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# Meltwater vs YouScan Comparison - What are their main differences?

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Reviews

**Meltwater** [

4.1/5(2,677)

](https://www.g2.com/products/meltwater/reviews#reviews)

**YouScan** [

4.7/5(311)

](https://www.g2.com/products/youscan/reviews#reviews)

Pricing

**Meltwater**
No pricing available

**YouScan**
Free Trial

**Contact Us** · UNLIMITED PLANS

**Pricing Insights**
from reviews

Time to Implement

**Meltwater**
1 month

Based on 319 responses

**YouScan**
1 month

Based on 50 responses

Return on Investment

**Meltwater**
14 months

Based on 254 responses

**YouScan**
9 months5 months sooner

Based on 49 responses

Perceived Cost

**Meltwater**
$$$$$

**YouScan**
$$$$$

Average Discount

**Meltwater**
13%3% more

**YouScan**
10%

 ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")

 ![YouScan](https://images.g2crowd.com/uploads/product/hd_favicon/591bfada79ded5266513da3c4c1baeb1/youscan.svg "YouScan")

G2 offers free advice on this comparison.

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Pros & Cons

**Meltwater**
[
Ease of Use (190)
](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1876445&qs=pros-and-cons#reviews)[
Features (156)
](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1875928&qs=pros-and-cons#reviews)[
Improvement Needed (90)
](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1872226&qs=pros-and-cons#reviews)[
Learning Curve (63)
](https://www.g2.com/products/meltwater/reviews?filters%5Bsentiment_snippet%5D=1873163&qs=pros-and-cons#reviews)

**YouScan**
[
Customer Support (47)
](https://www.g2.com/products/youscan/reviews?filters%5Bsentiment_snippet%5D=1676832&qs=pros-and-cons#reviews)[
Helpful (45)
](https://www.g2.com/products/youscan/reviews?filters%5Bsentiment_snippet%5D=1675235&qs=pros-and-cons#reviews)[
Learning Curve (19)
](https://www.g2.com/products/youscan/reviews?filters%5Bsentiment_snippet%5D=1676131&qs=pros-and-cons#reviews)[
Difficult Learning (13)
](https://www.g2.com/products/youscan/reviews?filters%5Bsentiment_snippet%5D=1676853&qs=pros-and-cons#reviews)

Integrations

**Meltwater**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d7a6867b2a633fbb5cb36165ac39a3ea/audiense-discover.png "Product Avatar Image")

Audiense Discover

](https://www.g2.com/products/audiense-discover/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e369fa2434bfed6434dea757dc661c25/chatgpt.jpg "Product Avatar Image")

ChatGPT

](https://www.g2.com/products/chatgpt/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c234b0ee74b541afa9ab8821ce182db8/facebook-for-business.png "Product Avatar Image")

Facebook

](https://www.g2.com/products/facebook-for-business/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a9a6d57cdd833bf0381d21fd9246641/google-workspace.png "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[
View all
](https://www.g2.com/products/meltwater/integrations)

**YouScan**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_edaf150d0a2d861d1c8e93eb68293f01/api.png "Product Avatar Image")

API

](https://www.g2.com/products/api/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2fc9cc74e69f87c8bb89d7a37181ecc7/creatio.png "Product Avatar Image")

Creatio

](https://www.g2.com/products/creatio/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8eac408c131f013530178efd9a9ca600/freshdesk.png "Product Avatar Image")

Freshdesk

](https://www.g2.com/products/freshdesk/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4a91439aa6f7e57f756acaa150ec767f/hubspot-service-hub.png "Product Avatar Image")

Service Hub

](https://www.g2.com/products/hubspot-service-hub/reviews)[
View all
](https://www.g2.com/products/youscan/integrations)

Screenshots

**Meltwater**
 ![Meltwater screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/154792/01-Explore.png)

**YouScan**
 ![YouScan screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/111496/Insights_Copilot__1_.png)

Ratings

Meets Requirements

**Meltwater**

7.9

7.92,189

**YouScan**

9.1

9.1278

Ease of Use

**Meltwater**

7.9

7.92,295

**YouScan**

8.8

8.8282

Ease of Setup

**Meltwater**

7.9

7.91,263

**YouScan**

8.7

8.7213

Ease of Admin

**Meltwater**

8.1

8.1940

**YouScan**

9.0

9.0121

Quality of Support

**Meltwater**

8.5

8.52,112

**YouScan**

9.8

9.8281

Has the product been a good partner in doing business?

