data
8.1
177
|
Verified
Not enough data
8.5
160
|
Verified
Not enough data
8.7
103
Not enough data
Generative AI
7.8
50
Not enough data
7.9
50
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
32
Text Messaging
Not enough data
9.1
30
Not enough data
8.8
29
Not enough data
8.9
28
Not enough data
8.7
29
Not enough data
8.9
29
Not enough data
8.6
30
Not enough data
9.1
30
Not enough data
8.9
30
SMS Platform
Not enough data
9.0
28
Not enough data
9.3
29
Not enough data
8.4
30
Not enough data
7.9
30
Not enough data
8.5
27
Not enough data
8.7
30
Agentic AI - SMS Marketing
Not enough data
8.7
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Customer Journey MappingHide 6 FeaturesShow 6 Features
Not enough data
8.4
114
Platform Basics
Not enough data
8.3
106
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.5
86
Agentic AI - Customer Journey Mapping
Not enough data
8.3
12
Not enough data
8.5
46
Attribution Modeling
Not enough data
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Reporting
Not enough data
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
Not enough data
8.0
52
Platform Basics
Not enough data
7.9
42
Not enough data
8.0
44
Platform Data
Not enough data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Platform Additional Functionality
Not enough data
8.7
47
Not enough data
8.0
41
Not enough data
8.5
43
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.8
89
7.8
50
Page Customization
9.2
73
|
Verified
7.6
46
8.8
75
|
Verified
7.8
47
8.8
68
|
Verified
7.8
46
8.8
73
|
Verified
8.0
43
Page Optimization
Feature Not Available
8.0
42
9.0
25
7.5
39
8.8
65
|
Verified
7.8
44
8.5
57
|
Verified
7.4
36
Integrations
8.5
57
|
Verified
7.9
35
9.1
67
|
Verified
7.9
46
9.2
63
|
Verified
8.0
40
Generative AI
8.2
31
7.9
11
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Not enough data
7.7
49
Lead Monitoring
Not enough data
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.5
44
Not enough data
7.8
46
Not enough data
7.0
42
Not enough data
7.5
46
Analytics
Not enough data
7.7
45
Not enough data
7.5
48
Customization
Not enough data
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Not enough data
9.3
14
Loyalty Experience
Not enough data
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Loyalty Platform
Not enough data
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Agentic AI - Loyalty Management
Not enough data
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
8.3
7
Computing
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
8.1
6
Experimental Design
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Analytics
Not enough data
7.7
5
Not enough data
8.7
5
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
51
Analysis
Not enough data
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Campaigns
Not enough data
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Engagement
Not enough data
8.4
42
Platform
Not enough data
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Agentic AI - Mobile Marketing
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
8.2
128
Marketing Operations
Not enough data
8.0
92
Not enough data
8.5
107
Not enough data
8.0
98
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Campaign Activity
Not enough data
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Agentic AI - Marketing Analytics
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Categories
Categories
Shared Categories
Moosend
Moosend
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Moosend and Salesforce Marketing Cloud are categorized as Personalization and Landing Page Builders
Reviews
Reviewers' Company Size
Moosend
Moosend
Small-Business(50 or fewer emp.)
82.7%
Mid-Market(51-1000 emp.)
13.4%
Enterprise(> 1000 emp.)
3.9%
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
28.7%
Mid-Market(51-1000 emp.)
48.1%
Enterprise(> 1000 emp.)
23.2%
Reviewers' Industry
Moosend
Moosend
Marketing and Advertising
17.7%
Information Technology and Services
7.1%
Computer Software
5.1%
Financial Services
4.4%
Real Estate
3.0%
Other
62.6%
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Computer Software
13.6%
Marketing and Advertising
12.6%
Information Technology and Services
10.2%
Financial Services
4.5%
Internet
3.5%
Other
55.4%
Alternatives
Moosend
Moosend Alternatives
Brevo Marketing Platform
Brevo Marketing Platform
Add Brevo Marketing Platform
MailerLite
MailerLite
Add MailerLite
GetResponse
GetResponse
Add GetResponse
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Salesforce Marketing Cloud
Salesforce Marketing Cloud Alternatives
Dotdigital
Dotdigital
Add Dotdigital
Bloomreach
Bloomreach
Add Bloomreach
SAP Emarsys
SAP Emarsys
Add SAP Emarsys
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
Discussions
Moosend
Moosend Discussions
What is Moosend used for?
4 Comments
Subash K.
SK
sending emails seamlessly and create custom landing pagesRead more
Struggling with Connecting to WordPress
2 Comments
jayez p.
JP
Bellsouth email not working today on Google Chrome, Firefox, Internet Explorer, and Safari Email account has been hacked Unfit to recuperate its secret key ...Read more
Will it be possible in the future to have more details about why an email campaign is hitting spam?
2 Comments
Chris J.
CJ
Though spam filters have become increasingly sophisticated and accurate, there are still many factors that can cause an email campaign to end up in the spam...Read more
Salesforce Marketing Cloud
Salesforce Marketing Cloud Discussions
Is Salesforce an ESP?
3 Comments
SUBHRA M.
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SUBHRA M.
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement: 1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SUBHRA M.
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does: 1....Read more