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# Azure Cognitive Search vs Vertex AI Search Comparison - What are their main differences?

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Reviews

**Azure Cognitive Search** [

3.8/5(10)

](https://www.g2.com/products/microsoft-azure-cognitive-search/reviews#reviews)

**Vertex AI Search** [

4.2/5(64)

](https://www.g2.com/products/vertex-ai-search/reviews#reviews)

Pricing

**Azure Cognitive Search**
No pricing available

**Vertex AI Search**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Azure Cognitive Search**
Not enough reviews yet

**Vertex AI Search**
1 month

Based on 6 responses

Return on Investment

**Azure Cognitive Search**
Not enough reviews yet

**Vertex AI Search**
6 months

Based on 6 responses

Perceived Cost

**Azure Cognitive Search**
Not enough reviews yet

**Vertex AI Search**
Not enough reviews yet

Average Discount

**Azure Cognitive Search**
Not enough reviews yet

**Vertex AI Search**
7%

Pros & Cons

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**
[
Easy Integrations (3)
](https://www.g2.com/products/vertex-ai-search/reviews?filters%5Bsentiment_snippet%5D=1669259&qs=pros-and-cons#reviews)[
Ease of Use (2)
](https://www.g2.com/products/vertex-ai-search/reviews?filters%5Bsentiment_snippet%5D=1669124&qs=pros-and-cons#reviews)[
Missing Data (2)
](https://www.g2.com/products/vertex-ai-search/reviews?filters%5Bsentiment_snippet%5D=1669251&qs=pros-and-cons#reviews)[
Difficult Navigation (1)
](https://www.g2.com/products/vertex-ai-search/reviews?filters%5Bsentiment_snippet%5D=1669161&qs=pros-and-cons#reviews)

Integrations

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2c8ef52b348e8106c46c79ab0a69246b/easydmarc.jpg "Product Avatar Image")

EasyDMARC

](https://www.g2.com/products/easydmarc/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_aeae116c52945fdecd7ed16d621cb315/gemini-enterprise-agent-platform.png "Product Avatar Image")

Gemini Enterprise Agent Platform

](https://www.g2.com/products/gemini-enterprise-agent-platform/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_48e27e5232baea1c96e4115e757c0fde/gitbook.png "Product Avatar Image")

GitBook

](https://www.g2.com/products/gitbook/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_96b275379465d759df5bffd0099d849a/google-cloud-bigquery.png "Product Avatar Image")

BigQuery

](https://www.g2.com/products/google-cloud-bigquery/reviews)[
View all
](https://www.g2.com/products/vertex-ai-search/integrations)

Ratings

Meets Requirements

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**

8.3

8.360

Ease of Use

**Azure Cognitive Search**

8.3

8.35

**Vertex AI Search**

8.4

8.461

Ease of Setup

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**

8.4

8.457

Ease of Admin

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**

8.6

8.622

Quality of Support

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**

8.3

8.357

Has the product been a good partner in doing business?

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**

8.9

8.922

Product Direction (% positive)

**Azure Cognitive Search**
Not enough data

**Vertex AI Search**

9.0

9.056

Features

Site Search Software[Hide 16 FeaturesShow 16 Features](javascript:void(0);)

Not enough data

8.7

48

Agentic AI - Site Search

Adaptive Learning

Not enough data

9.2(won by default)

12

Natural Language Interaction

Not enough data

8.9(won by default)

23

Proactive Assistance

Not enough data

7.8(won by default)

10

Decision Making

Not enough data

8.5(won by default)

10

Search Experience Management - Site Search

Query Suggestions

Not enough data

8.7(won by default)

10

Typo Tolerance

Not enough data

8.7(won by default)

9

Synonyms

Not enough data

8.6(won by default)

6

Natural Language

Not enough data

9.6(won by default)

31

Rankings

Not enough data

7.3(won by default)

19

Personalization

Not enough data

8.1(won by default)

