# Mixpanel, Userpilot vs UserGuiding Comparison

| | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.6 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 1,332 | 984 | 762 | 
| **Largest Market Segment** | Small-Business (52.4% of reviews) | Mid-Market (55.9% of reviews) | Small-Business (56.7% of reviews) | 
| **Entry Level Price** | Free Per Year | Starting at $249.00 | Free Trial | 

---
## Top Pros & Cons

### Mixpanel

Pros:
- Ease of Use (96 reviews)
- Insights (81 reviews)

Cons:
- Learning Curve (37 reviews)
- Steep Learning Curve (37 reviews)

### Userpilot

Pros:
- Ease of Use (293 reviews)
- Intuitive (182 reviews)

Cons:
- Learning Curve (108 reviews)
- Steep Learning Curve (93 reviews)

### UserGuiding

Pros:
- Ease of Use (177 reviews)
- Customer Support (95 reviews)

Cons:
- Limited Customization (41 reviews)
- Learning Curve (21 reviews)

---
## Ratings Comparison
| Rating | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
  | **Meets Requirements** | 8.8 (1009 reviews) | 8.8 (787 reviews) | 8.9 (668 reviews) | 
  | **Ease of Use** | 8.5 (1020 reviews) | 8.6 (846 reviews) | 9.1 (688 reviews) | 
  | **Ease of Setup** | 8.1 (481 reviews) | 8.6 (639 reviews) | 8.9 (622 reviews) | 
  | **Ease of Admin** | 8.6 (369 reviews) | 8.7 (353 reviews) | 9.1 (410 reviews) | 
  | **Quality of Support** | 8.4 (776 reviews) | 9.5 (711 reviews) | 9.5 (643 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (337 reviews) | 9.3 (349 reviews) | 9.4 (399 reviews) | 
  | **Product Direction (% positive)** | 8.6 (924 reviews) | 9.4 (800 reviews) | 9.6 (670 reviews) | 

---
## Pricing

### Mixpanel

#### Entry-Level Pricing

Plan: Free

Price: Free Per Year

Description: Essentials to find product-market fit

Key Features:
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly

[Browse all 3 editions](https://www.g2.com/products/mixpanel/pricing)

#### Free Trial

Yes

### Userpilot

#### Entry-Level Pricing

Plan: Starter

Price: Starting at $249.00

Description: Perfect for small teams just starting their product growth journey. Includes up to 2,000 MAUs, billed monthly or yearly.

Key Features:
- Interactive Walkthroughs and Product Tours
- Spotlights, Banners, Checklists
- User Segmentation

[Browse all 3 editions](https://www.g2.com/products/userpilot/pricing)

#### Free Trial

Yes

### UserGuiding

#### Entry-Level Pricing

Plan: Free Trial

Price: Free Trial

Description: 14-day free trial, no credit-card needed!

Key Features:
- All Professional Plan Features are included in the Free Trial

[Browse all 4 editions](https://www.g2.com/products/userguiding/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Analytics

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | 8.4/10 | 468 |
| **Userpilot** | N/A | N/A |
| **UserGuiding** | N/A | N/A |

#### Metrics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Sessions - Digital Analytics** | 8.8 (273 reviews) | Not enough data | Not enough data | 
| **Engagement** | 8.8 (341 reviews) | Not enough data | Not enough data | 
| **Entry and Exit Pages** | 8.2 (294 reviews) | Not enough data | Not enough data | 
| **Standard Event Tracking** | 8.9 (354 reviews) | Not enough data | Not enough data | 
| **Custom Event Tracking** | 8.9 (352 reviews) | Not enough data | Not enough data | 
| **Retention** | 8.5 (317 reviews) | Not enough data | Not enough data | 
| **Return** | 8.4 (290 reviews) | Not enough data | Not enough data | 
| **Conversions** | 8.8 (319 reviews) | Not enough data | Not enough data | 
| **Funnels** | 8.9 (343 reviews) | Not enough data | Not enough data | 

#### Reporting

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Real-Time Reporting** | 8.7 (311 reviews) | Not enough data | Not enough data | 
| **Trending** | 8.6 (291 reviews) | Not enough data | Not enough data | 
| **Retroactive Reporting** | 8.4 (213 reviews) | Not enough data | Not enough data | 
| **Segmentation** | 8.7 (333 reviews) | Not enough data | Not enough data | 
| **Mobile Reporting** | 8.3 (240 reviews) | Not enough data | Not enough data | 
| **Unification Across Devices** | 8.2 (243 reviews) | Not enough data | Not enough data | 
| **Custom Reports and Dashboards** | 8.6 (335 reviews) | Not enough data | Not enough data | 

