Compare Moosend and Ortto
At a Glance
Market Segments
Small-Business (82.6% of reviews)
Small-Business (70.4% of reviews)
Entry-Level Pricing
Free Trial
Starting at $199.00 5000 Contacts
Moosend
Star Rating
(737)4.7 out of 5
Market Segments
Small-Business (82.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 3 pricing plans
Ortto
Star Rating
(622)4.4 out of 5
Market Segments
Small-Business (70.4% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $199.00 5000 Contacts
Free Trial is available
Browse all 3 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Ortto excels in its ability to unify customer data and automate personalized marketing journeys. Users appreciate its all-in-one platform that integrates customer data, marketing automation, and analytics, making it easier to track user behavior and segment audiences effectively.
- Users say that Moosend stands out for its user-friendly interface, particularly highlighting the drag-and-drop feature for campaign creation. This ease of use is a significant advantage for those looking to implement email marketing quickly and efficiently, especially in fast-paced environments like finance.
- According to verified reviews, Ortto has a strong focus on customer support, with many users noting the quality of assistance they receive. Reviewers mention that the platform is easy to learn and integrates well with existing CRM systems, which can be a game-changer for small businesses.
- Reviewers mention that while Moosend offers a free trial, which is appealing for new users, Ortto's pricing starting at $199 may deter some small businesses. However, users feel that Ortto's comprehensive features justify the investment for those who need robust marketing capabilities.
- G2 reviewers highlight that Moosend has a slight edge in terms of overall satisfaction, with a higher star rating and positive feedback on its email template builder. Users appreciate the variety of templates available, which can enhance the visual appeal of their campaigns.
- Users report that both platforms have room for improvement in certain areas, such as integrations and analytics. While Ortto has received praise for its analytics capabilities, Moosend's integration options are noted to be more extensive, making it easier for users to connect with other tools in their marketing stack.
Pricing
Entry-Level Pricing
Moosend
30 Day Free Trial
Free Trial
Try all of our SMB and Enterprise features for free! No credit card is required.
- Unlimited Emails Campaigns and Sends
- Marketing Automations
- Subscription Forms
Ortto
Starter
Starting at $199.00
5000 Contacts
Ortto Starter is built for growing teams. Automate campaigns, unify customer data, and track results.
- 24/6 support (live chat and email)
- Visual journey builder
- Drag and drop email builder
Free Trial
Moosend
Free Trial is available
Ortto
Free Trial is available
Ratings
Meets Requirements
9.1
558
8.5
561
Ease of Use
9.2
563
8.7
566
Ease of Setup
9.1
322
8.6
313
Ease of Admin
9.1
298
8.8
295
Quality of Support
9.2
517
8.9
527
Has the product been a good partner in doing business?
9.2
287
8.9
286
Product Direction (% positive)
9.1
534
8.9
557
Features by Category
Email Marketing
9.1
398
|
Verified
Not enough data
9.0
416
|
Verified
Not enough data
9.0
338
|
Verified
Not enough data
9.1
412
|
Verified
Not enough data
9.2
401
|
Verified
Not enough data
9.0
392
|
Verified
Not enough data
9.0
331
|
Verified
Not enough data
8.7
252
|
Verified
Not enough data
8.4
223
|
Verified
Not enough data
Reporting & Analytics
8.9
264
|
Verified
Not enough data
9.2
383
|
Verified
Not enough data
Generative AI
8.4
125
Not enough data
8.5
124
Not enough data
Agentic AI - Email Marketing
7.8
6
Not enough data
6.9
6
Not enough data
7.5
6