**Meltwater**

8.4

8.4946

**YouScan**

9.4

9.4119

Product Direction (% positive)

**Meltwater**

8.0

8.02,161

**YouScan**

9.7

9.7271

Features

Social Media Listening Tools[Hide 66 FeaturesShow 66 Features](javascript:void(0);)

7.7

994

8.8

196

Agentic AI - Social Media Listening Tools

Autonomous Task Execution

6.6

85

8.0(won by 1.4)

23

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Cross-system Integration

6.6

90

8.1(won by 1.5)

26

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Adaptive Learning

6.2

84

8.0(won by 1.8)

23

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Proactive Assistance

Feature Not Available

7.9(won by default)

22

Decision Making

Feature Not Available

7.9(won by default)

22

AI/Machine Learning

Not enough data

Not enough data

Third-Party Integration

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Monitoring & Listening

Social Measurement

8.1

824

9.2(won by 1.1)

155

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Influencer Identification

7.3

707

8.9(won by 1.6)

153

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Brand Monitoring

8.2

549

9.5(won by 1.3)

157

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Keyword Tracking

8.3

538

9.3(won by 1.0)

148

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Trend Analysis

7.8

505

9.1(won by 1.3)

147

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Competitor Analysis

7.9

486

9.1(won by 1.2)

143

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Social Media Monitoring

Not enough data

Not enough data

Competitor Monitoring

Not enough data

Not enough data

Hashtag Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Influencer Tracking

Not enough data

Not enough data

Impact Measurement

Not enough data

Not enough data

Data Management & Analysis

Sentiment Analysis

6.9

795

8.8(won by 1.9)

159

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Social Reporting

8.0

822

8.9(won by 0.9)

157

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Alerts and Notifications

8.1

493

8.9(won by 0.8)

135

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Advanced Data Filtering

7.8

486

9.1(won by 1.3)

138

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Additional Functionality

Multi-Channel Data Collection

Not enough data

9.7(won by default)

5

Reporting/Analytics

9.7(won by default)

5

Not enough data

Negative Feedback Management

Not enough data

Not enough data

Dashboard

Not enough data

Not enough data

Audience Analytics

Not enough data

Not enough data

Multi-Account Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Audience Engagement

Not enough data

Not enough data

Content Publishing Options

Not enough data

Not enough data

Content Discovery

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Optical Character Recognition

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Customer Engagement

Not enough data

Not enough data

Automated Publishing

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

Boolean Search

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Reputation Management

Not enough data

Not enough data

Social Listening

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Audience Intelligence Platforms[Hide 15 FeaturesShow 15 Features](javascript:void(0);)

7.7

53

8.9

34

Audiences

Audience Insights

8.0

46

9.0(won by 1.0)

32

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Influencer Identification

7.3

44

8.9(won by 1.6)

31

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Buyer Personas

7.0

42

8.3(won by 1.3)

30

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Segmentation

7.4

42

8.8(won by 1.4)

30

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Data Analysis

Network Analysis

7.5

42

9.3(won by 1.8)

30

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Dashboards

8.2

47

9.1(won by 0.9)

32

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Visualizations

8.1

43

9.4(won by 1.3)

33

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Advanced Filtering

8.0

45

9.4(won by 1.4)

34

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Administration

Data Exporting

7.9

44

9.6(won by 1.7)

31

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Marketing Integrations

Feature Not Available

8.7(won by default)

