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Compare Moloco and Perpetua 
Featured Products
At a Glance
Market Segments
Mid-Market (53.3% of reviews)
Small-Business (75.6% of reviews)
Entry-Level Pricing
No pricing available
$695.00 Per Month
Moloco
Star Rating
(16)4.3 out of 5
Market Segments
Mid-Market (53.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MolocoPerpetua
Star Rating
(78)4.5 out of 5
Market Segments
Small-Business (75.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$695.00 Per Month
Browse all 3 pricing plansMoloco vs Perpetua
- Reviewers felt that Moloco meets the needs of their business better than Perpetua.
- When comparing quality of ongoing product support, reviewers felt that Perpetua is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Perpetua over Moloco.
Pricing
Entry-Level Pricing
Moloco
No pricing availablePerpetua
Essentials
$695.00
Per Month
Up to 10k in monthly ad spend
- AI-powered bid optimization
- Automated keyword harvesting
- In-depth performance & profitability reporting
Free Trial
Moloco
No trial information availablePerpetua
No trial information availableRatings
Meets Requirements
8.6
7
8.4
50
Ease of Use
8.1
7
8.5
50
Ease of Setup
Not enough data
9.3
29
Ease of Admin
Not enough data
9.3
30
Quality of Support
8.6
7
9.0
52
Has the product been a good partner in doing business?
Not enough data
9.2
30
Product Direction (% positive)
7.1
8
8.3
41
Features by Category
Channel Functionality
Not enough data
8.3
21
Platform Interoperability
Not enough data
Feature Not Available
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
6
8.6
23
7.7
5
8.5
23
8.1
6
Feature Not Available
8.0
5
7.5
18
8.0
5
8.0
15
7.7
5
8.6
13
8.3
5
Feature Not Available
8.3
5
Feature Not Available
8.3
5
8.1
20
8.0
5
Feature Not Available
8.0
5
7.7
10
8.7
5
7.2
9
7.7
5
Feature Not Available
Targeting
8.0
5
8.4
20
8.7
5
8.3
17
8.0
5
7.2
10
8.0
5
7.9
19
Platform
7.8
6
7.0
10
7.7
5
7.1
16
7.8
6
Feature Not Available
7.5
6
7.8
21
7.8
6
7.9
16
7.2
6
Feature Not Available
Feature Not Available
Feature Not Available
7.2
6
Feature Not Available
7.2
6
Feature Not Available
Integration
Not enough data
8.1
14
Not enough data
8.0
16
Not enough data
7.4
13
Store Management
Not enough data
7.5
12
Not enough data
8.2
16
Agentic AI - Online Marketplace Optimization Tools
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Trading
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Threat Detection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Blocking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Click Fraud
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Science and Machine Learning PlatformsHide 25 FeaturesShow 25 Features
Not enough data
Not enough data
System
Feature Not Available
Not enough data
Model Development
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Model Development
Not enough data
Not enough data
Machine/Deep Learning Services
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Machine/Deep Learning Services
Not enough data
Not enough data
Not enough data
Not enough data
Deployment
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Data Science and Machine Learning Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Mobile Functionality
8.0
5
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
6
8.6
23
7.7
5
8.5
23
8.1
6
Feature Not Available
8.0
5
7.5
18
8.0
5
8.0
15
7.7
5
8.6
13
8.3
5
Feature Not Available
8.3
5
Feature Not Available
8.3
5
8.1
20
8.0
5
Feature Not Available
8.0
5
7.7
10
8.7
5
7.2
9
7.7
5
Feature Not Available
Targeting
8.0
5
8.4
20
8.7
5
8.3
17
8.0
5
7.2
10
8.0
5
7.9
19
Mobile
8.3
5
Not enough data
8.7
5
7.2
9
7.7
5
Feature Not Available
Platform
7.8
6
7.0
10
7.7
5
7.1
16
7.8
6
Feature Not Available
7.5
6
7.8
21
7.8
6
7.9
16
7.2
6
Feature Not Available
Feature Not Available
Feature Not Available
7.2
6
Feature Not Available
7.2
6
Feature Not Available
Platform Basics
Not enough data
8.3
7
Not enough data
8.8
10
Not enough data
7.8
9
Not enough data
8.0
11
Platform Data
Not enough data
8.0
11
Not enough data
7.7
10
Not enough data
7.9
11
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
7.8
9
Not enough data
8.3
9
Not enough data
7.2
6
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
6
8.6
23
7.7
5
8.5
23
8.1
6
Feature Not Available
8.0
5
7.5
18
8.0
5
8.0
15
7.7
5
8.6
13
8.3
5
Feature Not Available
8.3
5
Feature Not Available
8.3
5
8.1
20
8.0
5
Feature Not Available
8.0
5
7.7
10
8.7
5
7.2
9
7.7
5
Feature Not Available
Targeting
8.0
5
8.4
20
8.7
5
8.3
17
8.0
5
7.2
10
8.0
5
7.9
19
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.8
6
7.0
10
7.7
5
7.1
16
7.8
6
Feature Not Available
7.5
6
7.8
21
7.8
6
7.9
16
7.2
6
Feature Not Available
Feature Not Available
Feature Not Available
7.2
6
Feature Not Available
7.2
6
Feature Not Available
Influencer Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Moloco and Perpetua are categorized as Demand Side Platform (DSP)
Unique Categories
Moloco is categorized as Retargeting, Click Fraud, Data Science and Machine Learning Platforms, Mobile Advertising, and Mobile Marketing
Perpetua is categorized as Retail Media Advertising Platforms, Online Marketplace Optimization Tools, Display Advertising, and Influencer Marketing Platforms
Reviews
Reviewers' Company Size
Moloco
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Perpetua
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.3%
Food & Beverages
13.3%
Financial Services
13.3%
Entertainment
13.3%
Computer Games
13.3%
Other
33.3%
Marketing and Advertising
34.6%
Health, Wellness and Fitness
14.1%
Consumer Goods
12.8%
Retail
7.7%
Food & Beverages
6.4%
Other
24.4%
Discussions
Moloco has no discussions with answers
Is it planned to add more retailers for Advertising?
1 Comment
Official Response from Perpetua
Hi Guillaume, in addition to Amazon and Walmart we currently support Instacart and are actively integrating with Criteo (ask someone on our team if you'd...Read more
Perpetua has no more discussions with answers
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