Not enough data
7.2
6
Not enough data
6.9
6
Not enough data
Integration
9.0
291
|
Verified
Not enough data
8.6
238
|
Verified
Not enough data
8.4
201
Not enough data
8.5
196
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
191
|
Verified
Not enough data
Email Marketing
Not enough data
8.4
398
|
Verified
Not enough data
8.9
383
|
Verified
Not enough data
8.3
377
|
Verified
Not enough data
9.1
344
|
Verified
Online Marketing
Not enough data
7.0
197
|
Verified
Not enough data
7.9
202
|
Verified
Not enough data
8.2
210
|
Verified
Not enough data
8.3
266
|
Verified
Not enough data
7.6
166
|
Verified
Lead Management
Not enough data
8.2
297
|
Verified
Not enough data
7.8
270
|
Verified
Not enough data
8.5
323
|
Verified
Not enough data
7.8
237
|
Verified
Not enough data
8.8
320
|
Verified
Not enough data
8.5
288
|
Verified
Not enough data
8.7
277
|
Verified
Not enough data
8.3
261
|
Verified
Campaign Management
Not enough data
7.9
217
|
Verified
Not enough data
7.6
142
Not enough data
7.5
62
|
Verified
Not enough data
7.1
51
Social
Not enough data
6.6
115
Not enough data
7.3
96
|
Verified
Not enough data
7.7
62
Not enough data
7.5
55
Not enough data
7.8
102
|
Verified
Reporting & Analytics
Not enough data
8.2
346
|
Verified
Not enough data
7.5
246
|
Verified
Not enough data
7.1
188
|
Verified
Not enough data
6.8
159
|
Verified
Not enough data
6.1
122
Platform
Not enough data
8.1
199
|
Verified
Not enough data
8.6
151
|
Verified
Not enough data
8.3
209
|
Verified
Not enough data
7.6
42
Not enough data
6.8
112
|
Verified
Not enough data
8.6
219
|
Verified
Not enough data
7.4
93
|
Verified
Agentic AI - Marketing Automation
Not enough data
8.1
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
8.2
14
Integration
Not enough data
8.5
214
|
Verified
Not enough data
8.4
210
|
Verified
Not enough data
7.9
170
|
Verified
Administration
9.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.7
68
|
Verified
Not enough data
8.8
74
|
Verified
Not enough data
8.6
58
|
Verified
Not enough data
Templates
8.8
82
|
Verified
Not enough data
8.8
84
|
Verified
Not enough data
9.0
79
|
Verified
Not enough data
Personalization
9.0
70
|
Verified
Not enough data
8.9
71
|
Verified
Not enough data
8.5
55
|
Verified
Not enough data
8.8
19
Not enough data
9.0
55
|
Verified
Not enough data
8.8
52
|
Verified
Not enough data
8.9
54
|
Verified
Not enough data
9.3
67
|
Verified
Not enough data
Multichannel
8.8
63
|
Verified
Not enough data
9.4
86
|
Verified
Not enough data
9.2
85
|
Verified
Not enough data
Administration
9.2
88
|
Verified
Not enough data
9.1
89
|
Verified
Not enough data
8.9
82
|
Verified
Not enough data
8.6
79
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.8
217
|
Verified
8.0
81
|
Verified
7.8
107
6.9
52
|
Verified
8.6
184
|
Verified
7.7
57
|
Verified
8.8
124
8.6
59
Edit
8.7
189
|
Verified
8.4
63
|
Verified
9.2
214
|
Verified
8.5
82
|
Verified
8.9
183
|
Verified
Feature Not Available
Logistics
9.1
193
|
Verified
8.1
82
|
Verified
8.1
177
|
Verified
7.2
66
|
Verified
8.5
160
|
Verified
7.8
80
|
Verified
8.7
103
7.7
45
Generative AI
7.8
50
6.7
6
7.9
50
8.1
6
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
7.7
27
Not enough data
8.1
31
Not enough data
8.6
36
Not enough data
8.3
28
Intelligence
Not enough data
8.2
36
Not enough data
6.6
20
Not enough data
6.7
22
Platform Basics
Not enough data
7.8
72
Not enough data
7.9
61
Not enough data
8.4
63
Not enough data
7.9
47
Not enough data
7.8
51
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Design and Customization
Not enough data
6.9
14
Not enough data
8.3
14
Not enough data
7.7
13
Not enough data
8.7
10
Campaigns
Not enough data
9.1
9
Not enough data
9.1
13
Not enough data
8.5
10
Not enough data
8.1
13
Integrations
Not enough data
7.3
13
Not enough data