29

Ad Integrations

Feature Not Available

7.9(won by default)

29

Agentic AI - Audience Intelligence Platforms

Autonomous Task Execution

Feature Not Available

9.0(won by default)

7

Cross-system Integration

Feature Not Available

8.6(won by default)

7

Adaptive Learning

Feature Not Available

8.6(won by default)

7

Proactive Assistance

Feature Not Available

8.8(won by default)

7

Media Monitoring[Hide 37 FeaturesShow 37 Features](javascript:void(0);)

7.3

822

8.4

86

Media Channels

Broadcast Media

7.3(won by 0.1)

645

7.2

76

Print Media

7.2(won by 0.9)

667

 (There is a greater than 0.5 difference between this product's rating and its competitors)

6.3

73

Online Media

8.5

746

9.6(won by 1.1)

83

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Geographic Coverage

Local Media

7.8

711

9.1(won by 1.3)

80

 (There is a greater than 0.5 difference between this product's rating and its competitors)

National Media

8.3

720

9.2(won by 0.9)

80

 (There is a greater than 0.5 difference between this product's rating and its competitors)

International Media

7.6

644

9.1(won by 1.5)

80

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Agentic AI - Media Monitoring

Autonomous Task Execution

6.3

83

7.7(won by 1.4)

14

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Cross-system Integration

6.3

82

8.1(won by 1.8)

15

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Adaptive Learning

6.2

80

7.6(won by 1.4)

15

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Natural Language Interaction

6.3

81

7.3(won by 1.0)

15

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Proactive Assistance

Feature Not Available

7.8(won by default)

15

Social Media Integration

Not enough data

Not enough data

Reporting

Keyword Targeting

8.2

724

9.5(won by 1.3)

83

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Custom Feeds and Alerts

8.1

705

9.2(won by 1.1)

81

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Custom Reports

7.9

712

9.1(won by 1.2)

81

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Dashboards

8.0

739

9.2(won by 1.2)

83

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Generative AI

AI Text Generation

6.6(won by default)

291

Feature Not Available

AI Text Summarization

6.6(won by default)

284

Feature Not Available

Generative AI

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Press Release Builder

Not enough data

Not enough data

API

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Multi-Channel Distribution

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Press Monitoring

Not enough data

Not enough data

Email Distribution

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Media Monitoring

Not enough data

Not enough data

Auto Update

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Social Media Analytics[Hide 67 FeaturesShow 67 Features](javascript:void(0);)

7.6

659

8.7

163

Social Analytics

Competitor Analysis

7.8

530

9.3(won by 1.5)

148

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Follower Analysis

7.7

514

8.7(won by 1.0)

135

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Post Performance

8.0

520

9.1(won by 1.1)

135

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Paid Campaign Tracking

6.8

376

8.0(won by 1.2)

114

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Hashtag Analytics

7.5

393

9.0(won by 1.5)

107

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Sentiment Analysis

7.1

427

9.2(won by 2.1)

121

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Attribution

Feature Not Available

Feature Not Available

Lead Attribution

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Influencer Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Reports & Dashboards

Report Customizability

7.7

550

8.9(won by 1.2)

146

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Report Exporting

8.0

568

9.4(won by 1.4)

149

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Scalability

7.9

482

9.2(won by 1.3)

139

 (There is a greater than 0.5 difference between this product's rating and its competitors)

White Label

Feature Not Available

8.2(won by default)

98

Customizable Reports

Not enough data

Not enough data

Agentic AI - Social Media Analytics

Autonomous Task Execution

Feature Not Available

8.6(won by default)

19

Cross-system Integration

Feature Not Available

8.3(won by default)

20

Adaptive Learning

Feature Not Available

8.4(won by default)

19

Proactive Assistance

Feature Not Available

8.3(won by default)

18

Decision Making

Feature Not Available

8.4(won by default)

