Compare MoEngage and Oracle Responsys 
Featured Products
At a Glance
Market Segments
Mid-Market (55.6% of reviews)
Mid-Market (47.9% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
MoEngage
Star Rating
(524)4.5 out of 5
Market Segments
Mid-Market (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 2 pricing plansOracle Responsys
Star Rating
(127)3.9 out of 5
Market Segments
Mid-Market (47.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Oracle ResponsysMoEngage vs Oracle Responsys
When assessing the two solutions, reviewers found MoEngage easier to use, set up, and administer. Reviewers also preferred doing business with MoEngage overall.
- Reviewers felt that MoEngage meets the needs of their business better than Oracle Responsys.
- When comparing quality of ongoing product support, reviewers felt that MoEngage is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of MoEngage over Oracle Responsys.
Pricing
Entry-Level Pricing
MoEngage
Growth
Contact Us
Everything B2C marketing and product teams need to engage, analyze, and personalize customer journeys across channels.
- Cross‑channel messaging: Engage customers via Mobile Push, Web Push, Email, SMS, In‑app, On‑site messages, web personalization, webhooks, and ad audience sync (Facebook & Google).
- Behavioral segmentation: Build precise audience segments using attributes, behaviors, RFM, affinity, and offline uploads.
- Campaign management: Send broadcast, event‑triggered, or location‑triggered campaigns with A/B testing and control groups.
Oracle Responsys
No pricing availableFree Trial
MoEngage
No trial information availableOracle Responsys
No trial information availableRatings
Meets Requirements
8.8
411
8.0
97
Ease of Use
9.0
442
6.8
96
Ease of Setup
8.8
237
5.7
43
Ease of Admin
8.8
151
6.4
45
Quality of Support
9.0
412
6.5
95
Has the product been a good partner in doing business?
9.2
151
7.1
45
Product Direction (% positive)
9.6
409
6.7
95
Features by Category
Email Marketing
8.8
157
|
Verified
8.3
45
|
Verified
8.9
154
|
Verified
8.3
45
|
Verified
8.7
158
|
Verified
8.0
45
|
Verified
8.7
130
|
Verified
8.1
44
|
Verified
Online Marketing
8.4
97
7.0
18
|
Verified
8.5
136
|
Verified
8.0
46
|
Verified
8.8
157
|
Verified
7.8
47
|
Verified
8.7
139
|
Verified
7.5
38
|
Verified
Feature Not Available
7.7
33
Lead Management
8.6
106
8.0
16
|
Verified
8.6
123
7.6
34
|
Verified
9.1
162
7.3
41
|
Verified
Feature Not Available
7.4
21
|
Verified
8.3
102
8.1
25
|
Verified
8.6
129
7.6
26
|
Verified
8.6
116
8.2
30
|
Verified
8.4
103
8.1
28
|
Verified
Campaign Management
8.5
129
8.3
41
|
Verified
Feature Not Available
8.1
24
8.4
115
8.4
25
|
Verified
Feature Not Available
7.9
20
Social
Feature Not Available
8.3
10
Feature Not Available
8.7
15
|
Verified
8.2
106
8.2
15
|
Verified
7.9
99
|
Verified
8.1
15
|
Verified
8.2
97
|
Verified
8.4
15
Reporting & Analytics
8.7
178
|
Verified
7.9
45
|
Verified
8.5
152
|
Verified
7.9
25
|
Verified
8.4
138
|
Verified
7.5
26
|
Verified
8.4
137
|
Verified
7.4
26
|
Verified
Feature Not Available
7.9
19
Platform
8.6
129
|
Verified
7.4
21
|
Verified
8.5
116
|
Verified
7.9
20
|
Verified
8.9
131
|
Verified
7.3
22
|
Verified
8.3
87
|
Verified
8.0
14
|
Verified
8.5
106
6.4
17
|
Verified
8.9
123
|
Verified
8.0
20
|
Verified
Feature Not Available
7.3
15
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.7
142
|
Verified
7.6
21
|
Verified
8.6
129
|
Verified
7.8
20
|
Verified
8.0
98
|
Verified
7.8
17
|
Verified
Administration
9.0
39
Not enough data
9.0
38
Not enough data
8.4
40
Not enough data
9.4
38
Not enough data
8.2
38
Not enough data
9.1
39
Not enough data
Integrations