7

Functionality - Site Search

Search Analytics

Not enough data

8.7(won by default)

9

Integrations

Not enough data

8.9(won by default)

27

Federated Search

Not enough data

9.3(won by default)

24

Multi-Language Support

Not enough data

9.4(won by default)

11

Generative AI - Site Search

Text Generation

Not enough data

9.1(won by default)

13

Text Summarization

Not enough data

9.1(won by default)

15

AI Search and Discovery Platforms[Hide 12 FeaturesShow 12 Features](javascript:void(0);)

Not enough data

7.9

22

Semantic Search & Query Understanding - AI Search and Discovery Platforms

Intent aware search

Not enough data

8.2(won by default)

19

Context aware query handling

Not enough data

7.6(won by default)

15

Natural language query support

Not enough data

8.3(won by default)

15

Data Indexing - AI Search and Discovery Platforms

Multi system indexing

Not enough data

7.7(won by default)

15

Multi format indexing

Not enough data

7.4(won by default)

15

Automatic index updates

Not enough data

8.1(won by default)

16

Search Result Relevance - AI Search and Discovery Platforms

Relevance-based ranking

Not enough data

8.4(won by default)

16

Search relevance configuration

Not enough data

8.0(won by default)

16

Behavioral result improvement

Not enough data

8.2(won by default)

13

Personalization & Recommendations - AI Search and Discovery Platforms

User based result personalization

Not enough data

7.8(won by default)

13

Behavior driven recommendations

Not enough data

8.2(won by default)

13

Contextual content recommendations

Not enough data

7.2(won by default)

13

Show 1 feature category with incomplete data

Enterprise Search Software[Hide 69 FeaturesShow 69 Features](javascript:void(0);)

Not enough data

Not enough data

Compatibility

Federated Search

Not enough data

Not enough data

File Types

Not enough data

Not enough data

Global Language Support

Not enough data

Not enough data

Agentic AI - Enterprise Search Software

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

AI/Machine Learning

Not enough data

Not enough data

Search Queries

Typo Tolerance

Not enough data

Not enough data

Faceted Search

Not enough data

Not enough data

Synonyms

Not enough data

Not enough data

Highlighting

Not enough data

Not enough data

Natural Language

Not enough data

Not enough data

Full Text Search

Not enough data

Not enough data

AI powered search - Enterprise Search Software

Generative RAG (Retrieval augmented generation)

Not enough data

Not enough data

Relevance Tuning

Not enough data

Not enough data

NLP & Semantic search

Not enough data

Not enough data

Fuzzy Search

Not enough data

Not enough data

Functionality

Personalization

Not enough data

Not enough data

Search Analytics

Not enough data

Not enough data

Integrations

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Compatibility - Enterprise Search Software

File Types

Not enough data

Not enough data

Federated Search

Not enough data

Not enough data

Global Language Support

Not enough data

Not enough data

Additional Functionality

Sentiment Analysis

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Behavior Tracking

Not enough data

Not enough data

Data Storage Management

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

API

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Forecasting

Not enough data

Not enough data

Metadata Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Text Analysis

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Indexing

Not enough data

Not enough data

Autocomplete

Not enough data

Not enough data

For eCommerce

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

Catalog Management

Not enough data

Not enough data

Query Suggestions

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Data Capture and Transfer

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

For Enterprises

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Functionality - Enterprise Search Software

Personalization

Not enough data

Not enough data

Search Analytics

Not enough data

Not enough data

Integrations

Not enough data

Not enough data

Search Queries - Enterprise Search Software

Highlighting

Not enough data

Not enough data

Faceted Search

Not enough data

Not enough data

Typo Tolerance

Not enough data

Not enough data

Synonyms

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Azure Cognitive Search](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_13aba37ae908d9cf29a2452925257ccc/microsoft-azure-cognitive-search.jpeg "Azure Cognitive Search")](https://www.g2.com/products/microsoft-azure-cognitive-search/reviews)

Azure Cognitive Search

Small-Business(50 or fewer emp.)

