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Compare Measured Media Mix Modeling & Incrementality and Northbeam 
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At a Glance
Market Segments
Mid-Market (54.5% of reviews)
Small-Business (78.6% of reviews)
Entry-Level Pricing
No pricing available
$1,000.00
Measured Media Mix Modeling & Incrementality
Star Rating
(11)4.9 out of 5
Market Segments
Mid-Market (54.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Measured Media Mix Modeling & IncrementalityNorthbeam
Star Rating
(14)4.7 out of 5
Market Segments
Small-Business (78.6% of reviews)
Pros & Cons
Entry-Level Pricing
$1,000.00
Browse all 4 pricing plansMeasured Media Mix Modeling & Incrementality vs Northbeam
- Reviewers felt that Measured Media Mix Modeling & Incrementality meets the needs of their business better than Northbeam.
- When comparing quality of ongoing product support, reviewers felt that Measured Media Mix Modeling & Incrementality is the preferred option.
- When assessing product direction, Measured Media Mix Modeling & Incrementality and Northbeam received similar ratings from our reviewers.
Pricing
Entry-Level Pricing
Measured Media Mix Modeling & Incrementality
No pricing availableNorthbeam
Starter MTA
$1,000.00
Early-stage brands with up to 1 million page views per month
- Multi-touch attribution across all your channels
- Variable monthly pricing based on your pageviews
- Automatic integration with Shopify
Free Trial
Measured Media Mix Modeling & Incrementality
No trial information availableNorthbeam
No trial information availableRatings
Meets Requirements
9.3
9
8.7
14
Ease of Use
9.2
8
8.0
14
Ease of Setup
Not enough data
8.3
14
Ease of Admin
Not enough data
9.2
8
Quality of Support
9.4
9
8.9
14
Has the product been a good partner in doing business?
Not enough data
9.2
8
Product Direction (% positive)
10.0
7
10.0
14
Features by Category
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Measured Media Mix Modeling & Incrementality and Northbeam are categorized as Attribution and Marketing Analytics
Unique Categories
Measured Media Mix Modeling & Incrementality has no unique categories
Northbeam is categorized as E-Commerce Analytics
Reviews
Reviewers' Company Size
Measured Media Mix Modeling & Incrementality
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Northbeam
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Apparel & Fashion
45.5%
Retail
36.4%
Marketing and Advertising
9.1%
Consumer Goods
9.1%
‐
Other
0.0%
Marketing and Advertising
35.7%
Retail
7.1%
Market Research
7.1%
Information Technology and Services
7.1%
Hospital & Health Care
7.1%
Other
35.7%
Alternatives
Discussions
Measured Media Mix Modeling & Incrementality has no discussions with answers
Northbeam has no discussions with answers
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