#### Other

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **User Data** | 8.8 (332 reviews) | Not enough data | Not enough data | 
| **Site Search Reporting** | 8.2 (183 reviews) | Not enough data | Not enough data | 
| **Load Time Monitoring** | 8.0 (175 reviews) | Not enough data | Not enough data | 
| **Campaign Tracking** | 8.3 (233 reviews) | Not enough data | Not enough data | 
| **E-Commerce** | 8.1 (180 reviews) | Not enough data | Not enough data | 
| **Promotional Messages** | 7.9 (175 reviews) | Not enough data | Not enough data | 
| **Administration Alerts** | 8.0 (185 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Digital Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Autonomous Task Execution** | 7.1 (18 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 7.5 (20 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 7.4 (17 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 7.7 (20 reviews) | Not enough data | Not enough data | 

#### Administration

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **API / Integrations** | 8.5 (278 reviews) | Not enough data | Not enough data | 
| **QA Testing** | 8.3 (245 reviews) | Not enough data | Not enough data | 
| **Performance and Reliability** | 8.7 (342 reviews) | Not enough data | Not enough data | 
| **User, Role, and Access Management** | 8.8 (286 reviews) | Not enough data | Not enough data | 

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | 8.7/10 | 343 |
| **Userpilot** | N/A | N/A |
| **UserGuiding** | N/A | N/A |

#### User Identification

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Demographics** | 8.3 (256 reviews) | Not enough data | Not enough data | 
| **User Segmentation** | 8.8 (277 reviews) | Not enough data | Not enough data | 
| **Geolocation** | 8.4 (265 reviews) | Not enough data | Not enough data | 

#### Tracking & Reporting

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Custom Event Tracking** | 9.2 (301 reviews) | Not enough data | Not enough data | 
| **Real-Time Insights** | 8.8 (291 reviews) | Not enough data | Not enough data | 
| **Attribution** | 8.3 (243 reviews) | Not enough data | Not enough data | 
| **Dashboard** | 8.9 (304 reviews) | Not enough data | Not enough data | 
| **User Path Tracking** | 8.5 (251 reviews) | Not enough data | Not enough data | 
| **User Activity History** | 8.9 (292 reviews) | Not enough data | Not enough data | 

#### Metrics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Engagement** | 9.0 (257 reviews) | Not enough data | Not enough data | 
| **Exit Tracking** | 8.3 (214 reviews) | Not enough data | Not enough data | 
| **Retention** | 8.7 (246 reviews) | Not enough data | Not enough data | 
| **Return** | 8.7 (217 reviews) | Not enough data | Not enough data | 
| **Conversions** | 9.0 (237 reviews) | Not enough data | Not enough data | 

### Session Replay

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | N/A | N/A |
| **Userpilot** | 7.4/10 | 43 |
| **UserGuiding** | N/A | N/A |

#### User Behavior

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Click Tracking** | Not enough data | 8.6 (42 reviews) | Not enough data | 
| **Mouse Movement ** | Not enough data | 7.6 (38 reviews) | Not enough data | 
| **Frustration Tracking** | Not enough data | 6.9 (38 reviews) | Not enough data | 

#### A/B Testing 

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Error and Bug Tracking** | Not enough data | 6.5 (33 reviews) | Not enough data | 
| **Split URL Testing** | Not enough data | 6.4 (31 reviews) | Not enough data | 
| **Data Analysis** | Not enough data | 8.5 (38 reviews) | Not enough data | 
| **Notes** | Not enough data | 7.0 (30 reviews) | Not enough data | 

#### Visitor Information

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **User Identification** | Not enough data | 8.9 (37 reviews) | Not enough data | 
| **Search Box** | Not enough data | 8.3 (35 reviews) | Not enough data | 

#### Agentic AI - Session Replay

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | 5.2 (7 reviews) | Not enough data | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | N/A | N/A |
| **Userpilot** | 8.5/10 | 635 |
| **UserGuiding** | 8.5/10 | 444 |

#### User Analysis

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Survey Implementation** | Not enough data | 8.9 (557 reviews) | 9.0 (400 reviews) | 
| **Data Analysis** | Not enough data | 8.1 (564 reviews) | 8.5 (405 reviews) | 

