# MavSocial vs Talkwalker by Hootsuite Comparison | | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Star Rating** | 4.7 out of 5 | 4.3 out of 5 | | **Total Reviews** | 49 | 137 | | **Largest Market Segment** | Small-Business (71.1% of reviews) | Small-Business (37.1% of reviews) | | **Entry Level Price** | $78.00 Per Month | No pricing available | --- ## Top Pros & Cons ### MavSocial **Not enough data** ### Talkwalker by Hootsuite Pros: - Customer Support (2 reviews) - Analytics (1 reviews) Cons: - Platform Limitations (2 reviews) - Complex Features (1 reviews) --- ## Ratings Comparison | Rating | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Meets Requirements** | 8.8 (43 reviews) | 8.4 (114 reviews) | | **Ease of Use** | 8.6 (43 reviews) | 8.6 (115 reviews) | | **Ease of Setup** | 9.0 (26 reviews) | 8.4 (81 reviews) | | **Ease of Admin** | 9.1 (25 reviews) | 8.5 (77 reviews) | | **Quality of Support** | 9.7 (42 reviews) | 9.3 (110 reviews) | | **Has the product been a good partner in doing business?** | 9.7 (26 reviews) | 8.8 (75 reviews) | | **Product Direction (% positive)** | 9.7 (43 reviews) | 9.0 (105 reviews) | --- ## Pricing ### MavSocial #### Entry-Level Pricing Plan: Pro Price: $78.00 Per Month Description: Best for growing brands. Key Features: - Facebook, Instagram, Twitter, LinkedIn, YouTube, Google Business Profiles, Tumblr - 3 Users; 30 Social Profiles - Publish, schedule, draft and queue posts [Browse all 3 editions](https://www.g2.com/products/mavsocial/pricing) #### Free Trial Yes ### Talkwalker by Hootsuite #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **MavSocial** | 9.7/10 | 9 | | **Talkwalker by Hootsuite** | 8.0/10 | 84 | #### Social Analytics | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Competitor Analysis** | Not enough data | 8.8 (65 reviews) | | **Follower Analysis** | 9.2 (8 reviews) | 8.1 (65 reviews) | | **Post Performance** | 9.3 (9 reviews) | 8.2 (68 reviews) | | **Paid Campaign Tracking** | 10.0 (5 reviews) | 6.7 (25 reviews) | | **Attribution** | 10.0 (5 reviews) | 7.3 (32 reviews) | | **Hashtag Analytics** | Feature Not Available | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | #### Reports & Dashboards | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Report Customizability** | Feature Not Available | 8.2 (69 reviews) | | **Report Exporting** | 9.6 (8 reviews) | 8.6 (69 reviews) | | **Scalability** | 9.8 (9 reviews) | 8.6 (60 reviews) | | **White Label** | Not enough data | Not enough data | #### Agentic AI - Social Media Analytics | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **MavSocial** | 9.0/10 | 40 | | **Talkwalker by Hootsuite** | N/A | N/A | #### Content & Collaboration | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Content Calendar** | Not enough data | Not enough data | | **Content Library** | Not enough data | Not enough data | | **Shared Inbox** | Not enough data | Not enough data | | **Approval Workflows** | Not enough data | Not enough data | | **Users and Permissions** | Not enough data | Not enough data | | **Content Creation** | Not enough data | Not enough data | #### Social Management | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Social Analytics** | 8.4 (32 reviews) | Not enough data | | **Social Publishing** | 9.2 (37 reviews) | Not enough data | | **Campaign Optimization** | 9.3 (36 reviews) | Not enough data | | **Social Engagement** | 9.0 (36 reviews) | Not enough data | | **Social Ads** | 9.1 (9 reviews) | Not enough data | | **Campaign Planning** | Not enough data | Not enough data | | **Hashtag Capabilites** | Not enough data | Not enough data | #### Agentic AI - Social Media Management | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Content Curation | Product | Score | Reviews | |---|---|---| | **MavSocial** | N/A | N/A | | **Talkwalker by Hootsuite** | N/A | N/A | #### Content Discovery | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Query Builder** | Feature Not Available | Not enough data | | **Content Sources** | Not enough data | Not enough data | | **Content Suggestions** | Feature Not Available | Not enough data | | **Multimedia Support** | Not enough data | Not enough data | #### Content Curation | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Collaboration** | Not enough data | Not enough data | | **Content Management** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Analytics and Reporting** | Not enough data | Not enough data | #### Content Distribution | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Social Media** | Not enough data | Not enough data | | **Email Marketing** | Feature Not Available | Not enough data | | **Blogs/Websites** | Feature Not Available | Not enough data | | **Integrations** | Feature Not Available | Not enough data | | **SEO** | Not enough data | Not enough data | #### Agentic AI - Content Curation | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Social Media Advertising | Product | Score | Reviews | |---|---|---| | **MavSocial** | N/A | N/A | | **Talkwalker by Hootsuite** | N/A | N/A | #### Platform Interoperability | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Close Ecosystem API** | Not enough data | Not enough data | #### Agentic AI - Social Media Advertising | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Social Functionality | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Social Functionality** | Not enough data | Not enough data | #### Campaign Management | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Campaign Dashboard** | Not enough data | Not enough data | | **Campaign Optimization** | Not enough data | Not enough data | | **Reach** | Not enough data | Not enough data | | **Bulk Editing** | Not enough data | Not enough data | | **Batch Uploading** | Not enough data | Not enough data | | **Brand Safety** | Feature Not Available | Not enough data | | **Fraud Protection** | Feature Not Available | Not enough data | | **Frequency Capping** | Feature Not Available | Not enough data | | **Budget Pacing** | Not enough data | Not enough data | | **Creative Optimization** | Feature Not Available | Not enough data | | **Rich Media Capabilties** | Not enough data | Not enough data | | **In-App Ads** | Not enough data | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | Not enough data | #### Targeting | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Targeting** | Not enough data | Not enough data | | **Retargeting** | Not enough data | Not enough data | | **Geo-Targeting** | Not enough data | Not enough data | | **Contextual Targeting** | Feature Not Available | Not enough data | #### Platform | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **API / Integrations** | Not enough data | Not enough data | | **Custom Reports** | Feature Not Available | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | | **Enterprise Scalability** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Workflow Capability** | Not enough data | Not enough data | | **Internationalization** | Not enough data | Not enough data | | **Notifications** | Not enough data | Not enough data | ### Social Media Listening Tools | Product | Score | Reviews | |---|---|---| | **MavSocial** | 8.6/10 | 10 | | **Talkwalker by Hootsuite** | 7.8/10 | 97 | #### Monitoring & Listening | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Social Measurement** | 9.2 (8 reviews) | 8.4 (85 reviews) | | **Influencer Identification** | Feature Not Available | 7.5 (84 reviews) | | **Brand Monitoring** | Not enough data | 7.8 (9 reviews) | | **Keyword Tracking** | Not enough data | 9.4 (9 reviews) | | **Trend Analysis** | Feature Not Available | 7.6 (9 reviews) | | **Competitor Analysis** | Not enough data | 7.7 (8 reviews) | #### Agentic AI - Social Media Listening Tools | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Data Management & Analysis | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Sentiment Analysis** | Not enough data | 6.5 (87 reviews) | | **Social Reporting** | 8.1 (8 reviews) | 8.3 (85 reviews) | | **Alerts and Notifications** | Not enough data | 7.1 (8 reviews) | | **Advanced Data Filtering** | Feature Not Available | 7.8 (9 reviews) | ### Online Reputation Management | Product | Score | Reviews | |---|---|---| | **MavSocial** | N/A | N/A | | **Talkwalker by Hootsuite** | N/A | N/A | #### Consumer Intelligence | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Customer Feedback** | Not enough data | Not enough data | | **Competitive Intelligence** | Not enough data | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | #### Reporting | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Revenue Reporting** | Not enough data | Not enough data | | **Corporate Reporting** | Not enough data | Not enough data | | **Dashboard** | Not enough data | Not enough data | #### Media Monitoring | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Social Networks Monitoring** | Not enough data | Not enough data | | **Social Media Management** | Not enough data | Not enough data | | **Digital Media Monitoring** | Not enough data | Not enough data | #### In-House Management | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Employee Performance** | Not enough data | Not enough data | | **Team Workflow** | Not enough data | Not enough data | #### Generative AI | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **AI Text Generation** | Not enough data | Not enough data | #### Agentic AI - Online Reputation Management | Feature | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | --- ## Categories **Shared Categories (2):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Unique to MavSocial (5):** [Content Curation Tools](https://www.g2.com/categories/content-curation), [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) --- ## Reviewer Demographics ### By Company Size | Segment | MavSocial | Talkwalker by Hootsuite | |---|---|---| | **Small-Business** | 71.1% | 37.1% | | **Mid-Market** | 22.2% | 36.3% | | **Enterprise** | 6.7% | 26.6% | ### By Industry #### MavSocial - **Marketing and Advertising:** 31.9% - **Internet:** 12.8% - **Computer Software:** 6.4% - **Automotive:** 4.3% - **Information Technology and Services:** 4.3% - **Leisure, Travel & Tourism:** 4.3% - **Media Production:** 4.3% - **Retail:** 4.3% - **Management Consulting:** 2.1% - **Online Media:** 2.1% - **Other:** 23.4% #### Talkwalker by Hootsuite - **Public Relations and Communications:** 22.6% - **Marketing and Advertising:** 19.4% - **Market Research:** 7.3% - **Information Technology and Services:** 4.8% - **Management Consulting:** 4.8% - **Financial Services:** 3.2% - **Telecommunications:** 3.2% - **Computer Software:** 2.4% - **Insurance:** 2.4% - **Entertainment:** 1.6% - **Other:** 28.2% --- ## Alternatives ### Alternatives to MavSocial - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7194 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6422 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2915 reviews) - [Oktopost](https://www.g2.com/products/oktopost/reviews) — 4.4/5 stars (185 reviews) - [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews) - [Buffer](https://www.g2.com/products/buffer/reviews) — 4.3/5 stars (1040 reviews) ### Alternatives to Talkwalker by Hootsuite - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6422 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2645 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (726 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) - [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (346 reviews) - [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews) - [Synthesio](https://www.g2.com/products/synthesio/reviews) — 4.3/5 stars (152 reviews) - [Infegy Starscape](https://www.g2.com/products/infegy-starscape/reviews) — 4.5/5 stars (213 reviews) --- ## Top Discussions ### MavSocial - Title: [Is there a plan to make Google+ available on MavSocial?](https://www.g2.com/discussions/google-on-mavsocial) — 1 comment, 1 upvote > **Top comment:** "Hi Sharon. There have been many changes with G+ recently and we plan to have a release for users to publish to G+ in our late 2015 version." ### Talkwalker by Hootsuite - Title: [What is Talkwalker used for?](https://www.g2.com/discussions/talkwalker-what-is-talkwalker-used-for) — 1 comment > **Top comment:** "Social listening and digital reputation monitoring." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/mavsocial-vs-talkwalker-by-hootsuite)