18

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Generative AI

Not enough data

Not enough data

Benchmarking

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Charting

Not enough data

Not enough data

Dashboard

Not enough data

Not enough data

Multi-Channel Management

Not enough data

Not enough data

Dashboard Creation

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Multi-Channel Data Collection

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Post Scheduling

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Competitor Monitoring

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Real-Time Monitoring

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Social Performance Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Brand Intelligence[Hide 5 FeaturesShow 5 Features](javascript:void(0);)

Not enough data

9.1

60

Brand Signals

Comparison

Not enough data

9.2(won by default)

57

Brand Health

Not enough data

9.1(won by default)

58

AI

Not enough data

8.9(won by default)

57

Brand Analytics

Trend Analysis

Not enough data

9.1(won by default)

56

Tracking

Not enough data

9.3(won by default)

57

Social Media Management[Hide 56 FeaturesShow 56 Features](javascript:void(0);)

7.3

312

Not enough data

Content & Collaboration

Content Calendar

8.1(won by default)

239

Not enough data

Content Library

7.3(won by default)

211

Not enough data

Shared Inbox

7.3(won by default)

203

Not enough data

Approval Workflows

7.5(won by default)

204

Not enough data

Users and Permissions

8.0(won by default)

229

Not enough data

Content Creation

7.6(won by default)

211

Not enough data

Image Library

Not enough data

Not enough data

Social Management

Social Publishing

7.9(won by default)

273

Not enough data

Campaign Optimization

7.4(won by default)

237

Not enough data

Multi-Account Management

7.9(won by default)

277

Not enough data

Social Ads

6.5(won by default)

208

Not enough data

Social Analytics

8.3(won by default)

285

Not enough data

Campaign Planning

7.1(won by default)

208

Not enough data

Hashtag Capabilites

7.3(won by default)

100

Not enough data

Multi-Campaign

Not enough data

Not enough data

Customer Engagement

Not enough data

Not enough data

Automated Publishing

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Agentic AI - Social Media Management

Autonomous Task Execution

5.8(won by default)

24

Not enough data

Multi-step Planning

6.0(won by default)

24

Not enough data

Decision Making

6.2(won by default)

23

Not enough data

Cross-system Integration

Feature Not Available

Not enough data

Adaptive Learning

Feature Not Available

Not enough data

Natural Language Interaction

Feature Not Available

Not enough data

Proactive Assistance

Feature Not Available

Not enough data

Social Media Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Customizable Reports

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Post Scheduling

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

API

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Brand Tracking

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

PR Analytics[Hide 2 FeaturesShow 2 Features](javascript:void(0);)

6.7

159

Not enough data

Generative AI

AI Text Generation

6.6(won by default)

155

Not enough data

AI Text Summarization

6.7(won by default)

154

Not enough data

Influencer Marketing Platforms[Hide 70 FeaturesShow 70 Features](javascript:void(0);)

7.2

222

Not enough data

Influencer Marketing

Influencer Recruitment

7.8(won by default)

206

Not enough data

Influencer Scoring

7.8(won by default)

206

Not enough data

Audience Analysis

8.0(won by default)

211

Not enough data

Influencer Segmentation

7.7(won by default)

199

Not enough data

Influencer Collaboration

7.4(won by default)

197

Not enough data

User-Generated Content (UGC) Management

6.9(won by default)

162

Not enough data

Content Approval

7.4(won by default)

170

Not enough data

Campaign Analytics

8.0(won by default)

199

Not enough data

Reporting and Dashboards

7.9(won by default)

200

Not enough data

Data Importing and Exporting Tools

7.7(won by default)

185

Not enough data

Influencer Compensation

6.7(won by default)

148

Not enough data

Social Commerce

6.7(won by default)

135

Not enough data

E-Commerce Integration

6.3(won by default)

115

Not enough data

Influencer Whitelisting

Feature Not Available

Not enough data

Trend Analysis

Not enough data

Not enough data

Real-Time Analytics

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Demographic Data

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Campaign Segmentation

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Influencer Relationship Management