#### User Support

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **User Segmentation** | Not enough data | 8.7 (584 reviews) | 8.7 (406 reviews) | 
| **Multi-Language Support** | Not enough data | 7.8 (478 reviews) | 8.4 (367 reviews) | 
| **Behavior-responsive Messaging** | Not enough data | 8.4 (508 reviews) | 8.4 (383 reviews) | 

#### Walkthrough Type

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Audio-visual Walkthroughs** | Not enough data | 8.2 (498 reviews) | 8.6 (383 reviews) | 
| **Text Bubble Walkthroughs** | Not enough data | 8.9 (548 reviews) | 9.1 (411 reviews) | 

#### Platform Basics - Digital Adoption Platform

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Integration** | Not enough data | 8.4 (105 reviews) | 8.5 (99 reviews) | 
| **Communications** | Not enough data | 9.1 (120 reviews) | 8.8 (107 reviews) | 

#### Analytics - Digital Adoption Platform

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Analytics** | Not enough data | 8.7 (124 reviews) | 8.1 (99 reviews) | 

#### Functions - Digital Adoption Platform

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Customer self-service** | Not enough data | 8.8 (101 reviews) | 8.6 (100 reviews) | 
| **In-app guidance** | Not enough data | 9.2 (126 reviews) | 8.6 (106 reviews) | 

#### Agentic AI - Digital Adoption Platform

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Adaptive Learning** | Not enough data | 7.7 (48 reviews) | 7.4 (85 reviews) | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | 8.0/10 | 592 |
| **Userpilot** | 7.7/10 | 291 |
| **UserGuiding** | N/A | N/A |

#### Product Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Account-Level Analytics** | 8.6 (416 reviews) | 8.6 (273 reviews) | Not enough data | 
| **User-Level Analytics** | 9.0 (526 reviews) | 8.6 (283 reviews) | Not enough data | 
| **Segmentation** | 8.6 (460 reviews) | 8.6 (279 reviews) | Not enough data | 
| **Funnels** | 8.8 (509 reviews) | 8.2 (271 reviews) | Not enough data | 
| **Alerts** | 7.4 (333 reviews) | 7.7 (252 reviews) | Not enough data | 
| **Multi-Product Analytics** | 8.3 (370 reviews) | 7.8 (245 reviews) | Not enough data | 
| **User Scoring** | 7.5 (304 reviews) | 7.5 (242 reviews) | Not enough data | 
| **Integrations** | 7.8 (372 reviews) | 7.4 (248 reviews) | Not enough data | 

#### Agentic AI - Product Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Autonomous Task Execution** | 5.2 (76 reviews) | 6.7 (36 reviews) | Not enough data | 
| **Cross-system Integration** | 6.3 (77 reviews) | 6.7 (36 reviews) | Not enough data | 
| **Adaptive Learning** | 5.8 (74 reviews) | 7.1 (37 reviews) | Not enough data | 
| **Proactive Assistance** | 5.8 (75 reviews) | 6.9 (36 reviews) | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | Not enough data | 
| **User level Analytics** | 9.8 (18 reviews) | Not enough data | Not enough data | 
| **Account level Analytics** | 9.3 (5 reviews) | Not enough data | Not enough data | 
| **Segmentation** | 9.7 (10 reviews) | Not enough data | Not enough data | 
| **Funnels** | 9.7 (20 reviews) | Not enough data | Not enough data | 

#### Platform Infrastructure - Product Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | 8.9 (15 reviews) | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **User scoring** | Not enough data | Not enough data | Not enough data | 
| **Adaptive learning** | Not enough data | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | Not enough data | 

### E-Commerce Analytics

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | 8.5/10 | 120 |
| **Userpilot** | N/A | N/A |
| **UserGuiding** | N/A | N/A |

#### Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Reports** | 9.3 (110 reviews) | Not enough data | Not enough data | 
| **Dashboard** | 8.9 (112 reviews) | Not enough data | Not enough data | 
| **Web Analytics** | 9.0 (99 reviews) | Not enough data | Not enough data | 
| **Campaign Tracking** | 8.8 (89 reviews) | Not enough data | Not enough data | 
| **Customer Demographics** | 8.7 (94 reviews) | Not enough data | Not enough data | 
| **Predictive Analytics** | Feature Not Available | Not enough data | Not enough data | 

