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# MediaValet vs OpenAsset Comparison - What are their main differences?

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MediaValetOpenAsset[+ Add Product](#)

Reviews

**MediaValet** [

4.5/5(491)

](https://www.g2.com/products/mediavalet/reviews#reviews)

**OpenAsset** [

4.7/5(204)

](https://www.g2.com/products/openasset/reviews#reviews)

Pricing

**MediaValet**
Free Trial

**Contact Us** · Packages & Pricing

**OpenAsset**
Free Trial

No pricing available

**Pricing Insights**
from reviews

Time to Implement

**MediaValet**
3 months

Based on 55 responses

**OpenAsset**
3 months

Based on 12 responses

Return on Investment

**MediaValet**
9 months1 month sooner

Based on 47 responses

**OpenAsset**
10 months

Based on 9 responses

Perceived Cost

**MediaValet**
$$$$$

**OpenAsset**
$$$$$

Average Discount

**MediaValet**
8%

**OpenAsset**
12%4% more

 ![MediaValet](https://images.g2crowd.com/uploads/product/hd_favicon/28fe72f6cb9087afad5d2eea5f85ae65/mediavalet.svg "MediaValet")

 ![OpenAsset](https://images.g2crowd.com/uploads/product/hd_favicon/14488b8bfda25e0a5ad64077e8cabeae/openasset.svg "OpenAsset")

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Pros & Cons

**MediaValet**
[
Ease of Use (58)
](https://www.g2.com/products/mediavalet/reviews?filters%5Bsentiment_snippet%5D=1250024&qs=pros-and-cons#reviews)[
Easy Organization (28)
](https://www.g2.com/products/mediavalet/reviews?filters%5Bsentiment_snippet%5D=1250620&qs=pros-and-cons#reviews)[
Search Issues (11)
](https://www.g2.com/products/mediavalet/reviews?filters%5Bsentiment_snippet%5D=1249955&qs=pros-and-cons#reviews)[
Tagging Issues (11)
](https://www.g2.com/products/mediavalet/reviews?filters%5Bsentiment_snippet%5D=1249995&qs=pros-and-cons#reviews)

**OpenAsset**
[
Ease of Use (16)
](https://www.g2.com/products/openasset/reviews?filters%5Bsentiment_snippet%5D=1698386&qs=pros-and-cons#reviews)[
Organization Efficiency (12)
](https://www.g2.com/products/openasset/reviews?filters%5Bsentiment_snippet%5D=1697987&qs=pros-and-cons#reviews)[
Search Issues (5)
](https://www.g2.com/products/openasset/reviews?filters%5Bsentiment_snippet%5D=1698025&qs=pros-and-cons#reviews)[
Filter Issues (4)
](https://www.g2.com/products/openasset/reviews?filters%5Bsentiment_snippet%5D=1698826&qs=pros-and-cons#reviews)

Integrations

**MediaValet**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7fe3ac866a6ee2c8e79ddc61b45ae7d2/adobe-illustrator.png "Product Avatar Image")

Illustrator

](https://www.g2.com/products/adobe-illustrator/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b63a01034ac032eb534b8ffbbe659987/adobe-indesign.png "Product Avatar Image")

Adobe InDesign

](https://www.g2.com/products/adobe-indesign/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_631289741aefb94562cf8cdf404fa7b6/adobe-photoshop-lightroom.png "Product Avatar Image")

Adobe Photoshop Lightroom

](https://www.g2.com/products/adobe-photoshop-lightroom/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_29b5767fa5f10fe59a5572a596a77f56/akeneo-pim.png "Product Avatar Image")

Akeneo PIM

](https://www.g2.com/products/akeneo-pim/reviews)[
View all
](https://www.g2.com/products/mediavalet/integrations)

**OpenAsset**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b63a01034ac032eb534b8ffbbe659987/adobe-indesign.png "Product Avatar Image")

Adobe InDesign

](https://www.g2.com/products/adobe-indesign/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_425e8e38c54b86fbdd810aec4a9f7930/cmap.png "Product Avatar Image")

CMap

](https://www.g2.com/products/cmap/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_cb9338cf15d1d50db746a9fdee5a4913/deltek-vantagepoint.jpg "Product Avatar Image")

