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At a Glance
Market Segments
Mid-Market (51.0% of reviews)
Enterprise (50.2% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Marin Software
Star Rating
(453)3.8 out of 5
Market Segments
Mid-Market (51.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Marin SoftwarePrisma
Star Rating
(438)4.0 out of 5
Market Segments
Enterprise (50.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about PrismaSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Marin Software excels in Paid Keyword Optimization with a score of 8.2, while Mediaocean, although strong, scores slightly lower at 8.0. Reviewers mention that Marin's tools provide more granular control over keyword bidding strategies.
- Reviewers mention that Mediaocean shines in Quality of Support, scoring 8.7 compared to Marin's 7.7. Users on G2 appreciate Mediaocean's responsive customer service and comprehensive onboarding process.
- G2 users highlight that Marin Software's Scenario Planning feature, with a score of 6.8, lacks the depth found in Mediaocean, which offers more robust planning tools, scoring 8.0. Users say this makes Mediaocean a better choice for complex campaign strategies.
- Users report that Mediaocean's Mobile Functionality is superior, scoring 8.5 compared to Marin's 7.5. Reviewers mention that Mediaocean's mobile app provides a more seamless experience for managing campaigns on the go.
- Reviewers mention that Marin Software's Ad and Landing Page Scheduling feature, scoring 7.6, is less intuitive than Mediaocean's, which scores 8.0. Users say that Mediaocean's interface allows for easier scheduling and management of ads.
- Users on G2 report that Marin's Budget Execution & Monitoring feature, with a score of 7.7, is effective but lacks the advanced capabilities of Mediaocean, which scores 8.0. Reviewers mention that Mediaocean provides better insights into budget pacing and performance metrics.
Pricing
Entry-Level Pricing
Marin Software
No pricing availablePrisma
No pricing availableFree Trial
Marin Software
No trial information availablePrisma
Free Trial is available
Ratings
Meets Requirements
7.6
419
8.3
394
Ease of Use
7.6
419
7.8
398
Ease of Setup
7.1
246
7.8
259
Ease of Admin
7.8
251
8.1
144
Quality of Support
7.7
412
8.0
370
Has the product been a good partner in doing business?
8.0
250
8.7
161
Product Direction (% positive)
6.9
415
8.0
385
Features by Category
Channel Functionality
7.3
91
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.0
169
7.8
289
8.3
167
7.3
272
7.9
147
7.5
268
8.1
163
6.8
270
8.1
155
7.0
267
Feature Not Available
7.3
243
7.9
95
7.3
234
8.0
114
6.8
208
8.1
142
7.4
270
7.6
144
6.8
237
7.4
89
6.9
231
7.7
47
6.8
209
7.7
52
7.1
212
Targeting
8.0
135
7.4
250
7.9
121
7.2
238
7.6
136
7.4
237
7.6
113
7.2
208
Platform
7.9
131
7.3
238
8.4
152
7.4
264
8.6
154
7.6
266
8.1
155
7.5
270
8.4
136
7.6
238
7.9
143
7.3
259
8.2
140
7.3
260
8.2
112
7.4
226
8.1
145
7.2
240
Campaign Management & Optimization
8.2
326
Not enough data
8.0
321
Not enough data
7.3
310
Not enough data
7.6
253
Not enough data
6.8
207
Not enough data
7.8
293
Not enough data
7.3
272
Not enough data
6.0
179
Not enough data
6.3
291
Not enough data
7.3
173
Not enough data
7.7
304
Not enough data
Analytics & Administration
7.9
311
Not enough data
7.5
261
Not enough data
8.2
326
Not enough data
Platform
7.6
235
Not enough data
7.6
302
Not enough data
7.6
299
Not enough data
8.3
308
Not enough data
7.5
329
Not enough data
8.1
283
Not enough data
7.7
283
Not enough data
7.9
214
Not enough data