Not enough data

Not enough data

Social Performance Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Multi-Channel Management

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Rewards Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Agentic AI - Influencer Marketing Platforms

Cross-system Integration

5.5(won by default)

7

Not enough data

Proactive Assistance

6.0(won by default)

7

Not enough data

Autonomous Task Execution

Feature Not Available

Not enough data

Multi-step Planning

Feature Not Available

Not enough data

Adaptive Learning

Feature Not Available

Not enough data

Decision Making

Feature Not Available

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Additional Functionality

Data Visualization

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Influencer Tracking

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Payment Tracking

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Influencer Discovery

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Faceted Search/Filter

Not enough data

Not enough data

Categorization/Grouping

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

API

Not enough data

Not enough data

Online Reputation Management[Hide 51 FeaturesShow 51 Features](javascript:void(0);)

Not enough data

8.4

80

Consumer Intelligence

Customer Feedback

Not enough data

9.2(won by default)

72

Competitive Intelligence

Not enough data

9.3(won by default)

72

Sentiment Analysis

Not enough data

8.9(won by default)

75

Competitive Analysis

Not enough data

Not enough data

Media Monitoring

Social Networks Monitoring

Not enough data

9.5(won by default)

77

Social Media Management

Not enough data

8.2(won by default)

71

Digital Media Monitoring

Not enough data

8.7(won by default)

73

Review Monitoring

Not enough data

Not enough data

Brand Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

SEO Management

Not enough data

Not enough data

Response Management

Not enough data

Not enough data

Customer Experience Management

Not enough data

Not enough data

Negative Feedback Management

Not enough data

Not enough data

Keyword Tracking

Not enough data

Not enough data

Reporting

Revenue Reporting

Not enough data

7.5(won by default)

68

Corporate Reporting

Not enough data

8.9(won by default)

72

Dashboard

Not enough data

9.2(won by default)

77

Generative AI

AI Text Generation

Not enough data

Feature Not Available

Generative AI

Not enough data

Not enough data

In-House Management

Employee Performance

Not enough data

7.7(won by default)

69

Team Workflow

Not enough data

8.3(won by default)

68

Agentic AI - Online Reputation Management

Autonomous Task Execution

Not enough data

7.7(won by default)

15

Multi-step Planning

Not enough data

7.6(won by default)

15

Cross-system Integration

Not enough data

7.9(won by default)

15

Adaptive Learning

Not enough data

8.1(won by default)

15

Proactive Assistance

Not enough data

8.3(won by default)

15

Decision Making

Not enough data

8.4(won by default)

15

AI/Machine Learning

Not enough data

Not enough data

CRM Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Additional Functionality

White Label

Not enough data

Not enough data

Hashtag Tracking

Not enough data

Not enough data

Review Sharing

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Customer Advocacy

Not enough data

Not enough data

Automated Responses

Not enough data

Not enough data

Multi-Channel Distribution

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Employee Advocacy

Not enough data

Not enough data

Widgets

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Scoring

Not enough data

Not enough data

API

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Review Request

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Media and Influencer Targeting[Hide 16 FeaturesShow 16 Features](javascript:void(0);)

7.4

530

Not enough data

Database

Media Database

7.9(won by default)

490

Not enough data

Contact/Campaign Management

7.9(won by default)

416

Not enough data

Newsroom

8.0(won by default)

390

Not enough data

Outreach

Media Distribution

8.1(won by default)

433

Not enough data

PR Planner

7.5(won by default)

146

Not enough data

Social Media Services

7.7(won by default)

349

Not enough data

Agentic AI - Media and Influencer Targeting

Autonomous Task Execution

5.8(won by default)

20

Not enough data

Cross-system Integration

6.0(won by default)

19

Not enough data

Adaptive Learning

6.0(won by default)

19

Not enough data

Natural Language Interaction

6.0(won by default)

19

Not enough data

Proactive Assistance

6.0(won by default)