#### Administration

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Data Storage** | 8.7 (83 reviews) | Not enough data | Not enough data | 
| **A/B Testing** | 8.3 (84 reviews) | Not enough data | Not enough data | 
| **Integrations** | 8.7 (88 reviews) | Not enough data | Not enough data | 

#### Generative AI

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **AI Text Generation** | 6.9 (13 reviews) | Not enough data | Not enough data | 

#### Agentic AI - E-Commerce Analytics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | 7.5 (6 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | N/A | N/A |
| **Userpilot** | 7.9/10 | 243 |
| **UserGuiding** | N/A | N/A |

#### Survey Management

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Survey Builder** | Not enough data | 8.5 (229 reviews) | Not enough data | 
| **Question Types** | Not enough data | 8.6 (223 reviews) | Not enough data | 
| **Templates** | Not enough data | 8.2 (222 reviews) | Not enough data | 
| **Survey Distribution** | Not enough data | 7.6 (214 reviews) | Not enough data | 

#### Survey Customization

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.2 (214 reviews) | Not enough data | 
| **Branding** | Not enough data | 8.5 (226 reviews) | Not enough data | 
| **Multimedia Support** | Not enough data | 8.0 (214 reviews) | Not enough data | 
| **Multilingual Surveys** | Not enough data | 7.6 (200 reviews) | Not enough data | 

#### Survey Insights

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Reporting & Analytics** | Not enough data | 8.2 (214 reviews) | Not enough data | 
| **BI Tools Integration** | Not enough data | 7.2 (193 reviews) | Not enough data | 
| **Data Exporting** | Not enough data | 8.1 (212 reviews) | Not enough data | 
| **Permissions** | Not enough data | 8.3 (205 reviews) | Not enough data | 

#### Agentic AI - Survey

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Adaptive Learning** | Not enough data | 7.0 (22 reviews) | Not enough data | 
| **Proactive Assistance** | Not enough data | 6.7 (21 reviews) | Not enough data | 
| **Decision Making** | Not enough data | 7.1 (21 reviews) | Not enough data | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | N/A | N/A |
| **Userpilot** | N/A | N/A |
| **UserGuiding** | 7.8/10 | 381 |

#### Generative AI

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 6.8 (137 reviews) | 

#### Self-Service Experience

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Knowledge Base** | Not enough data | Not enough data | 8.9 (372 reviews) | 
| **Searchable Articles** | Not enough data | Not enough data | 8.8 (367 reviews) | 
| **Community Forums** | Not enough data | Not enough data | 7.6 (339 reviews) | 
| **Mobile Optimization** | Not enough data | Not enough data | Feature Not Available | 
| **Personalization** | Not enough data | Not enough data | 8.6 (356 reviews) | 

#### Self-Service Platform

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Branding** | Not enough data | Not enough data | 8.8 (364 reviews) | 
| **Automation** | Not enough data | Not enough data | 8.5 (207 reviews) | 
| **Artificial Intelligence** | Not enough data | Not enough data | 7.2 (189 reviews) | 
| **Integrations** | Not enough data | Not enough data | 8.4 (352 reviews) | 

#### Agentic AI - Customer Self-Service

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 7.1 (49 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 7.6 (48 reviews) | 
| **Cross-system Integration** | Not enough data | Not enough data | 7.6 (46 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 7.5 (48 reviews) | 
| **Natural Language Interaction** | Not enough data | Not enough data | 7.2 (47 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 7.1 (47 reviews) | 
| **Decision Making** | Not enough data | Not enough data | 7.4 (47 reviews) | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Mixpanel** | 8.7/10 | 278 |
| **Userpilot** | N/A | N/A |
| **UserGuiding** | N/A | N/A |

#### Metrics

| Feature | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Engagement** | 9.0 (257 reviews) | Not enough data | Not enough data | 
| **Exit Tracking** | 8.3 (214 reviews) | Not enough data | Not enough data | 
| **Retention** | 8.7 (246 reviews) | Not enough data | Not enough data | 
| **Return** | 8.7 (217 reviews) | Not enough data | Not enough data | 
| **Conversions** | 9.0 (237 reviews) | Not enough data | Not enough data | 

---
## Categories

**Unique to Mixpanel (4):** [E-Commerce Analytics Software](https://www.g2.com/categories/e-commerce-analytics), [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)