8.9
35
Not enough data
8.8
37
Not enough data
9.0
36
Not enough data
8.5
35
Not enough data
Platform
8.8
36
Not enough data
8.4
37
Not enough data
8.4
37
Not enough data
8.7
36
Not enough data
8.9
37
Not enough data
9.1
37
Not enough data
9.1
37
Not enough data
9.1
37
Not enough data
User Identification
8.9
86
Not enough data
9.2
100
Not enough data
8.9
75
Not enough data
Tracking & Reporting
9.0
95
Not enough data
8.9
98
Not enough data
8.8
98
Not enough data
9.0
99
Not enough data
8.6
95
Not enough data
8.9
96
Not enough data
Metrics
9.2
87
Not enough data
8.9
71
Not enough data
9.1
85
Not enough data
8.8
77
Not enough data
9.0
85
Not enough data
Visitor Behavior
9.2
52
Not enough data
9.1
57
|
Verified
Not enough data
8.8
42
Not enough data
Templates
9.1
41
|
Verified
Not enough data
9.1
55
|
Verified
Not enough data
9.1
53
|
Verified
Not enough data
Personalization
8.9
51
|
Verified
Not enough data
9.0
46
|
Verified
Not enough data
8.9
50
|
Verified
Not enough data
9.0
43
Not enough data
8.9
46
|
Verified
Not enough data
9.0
46
|
Verified
Not enough data
9.1
55
|
Verified
Not enough data
8.9
55
|
Verified
Not enough data
Multichannel
8.9
50
|
Verified
Not enough data
9.2
56
|
Verified
Not enough data
9.4
52
|
Verified
Not enough data
Administration
9.2
58
|
Verified
Not enough data
9.1
58
|
Verified
Not enough data
9.0
56
|
Verified
Not enough data
8.8
53
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.9
213
7.5
8
9.2
225
8.8
8
8.9
211
8.6
7
9.1
231
8.3
8
9.1
223
8.1
8
Analytics
8.7
222
8.5
8
8.7
220
7.5
8
Optimization
8.8
211
6.7
8
8.8
219
6.7
8
8.6
207
7.1
7
8.6
189
7.1
8
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.1
27
Not enough data
9.2
31
Not enough data
Targeting
9.1
29
Not enough data
8.8
28
Not enough data
Triggered Content
8.5
24
Not enough data
9.0
30
Not enough data
9.2
28
Not enough data
Personalized Content
8.6
26
Not enough data
8.7
21
Not enough data
8.7
21
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.9
29
Not enough data
Feature Not Available
Not enough data
8.9
30
Not enough data
Feature Not Available
Not enough data
8.2
28
Not enough data
6.9
26
Not enough data
9.0
27
Not enough data
8.9
27
Not enough data
SMS Platform
8.7
28
Not enough data
8.9
29
Not enough data
8.5
27
Not enough data
8.0
25
Not enough data
8.3
24
Not enough data
8.8
24
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.9
115
Not enough data
8.8
119
Not enough data
8.8
107
Not enough data
Feature Not Available
Not enough data
8.9
47
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
9.1
172
|
Verified
Not enough data
8.9
173
|
Verified
Not enough data
Platform Data
8.8
171
|
Verified
Not enough data
8.7
165
|
Verified
Not enough data
8.9
183
|
Verified
Not enough data
8.8
168
|
Verified
Not enough data
Platform Additional Functionality
8.9
175
|
Verified
Not enough data
8.7
168
|
Verified
Not enough data
8.7
163
|
Verified
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging Channels
9.3
10
Not enough data
9.4
11
Not enough data
7.3
10
Not enough data
9.1
11
Not enough data
Administration
9.5
11
Not enough data
9.2
11
Not enough data
9.5
11
Not enough data
9.2
11
Not enough data
Computing
8.5
86
Not enough data
8.4
101
Not enough data
8.7
102
Not enough data
Experimental Design
8.5
83
Not enough data
8.5
81
Not enough data
8.5
97
Not enough data
Analytics
8.9
113
Not enough data
8.3
77
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Consolidation - Notification Infrastructure
9.4
16
Not enough data
9.0
16
Not enough data
9.3
16
Not enough data
Customization - Notification Infrastructure
9.0
17
Not enough data
