Introducing G2.ai, the future of software buying.Try now

Compare MassMailer and V12 Data

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
MassMailer
MassMailer
Star Rating
(23)4.4 out of 5
Market Segments
Mid-Market (52.4% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $219.00 1 users, email volume Per Month
Browse all 3 pricing plans
V12 Data
V12 Data
Star Rating
(43)4.1 out of 5
Market Segments
Small-Business (60.0% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about V12 Data

MassMailer vs V12 Data

When assessing the two solutions, reviewers found MassMailer easier to use, set up, and administer. Reviewers also preferred doing business with MassMailer overall.

  • Reviewers felt that MassMailer meets the needs of their business better than V12 Data.
  • When comparing quality of ongoing product support, reviewers felt that V12 Data is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of MassMailer over V12 Data.
Pricing
Entry-Level Pricing
MassMailer
Basic
Starting at $219.00
1 users, email volume Per Month
Browse all 3 pricing plans
V12 Data
No pricing available
Free Trial
MassMailer
Free Trial is available
V12 Data
No trial information available
Ratings
Meets Requirements
9.2
20
7.2
31
Ease of Use
8.9
20
7.5
31
Ease of Setup
7.4
18
7.2
13
Ease of Admin
8.5
16
6.7
13
Quality of Support
8.9
19
9.2
31
Has the product been a good partner in doing business?
9.1
16
7.7
13
Product Direction (% positive)
8.8
19
7.0
31
Features by Category
9.2
12
Not enough data
Email Marketing
8.8
10
Not enough data
8.9
9
Not enough data
9.7
11
Not enough data
9.2
10
Not enough data
9.8
11
Not enough data
8.8
11
Not enough data
9.4
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
8.1
8
Not enough data
8.6
12
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.8
8
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management Platform (DMP)Hide 21 FeaturesShow 21 Features
Not enough data
Not enough data
Data Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Salesforce AppExchange AppsHide 7 FeaturesShow 7 Features
Not enough data
Not enough data
Agentic AI - Salesforce AppExchange Apps
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
9
Not enough data
Agentic AI - Email Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Analytics
9.5
7
Not enough data
9.5
7
Not enough data
9.4
8
Not enough data
Customizations
9.2
8
Not enough data
9.3
7
Not enough data
9.2
8
Not enough data
9.0
8
Not enough data
8.8
8
Not enough data
Generative AI
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
MassMailer
MassMailer
V12 Data
V12 Data
MassMailer and V12 Data share no categories
Unique Categories
V12 Data
V12 Data is categorized as Data Management Platform (DMP)
Reviews
Reviewers' Company Size
MassMailer
MassMailer
Small-Business(50 or fewer emp.)
38.1%
Mid-Market(51-1000 emp.)
52.4%
Enterprise(> 1000 emp.)
9.5%
V12 Data
V12 Data
Small-Business(50 or fewer emp.)
60.0%
Mid-Market(51-1000 emp.)
22.5%
Enterprise(> 1000 emp.)
17.5%
Reviewers' Industry
MassMailer
MassMailer
Financial Services
19.0%
Internet
9.5%
Higher Education
9.5%
Telecommunications
4.8%
Staffing and Recruiting
4.8%
Other
52.4%
V12 Data
V12 Data
Marketing and Advertising
55.0%
Information Technology and Services
7.5%
Accounting
7.5%
Renewables & Environment
5.0%
Insurance
5.0%
Other
20.0%
Alternatives
MassMailer
MassMailer Alternatives
Dotdigital
Dotdigital
Add Dotdigital
Brevo Marketing Platform
Brevo Marketing Platform
Add Brevo Marketing Platform
Emma by Marigold
Emma by Marigold
Add Emma by Marigold
iContact
iContact
Add iContact
V12 Data
V12 Data Alternatives
Lotame Spherical Platform
Lotame Spherical Platform
Add Lotame Spherical Platform
MediaMath by Infillion
MediaMath by Infillion
Add MediaMath by Infillion
Adobe Audience Manager
Adobe
Add Adobe Audience Manager
Oracle BlueKai Data Management Platform
Oracle BlueKai Data Management Platform
Add Oracle BlueKai Data Management Platform
Discussions
MassMailer
MassMailer Discussions
Can I get all the statistics(open click etc) in Massmailer
1 Comment
Official Response from MassMailer
Yes, if you are using massmailer wizard all the statistics are created in Mass Email wizard statistics tab. For campaign all statistics are shown in new...Read more
Unsubscribe in Massmailer
1 Comment
Official Response from MassMailer
MassMailer support unsubscribe. If a recipient click on unsubscribe button Email opt out field will get checked for that lead/contact in salesforce and...Read more
Server used to send emails
1 Comment
Official Response from MassMailer
All the mails are send from Sendgrid serversRead more
V12 Data
V12 Data Discussions
Most commonly used feature(s)?
1 Comment
Melissa L.
ML
Hello! We have a wide spectrum of clientele who utilize all varying functions within our platform. However, our Email, Lead builder, Simple Ads/Display Ads...Read more
Monty the Mongoose crying
V12 Data has no more discussions with answers