# Agentforce Financial Services (formerly Salesforce Financial Services Cloud) vs Maximizer Comparison

| | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.0 out of 5 | 
| **Total Reviews** | 226 | 674 | 
| **Largest Market Segment** | Enterprise (47.5% of reviews) | Small-Business (74.8% of reviews) | 
| **Entry Level Price** | $325.00 1 user Per Month | $90.00 3 User Per Year | 

---
## Top Pros & Cons

### Agentforce Financial Services (formerly Salesforce Financial Services Cloud)

**Not enough data**

### Maximizer

Pros:
- Ease of Use (51 reviews)
- Lead Management (38 reviews)

Cons:
- Learning Curve (27 reviews)
- Integration Issues (21 reviews)

---
## Ratings Comparison
| Rating | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
  | **Meets Requirements** | 8.6 (151 reviews) | 8.3 (583 reviews) | 
  | **Ease of Use** | 8.0 (174 reviews) | 8.0 (589 reviews) | 
  | **Ease of Setup** | 7.8 (113 reviews) | 7.8 (328 reviews) | 
  | **Ease of Admin** | 8.0 (47 reviews) | 7.9 (195 reviews) | 
  | **Quality of Support** | 8.4 (144 reviews) | 8.2 (561 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (50 reviews) | 8.1 (193 reviews) | 
  | **Product Direction (% positive)** | 8.5 (147 reviews) | 7.8 (581 reviews) | 

---
## Pricing

### Agentforce Financial Services (formerly Salesforce Financial Services Cloud)

#### Entry-Level Pricing

Plan: Financial Services Cloud Service Enterprise

Price: $325.00 1 user Per Month

Description: The financial services CRM for service with built-in AI.

Key Features:
- Industry-Specific Workflows using Service Cloud Enterprise Edition as a foundation
- Easy-to-Use CSR Console for Single Pane of Glass
- Service Process Studio for Low-Code Customization

[Browse all 3 editions](https://www.g2.com/products/agentforce-financial-services-formerly-salesforce-financial-services-cloud/pricing)

#### Free Trial

Yes

### Maximizer

#### Entry-Level Pricing

Plan: Core

Price: $90.00 3 User Per Year

Description: Organizations that need deeper customization, marketing tools, and pipeline monitoring to close more deals.

Key Features:
- Advanced Contact Management
- Lead &amp; Opportunity Handling
- Task Management

[Browse all 4 editions](https://www.g2.com/products/maximizer/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Financial Services (formerly Salesforce Financial Services Cloud)** | N/A | N/A |
| **Maximizer** | 6.9/10 | 501 |

#### Sales Force Automation

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Contact &amp; Account Management** | Not enough data | 8.3 (426 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | 6.9 (219 reviews) | 
| **Opportunity &amp; Pipeline Mgmt.** | Not enough data | 7.4 (325 reviews) ✓ Verified | 
| **Task / Activity Management** | Not enough data | 7.9 (401 reviews) ✓ Verified | 
| **Territory &amp; Quota Management** | Not enough data | 6.4 (213 reviews) ✓ Verified | 
| **Desktop Integration** | Not enough data | 7.7 (357 reviews) ✓ Verified | 
| **Product &amp; Price List Management** | Not enough data | Feature Not Available | 
| **Quote &amp; Order Management** | Not enough data | Feature Not Available | 
| **Customer Contract Management** | Not enough data | 7.5 (275 reviews) | 

#### Marketing Automation

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Email Marketing** | Not enough data | 6.9 (289 reviews) | 
| **Campaign Management** | Not enough data | 6.7 (241 reviews) | 
| **Lead Management** | Not enough data | 7.2 (269 reviews) | 
| **Marketing ROI Analytics** | Not enough data | 6.3 (188 reviews) | 

#### Customer Support

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Case Management** | Not enough data | 7.5 (262 reviews) | 
| **Customer Support Portal** | Not enough data | Feature Not Available | 
| **Knowledge Base** | Not enough data | 7.2 (274 reviews) | 
| **Call Center Features** | Not enough data | Feature Not Available | 
| **Support Analytics** | Not enough data | 7.2 (219 reviews) | 

#### Reporting &amp; Analytics

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Reporting** | Not enough data | 7.2 (310 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 7.6 (311 reviews) ✓ Verified | 
| **Forecasting** | Not enough data | 6.7 (209 reviews) ✓ Verified | 

#### Mobile &amp; Social

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 6.2 (110 reviews) | 
| **Social Network Integration** | Not enough data | 5.6 (106 reviews) | 
| **Mobile User Support** | Not enough data | 6.6 (265 reviews) ✓ Verified | 

