Compare Mixpanel and Singular 
At a Glance
Market Segments
Small-Business (52.7% of reviews)
Mid-Market (53.3% of reviews)
Entry-Level Pricing
Free Per Year
Free
Mixpanel
Star Rating
(1,282)4.6 out of 5
Market Segments
Small-Business (52.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plansSingular
Star Rating
(492)4.5 out of 5
Market Segments
Mid-Market (53.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Mixpanel excels in user interface design, with many users appreciating its easy navigation and reliability. One user noted that it helps them digest information clearly, enabling quick and informed decisions.
- Users say Singular stands out for its quality of support, with recent feedback highlighting the effectiveness of customer support and the clarity of implementation documentation. This has made the onboarding process smoother for many users.
- Reviewers mention that both platforms offer free entry-level pricing, but Mixpanel's extensive user base, particularly among small businesses, allows it to provide a more tailored experience for startups and smaller teams.
- According to verified reviews, Singular is praised for its comprehensive campaign data visibility, allowing users to make quick decisions based on clear reporting. This feature has been particularly beneficial for marketers looking to optimize their strategies.
- G2 reviewers report that while Mixpanel provides excellent insights into user journeys and performance tracking, some users feel that Singular's dashboard offers a cleaner interface, making it easier to understand marketing and attribution data at a glance.
- Users say that both platforms are user-friendly, but Singular has a slight edge in ease of setup, with many users noting that it saves them significant time each week due to its straightforward reporting and integration capabilities.
Pricing
Entry-Level Pricing
Mixpanel
Free
Free
Per Year
Essentials to find product-market fit
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly
Singular
Free
Free
Ideal for teams in the early stages of building their customer bases and user journeys who need a holistic data collection, standardization and measurement tool.
- 15,000 paid conversions
- Best-in-class Mobile Attribution
- Superior ROI Analytics
Free Trial
Mixpanel
Free Trial is available
Singular
Free Trial is available
Ratings
Meets Requirements
8.8
974
8.8
409
Ease of Use
8.5
984
8.7
416
Ease of Setup
8.1
446
8.4
260
Ease of Admin
8.6
369
8.9
178
Quality of Support
8.4
750
9.4
408
Has the product been a good partner in doing business?
8.8
337
9.2
184
Product Direction (% positive)
8.6
894
9.1
391
Features by Category
Metrics
8.8
271
Not enough data
8.8
341
Not enough data
8.2
295
Not enough data
8.9
354
Not enough data
8.9
351
Not enough data
8.5
317
Not enough data
8.4
290
Not enough data
8.8
319
Not enough data
8.9
342
Not enough data
Reporting
8.7
311
Not enough data
8.6
292
Not enough data
8.4
213
Not enough data
8.7
333
Not enough data
8.3
240
Not enough data
8.2
244
Not enough data
8.6
334
Not enough data
Other
8.7
330
Not enough data
8.2
182
Not enough data
8.0
174
Not enough data
8.3
233
Not enough data
8.1
181
Not enough data
7.9
175
Not enough data
8.0
186
Not enough data
Agentic AI - Digital Analytics
7.1
18
Not enough data
7.4
19
Not enough data
7.4
17
Not enough data
7.7
20
Not enough data
Administration
8.5
278
Not enough data
8.3
246
Not enough data
8.7
342
Not enough data
8.8
286
Not enough data
User Identification
8.3
256
Feature Not Available
8.8
276
8.2
163
8.4
265
8.6
164
Tracking & Reporting
9.2
300
9.0
180
8.8
289
8.0
172
8.3
244
8.9
182
8.9
304
8.5
187
8.5
249
8.1
129
8.9
292
8.0
113
Metrics
9.0
255
8.4
148
8.3
212
Feature Not Available
8.7
245
8.2
149
8.7
216
8.3
142
9.0
236
8.9
156
Authoring Tools
Not enough data
5.4
8
Not enough data
5.2
8
Not enough data
4.5
7
Not enough data
5.7
7
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
6.7
8
Not enough data
6.3
8
Publishing Tools
Not enough data
5.4
8
Not enough data
6.9
8
Not enough data
4.3
7
Product Analytics
8.6
412
Not enough data
8.9
508
Not enough data
8.6
452
Not enough data
8.8
494
Not enough data
7.5
333
Not enough data
8.3
368
Not enough data
7.5
305
Not enough data
7.8
359
Not enough data
Agentic AI - Product Analytics
5.3
74
Not enough data
6.3
75
Not enough data
5.8
72
Not enough data
5.8
72
Not enough data
