Compare Mixpanel and Piwik PRO 
Featured Products
At a Glance
Market Segments
Small-Business (52.8% of reviews)
Small-Business (55.3% of reviews)
Entry-Level Pricing
Free Per Year
Free Trial
Mixpanel
Star Rating
(1,286)4.5 out of 5
Market Segments
Small-Business (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plansPiwik PRO
Star Rating
(49)4.5 out of 5
Market Segments
Small-Business (55.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Mixpanel excels in user experience, particularly highlighting its fantastic UI and the ability to build reports on the fly. Users appreciate the session replay functionality, which enhances their understanding of user behavior and conversion funnels.
- Users say that Piwik PRO stands out for its focus on data privacy, making it a preferred choice for companies in regulated industries. Reviewers commend its ease of configuring data residency and managing user consent, which is crucial for compliance.
- According to verified reviews, Mixpanel has a significantly higher volume of recent feedback, indicating a more active user base. With 31 recent reviews compared to Piwik PRO's single review, this suggests that Mixpanel is continuously evolving and responding to user needs.
- Reviewers mention that Piwik PRO's product suite includes separate tools that are effective on their own, particularly its tag manager. This feature is noted as a rare find among free tag management solutions, adding value to its overall offering.
- Users highlight that Mixpanel's ease of use is a major advantage, with many finding it straightforward to track user funnel journeys. This is particularly beneficial for product managers looking to analyze drop-off rates and optimize conversion strategies.
- G2 reviewers note that while both platforms have similar star ratings, Mixpanel's overall satisfaction is bolstered by its higher G2 Score, reflecting a more favorable perception among users regarding its quality of support and product direction.
Pricing
Entry-Level Pricing
Mixpanel
Free
Free
Per Year
Essentials to find product-market fit
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly
Piwik PRO
Business Plan
Free Trial
Privacy-compliant analytics and data activation platform with built-in consent & tag management starting at €35/month . Collect accurate data, get valuable insights into user behavior and act on them in real-time.
- 4 modules: Analytics, Tag Manager, Consent Manager & Customer Data Platform
- Custom reports and dashboards generated in seconds
- Safe EU cloud hosting
Free Trial
Mixpanel
Free Trial is available
Piwik PRO
Free Trial is available
Ratings
Meets Requirements
8.8
977
8.5
42
Ease of Use
8.5
988
8.2
43
Ease of Setup
8.1
450
8.2
34
Ease of Admin
8.6
369
8.4
29
Quality of Support
8.4
753
7.6
32
Has the product been a good partner in doing business?
8.8
337
8.8
21
Product Direction (% positive)
8.6
896
8.6
42
Features by Category
Metrics
8.8
271
8.9
33
8.8
341
8.9
32
8.2
295
8.9
33
8.9
354
8.8
33
8.9
351
8.6
29
8.5
317
8.9
32
8.4
290
8.5
31
8.8
319
8.5
28
8.9
342
8.6
26
Reporting
8.7
311
8.1
34
8.6
292
8.4
27
8.4
213
8.4
29
8.7
333
8.3
29
8.3
240
7.9
24
8.2
244
7.8
23
8.6
334
8.8
29
Other
8.7
330
8.4
33
8.2
182
8.6
30
8.0
174
8.2
29
8.3
233
8.2
25
8.1
181
8.6
22
7.9
175
7.9
20
8.0
186
8.2
22
Agentic AI - Digital Analytics
7.1
18
Not enough data
7.4
19
Not enough data
7.4
17
Not enough data
7.7
20
Not enough data
Administration
8.5
278
8.2
31
8.3
246
7.8
23
8.7
342
8.4
31
8.8
286
8.5
32
User Identification
8.3
257
Not enough data
8.8
277
Not enough data
8.4
266
Not enough data
Tracking & Reporting
9.2
301
Not enough data
8.8
290
Not enough data
8.3
244
Not enough data
8.9
305
Not enough data
8.5
250
Not enough data
8.9
293
Not enough data
Metrics
9.0
256
Not enough data
8.3
213
Not enough data
8.7
245
Not enough data
8.7
217
Not enough data
9.0
237
Not enough data
Product Analytics
8.6
412
Not enough data
8.9
510
Not enough data
8.6
455
Not enough data
8.8
498
Not enough data
7.4
334
Not enough data
8.3
369
Not enough data
7.5
305
Not enough data
7.8
361
Not enough data
Agentic AI - Product Analytics
5.2
75
Not enough data
6.3
76
Not enough data
5.8
73
Not enough data
5.8
74
Not enough data
Behavioral Analytics - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.4
8
Not enough data
Platform Infrastructure - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI driven optimization - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
9.2
111
Not enough data
8.9
113
Not enough data
9.0
100
Not enough data
8.8
90
Not enough data
8.7
95
Not enough data
Feature Not Available
Not enough data
Administration
8.7
84
Not enough data
8.3
85
Not enough data
8.6
89
Not enough data
Generative AI
6.9
13
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
7.5
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
7.0
9
|
Verified
Not enough data
6.7
9
|
Verified
Platform Data
Not enough data
7.6
9
|
Verified
Not enough data
7.2
9
|
Verified
Not enough data
7.8
10
|
Verified
Not enough data
7.0
10
|
Verified
Platform Additional Functionality
Not enough data
7.6
9
|
Verified
Not enough data
7.6
9
|
Verified
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
9.0
256
Not enough data
8.3
213
Not enough data
8.7
245
Not enough data
8.7
217
Not enough data
9.0
237
Not enough data
Categories
Categories
Shared Categories
Mixpanel and Piwik PRO are categorized as Digital Analytics
Unique Categories
Piwik PRO is categorized as Tag Management Systems, Customer Journey Analytics, Customer Data Platform (CDP), and Consent Management Platform (CMP)
Reviews
Reviewers' Company Size
Mixpanel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Piwik PRO
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
25.3%
Information Technology and Services
11.4%
Financial Services
9.5%
Internet
6.5%
Health, Wellness and Fitness
5.1%
Other
42.1%
Information Technology and Services
14.9%
Marketing and Advertising
12.8%
Computer Software
10.6%
Consulting
6.4%
Computer & Network Security
6.4%
Other
48.9%
Alternatives
Discussions
Is mixpanel free?
4 Comments
MS
NoRead more
What is Mixpanel used for?
2 Comments
RS
Mixpanel is a tool that helps businesses track and understand how people use their websites, apps, or software. It collects data on user actions, like...Read more
What can mixpanel do?
1 Comment
JD
MixPanel is an event logging platform that you can use to understand how your users are engaging with your application.Read more
Piwik PRO has no discussions with answers
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