Deltek Vantagepoint

](https://www.g2.com/products/deltek-vantagepoint/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_51130dd2c5c65e43bacb0ac3c81d7c71/unanet-crm.png "Product Avatar Image")

Unanet CRM

](https://www.g2.com/products/unanet-crm/reviews)[
View all
](https://www.g2.com/products/openasset/integrations)

Screenshots

**MediaValet**
 ![MediaValet screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1338908/MediaValet-Interface-G2.png)

**OpenAsset**
 ![OpenAsset screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/109003/AX008-N18.jpg)

Ratings

Meets Requirements

**MediaValet**

9.0

9.0356

**OpenAsset**

9.1

9.1187

Ease of Use

**MediaValet**

8.8

8.8386

**OpenAsset**

8.9

8.9191

Ease of Setup

**MediaValet**

8.7

8.7274

**OpenAsset**

8.4

8.4136

Ease of Admin

**MediaValet**

8.8

8.8147

**OpenAsset**

8.7

8.7115

Quality of Support

**MediaValet**

9.1

9.1263

**OpenAsset**

9.4

9.4169

Has the product been a good partner in doing business?

**MediaValet**

9.1

9.1149

**OpenAsset**

9.5

9.5114

Product Direction (% positive)

**MediaValet**

8.9

8.9348

**OpenAsset**

9.4

9.4190

Features

Digital Asset Management[Hide 56 FeaturesShow 56 Features](javascript:void(0);)

8.6

294

8.7

181

Interface and Performance

Import/Export

8.8

236

|

Verified

8.9(won by 0.1)

173

|

Verified

Organizational Interface

8.6

251

|

Verified

8.7(won by 0.1)

169

|

Verified

Search

8.7(tied score)

249

|

Verified

8.7(tied score)

174

|

Verified

File Preview

8.9

224

|

Verified

9.1(won by 0.2)

173

|

Verified

Analytics

7.9(won by default)

131

Feature Not Available

Reporting/Analytics

Not enough data

Not enough data

Asset Management

File Types

9.1(won by 0.2)

209

|

Verified

8.9

169

|

Verified

Metadata

8.9

206

|

Verified

9.0(won by 0.1)

161

|

Verified

File Transformation

8.5

180

|

Verified

8.9(won by 0.4)

152

|

Verified

Versioning

8.6(won by 0.2)

179

|

Verified

8.4

105

Expiration

8.4(tied score)

171

|

Verified

8.4(tied score)

96

Watermark

8.0(tied score)

154

|

Verified

8.0(tied score)

90

Digital Rights Management

8.4

163

|

Verified

8.5(won by 0.1)

136

|

Verified

Brand Guidelines

8.8(won by 0.1)

142

8.7

106

Media Types

Video

8.8(won by 0.6)

196

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.2

127

|

Verified

Audio

8.6(won by 0.5)

169

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.1

99

|

Verified

Images

9.4

221

|

Verified

9.6(won by 0.2)

168

|

Verified

Administration

Workflow Management

8.3

173

|

Verified

8.7(won by 0.4)

148

|

Verified

User, Role, and Access Management

8.8(tied score)

206

|

Verified

8.8(tied score)

165

|

Verified

Brand Portal

8.9(won by 0.2)

204

|

Verified

8.7

137

|

Verified

Integration with Creative Software

7.8

157

|

Verified

8.7(won by 0.9)

163

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Integration with Marketing Software

7.9

143

|

Verified

8.6(won by 0.7)

132

|

Verified

 (There is a greater than 0.5 difference between this product's rating and its competitors)

CMS Integration

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Metadata Management

Not enough data

Not enough data

Video Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Configurable Workflow

Not enough data

Not enough data

Agentic AI - Digital Asset Management

Cross-system Integration

6.4

24

9.7(won by 3.3)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Additional Functionality

Asset Sharing

9.0(won by default)

8

Not enough data

Asset Library

9.8(won by default)

7

Not enough data

Asset Categorization

8.9(won by default)

