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At a Glance
Market Segments
Small-Business (53.7% of reviews)
Enterprise (42.3% of reviews)
Entry-Level Pricing
Starting at $695.00 Per Year
$70.00 1 User Per Month
Maptitude
Star Rating
(147)4.7 out of 5
Market Segments
Small-Business (53.7% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $695.00 Per Year
Browse all 2 pricing plansTableau
Star Rating
(3,416)4.4 out of 5
Market Segments
Enterprise (42.3% of reviews)
Pros & Cons
Entry-Level Pricing
$70.00 1 User Per Month
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Tableau excels in data visualization capabilities, particularly with its "Graphs and Charts" feature, which received a high score of 9.2, while Maptitude's data visualization scored slightly lower at 8.7. Reviewers mention that Tableau's intuitive interface allows for more dynamic and visually appealing presentations of data.
- Reviewers mention that Maptitude shines in cartography, particularly with its "Map Design" feature, scoring 9.3, which is highly regarded for its detailed and customizable mapping options. In contrast, Tableau's mapping capabilities, while strong, do not match the specialized features offered by Maptitude.
- G2 users highlight that Tableau's "Data Manipulation" feature is robust, scoring 9.5, allowing for complex data transformations and blending. Users on G2 report that Maptitude, while effective, does not offer the same level of flexibility in data manipulation, scoring 8.4 in this area.
- Users say that Maptitude's "Routing" features, including "Master Routing" and "Route Assignment," are particularly beneficial for businesses focused on logistics and territory management, providing practical tools for optimizing routes. Tableau, however, does not emphasize routing functionalities, which may be a drawback for users in that sector.
- Reviewers mention that Tableau's "Quality of Support" is rated at 8.4, with many users appreciating the responsive customer service and extensive online resources. In contrast, Maptitude's support scored higher at 9.1, with users reporting a more personalized support experience, which can be crucial for small businesses needing assistance.
- Users report that Tableau's "Ease of Use" is rated at 8.3, which some find slightly challenging for beginners, while Maptitude's score of 8.1 indicates a steeper learning curve for new users. However, reviewers mention that once familiar, Maptitude offers powerful features that can be advantageous for advanced users.
Pricing
Entry-Level Pricing
Maptitude
Maptitude 1st year price
Starting at $695.00
Per Year
New Single-User License with one FREE Country Package including maps and (where available) demographic data.
- Sales Territory Mapping
- Demographics
- Drive-Time/Circular Rings
Tableau
Creator
$70.00
1 User Per Month
- Includes Tableau Desktop, Tableau Prep Builder, and one Creator license on Tableau Cloud (SaaS) or Tableau Server (self-hosted).
Free Trial
Maptitude
Free Trial is available
Tableau
Free Trial is available
Ratings
Meets Requirements
9.0
129
8.7
2,394
Ease of Use
8.2
129
8.3
2,787
Ease of Setup
8.5
59
8.2
1,451
Ease of Admin
8.5
52
8.2
776
Quality of Support
9.2
118
8.3
2,046
Has the product been a good partner in doing business?
