Compare MessageGears and Sailthru
See this
side-by-side comparison of MessageGears vs. Sailthru
based on preference data from user reviews. MessageGears rates 4.0/5 stars with 64 reviews. By contrast, Sailthru rates 4.2/5 stars with 132 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
 MessageGears Optimized for quick response |  Sailthru Optimized for quick response | |
| Star Rating | MessageGears | Sailthru |
| Market Segments | MessageGears Mid-Market (62.5% of reviews) | Sailthru Mid-Market (62.6% of reviews) |
| Entry Level Price | MessageGears No pricing information available | Sailthru No pricing information available |
MessageGears vs Sailthru
When assessing the two solutions, reviewers found Sailthru easier to use, set up, and administer. However, reviewers preferred doing business with MessageGears overall.
- Reviewers felt that Sailthru meets the needs of their business better than MessageGears.
- When comparing quality of ongoing product support, reviewers felt that MessageGears is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of MessageGears over Sailthru.
Categories
Shared Categories
MessageGears and Sailthru are categorized as Marketing Automation
Unique Categories
MessageGears is categorized as Transactional Email
Sailthru is categorized as Personalization and Mobile Marketing
Pricing
Free Trial Unavailable
Free Trial Unavailable
Ratings
Meets Requirements
MessageGears
Responses: 61
Sailthru
Responses: 121
Ease of Use
MessageGears
Responses: 61
Sailthru
Responses: 121
Ease of Setup
MessageGears
Responses: 24
Sailthru
Responses: 45
Ease of Admin
MessageGears
Responses: 24
Sailthru
Responses: 48
Quality of Support
MessageGears
Responses: 54
Sailthru
Responses: 113
Ease of Doing Business With
MessageGears
Responses: 25
Sailthru
Responses: 45
Product Direction (% positive)
MessageGears
Responses: 59
Sailthru
Responses: 119
Features
Email Marketing
Building and Personalizing Emails
MessageGears
Sailthru
Responses: 87
Verified Feature
Sending Outbound Emails
MessageGears
Sailthru
Responses: 87
Verified Feature
Manage Email Deliverability
MessageGears
Sailthru
Responses: 88
Verified Feature
Automated Email Responses
MessageGears
Sailthru
Responses: 70
Verified Feature
Online Marketing
Landing Pages and Forms
MessageGears
Sailthru
Responses: 51
Verified Feature
Dynamic Content
MessageGears
Sailthru
Responses: 65
Verified Feature
A/B Testing
MessageGears
Sailthru
Responses: 76
Verified Feature
Mobile Optimized
MessageGears
Sailthru
Responses: 67
Verified Feature
Search Tracking and Optimization
MessageGears
Sailthru
Responses: 7
Lead Management
Marketing Lead Database
MessageGears
Sailthru
Responses: 16
Verified Feature
Data Quality Management
MessageGears
Sailthru
Responses: 31
Verified Feature
Segmentation
MessageGears
Sailthru
Responses: 34
Verified Feature
Lead Scoring and Grading
MessageGears
Sailthru
Responses: 19
Verified Feature
Lead Nurturing
MessageGears
Sailthru
Responses: 24
Verified Feature
Online Behavior Tracking
MessageGears
Sailthru
Responses: 28
Verified Feature
Automated Alerts and Tasks
MessageGears
Sailthru
Responses: 20
Verified Feature
CRM Lead Integration
MessageGears
Sailthru
Responses: 21
Verified Feature
Campaign Management
Program Management
MessageGears
Sailthru
Responses: 61
Verified Feature
Event / Webinar Marketing
MessageGears
Sailthru
Responses: 5
Calendaring
MessageGears
Sailthru
Responses: 5
Budgeting
MessageGears
Sailthru
Social
Social Listening
MessageGears
Sailthru
Responses: 5
Social Sharing
MessageGears
Sailthru
Responses: 41
Verified Feature
Social Campaigns
MessageGears
Sailthru
Responses: 6
Social Engagement
MessageGears
Sailthru
Responses: 5
Social Ads
MessageGears
Sailthru
Responses: 7
Reporting & Analytics
Basic Reporting
MessageGears
Sailthru
Responses: 88
Verified Feature
Web Analytics
MessageGears
Sailthru
Responses: 69
Verified Feature
ROI Analytics
MessageGears
Sailthru
Responses: 52
Verified Feature
Revenue Analytics
MessageGears
Sailthru
Responses: 57
Verified Feature
SEO / Keyword Analytics
MessageGears
Sailthru
Responses: 8
Platform
Customization
MessageGears
Sailthru
Responses: 30
Verified Feature
Workflow Capability
MessageGears
Sailthru
Responses: 26
Verified Feature
User, Role, and Access Management
MessageGears
Sailthru
Responses: 29
Verified Feature
Internationalization
MessageGears
Sailthru
Sandbox / Test Environments
MessageGears
Sailthru
Performance and Reliability
MessageGears
Sailthru
Responses: 29
Verified Feature
Output Document Generation
MessageGears
Sailthru
Responses: 20
Verified Feature
Integration
Data Import & Export Tools
MessageGears
Sailthru
Responses: 27
Verified Feature
Integration APIs
MessageGears
Sailthru
Responses: 27
Verified Feature
Breadth of Partner Applications
MessageGears
Sailthru
Responses: 21
Verified Feature
Reviewers' Company Size
Reviewers of both MessageGears and Sailthru were most often representing companies in the Mid-Market segment.
Small-Business
(50 or fewer emp.)
MessageGears
Sailthru
Mid-Market
(51-1000 emp.)
MessageGears
Sailthru
Enterprise
(> 1000 emp.)
MessageGears
Sailthru
Reviewers' Industry
Computer Software
29.7%
Marketing and Advertising
12.5%
Information Technology and Services
9.4%
Internet
7.8%
Health, Wellness and Fitness
7.8%
Other
32.8%
Publishing
14.5%
Retail
12.2%
Media Production
9.2%
Marketing and Advertising
8.4%
Internet
7.6%
Other
48.1%
Reviews
Most Helpful Favorable Review
User in Marketing and Advertising
Best: I needn't setup targeting/Audience every time, just need to change values in some fields.
Morgan G.
User in Sports
The customer service is second to none. I feel as if my CSM is truly looking out for the best interest of our company and not just looking to onboard us for the money. I love the Sailthru Academy days and plan to attend everyone that I am given the chance...
Most Helpful Critical Review
User in Computer Software
The UI is somewhat lacking. It's not always the easiest to navigate.
User in Publishing
My biggest complaint is how slow each page is to load. Sometimes it will take up to 30 seconds (or longer!) for drop-down menus to appear, images to reload, previews to load, etc. It's almost frustrating enough to not use Saithru at all.
Top Alternatives
Discussions
What makes MessageGears different?
1 comment
Offical Response from MessageGears
MessageGears deploys a hybrid solution, which utilizes both on-premises and cloud components to maximize efficiency and data access. Simply put, it combines...Read more
Is MessageGears geared more towards small businesses or enterprises?
1 comment
Offical Response from MessageGears
MessageGears is an ideal solution for data-savvy marketers looking to utilize more of what they know about their customers. On average, companies utilizing...Read more
Copy issue
1 comment
GZ
Hi Grace! Sorry for the late reply. Are you still experiencing this issue? If so, it might be best to reach out to support. Read more
Sailthru has no discussions with answers
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