19

Not enough data

Reporting

Monitoring

8.5(won by default)

486

Not enough data

Response Desk

8.3(won by default)

362

Not enough data

Impact Measurement

8.1(won by default)

413

Not enough data

User Rights/Roles

Version Control

7.7(won by default)

305

Not enough data

Team Collaboration

8.0(won by default)

327

Not enough data

Show 3 feature categories with incomplete data

Artificial Intelligence[Hide 37 FeaturesShow 37 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Tagging

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Data Extraction

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Speech Recognition

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Data Storage Management

Not enough data

Not enough data

Virtual Personal Assistant (VPA)

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

For eCommerce

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Machine Learning

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Alerts/Escalation

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Mobile App

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

For Sales Teams/Organizations

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Chatbot

Not enough data

Not enough data

Workflow Automation

Not enough data

Not enough data

Social Media Marketing[Hide 42 FeaturesShow 42 Features](javascript:void(0);)

Not enough data

Not enough data

Additional Functionality

Customer Segmentation

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Post Scheduling

Not enough data

Not enough data

Automated Scheduling

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Content Library

Not enough data

Not enough data

Multi-Channel Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Trend Analysis

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Social Promotion

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Contact Management

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Automated Publishing

Not enough data

Not enough data

Image Library

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Campaign Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Keyword Filtering

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Multi-Account Management

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

Answer Engine Optimization (AEO)[Hide 10 FeaturesShow 10 Features](javascript:void(0);)

Not enough data

Not enough data

AI Visibility & Tracking

AI Mention Tracking

Not enough data

Not enough data

AI Search Ranking Insights

Not enough data

Not enough data

Sentiment & Brand Analysis

AI Sentiment Monitoring

Not enough data

Not enough data

AI Hallucination Detection

Not enough data

Not enough data

Competitive Benchmarking

Industry AI Sentiment Benchmarking

Not enough data

Not enough data

Competitor AI Presence Comparison

Not enough data

Not enough data

AI Content Optimization

AI-Driven Content Recommendations

Not enough data

Not enough data

Semantic Optimization for AI Models

Feature Not Available

Not enough data

Reporting & Alerts

Real-Time AI Mention Alerts

Feature Not Available

Not enough data

AI Visibility Reporting

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")](https://www.g2.com/products/meltwater/reviews)

Meltwater

Small-Business(50 or fewer emp.)

41.4%

Mid-Market(51-1000 emp.)

38.0%

Enterprise(\> 1000 emp.)

20.6%

[![YouScan](https://images.g2crowd.com/uploads/product/hd_favicon/591bfada79ded5266513da3c4c1baeb1/youscan.svg "YouScan")](https://www.g2.com/products/youscan/reviews)

YouScan

Small-Business(50 or fewer emp.)

47.5%

Mid-Market(51-1000 emp.)

36.1%

Enterprise(\> 1000 emp.)

16.4%

Small-Business

(50 or fewer emp.)

41.4%

47.5%

Mid-Market

(51-1000 emp.)

38.0%

36.1%

Enterprise

(\> 1000 emp.)

20.6%

16.4%

Reviewers' Industry

[![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")](https://www.g2.com/products/meltwater/reviews)
Meltwater

Marketing and Advertising

15.2%

Public Relations and Communications

14.7%

Non-Profit Organization Management

6.9%

Higher Education

5.4%

Information Technology and Services

3.2%

Other

54.6%

[![YouScan](https://images.g2crowd.com/uploads/product/hd_favicon/591bfada79ded5266513da3c4c1baeb1/youscan.svg "YouScan")](https://www.g2.com/products/youscan/reviews)
YouScan

Marketing and Advertising

25.5%

Market Research

7.7%

Public Relations and Communications

7.0%

Information Technology and Services

4.7%

Consumer Goods

3.4%

Other

51.7%

FAQs

## Meltwater vs YouScan FAQs

Generated using AI

Last updated: August 16, 2026

### What is the difference between Meltwater vs YouScan?

YouScan stands out from Meltwater with a higher G2 rating, stronger support scores, and a larger small-business reviewer base, while Meltwater is more prominent in the mid-market segment.