#### Platform

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Customization** | Not enough data | 8.0 (242 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 7.6 (230 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.1 (237 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 6.9 (158 reviews) | 
| **Sandbox / Test Environments** | Not enough data | 6.7 (137 reviews) | 
| **Document &amp; Content Mgmt.** | Not enough data | 7.6 (198 reviews) | 
| **Performance and Reliability** | Not enough data | 8.0 (226 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 6.9 (129 reviews) | 

#### Integration

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Data Import &amp; Export Tools** | Not enough data | 7.4 (220 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 6.5 (158 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 6.6 (150 reviews) ✓ Verified | 

#### Generative AI

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **AI Text Generation** | Not enough data | 5.6 (93 reviews) | 

#### Agentic AI - CRM

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.6 (13 reviews) | 
| **Multi-step Planning** | Not enough data | 5.9 (13 reviews) | 
| **Cross-system Integration** | Not enough data | 5.7 (14 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (13 reviews) | 
| **Natural Language Interaction** | Not enough data | 5.8 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 6.0 (13 reviews) | 
| **Decision Making** | Not enough data | 6.3 (14 reviews) | 

### AI Assistants for Financial Services

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Financial Services (formerly Salesforce Financial Services Cloud)** | N/A | N/A |
| **Maximizer** | N/A | N/A |

#### Conversation Intelligence

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Action Items** | Not enough data | Not enough data | 
| **AI Meeting Transcription** | Not enough data | Not enough data | 
| **Sentiment analysis** | Not enough data | Not enough data | 

#### Workflow

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Triggering** | Not enough data | Not enough data | 
| **Email drafting** | Not enough data | Not enough data | 
| **Form Pre-fill** | Not enough data | Not enough data | 
| **CRM Auto-Logging** | Not enough data | Not enough data | 

#### Compliance

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Document verification** | Not enough data | Not enough data | 
| **Language Monitoring** | Not enough data | Not enough data | 
| **Audit Trail** | Not enough data | Not enough data | 
| **Access Control** | Not enough data | Not enough data | 
| **Triggering** | Not enough data | Not enough data | 

#### Insights

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Next Best Action** | Not enough data | Not enough data | 
| **Client Interaction Analysis** | Not enough data | Not enough data | 
| **Revenue Opportunity** | Not enough data | Not enough data | 

### Financial Services CRM

| Product | Score | Reviews |
|---|---|---|
| **Agentforce Financial Services (formerly Salesforce Financial Services Cloud)** | 8.2/10 | 87 |
| **Maximizer** | 6.2/10 | 72 |

#### Content

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Automation** | 8.3 (83 reviews) | 6.0 (67 reviews) | 

#### Platform Additional Functionality

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Pre-Built Connectors** | 8.1 (81 reviews) | Feature Not Available | 
| **Dashboard** | 8.6 (81 reviews) | 7.2 (68 reviews) | 
| **Cloud** | 8.5 (76 reviews) | 6.7 (68 reviews) | 
| **Mobility** | 8.1 (75 reviews) | 6.5 (67 reviews) | 
| **Messaging** | 7.9 (75 reviews) | 5.5 (68 reviews) | 

#### Platform Reporting and Analytics

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Reporting** | 8.6 (79 reviews) | 6.5 (67 reviews) | 
| **Forecasting** | 7.9 (76 reviews) | 5.2 (66 reviews) | 

#### Customer Support

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Case Management** | 8.4 (79 reviews) | 6.6 (65 reviews) | 
| **Customer Support Portal** | 8.4 (77 reviews) | Feature Not Available | 
| **Knowledge Base** | 8.3 (77 reviews) | 6.8 (65 reviews) | 
| **Support Analytics** | 8.4 (77 reviews) | 6.4 (65 reviews) | 

#### Marketing Automation

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Campaign Management** | 8.2 (72 reviews) | 6.3 (64 reviews) | 
| **Lead Management** | 8.4 (73 reviews) | 6.5 (64 reviews) | 
| **Marketing Analytics** | 8.2 (73 reviews) | 5.5 (64 reviews) | 

#### Sales Force Automation

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Pipeline Management** | 8.2 (74 reviews) | 6.3 (64 reviews) | 
| **Task Management** | 8.1 (77 reviews) | 7.7 (66 reviews) | 
| **Product and Price List Management** | 8.0 (70 reviews) | Feature Not Available | 
| **Quote and Order Management** | 8.1 (73 reviews) | 5.5 (64 reviews) | 
| **Contract Management** | 8.0 (71 reviews) | 5.8 (62 reviews) | 

#### Agentic AI - Financial Services CRM

| Feature | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Decision Making** | 8.0 (65 reviews) | 4.7 (6 reviews) | 

---
## Categories
**Shared Categories (1):** [Financial Services CRM Software](https://www.g2.com/categories/financial-services-crm)

**Unique to Agentforce Financial Services (formerly Salesforce Financial Services Cloud) (1):** [AI Assistants for Financial Services](https://www.g2.com/categories/ai-assistants-for-financial-services)