Platform Interoperability
Not enough data
6.9
89
Mobile Functionality
7.5
87
7.8
155
Agentic AI - Mobile Advertising
Not enough data
6.0
71
Not enough data
6.5
71
Not enough data
6.7
69
Not enough data
6.6
68
Not enough data
6.3
69
Not enough data
6.3
69
Campaign Management
8.0
169
7.8
289
8.3
167
7.3
272
7.9
147
7.5
268
8.1
163
6.8
270
8.1
155
7.0
267
Feature Not Available
7.3
243
7.9
95
7.3
234
8.0
114
6.8
208
8.1
142
7.4
270
7.6
144
6.8
237
7.4
89
6.9
231
7.7
47
6.8
209
7.7
52
7.1
212
Targeting
8.0
135
7.4
250
7.9
121
7.2
238
7.6
136
7.4
237
7.6
113
7.2
208
Mobile
8.0
91
7.3
128
7.7
47
6.8
209
7.7
52
7.1
212
Platform
7.9
131
7.3
238
8.4
152
7.4
264
8.6
154
7.6
266
8.1
155
7.5
270
8.4
136
7.6
238
7.9
143
7.3
259
8.2
140
7.3
260
8.2
112
7.4
226
8.1
145
7.2
240
Platform Interoperability
Not enough data
6.9
131
Video Functionality
Not enough data
7.5
170
Agentic AI - Video Advertising
Not enough data
6.3
104
Not enough data
6.6
104
Not enough data
6.6
104
Not enough data
6.5
105
Not enough data
6.4
106
Not enough data
6.6
106
Campaign Management
8.0
169
7.8
289
8.3
167
7.3
272
7.9
147
7.5
268
8.1
163
6.8
270
8.1
155
7.0
267
Feature Not Available
7.3
243
7.9
95
7.3
234
8.0
114
6.8
208
8.1
142
7.4
270
7.6
144
6.8
237
7.4
89
6.9
231
7.7
47
6.8
209
7.7
52
7.1
212
Targeting
8.0
135
7.4
250
7.9
121
7.2
238
7.6
136
7.4
237
7.6
113
7.2
208
Platform
7.9
131
7.3
238
8.4
152
7.4
264
8.6
154
7.6
266
8.1
155
7.5
270
8.4
136
7.6
238
7.9
143
7.3
259
8.2
140
7.3
260
8.2
112
7.4
226
8.1
145
7.2
240
Platform Interoperability
Not enough data
7.0(won by default)
110
Agentic AI - Social Media Advertising
Not enough data
6.3(won by default)
86
Not enough data
6.6(won by default)
87
Not enough data
6.8(won by default)
86
Not enough data
6.7(won by default)
87
Not enough data
6.6(won by default)
86
Not enough data
6.7(won by default)
87
Social Functionality
7.0
68
8.0(won by 1.0)
196
Campaign Management
8.0(won by 0.2)
169
7.8
289
8.3(won by 1.0)
167
7.3
272
7.9(won by 0.4)
147
7.5
268
8.1(won by 1.3)
163
6.8
270
8.1(won by 1.1)
155
7.0
267
Feature Not Available
7.3(won by default)
243
7.9(won by 0.6)
95
7.3
234
8.0(won by 1.2)
114
6.8
208
8.1(won by 0.7)
142
7.4
270
7.6(won by 0.8)
144
6.8
237
7.4(won by 0.5)
89
6.9
231
7.7(won by 0.9)
47
6.8
209
7.7(won by 0.6)
52
7.1
212
Targeting
8.0(won by 0.6)
135
7.4
250
7.9(won by 0.7)
121
7.2
238
7.6(won by 0.2)
136
7.4
237
7.6(won by 0.4)
113
7.2
208
Platform
7.9(won by 0.6)
131
7.3
238
8.4(won by 1.0)
152
7.4
264
8.6(won by 1.0)
154
7.6
266
8.1(won by 0.6)
155
7.5
270
8.4(won by 0.8)
136
7.6
238
7.9(won by 0.6)
143
7.3
259
8.2(won by 0.9)
140
7.3
260
8.2(won by 0.8)
112
7.4
226
8.1(won by 0.9)
145
7.2
240
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Marin Software and Prisma are categorized as Cross-Channel Advertising, Social Media Advertising, and Mobile Advertising
Unique Categories
Marin Software is categorized as Retail Media Advertising Platforms, Display Advertising, and Paid Search Advertising
Prisma is categorized as Video Advertising
Reviews
Reviewers' Company Size
Marin Software
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Prisma
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
51.0%
Internet
7.3%
Retail
7.0%
Financial Services
4.8%
Information Technology and Services
2.5%
Other
27.4%
Marketing and Advertising
70.5%
Online Media
4.7%
Broadcast Media
3.1%
Media Production
2.4%
Automotive
2.1%
Other
17.2%
Discussions
Marin Software has no discussions with answers
Prisma has no discussions with answers
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