6

Not enough data

Generative AI

Not enough data

Not enough data

File Conversion

Not enough data

Not enough data

Mobile App

Not enough data

Not enough data

API

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Automatic Transcription

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Video Support

Not enough data

Not enough data

File Transfer

Not enough data

Not enough data

Image Recognition

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Watermarking

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Natural Language Processing

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Image Library

Not enough data

Not enough data

Creative Management Platforms[Hide 61 FeaturesShow 61 Features](javascript:void(0);)

9.3

14

Not enough data

Authoring Tools

Ad Templates

Not enough data

Not enough data

HTML5 Authoring

Not enough data

Not enough data

Automated Ad Creation

Not enough data

Not enough data

Lanugage Translation

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

WYSIWYG Editor

Not enough data

Not enough data

Agentic AI - Creative Management Platforms

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Testing Tools

Dynamic Versioning

Not enough data

Not enough data

A/B Testing 

Not enough data

Not enough data

Publishing Tools

Demand Side Platform Built-in

Not enough data

Not enough data

Demand Side Platform Integration

Not enough data

Not enough data

Campaign Scheduling

Not enough data

Not enough data

Task Scheduling

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Asset Library

9.4(won by default)

14

Not enough data

File Sharing

9.7(won by default)

6

Not enough data

Digital Asset Management

8.9(won by default)

6

Not enough data

Task Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

Publishing/Sharing

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Advertising Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Resource Management

Not enough data

Not enough data

Secure Data Storage

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Document Review

Not enough data

Not enough data

To-Do List

Not enough data

Not enough data

Time Tracking

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Task Progress Tracking

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

@mentions

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Configurable Workflow

Not enough data

Not enough data

Status Tracking

Not enough data

Not enough data

Billing & Invoicing

Not enough data

Not enough data

Video Support

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Project Tracking

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Digital Rights Management (DRM)[Hide 51 FeaturesShow 51 Features](javascript:void(0);)

Not enough data

8.5

6

Content Protection

License Management

Not enough data

8.1(won by default)

6

Subscription Managenent

Not enough data

8.3(won by default)

5

Access Management

Not enough data

8.3(won by default)

6

Usage Tracking

Not enough data

7.2(won by default)

6

Password Protection

Not enough data

9.3(won by default)

5

Watermarking

Not enough data

Not enough data

Location Control

Not enough data

Not enough data

Expiration Management

Not enough data

Not enough data

Digital Distribution Management

Not enough data

Not enough data

Metadata Management

Not enough data

Not enough data

Asset Lifecycle Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Usage Tracking/Analytics

Not enough data

Not enough data

Digital Watermarking

Not enough data

Not enough data

Content Type

Document Protection

Not enough data

9.0(won by default)

5

Media Protection

Not enough data

9.0(won by default)

5

Software Application Protection

Not enough data

Not enough data

Image Protection

Not enough data

Not enough data

Additional Functionality

Secure Data Storage

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

File Transfer

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Copy/Save/Print Restrictions

Not enough data

Not enough data

Active Directory Integration

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Full Text Search

Not enough data

Not enough data

API

Not enough data

Not enough data

Screen Capture Restrictions

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Client Portal

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Multiple Format Support

Not enough data

Not enough data

Access Revocation

Not enough data

Not enough data

Offline DRM

Not enough data

Not enough data

IP Restriction

Not enough data

Not enough data

Authentication

Not enough data

Not enough data

Brand Asset Management[Hide 64 FeaturesShow 64 Features](javascript:void(0);)

9.1

86

Not enough data

Editing

Photo editing

7.1(won by default)

7

Not enough data

Resizing

7.5(won by default)

8

Not enough data

Video editing

7.8(won by default)

6

Not enough data

Integration with editing tools

8.1(won by default)

8

Not enough data

Third-Party Integrations

9.2(won by default)

6

Not enough data

Collaboration Tools

10.0(won by default)

13

Not enough data

Image Editing

Not enough data

Not enough data

Search

Filtering

8.9(won by default)

22

Not enough data

Pinned search

9.0(won by default)

7

Not enough data

Auto tagging

8.8(won by default)

8

Not enough data

Suggested search

9.3(won by default)

10

Not enough data

Permissions

Content expiration

9.7(won by default)

5

Not enough data

Asset permissions

9.0(won by default)

18

Not enough data

Access requests

9.4(won by default)