**Unique to Maximizer (1):** [CRM Software](https://www.g2.com/categories/crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Agentforce Financial Services (formerly Salesforce Financial Services Cloud) | Maximizer | 
|---|---|---|
| **Small-Business** | 20.5% | 74.8% | 
| **Mid-Market** | 32.0% | 19.0% | 
| **Enterprise** | 47.5% | 6.2% | 

### By Industry

#### Agentforce Financial Services (formerly Salesforce Financial Services Cloud)

- **Financial Services:** 44.7%
- **Banking:** 10.6%
- **Accounting:** 5.5%
- **Information Technology and Services:** 5.5%
- **Computer Software:** 3.0%
- **Hospital &amp; Health Care:** 3.0%
- **Marketing and Advertising:** 3.0%
- **Insurance:** 3.0%
- **Consumer Services:** 1.5%
- **Leisure, Travel &amp; Tourism:** 1.5%
- **Other:** 18.6%

#### Maximizer

- **Financial Services:** 35.6%
- **Investment Management:** 4.1%
- **Insurance:** 3.3%
- **Marketing and Advertising:** 3.0%
- **Information Technology and Services:** 2.8%
- **Construction:** 2.7%
- **Publishing:** 2.4%
- **Real Estate:** 2.4%
- **Computer Software:** 1.6%
- **Transportation/Trucking/Railroad:** 1.6%
- **Other:** 40.6%

---
## Alternatives

### Alternatives to Agentforce Financial Services (formerly Salesforce Financial Services Cloud)

- [Wealthbox CRM](https://www.g2.com/products/wealthbox-crm/reviews) — 4.6/5 stars (109 reviews)
- [Practifi](https://www.g2.com/products/practifi/reviews) — 4.3/5 stars (76 reviews)
- [Redtail Technology](https://www.g2.com/products/redtail-technology/reviews) — 4.3/5 stars (268 reviews)
- [Total Expert](https://www.g2.com/products/total-expert/reviews) — 4.5/5 stars (150 reviews)
- [Zocks](https://www.g2.com/products/zocks/reviews) — 4.8/5 stars (319 reviews)
- [AdvisorEngine CRM](https://www.g2.com/products/advisorengine-crm/reviews) — 4.0/5 stars (26 reviews)
- [DealCloud](https://www.g2.com/products/dealcloud/reviews) — 4.3/5 stars (31 reviews)
- [Merchant Central by NMI](https://www.g2.com/products/merchant-central-by-nmi/reviews) — 4.6/5 stars (100 reviews)
- [SmartOffice](https://www.g2.com/products/smartoffice/reviews) — 3.7/5 stars (28 reviews)
- [Affinity](https://www.g2.com/products/affinity/reviews) — 4.4/5 stars (72 reviews)

### Alternatives to Maximizer

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25784 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13797 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3043 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2927 reviews)
- [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews) — 3.8/5 stars (1618 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1426 reviews)
- [Nimble CRM](https://www.g2.com/products/nimble/reviews) — 4.5/5 stars (1111 reviews)
- [SAP Sales Cloud](https://www.g2.com/products/sap-sap-sales-cloud/reviews) — 4.2/5 stars (998 reviews)
- [Pipeline CRM](https://www.g2.com/products/pipeline-crm/reviews) — 4.3/5 stars (951 reviews)
- [Sugar Sell](https://www.g2.com/products/sugar-sell/reviews) — 3.8/5 stars (776 reviews)

---
## Top Discussions

### Agentforce Financial Services (formerly Salesforce Financial Services Cloud)

No discussions available for this product.

### Maximizer

- Title: [What is Maximizer CRM used for?](https://www.g2.com/discussions/what-is-maximizer-crm-used-for) — 3 comments
  > **Top comment:** "Maximizer CRM is solving several problems related to secure and reliable communication and collaboration for various use cases.
"
- Title: [Do you integrate with any marketing automations platforms like Marketo?](https://www.g2.com/discussions/integrations-with-marketing-automation) — 1 comment, 1 upvote
  > **Top comment:** "Maximizer neglected to future-proof Maximizer CRM Live and their self-hosted CRM by not providing any open keys for self serve integration with powerful..."
- Title: [INTEGRATION](https://www.g2.com/discussions/4388-integration) — 1 comment, 1 upvote
  > **Top comment:** "Maximizer CRM 2017 has integrations for MS Office products (Outlook, Word, Excel) these are included as add-ons with the product. The Web APIs for Maximizer..."
- Title: [INPUT CSV  LEAD FILES](https://www.g2.com/discussions/4387-input-csv-lead-files) — 1 comment, 1 upvote
  > **Top comment:** "Lead sheets in the form of a web inquiry page can be integrated into Maximizer using the &#39;web to lead&#39; technology provided in the product as standard. It is..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/agentforce-financial-services-formerly-salesforce-financial-services-cloud-vs-maximizer)