Not enough data
Not enough data
7.5
6
Not enough data
7.8
6
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
9.2
73
|
Verified
Not enough data
8.8
75
|
Verified
Not enough data
8.8
68
|
Verified
Not enough data
8.8
73
|
Verified
Not enough data
Page Optimization
Feature Not Available
Not enough data
9.0
25
Not enough data
8.8
65
|
Verified
Not enough data
8.5
57
|
Verified
Not enough data
Integrations
8.5
57
|
Verified
Not enough data
9.1
67
|
Verified
Not enough data
9.2
63
|
Verified
Not enough data
Generative AI
8.2
31
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.5
31
Not enough data
8.1
32
Not enough data
7.5
21
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
8.6
23
Not enough data
8.9
21
Not enough data
8.2
17
Not enough data
8.4
24
Analytics
Not enough data
8.1
27
Not enough data
7.9
32
Customization
Not enough data
8.4
27
Not enough data
8.3
28
Not enough data
7.9
29
Not enough data
7.8
27
Development
Not enough data
6.7
21
Not enough data
7.1
17
Management
Not enough data
8.6
21
Not enough data
7.9
19
Integration Options
Not enough data
8.0
11
Not enough data
8.1
9
Not enough data
7.8
20
Not enough data
8.0
9
Customization
Not enough data
8.7
9
Not enough data
8.9
9
Not enough data
8.3
6
Not enough data
8.8
8
Additional Functionality
Not enough data
9.3
9
Not enough data
Feature Not Available
Not enough data
8.6
7
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.6
13
Not enough data
7.4
12
Not enough data
7.4
11
Discovery
Not enough data
7.7
13
Not enough data
8.6
15
Not enough data
8.6
12
Management
Not enough data
7.9
11
Not enough data
8.6
14
Platform
Not enough data
8.6
16
Not enough data
8.3
15
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.4
18
|
Verified
Not enough data
9.3
22
|
Verified
Not enough data
8.3
17
|
Verified
Not enough data
7.9
21
|
Verified
Campaigns
Not enough data
7.5
21
Not enough data
8.9
17
Not enough data
8.2
19
Not enough data
8.8
16
|
Verified
Not enough data
9.3
25
|
Verified
Not enough data
8.9
23
|
Verified
Engagement
Not enough data
8.4
18
|
Verified
Platform
Not enough data
8.7
23
|
Verified
Not enough data
8.3
22
|
Verified
Not enough data
8.1
20
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.9
32
|
Verified
Not enough data
8.6
43
|
Verified
Not enough data
8.4
41
|
Verified
Not enough data
8.8
38
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
52
|
Verified
Not enough data
8.5
52
|
Verified
Not enough data
8.1
41
|
Verified
Not enough data
8.3
41
|
Verified
Not enough data
8.1
43
|
Verified
Not enough data
8.5
18
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Moosend and Ortto are categorized as Email Template Builder and Personalization
Unique Categories
Moosend is categorized as E-Commerce Personalization, Landing Page Builders, Email Marketing, and Transactional Email
Reviews
Reviewers' Company Size
Moosend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Ortto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
17.6%
Information Technology and Services
7.1%
Computer Software
5.2%
Financial Services
4.4%
Health, Wellness and Fitness
3.1%
Other
62.6%
Marketing and Advertising
13.5%
Computer Software
11.9%
Information Technology and Services
8.4%
Financial Services
4.5%
Internet
3.8%
Other
57.9%
Alternatives
Discussions
What is Moosend used for?
4 Comments
JS
I use moosend for mass emailing to my clients. Read more
How do you use Moosend?
2 Comments
AS
To create landing pages, collect email addresses, and send automated emails.Read more
What Integrations does Ortto have?
1 Comment
JO
Hi Mark, Thanks for the question!
Ortto has powerful no- and low-code integrations with Salesforce, Stripe, Pipedrive, Facebook, Recurly, Zendesk, Google...Read more
Ortto has no more discussions with answers