| [Meltwater](https://www.g2.com/products/meltwater/reviews) | [YouScan](https://www.g2.com/products/youscan/reviews) |
| --- | --- |
| 4.1/5 (2,669 reviews) | 4.7/5 (305 reviews) |
| Mid-Market | Small-Business |
| 7.9 | 8.7 |
| 8.6 | 9.8 |
| Ease of Use (190 all-time mentions) | Customer Support (47 all-time mentions) |

### How do the pricing models of Meltwater and YouScan compare?

YouScan is rated as the stronger value by reviewers, with higher satisfaction on price and cost-related dimensions.

- **Meltwater:** In recent reviews, several reviewers cite Meltwater as expensive for smaller businesses and note that many features are add-ons, which can inflate the price.
- **YouScan:** Reviewers highlight YouScan's competitive price structure and strong value for money, especially compared to other enterprise listening tools.
- **Switching reasons:** Reviewers mention switching to YouScan for better value and broader feature access at a lower cost.

### What are the best alternatives to Meltwater and YouScan?

The top 3 alternatives to Meltwater and YouScan are Brandwatch Consumer Intelligence, Onclusive, and Semrush.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5 (2,669 reviews) | Mid-Market | Expensive for smaller businesses, many features are add-ons | Ease of Use (190 all-time mentions) |
| [YouScan](https://www.g2.com/products/youscan/reviews) | 4.7/5 (305 reviews) | Small-Business | Competitive price structure, strong value for money | Customer Support (47 all-time mentions) |
| [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) | 4.4/5 (729 reviews) | Mid-Market | — | Data breadth and analytics |
| [Onclusive](https://www.g2.com/products/onclusive/reviews) | 4.3/5 (207 reviews) | Mid-Market | — | Comprehensive media monitoring |
| [Semrush](https://www.g2.com/products/semrush/reviews) | 4.4/5 (4,028 reviews) | Small-Business | — | SEO and digital marketing capabilities |

### Which Social Media Listening Tools features should I prioritize when comparing Meltwater and YouScan?

Buyers comparing Meltwater and YouScan should prioritize Monitoring, Ease of Use, Analytics, Integrations, and Customer Support.

- **Monitoring:** Meltwater (87 all-time mentions for Analytics, 19 for Metrics); YouScan (30 for Analytics, 26 for Monitoring, 24 for Social Media Monitoring, 19 for Brand Monitoring)
- **Ease of Use:** Meltwater (7.9 score, 190 all-time mentions); YouScan (8.8 score, 41 all-time mentions)
- **Analytics:** Meltwater (87 all-time mentions); YouScan (30 all-time mentions)
- **Integrations:** Meltwater (KLEAR/Klear, 193 all-time mentions; Slack, 11); YouScan (API, 14 all-time mentions; Easy Integrations, 17)
- **Customer Support:** Meltwater (8.6 score); YouScan (9.8 score, 47 all-time mentions)

### What are the pros and cons of Meltwater vs YouScan?

YouScan's headline strength is customer support, while Meltwater's is ease of use and analytics breadth.

- **Meltwater strengths:** Ease of Use (190 all-time mentions), Features (156), Helpful (156), Analytics (87), Intuitive (70), Campaign Management (34), Database Quality (34)
- **Meltwater trade-offs:** Improvement Needed (90), Limited Features (55), Filtering Issues (30), Limited Coverage (22), Information Overload (21), Social Media Limitations (20)
- **YouScan strengths:** Customer Support (47), Helpful (45), Ease of Use (41), Analytics (30), Social Listening (30), Intuitive (28), User Interface (28), Features (27), Monitoring (26), Insights (24)
- **YouScan trade-offs:** Learning Curve (19), some reviewers note limited dashboard customization and add-on costs for advanced features

### Is Meltwater or YouScan better for small businesses?

YouScan is the better fit for small businesses, with a larger small-business reviewer base and strong value sentiment.