6

Not enough data

Platform

Customizable brand guidelines

9.6(won by default)

8

Not enough data

Collaboration

9.0(won by default)

19

Not enough data

Templates

7.6(won by default)

7

Not enough data

Agentic AI - Brand Asset Management

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Strategic Planning

Not enough data

Not enough data

Additional Functionality

Digital Asset Management

10.0(won by default)

30

Not enough data

Content Management

9.3(won by default)

5

Not enough data

File Management

9.3(won by default)

15

Not enough data

Search/Filter

9.5(won by default)

11

Not enough data

Content Library

9.7(won by default)

34

Not enough data

Version Control

9.2(won by default)

10

Not enough data

Workflow Management

8.3(won by default)

6

Not enough data

Document Classification

6.9(won by default)

8

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Metadata Management

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Approval Process Control

Not enough data

Not enough data

Change Management

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Multiple Output Formats

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Artwork Management

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Social Media Monitoring

Not enough data

Not enough data

Fulfillment Distribution

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Brand Tracking

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Content Scheduling

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Reputation Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Competitive Analysis

Not enough data

Not enough data

API

Not enough data

Not enough data

Commenting/Notes

Not enough data

Not enough data

Sentiment Analysis

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Storytelling

Not enough data

Not enough data

Content Publishing Options

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![MediaValet](https://images.g2crowd.com/uploads/product/hd_favicon/28fe72f6cb9087afad5d2eea5f85ae65/mediavalet.svg "MediaValet")](https://www.g2.com/products/mediavalet/reviews)

MediaValet

Small-Business(50 or fewer emp.)

34.4%

Mid-Market(51-1000 emp.)

46.4%

Enterprise(\> 1000 emp.)

19.2%

[![OpenAsset](https://images.g2crowd.com/uploads/product/hd_favicon/14488b8bfda25e0a5ad64077e8cabeae/openasset.svg "OpenAsset")](https://www.g2.com/products/openasset/reviews)

OpenAsset

Small-Business(50 or fewer emp.)

13.7%

Mid-Market(51-1000 emp.)

62.3%

Enterprise(\> 1000 emp.)

24.0%

Small-Business

(50 or fewer emp.)

34.4%

13.7%

Mid-Market

(51-1000 emp.)

46.4%

62.3%

Enterprise

(\> 1000 emp.)

19.2%

24.0%

Reviewers' Industry

[![MediaValet](https://images.g2crowd.com/uploads/product/hd_favicon/28fe72f6cb9087afad5d2eea5f85ae65/mediavalet.svg "MediaValet")](https://www.g2.com/products/mediavalet/reviews)
MediaValet

Higher Education

9.3%

Marketing and Advertising

9.3%

Non-Profit Organization Management

5.5%

Leisure, Travel & Tourism

4.8%

Retail

4.8%

Other

66.3%

[![OpenAsset](https://images.g2crowd.com/uploads/product/hd_favicon/14488b8bfda25e0a5ad64077e8cabeae/openasset.svg "OpenAsset")](https://www.g2.com/products/openasset/reviews)
OpenAsset

Architecture & Planning

54.9%

Construction

19.1%

Civil Engineering

13.2%

Mechanical or Industrial Engineering

2.9%

Marketing and Advertising

2.0%

Other

7.8%

Alternatives

**MediaValet Alternatives**

 ![Bynder](https://images.g2crowd.com/uploads/product/hd_favicon/61dcf45c7ad4a7bac2bbaf385d025c3a/bynder.svg "Bynder")

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Bynder
](/products/bynder/reviews)

 ![Acquia DAM (Widen)](https://images.g2crowd.com/uploads/product/hd_favicon/dcee008d770c6694a0e0f788b4e4f8d2/acquia-dam-widen.svg "Acquia DAM (Widen)")

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Acquia DAM (Widen)
](/products/acquia-dam-widen/reviews)

 ![Canto](https://images.g2crowd.com/uploads/product/hd_favicon/1528213504/canto.svg "Canto")

[
Canto
](/products/canto/reviews)

 ![Brandfolder](https://images.g2crowd.com/uploads/product/hd_favicon/1534461380/brandfolder.svg "Brandfolder")

[
Brandfolder
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