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Compare Matomo (Formerly Piwik) and StatCounter 
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At a Glance
Market Segments
Small-Business (55.6% of reviews)
Small-Business (58.9% of reviews)
Entry-Level Pricing
FREE download
$0-$399 per month
Matomo (Formerly Piwik)
Star Rating
(91)4.2 out of 5
Market Segments
Small-Business (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
FREE download
Browse all 3 pricing plansStatCounter
Star Rating
(114)4.3 out of 5
Market Segments
Small-Business (58.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$0-$399 per month
Learn more about StatCounterSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Matomo excels in customizable templated workflows, allowing for tailored analytics processes that fit specific business needs, while StatCounter's offerings in this area are less flexible.
- Reviewers mention that StatCounter provides superior ease of use with a score of 9.1 compared to Matomo's 8.0, making it a more user-friendly option for those new to analytics tools.
- G2 users highlight Matomo's robust real-time reporting capabilities, scoring 8.3, which some users find more comprehensive than StatCounter's 8.4, particularly for businesses needing immediate insights.
- Users on G2 report that StatCounter shines in entry and exit page tracking, achieving a score of 9.1, which is crucial for understanding user navigation, while Matomo's score of 8.7 is slightly lower.
- Reviewers say that Matomo's API and integrations score of 8.4 is a strong point, allowing for seamless connectivity with other tools, whereas StatCounter's score of 7.7 indicates room for improvement in this area.
- Users report that StatCounter's quality of support is rated at 8.2, which is higher than Matomo's 7.7, suggesting that users may find more responsive assistance when issues arise with StatCounter.
Pricing
Entry-Level Pricing
Matomo (Formerly Piwik)
On-Premise (Self-Hosted)
FREE download
GPL v3+ licensed. Premium Features & Support options available.
Read more on whether On-Premise is right for you: https://matomo.org/what-is-on-premise/
Downloadable digital analytics plaform that runs on your servers and database and you 100% own the data.
StatCounter
From $5/month
$0-$399
per month
Monthly Log Size 0-100,000,000 &
Monthly Pageload Limit 250,000-100,000,000
- Full range of stats pages, same as free account
- Downgrade back to free service at any time
- 14-day full refund guarantee
Free Trial
Matomo (Formerly Piwik)
Free Trial is available
StatCounter
No trial information availableRatings
Meets Requirements
8.5
76
8.7
106
Ease of Use
8.0
78
9.1
107
Ease of Setup
7.6
49
8.8
33
Ease of Admin
7.9
47
9.0
33
Quality of Support
7.7
48
8.2
81
Has the product been a good partner in doing business?
8.4
30
9.1
31
Product Direction (% positive)
8.2
76
8.5
102
Features by Category
Metrics
8.5
61
9.0
83
8.4
56
8.3
80
8.7
57
9.1
84
8.5
60
8.4
73
8.2
55
7.9
68
8.1
49
8.2
71
8.1
51
8.1
72
7.9
46
7.8
63
7.4
37
7.5
57
Reporting
8.3
57
8.4
81
8.1
40
8.2
71
8.2
42
8.4
66
7.8
48
7.6
60
8.1
37
8.1
70
8.0
42
7.9
63
8.3
54
8.3
74
Other
8.4
55
8.6
77
8.5
52
8.1
75
7.8
41
7.7
54
8.2
44
7.7
60
7.9
30
7.7
51
7.4
22
7.5
40
8.3
40
8.4
64
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.4
38
7.7
52
7.8
34
8.1
52
8.5
49
8.9
73
8.9
54
8.8
70
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Information
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Session Replay
Not enough data
Not enough data
Tools
8.2
13
Not enough data
9.3
20
Not enough data
8.7
15
Not enough data
Metrics
9.1
18
Not enough data
8.9
20
Not enough data
9.2
19
Not enough data
9.0
19
Not enough data
9.0
17
Not enough data
8.6
14
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Matomo (Formerly Piwik) and StatCounter are categorized as Digital Analytics
Unique Categories
Matomo (Formerly Piwik) is categorized as Content Analytics
StatCounter is categorized as Session Replay
Reviews
Reviewers' Company Size
Matomo (Formerly Piwik)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
StatCounter
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.1%
Computer Software
10.5%
Internet
9.3%
Information Technology and Services
9.3%
Retail
4.7%
Other
51.2%
Marketing and Advertising
18.4%
Information Technology and Services
7.9%
Internet
7.0%
Writing and Editing
4.4%
Retail
4.4%
Other
57.9%
Alternatives
Discussions
Is the data your own?
3 Comments
BT
If by security and privacy reasons you refer to GDPR framework, yes, Matomo has its privacy by design feature, allowing you to use this tool in complete...Read more
How do I find the way through which students who are not part of the university finds the Portal?
1 Comment
IB
gs.statcounter.com Read more
StatCounter has no more discussions with answers
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