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Mixpanel
Mixpanel
(1,267)
4.6 out of 5
Mixpanel
By Mixpanel
Optimized for quick response
OWOX
OWOX
(296)
4.9 out of 5
OWOX
By OWOX
At a Glance
Mixpanel
Mixpanel
Star Rating
(1,267)4.6 out of 5
Market Segments
Small-Business (52.9% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plans
OWOX
OWOX
Star Rating
(296)4.9 out of 5
Market Segments
Small-Business (47.8% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Mixpanel excels in providing a user-friendly interface, with many users praising its session replay functionality and the ability to build reports on the fly. This makes it particularly appealing for product managers looking to analyze user behavior and conversion funnels.
  • Users say OWOX stands out for its exceptional customer support, with many highlighting the team's responsiveness and willingness to assist with requests. Reviewers appreciate how the platform adapts to market challenges, such as the transition to a cookie-less world, showcasing its commitment to staying relevant.
  • According to verified reviews, Mixpanel has a higher overall satisfaction score, indicating that users generally find it to be a robust analytics platform. However, some users mention that it can be complex to set up initially, which may pose a challenge for those less tech-savvy.
  • Reviewers mention that OWOX offers a smooth integration process, making it easy for users to import cost data into Google Analytics. This feature is particularly beneficial for businesses looking to analyze ROI across various channels, enhancing decision-making capabilities.
  • G2 reviewers highlight that while Mixpanel has a strong focus on analytics and reporting, OWOX's ability to calculate attribution using Markov chains is a unique feature that helps users understand the effectiveness of their marketing efforts in a more nuanced way.
  • Users report that both platforms are free at entry-level, but Mixpanel's larger user base and higher number of reviews suggest a more established presence in the market. This could indicate a wider range of community support and resources for new users compared to OWOX.
Pricing
Entry-Level Pricing
Mixpanel
Free
Free
Per Year
Browse all 3 pricing plans
OWOX
Community
Free
Per Month
Browse all 3 pricing plans
Free Trial
Mixpanel
Free Trial is available
OWOX
Free Trial is available
Ratings
Meets Requirements
8.8
965
9.7
267
Ease of Use
8.5
974
8.8
266
Ease of Setup
8.1
436
9.0
66
Ease of Admin
8.5
368
9.1
69
Quality of Support
8.4
745
9.8
260
Has the product been a good partner in doing business?
8.8
336
9.4
67
Product Direction (% positive)
8.6
884
9.5
259
Features by Category
Analytics PlatformsHide 48 FeaturesShow 48 Features
Not enough data
Not enough data
Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Preparation
Not enough data
Not enough data
Not enough data
Not enough data
Data Modeling and Blending
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Integration - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance & Scalability - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Capabilities - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Intelligence - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Digital AnalyticsHide 31 FeaturesShow 31 Features
8.3
460
Not enough data
Metrics
8.8
268
Not enough data
8.8
339
Not enough data
8.2
294
Not enough data
8.9
352
Not enough data
8.9
349
Not enough data
8.5
315
Not enough data
8.4
288
Not enough data
8.8
318
Not enough data
8.9
340
Not enough data
Reporting
8.7
310
Not enough data
8.6
291
Not enough data
8.4
212
Not enough data
8.7
331
Not enough data
8.3
240
Not enough data
8.2
244
Not enough data
8.6
334
Not enough data
Other
8.7
330
Not enough data
8.2
182
Not enough data
8.0
174
Not enough data
8.3
233
Not enough data
8.1
181
Not enough data
7.9
175
Not enough data
8.0
186
Not enough data
Agentic AI - Digital Analytics
7.1
18
Not enough data
7.2
18
Not enough data
7.4
17
Not enough data
7.5
19
Not enough data
Administration
8.5
278
Not enough data
8.3
246
Not enough data
8.7
341
Not enough data
8.8
286
Not enough data
Mobile App AnalyticsHide 14 FeaturesShow 14 Features
8.7
340
Not enough data
User Identification
8.3
256
Not enough data
8.8
276
Not enough data
8.4
