# Maze vs Sprig Comparison

| | Maze | Sprig | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 111 | 104 | 
| **Largest Market Segment** | Mid-Market (47.2% of reviews) | Mid-Market (50.5% of reviews) | 
| **Entry Level Price** | Free | Free | 

---
## Top Pros & Cons

### Maze

Pros:
- Features (6 reviews)
- Ease of Use (5 reviews)

Cons:
- Limited Functionality (4 reviews)
- Complex Usability (3 reviews)

### Sprig

Pros:
- Easy Setup (10 reviews)
- Easy Integrations (9 reviews)

Cons:
- Survey Issues (3 reviews)
- Survey Limitations (3 reviews)

---
## Ratings Comparison
| Rating | Maze | Sprig | 
|---|---|---|
  | **Meets Requirements** | 8.1 (77 reviews) | 8.6 (91 reviews) | 
  | **Ease of Use** | 8.9 (77 reviews) | 8.8 (92 reviews) | 
  | **Ease of Setup** | 9.5 (32 reviews) | 8.6 (52 reviews) | 
  | **Ease of Admin** | 9.1 (28 reviews) | 9.0 (29 reviews) | 
  | **Quality of Support** | 8.7 (62 reviews) | 8.9 (79 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (22 reviews) | 9.1 (29 reviews) | 
  | **Product Direction (% positive)** | 8.4 (64 reviews) | 9.7 (92 reviews) | 

---
## Pricing

### Maze

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: For individuals looking to kickstart usability testing, at no cost.

Key Features:
- 1 study per month
- 5 seats
-  Pay-per use panel credits

[Browse all 2 editions](https://www.g2.com/products/maze-maze/pricing)

#### Free Trial

Yes

### Sprig

#### Entry-Level Pricing

Plan: Free Plan

Price: Free

Description: Run surveys with Sprig’s agent-powered research system.

Key Features:
- Core survey capabilities
- Limited responses
- AI-assisted study design and synthesis

[Browse all 3 editions](https://www.g2.com/products/sprig/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Maze** | 7.6/10 | 64 |
| **Sprig** | 7.8/10 | 72 |

#### User Response Methods

| Feature | Maze | Sprig | 
|---|---|---|
| **Survey** | 8.4 (57 reviews) | 9.4 (68 reviews) | 
| **Video Snippets** | 7.5 (21 reviews) | 7.5 (50 reviews) | 
| **Video Interview** | 6.0 (12 reviews) | 6.3 (46 reviews) | 
| **Text/Notes** | 8.4 (52 reviews) | 7.5 (47 reviews) | 

#### Participant Selection

| Feature | Maze | Sprig | 
|---|---|---|
| **In-App** | 7.6 (37 reviews) | 9.3 (55 reviews) | 
| **On-Site** | 7.6 (11 reviews) | 7.7 (46 reviews) | 
| **Recruitment Pool** | 7.1 (31 reviews) | 6.9 (46 reviews) | 

#### Insights

| Feature | Maze | Sprig | 
|---|---|---|
| **Analytics** | 8.2 (56 reviews) | 7.9 (63 reviews) | 
| **Collaboration** | 8.2 (46 reviews) | 8.0 (60 reviews) | 
| **Sorting** | 7.8 (43 reviews) | 7.2 (52 reviews) | 

#### Generative AI

| Feature | Maze | Sprig | 
|---|---|---|
| **AI Text Summarization** | 6.7 (10 reviews) | 8.1 (48 reviews) | 

### Product Analytics

| Product | Score | Reviews |
|---|---|---|
| **Maze** | N/A | N/A |
| **Sprig** | 7.3/10 | 21 |

#### Product Analytics

| Feature | Maze | Sprig | 
|---|---|---|
| **Account-Level Analytics** | Not enough data | 7.9 (19 reviews) | 
| **User-Level Analytics** | Not enough data | 7.5 (18 reviews) | 
| **Segmentation** | Not enough data | 7.4 (21 reviews) | 
| **Funnels** | Not enough data | Feature Not Available | 
| **Alerts** | Not enough data | 6.7 (16 reviews) | 
| **Multi-Product Analytics** | Not enough data | 6.9 (16 reviews) | 
| **User Scoring** | Not enough data | Feature Not Available | 
| **Integrations** | Not enough data | 7.5 (19 reviews) | 