70.0%

Mid-Market(51-1000 emp.)

10.0%

Enterprise(\> 1000 emp.)

20.0%

[![Vertex AI Search](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9b66c50d653ceb1627529897fded7aa8/vertex-ai-search.png "Vertex AI Search")](https://www.g2.com/products/vertex-ai-search/reviews)

Vertex AI Search

Small-Business(50 or fewer emp.)

39.3%

Mid-Market(51-1000 emp.)

26.2%

Enterprise(\> 1000 emp.)

34.4%

Small-Business

(50 or fewer emp.)

70.0%

39.3%

Mid-Market

(51-1000 emp.)

10.0%

26.2%

Enterprise

(\> 1000 emp.)

20.0%

34.4%

Reviewers' Industry

[![Azure Cognitive Search](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_13aba37ae908d9cf29a2452925257ccc/microsoft-azure-cognitive-search.jpeg "Azure Cognitive Search")](https://www.g2.com/products/microsoft-azure-cognitive-search/reviews)
Azure Cognitive Search

Computer Software

30.0%

Information Technology and Services

20.0%

Wholesale

10.0%

Furniture

10.0%

Consumer Goods

10.0%

Other

20.0%

[![Vertex AI Search](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9b66c50d653ceb1627529897fded7aa8/vertex-ai-search.png "Vertex AI Search")](https://www.g2.com/products/vertex-ai-search/reviews)
Vertex AI Search

Information Technology and Services

26.2%

Computer Software

21.3%

Accounting

4.9%

Computer & Network Security

4.9%

Consulting

3.3%

Other

39.3%

Alternatives

**Azure Cognitive Search Alternatives**

 ![Amazon OpenSearch Service](https://images.g2crowd.com/uploads/product/hd_favicon/5383be31b099738701f86724a8b5cf9a/amazon-opensearch-service.svg "Amazon OpenSearch Service")

[
Amazon OpenSearch Service
](/products/amazon-opensearch-service/reviews)

 ![Glean](https://images.g2crowd.com/uploads/product/hd_favicon/61fc2dd1b8055dd0dad4fac4cca7ad6e/glean-technologies-glean.svg "Glean")

[
Glean
](/products/glean-technologies-glean/reviews)

 ![Bloomreach](https://images.g2crowd.com/uploads/product/hd_favicon/acd3373828bc7684cdbada5df73826f4/bloomreach-bloomreach.svg "Bloomreach")

[
Bloomreach
](/products/bloomreach-bloomreach/reviews)

 ![Guru](https://images.g2crowd.com/uploads/product/hd_favicon/ca023436a2b2ea9ce1964fde428f0038/guru.svg "Guru")

[
Guru
](/products/guru/reviews)

**Vertex AI Search Alternatives**

 ![Algolia](https://images.g2crowd.com/uploads/product/hd_favicon/879f5b5f5ad6000281c7c48f17d0e442/algolia.svg "Algolia")

[
Algolia
](/products/algolia/reviews)

 ![Elasticsearch](https://images.g2crowd.com/uploads/product/hd_favicon/e7602b1e1f7be279a08b2d0959fa2432/elastic-elasticsearch.svg "Elasticsearch")

[
Elasticsearch
](/products/elastic-elasticsearch/reviews)

 ![Luigi's Box](https://images.g2crowd.com/uploads/product/hd_favicon/1502117931/luigi-s-box.svg "Luigi's Box")

[
Luigi's Box
](/products/luigi-s-box/reviews)

 ![Sitecore Digital Experience Platform](https://images.g2crowd.com/uploads/product/hd_favicon/770a3ce4f4ecfe957b22dae9bd132c26/sitecore-digital-experience-platform.svg "Sitecore Digital Experience Platform")

[
Sitecore Digital Experience...
](/products/sitecore-digital-experience-platform/reviews)