- **Meltwater:** Largest reviewer segment is Mid-Market; reviewers note higher pricing and add-on costs as barriers for small businesses.
- **YouScan:** Largest reviewer segment is Small-Business; reviewers highlight competitive pricing, ease of use, and strong support for small teams.

### Which Social Media Listening Tools platform has better integrations?

YouScan is favored for integrations, with reviewers highlighting API access and easy integrations more frequently.

- **Meltwater:** KLEAR/Klear integration (193 all-time mentions), Slack integration (11 all-time mentions)
- **YouScan:** API integration (14 all-time mentions), Easy Integrations (17 all-time mentions)

### How do Meltwater and YouScan compare on customer support?

YouScan outperforms Meltwater on Quality of Support by a material margin, with a 1.2-point higher score (9.8 vs 8.6).

- **Meltwater:** Reviewers describe support as helpful and responsive, but some note slow responses and unhelpful customer success managers in certain cases.
- **YouScan:** Reviewers consistently praise YouScan's support team for being proactive, knowledgeable, and highly responsive, with 47 all-time mentions for Customer Support.

### Which is easier to implement, Meltwater or YouScan?

YouScan is easier to implement than Meltwater, with a 0.8-point higher Ease of Setup score (8.7 vs 7.9).

- **Meltwater:** Reviewers describe setup as manageable but sometimes complex, with a learning curve for advanced features and Boolean queries.
- **YouScan:** Reviewers highlight simple setup, intuitive onboarding, and the ability to get started quickly, even for new users.

### Which product has better Monitoring?

YouScan is rated higher for Monitoring, with more reviewer-cited mentions and a higher Meets Requirements score.

- **Meltwater:** Meets Requirements score: 7.9; Monitoring and Analytics cited in 87 and 19 all-time mentions respectively.
- **YouScan:** Meets Requirements score: 9.1; Monitoring (26 all-time mentions), Social Media Monitoring (24), Brand Monitoring (19), and strong reviewer sentiment for monitoring breadth and accuracy.

Alternatives

**Meltwater Alternatives**

 ![Onclusive](https://images.g2crowd.com/uploads/product/hd_favicon/d52cd01950ff1a43eaf4f9e4605a994b/onclusive.svg "Onclusive")

[
Onclusive
](/products/onclusive/reviews)

 ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")

[
Semrush
](/products/semrush/reviews)

 ![CisionOne](https://images.g2crowd.com/uploads/product/hd_favicon/b4ca5ad21171e3bb86489ac76b227c9b/cisionone.svg "CisionOne")

[
CisionOne
](/products/cisionone/reviews)

 ![Muck Rack](https://images.g2crowd.com/uploads/product/hd_favicon/d8da081f32df98b70340b5607b684c17/muck-rack.svg "Muck Rack")

[
Muck Rack
](/products/muck-rack/reviews)

**YouScan Alternatives**

 ![Brandwatch Consumer Intelligence](https://images.g2crowd.com/uploads/product/hd_favicon/5117a24ef41c579d55a92924d8e09fed/brandwatch-consumer-intelligence.svg "Brandwatch Consumer Intelligence")

[
Brandwatch Consumer...
](/products/brandwatch-consumer-intelligence/reviews)

 ![Brand24](https://images.g2crowd.com/uploads/product/hd_favicon/1487565876/brand24.svg "Brand24")

[
Brand24
](/products/brand24/reviews)

 ![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")

[
Sprout Social
](/products/sprout-social/reviews)

 ![Brandwatch Social Media Management](https://images.g2crowd.com/uploads/product/hd_favicon/9be5a032e078f75f4ad0faa19cfbcd12/brandwatch-social-media-management.svg "Brandwatch Social Media Management")

[
Brandwatch Social Media...
](/products/brandwatch-social-media-management/reviews)