#### Agentic AI - Product Analytics

| Feature | Maze | Sprig | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Behavioral Analytics - Product Analytics

| Feature | Maze | Sprig | 
|---|---|---|
| **Multi-Product Analytics** | Not enough data | Not enough data | 
| **User level Analytics** | Not enough data | Not enough data | 
| **Account level Analytics** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Funnels** | Not enough data | Feature Not Available | 

#### Platform Infrastructure - Product Analytics

| Feature | Maze | Sprig | 
|---|---|---|
| **Cross System integrations** | Not enough data | Not enough data | 
| **Alerts** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### AI driven optimization - Product Analytics

| Feature | Maze | Sprig | 
|---|---|---|
| **User scoring** | Not enough data | Feature Not Available | 
| **Adaptive learning** | Not enough data | Not enough data | 
| **Automated insights** | Not enough data | Not enough data | 
| **Autonomous task execution** | Not enough data | Not enough data | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Maze** | N/A | N/A |
| **Sprig** | 8.1/10 | 10 |

#### Analytics

| Feature | Maze | Sprig | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 8.3 (9 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 8.7 (9 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 8.3 (10 reviews) | 
| **Gamification** | Not enough data | Feature Not Available | 

#### Customization

| Feature | Maze | Sprig | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 8.9 (9 reviews) | 
| **Multilanguage Support** | Not enough data | 7.0 (9 reviews) | 
| **Multiple Branding Support** | Not enough data | 7.2 (9 reviews) | 
| **Vertical-specific Solutions** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Maze | Sprig | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Experience Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### User Research Repositories

| Product | Score | Reviews |
|---|---|---|
| **Maze** | 7.7/10 | 7 |
| **Sprig** | N/A | N/A |

#### Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Team Collaboration** | 8.0 (5 reviews) | Not enough data | 
| **Access Control** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 

#### Functionality

| Feature | Maze | Sprig | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Note Taking** | 7.3 (5 reviews) | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

### Feedback Analytics

| Product | Score | Reviews |
|---|---|---|
| **Maze** | N/A | N/A |
| **Sprig** | 7.7/10 | 19 |

#### Feedback Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Tagging** | Not enough data | 7.3 (17 reviews) | 
| **Segmentation** | Not enough data | 7.7 (16 reviews) | 
| **Custom Reports and Dashboards** | Not enough data | 7.5 (16 reviews) | 

#### Feedback Analysis

| Feature | Maze | Sprig | 
|---|---|---|
| **Thematic Analysis** | Not enough data | 8.5 (16 reviews) | 
| **Sentiment Analysis** | Not enough data | 8.3 (15 reviews) | 
| **NPS/CSAT Scoring** | Not enough data | 8.3 (15 reviews) | 

#### Feedback Sources

| Feature | Maze | Sprig | 
|---|---|---|
| **Online Reviews** | Not enough data | Feature Not Available | 
| **Surveys** | Not enough data | 8.6 (17 reviews) | 
| **Social Media** | Not enough data | Feature Not Available | 
| **Customer Service Channels** | Not enough data | 5.4 (15 reviews) | 

#### Generative AI

| Feature | Maze | Sprig | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Maze** | N/A | N/A |
| **Sprig** | 8.0/10 | 73 |

#### Survey Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Survey Builder** | Not enough data | 9.1 (71 reviews) | 
| **Question Types** | Not enough data | 8.9 (70 reviews) | 
| **Templates** | Not enough data | 8.7 (63 reviews) | 
| **Survey Distribution** | Not enough data | Feature Not Available | 

#### Survey Customization

| Feature | Maze | Sprig | 
|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.2 (60 reviews) | 
| **Branding** | Not enough data | 8.0 (58 reviews) | 
| **Multimedia Support** | Not enough data | 7.0 (47 reviews) | 
| **Multilingual Surveys** | Not enough data | 6.7 (42 reviews) | 

#### Survey Insights

| Feature | Maze | Sprig | 
|---|---|---|
| **Reporting &amp; Analytics** | Not enough data | 8.1 (67 reviews) | 
| **BI Tools Integration** | Not enough data | 6.9 (55 reviews) | 
| **Data Exporting** | Not enough data | 8.0 (65 reviews) | 
| **Permissions** | Not enough data | 8.5 (57 reviews) | 

#### Agentic AI - Survey

| Feature | Maze | Sprig | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Enterprise Feedback Management

| Product | Score | Reviews |
|---|---|---|
| **Maze** | 9.1/10 | 11 |
| **Sprig** | N/A | N/A |