9.3
18
Not enough data
9.1
17
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.4
11
Not enough data
9.2
11
Not enough data
8.9
11
Not enough data
8.9
11
Not enough data
9.2
11
Not enough data
9.4
11
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
9.4
11
Not enough data
9.4
11
Not enough data
9.4
11
Not enough data
9.5
11
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.7
114
8.1
8
|
Verified
8.9
137
|
Verified
8.5
8
|
Verified
8.2
121
8.6
6
|
Verified
8.7
125
7.8
6
|
Verified
Campaigns
8.3
93
|
Verified
8.3
8
9.3
141
|
Verified
7.5
8
|
Verified
8.6
83
|
Verified
8.6
7
7.7
65
8.1
7
|
Verified
8.9
122
9.2
6
|
Verified
9.2
144
8.9
6
|
Verified
Engagement
8.3
94
8.5
8
|
Verified
Platform
8.8
121
8.8
8
|
Verified
8.7
113
|
Verified
8.8
8
8.4
80
8.5
8
|
Verified
Agentic AI - Mobile Marketing
6.0
5
Not enough data
7.3
5
Not enough data
Not enough data
Not enough data
7.0
5
Not enough data
7.3
5
Not enough data
8.0
5
Not enough data
Marketing Operations
8.6
114
|
Verified
Not enough data
8.8
134
|
Verified
Not enough data
8.8
142
|
Verified
Not enough data
8.9
131
|
Verified
Not enough data
8.3
98
Not enough data
Feature Not Available
Not enough data
Campaign Activity
9.0
163
|
Verified
Not enough data
9.0
164
|
Verified
Not enough data
8.8
143
|
Verified
Not enough data
8.8
138
|
Verified
Not enough data
8.6
127
|
Verified
Not enough data
8.6
123
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
9.2
87
Not enough data
8.9
71
Not enough data
9.1
85
Not enough data
8.8
77
Not enough data
9.0
85
Not enough data
Categories
Categories
Shared Categories
MoEngage and Oracle Responsys are categorized as Push Notification, Mobile Marketing, and Marketing Automation
Unique Categories
MoEngage is categorized as Notification Infrastructure, Customer Journey Mapping, SMS Marketing, Personalization, Personalization Engines, E-Commerce Personalization, Customer Journey Analytics, A/B Testing, Marketing Analytics, Mobile App Analytics, Transactional Email, Proactive Notification, and WhatsApp Marketing
Oracle Responsys has no unique categories
Reviews
Reviewers' Company Size
MoEngage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oracle Responsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
13.1%
Education Management
7.3%
Online Media
7.3%
Retail
5.8%
Information Technology and Services
5.4%
Other
61.1%
Marketing and Advertising
25.6%
Retail
9.1%
Financial Services
7.4%
Information Technology and Services
5.0%
Internet
4.1%
Other
48.8%
Alternatives
Discussions
What is MoEngage used for?
2 Comments
SD
For CRM Automation and AnalyticsRead more
What the best practice to report all of MoEngage campaign? And what is the best application to do that?
2 Comments
TM
Hi Faquih, Thanks for brining up this question. The best way to do this is by using the MoEngage Analytics tool. You can customize the reports and charts to...Read more
What is MoEngage used for?
1 Comment
SS
Moengage is automated centralised campaign management tool that give all opportunity to connect your customer by every way of communication weather WhatsApp,...Read more
Marketing to Millenials
2 Comments
KD
I think most marketers use Oracle Responsys and if anyone wants to migrate their marketing automation system, you can choose Oracle Responsys for your...Read more
What is Oracle Responsys used for?
1 Comment
RM
Oracle Responsys is used for enterprise-grade digital marketing orchestration. In plain terms, it helps large organizations plan, execute, and measure...Read more
Oracle Responsys has no more discussions with answers
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