265
Not enough data
Tracking & Reporting
9.2
300
Not enough data
8.8
289
Not enough data
8.3
244
Not enough data
8.9
304
Not enough data
8.5
249
Not enough data
8.9
292
Not enough data
Metrics
9.0
255
Not enough data
8.3
212
Not enough data
8.7
245
Not enough data
8.7
216
Not enough data
9.0
236
Not enough data
Data PreparationHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Data Source Access
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Exporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Product AnalyticsHide 12 FeaturesShow 12 Features
7.5
546
Not enough data
Product Analytics
8.6
413
Not enough data
8.9
506
Not enough data
8.6
452
Not enough data
8.8
490
Not enough data
7.5
334
Not enough data
8.3
369
Not enough data
7.5
306
Not enough data
7.8
359
Not enough data
Agentic AI - Product Analytics
5.3
75
Not enough data
6.4
76
Not enough data
5.8
73
Not enough data
5.9
73
Not enough data
Data GovernanceHide 29 FeaturesShow 29 Features
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Compliance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Quality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Maintainence
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
E-Commerce AnalyticsHide 15 FeaturesShow 15 Features
8.4
119
9.3
128
Analytics
9.2
110
9.7
122
8.9
112
9.7
121
9.0
100
9.8
121
8.8
90
9.7
118
8.7
95
9.2
105
Feature Not Available
9.7
105
Administration
8.7
84
9.8
115
8.3
85
8.8
98
8.6
88
9.7
118
Generative AI
6.9
13
6.7
5
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
7.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data MappingHide 8 FeaturesShow 8 Features
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing AnalyticsHide 15 FeaturesShow 15 Features
Not enough data
9.6
233
Marketing Operations
Not enough data
9.8
205
|
Verified
Not enough data
9.9
215
|
Verified
Not enough data
9.5
201
|
Verified
Not enough data
9.5
204
|
Verified
Not enough data
9.6
69
|
Verified
Not enough data
9.1
56
Campaign Activity
Not enough data
9.7
203
|
Verified
Not enough data
9.8
215
|
Verified
Not enough data
9.2
200
|
Verified
Not enough data
9.8
206
|
Verified
Not enough data
9.3
189
|
Verified
Not enough data
9.6
58
|
Verified
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile AnalyticsHide 5 FeaturesShow 5 Features
8.7
276
Not enough data
Metrics
9.0
255
Not enough data
8.3
212
Not enough data
8.7
245
Not enough data
8.7
216
Not enough data
9.0
236
Not enough data
Categories
Categories
Shared Categories
Mixpanel
Mixpanel
OWOX
OWOX
Mixpanel and OWOX are categorized as E-Commerce Analytics
Unique Categories
Mixpanel
OWOX
Reviews
Reviewers' Company Size
Mixpanel
Mixpanel
Small-Business(50 or fewer emp.)
52.9%
Mid-Market(51-1000 emp.)
37.2%
Enterprise(> 1000 emp.)
9.9%
OWOX
OWOX
Small-Business(50 or fewer emp.)
47.8%
Mid-Market(51-1000 emp.)
43.3%
Enterprise(> 1000 emp.)
9.0%
Reviewers' Industry
Mixpanel
Mixpanel
Computer Software
25.2%
Information Technology and Services
11.6%
Financial Services
9.5%
Internet
6.6%
Health, Wellness and Fitness
5.2%
Other
41.9%
OWOX
OWOX
Marketing and Advertising
19.7%
Information Technology and Services
12.5%
Computer Software
10.7%
Retail
9.3%
Internet
4.2%
Other
43.6%
Alternatives
Mixpanel
Mixpanel Alternatives
Heap
Heap
Add Heap
Fullstory
Fullstory
Add Fullstory
Glassbox
Glassbox
Add Glassbox
Kissmetrics
Kissmetrics
Add Kissmetrics
OWOX
OWOX Alternatives
Looker
Looker
Add Looker
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
Domo
Domo
Add Domo
Heap
Heap
Add Heap
Discussions
Mixpanel
Mixpanel Discussions
Is mixpanel free?
4 Comments
Mohij S.
MS
NoRead more
Can I use mixpanel with for real-time data?
1 Comment
Mohamad A.
MA
Yes you canRead more
C
1 Comment
Sara N.
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
See all discussions
OWOX
OWOX Discussions
What is OWOX BI used for?
1 Comment
Official Response from OWOX
OWOX BI is an all-in-one marketing analytics platform that covers everything from data collection and user behavior tracking to attribution modeling and...Read more
Monty the Mongoose crying
OWOX has no more discussions with answers
See all discussions
Ask Mixpanel a QuestionContact Mixpanel
Ask OWOX a QuestionContact OWOX

Spotlight Categories

Add Product
Mixpanel
Mixpanel
Optimized for quick response
OWOX
OWOX