#### Generative AI

| Feature | Maze | Sprig | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Survey Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Brand Design Consistency** | 9.8 (9 reviews) | Not enough data | 
| **Survey Deployment** | 8.6 (7 reviews) | Not enough data | 
| **Feedback Collection** | 9.4 (9 reviews) | Not enough data | 
| **Device Responsiveness** | 8.1 (9 reviews) | Not enough data | 

#### Process Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Feedback Aggregation** | 9.2 (8 reviews) | Not enough data | 
| **Trigger Alerts** | Feature Not Available | Not enough data | 
| **Real-Time Analysis** | 9.6 (8 reviews) | Not enough data | 
| **Real-Time Action** | Feature Not Available | Not enough data | 

#### System Management

| Feature | Maze | Sprig | 
|---|---|---|
| **Security** | 9.3 (9 reviews) | Not enough data | 
| **System Monitoring** | Feature Not Available | Not enough data | 

---
## Categories
**Shared Categories (1):** [User Research Tools](https://www.g2.com/categories/user-research)

**Unique to Maze (2):** [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management), [User Research Repositories](https://www.g2.com/categories/user-research-repositories)

**Unique to Sprig (4):** [Survey Software](https://www.g2.com/categories/survey), [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics), [Experience Management Software](https://www.g2.com/categories/experience-management), [Product Analytics Software](https://www.g2.com/categories/product-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | Maze | Sprig | 
|---|---|---|
| **Small-Business** | 30.6% | 17.5% | 
| **Mid-Market** | 47.2% | 50.5% | 
| **Enterprise** | 22.2% | 32.0% | 

### By Industry

#### Maze

- **Computer Software:** 13.9%
- **Financial Services:** 10.2%
- **Information Technology and Services:** 10.2%
- **Design:** 9.3%
- **Retail:** 3.7%
- **Banking:** 3.7%
- **Health, Wellness and Fitness:** 3.7%
- **Transportation/Trucking/Railroad:** 2.8%
- **Automotive:** 2.8%
- **Food &amp; Beverages:** 2.8%
- **Other:** 37.0%

#### Sprig

- **Computer Software:** 25.2%
- **Information Technology and Services:** 19.4%
- **Financial Services:** 13.6%
- **Health, Wellness and Fitness:** 2.9%
- **Higher Education:** 2.9%
- **Hospital &amp; Health Care:** 2.9%
- **Online Media:** 2.9%
- **Human Resources:** 2.9%
- **Consumer Goods:** 1.9%
- **Insurance:** 1.9%
- **Other:** 23.3%

---
## Alternatives

### Alternatives to Maze

- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Lyssna](https://www.g2.com/products/lyssna/reviews) — 4.5/5 stars (178 reviews)
- [Optimal](https://www.g2.com/products/optimal-optimal/reviews) — 4.3/5 stars (62 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [Dscout](https://www.g2.com/products/dscout/reviews) — 4.5/5 stars (184 reviews)
- [Userlytics](https://www.g2.com/products/userlytics/reviews) — 4.4/5 stars (189 reviews)
- [User Interviews](https://www.g2.com/products/user-interviews/reviews) — 4.6/5 stars (1046 reviews)
- [Lookback](https://www.g2.com/products/lookback/reviews) — 4.3/5 stars (21 reviews)
- [Qualtrics Strategy &amp; Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3017 reviews)
- [Respondent](https://www.g2.com/products/respondent/reviews) — 4.6/5 stars (528 reviews)

### Alternatives to Sprig

- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) — 4.3/5 stars (342 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1794 reviews)
- [Qualtrics Strategy &amp; Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) — 4.4/5 stars (3017 reviews)
- [Fullstory](https://www.g2.com/products/fullstory/reviews) — 4.5/5 stars (1050 reviews)
- [Qualtrics Customer Experience](https://www.g2.com/products/qualtrics-customer-experience/reviews) — 4.3/5 stars (751 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)
- [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews) — 4.4/5 stars (1097 reviews)
- [User Interviews](https://www.g2.com/products/user-interviews/reviews) — 4.6/5 stars (1046 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23551 reviews)

---
## Top Discussions

### Maze

- Title: [What can you use maze for?](https://www.g2.com/discussions/what-can-you-use-maze-for) — 1 comment
  > **Top comment:** "Unmoderated usability tests &amp; surveys"
- Title: [What is Maze software?](https://www.g2.com/discussions/what-is-maze-software) — 1 comment
  > **Top comment:** "Maze is a software built to conduct unmoderated usability tests, with the possibility of including different types of questions beyond the usability test..."

### Sprig

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/maze-maze-vs-sprig)