Behavioral Analytics - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Infrastructure - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI driven optimization - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
9.2
111
Not enough data
8.9
113
Not enough data
9.0
100
Not enough data
8.8
90
Not enough data
8.7
95
Not enough data
Feature Not Available
Not enough data
Administration
8.7
84
Not enough data
8.3
85
Not enough data
8.6
89
Not enough data
Generative AI
6.9
13
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
7.5
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Trading
Not enough data
7.2
40
Not enough data
7.4
31
Not enough data
8.7
46
Threat Detection
Not enough data
7.9
40
Not enough data
8.3
38
Not enough data
8.1
37
Not enough data
8.4
36
Blocking
Not enough data
8.2
34
Not enough data
8.2
37
Not enough data
8.2
34
Agentic AI - Click Fraud
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
8.7
79
Not enough data
8.3
72
Functionality
Not enough data
8.7
69
Not enough data
8.4
65
Not enough data
8.5
70
Not enough data
8.9
67
Not enough data
8.9
68
Platform Basics
Not enough data
8.9
219
Not enough data
8.5
190
Not enough data
8.6
185
Not enough data
8.8
189
Not enough data
8.5
188
Not enough data
8.5
165
Platform Data
Not enough data
8.1
184
Not enough data
8.4
198
Not enough data
8.7
219
Not enough data
8.6
200
Not enough data
8.7
196
Not enough data
8.6
186
Agentic AI - Value Selling Tools
Not enough data
7.5
26
Not enough data
7.6
28
Not enough data
7.1
26
Not enough data
7.3
25
Not enough data
7.2
27
Not enough data
7.9
28
Marketing Operations
Not enough data
8.6
244
|
Verified
Not enough data
8.9
262
|
Verified
Not enough data
7.8
219
|
Verified
Not enough data
9.1
245
|
Verified
Not enough data
8.6
210
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.7
249
|
Verified
Not enough data
8.7
268
|
Verified
Not enough data
8.0
211
|
Verified
Not enough data
8.7
232
|
Verified
Not enough data
7.6
200
|
Verified
Not enough data
6.9
184
Agentic AI - Marketing Analytics
Not enough data
6.0
24
Not enough data
6.8
24
Not enough data
6.5
24
API Construction
Not enough data
8.1
30
Not enough data
8.2
29
Not enough data
8.9
31
Not enough data
8.6
32
API Management
Not enough data
8.2
29
Not enough data
8.3
29
Not enough data
8.0
30
Not enough data
7.8
28
Not enough data
7.9
28
Data Integration
Not enough data
9.0
28
Not enough data
8.9
28
Not enough data
8.0
26
Audience Targeting
Not enough data
5.4
8
Not enough data
8.1
8
Not enough data
7.4
7
Analytics
Not enough data
9.8
8
Not enough data
9.4
9
Not enough data
9.8
7
Agentic AI - Business Continuity Management
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
9.0
255
8.4
148
8.3
212
Feature Not Available
8.7
245
8.2
149
8.7
216
8.3
142
9.0
236
8.9
156
Categories
Categories
Shared Categories
Mixpanel and Singular are categorized as Mobile App Analytics
Unique Categories
Singular is categorized as Mobile Attribution, Click Fraud, Creative Management Platforms, ETL Tools, API Management, Marketing Analytics, and Smart Link
Reviews
Reviewers' Company Size
Mixpanel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Singular
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
25.2%
Information Technology and Services
11.5%
Financial Services
9.6%
Internet
6.5%
Health, Wellness and Fitness
5.2%
Other
42.1%
Computer Games
25.5%
Marketing and Advertising
11.0%
Financial Services
10.8%
Entertainment
10.0%
Retail
5.3%
Other
37.4%
Discussions
Is mixpanel free?
4 Comments
MS
NoRead more
C
1 Comment
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
How can Singular help on media planning and forecast?
1 Comment
Official Response from Singular
Singular provides marketers with visibility into True ROI for marketing campaigns so you can make better decisions about which media sources are driving...Read more
What is the benchmark you usually define for Install Validation fraud percentage with your affilliate partners?
1 Comment
Official Response from Singular
Fraud is constantly evolving and it's highly dependant on the markets in which your business operates. Our customer success team advises their customers on...Read more
What are the new features and preparations for the Cookieless future?
1 Comment
Official Response from Singular
Our Cross-Device attribution relies 1st party data (such as a customer registration/login for example) which would still work in a cookieless environment....Read more
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