**Unique to Userpilot (4):** [Product Analytics Software](https://www.g2.com/categories/product-analytics), [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform), [Survey Software](https://www.g2.com/categories/survey), [Session Replay Software](https://www.g2.com/categories/session-replay)

**Unique to UserGuiding (2):** [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service)


---
## Reviewer Demographics

### By Company Size

| Segment | Mixpanel | Userpilot | UserGuiding | 
|---|---|---|---|
| **Small-Business** | 52.4% | 39.3% | 56.7% | 
| **Mid-Market** | 37.5% | 55.9% | 37.1% | 
| **Enterprise** | 10.1% | 4.8% | 6.3% | 

### By Industry

#### Mixpanel

- **Computer Software:** 25.1%
- **Information Technology and Services:** 11.5%
- **Financial Services:** 9.5%
- **Internet:** 6.4%
- **Health, Wellness and Fitness:** 5.1%
- **Marketing and Advertising:** 4.5%
- **Retail:** 2.7%
- **Consumer Goods:** 2.1%
- **Education Management:** 2.1%
- **Hospital & Health Care:** 1.8%
- **Other:** 29.3%

#### Userpilot

- **Computer Software:** 37.0%
- **Information Technology and Services:** 15.4%
- **Financial Services:** 5.6%
- **Internet:** 4.3%
- **Marketing and Advertising:** 3.3%
- **Education Management:** 2.1%
- **Hospital & Health Care:** 2.0%
- **Human Resources:** 1.9%
- **E-Learning:** 1.7%
- **Accounting:** 1.4%
- **Other:** 25.4%

#### UserGuiding

- **Computer Software:** 38.2%
- **Information Technology and Services:** 16.6%
- **Marketing and Advertising:** 4.9%
- **Accounting:** 3.8%
- **Financial Services:** 3.8%
- **Education Management:** 3.1%
- **Human Resources:** 1.5%
- **Hospital & Health Care:** 1.5%
- **Legal Services:** 1.4%
- **Construction:** 1.4%
- **Other:** 23.8%

---
## Alternatives

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- [Heap](https://www.g2.com/products/heap/reviews) — 4.4/5 stars (1097 reviews)
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- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3851 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1762 reviews)
- [Appcues](https://www.g2.com/products/appcues/reviews) — 4.6/5 stars (344 reviews)
- [Chameleon](https://www.g2.com/products/chameleon/reviews) — 4.4/5 stars (353 reviews)
- [Apty](https://www.g2.com/products/apty/reviews) — 4.7/5 stars (147 reviews)
- [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1587 reviews)

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## Top Discussions

### Mixpanel

- Title: [Is mixpanel free?](https://www.g2.com/discussions/is-mixpanel-free) — 4 comments
  > **Top comment:** "No"
- Title: [What is Mixpanel used for?](https://www.g2.com/discussions/what-is-mixpanel-used-for) — 2 comments
  > **Top comment:** "Mixpanel is a tool that helps businesses track and understand how people use their websites, apps, or software. It collects data on user actions, like..."
- Title: [What can mixpanel do?](https://www.g2.com/discussions/what-can-mixpanel-do) — 1 comment
  > **Top comment:** "MixPanel is an event logging platform that you can use to understand how your users are engaging with your application."
- Title: [C](https://www.g2.com/discussions/mixpanel-c) — 1 comment, 1 upvote
  > **Top comment:** "C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential."
- Title: [Can I use mixpanel with for real-time data?](https://www.g2.com/discussions/can-i-use-mixpanel-with-for-real-time-data) — 1 comment, 1 upvote
  > **Top comment:** "Yes you can"

### Userpilot

No discussions available for this product.

### UserGuiding

- Title: [RTL support](https://www.g2.com/discussions/34724-rtl-support) — 2 comments, 1 upvote
  > **Top comment:** "Hi Medhat! UserGuiding supports RTL text by means of theme customization. You can read more about it here:..."
- Title: [What is UserGuiding used for?](https://www.g2.com/discussions/what-is-userguiding-used-for) — 1 comment
  > **Top comment:** "User Onboarding, Product Tours, Interactive Guides, Feature Announcements, and User Education."
- Title: [Are there adoption tools for products that change often?](https://www.g2.com/discussions/are-there-adoption-tools-for-products-that-change-often) — 1 comment, 1 upvote
  > **Top comment:** "For those who understand and can code use CSS elements to tag your location and steps instead of mouse selection this will keep the guides intact firmly."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/mixpanel-vs-userpilot-vs-userguiding)