9.2
51
8.5
754
Product Direction (% positive)
8.8
124
8.8
2,371
Features by Category
Reports
Not enough data
8.7
1722
|
Verified
Not enough data
8.2
1584
|
Verified
Not enough data
9.1
1764
|
Verified
Not enough data
8.6
1359
Not enough data
9.1
1747
|
Verified
Self Service
Not enough data
8.5
1676
|
Verified
Not enough data
8.7
1708
|
Verified
Not enough data
8.5
1622
|
Verified
Not enough data
8.2
1420
Not enough data
8.2
1509
|
Verified
Not enough data
7.9
1325
|
Verified
Advanced Analytics
Not enough data
7.8
1281
Not enough data
9.1
1719
|
Verified
Not enough data
8.1
1291
Building Reports
Not enough data
8.3
1003
|
Verified
Not enough data
8.2
965
|
Verified
Not enough data
8.3
833
|
Verified
Not enough data
8.1
843
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.7
1722
|
Verified
Not enough data
8.2
1584
|
Verified
Not enough data
9.1
1764
|
Verified
Not enough data
8.6
1359
Not enough data
9.1
1747
|
Verified
Data Preparation
Not enough data
8.6
861
|
Verified
Not enough data
8.4
850
|
Verified
Data Modeling and Blending
Not enough data
8.5
887
|
Verified
Not enough data
8.8
910
|
Verified
Not enough data
8.5
876
|
Verified
Generative AI
Not enough data
7.4
427
Not enough data
7.5
453
Agentic AI - Analytics Platforms
Not enough data
7.4
132
Not enough data
7.5
135
Not enough data
7.8
134
Not enough data
7.6
132
Not enough data
7.7
130
Not enough data
7.4
129
Not enough data
7.8
129
Self Service
Not enough data
8.5
1676
|
Verified
Not enough data
8.7
1708
|
Verified
Not enough data
8.5
1622
|
Verified
Not enough data
8.2
1420
Not enough data
8.2
1509
|
Verified
Not enough data
7.9
1325
|
Verified
Deployment & Integration - Analytics Platforms
Not enough data
8.3
117
Not enough data
8.3
111
Not enough data
8.1
110
Not enough data
8.4
111
Advanced Analytics
Not enough data
7.8
1281
Not enough data
9.1
1719
|
Verified
Not enough data
8.1
1291
Performance & Scalability - Analytics Platforms
Not enough data
8.0
115
Not enough data
8.2
110
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
8.2
110
Not enough data
8.0
108
Not enough data
7.8
109
Agentic AI Capabilities - Analytics Platforms
Not enough data
7.7
107
Not enough data
7.7
106
Not enough data
7.8
106
Not enough data
7.7
108
Personalized Intelligence - Analytics Platforms
Not enough data
7.8
109
Not enough data
7.9
110
Not enough data
7.8
108
Building Reports
Not enough data
8.3
1003
|
Verified
Not enough data
8.2
965
|
Verified
Not enough data
8.3
833
|
Verified
Not enough data
8.1
843
|
Verified
Reports
Not enough data
8.7
1722
|
Verified
Not enough data
8.2
1584
|
Verified
Not enough data
9.1
1764
|
Verified
Not enough data
8.6
1359
Not enough data
9.1
1747
|
Verified
Self Service
Not enough data
8.5
1676
|
Verified
Not enough data
8.7
1708
|
Verified
Not enough data
8.5
1622
|
Verified
Not enough data
8.2
1420
Not enough data
8.2
1509
|
Verified
Not enough data
7.9
1325
|
Verified
Building Reports
Not enough data
8.3
1003
|
Verified
Not enough data
8.2
965
|
Verified
Not enough data
8.3
833
|
Verified
Not enough data
8.1
843
|
Verified
Data Management
9.6
24
Not enough data
9.6
23
Not enough data
9.5
23
Not enough data
9.5
24
Not enough data
Map Creation
9.7
25
Not enough data
9.7
24
Not enough data
9.9
24
Not enough data
9.4
18
Not enough data
Analysis
9.2
22
Not enough data
9.4
23
Not enough data
8.5
14
Not enough data
Cartography
9.4
18
9.4
26
9.2
12
9.2
26
9.6
16
9.6
27
9.4
15
9.4
27
Analysis
8.6
14
9.0
27
9.3
14
9.2
27
9.5
14
9.3
27
7.4
9
9.0
27
Reporting
9.2
12
9.3
27
9.5
11
9.2
26
7.8
10
9.1
26
Routing
9.3
5
Not enough data
9.3
5
Not enough data
8.7
5
Not enough data
Scheduling
Not enough data
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
9.7
5
Not enough data
Optimization
8.3
5
Not enough data
9.7
5
Not enough data
8.3
5
Not enough data
Analytics
8.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
Data Source Access
Not enough data
8.6
233
Not enough data
8.8
233
Not enough data
8.3
234
Data Interaction
Not enough data
8.2
233
Not enough data
8.2
236
Not enough data
8.3
234
Not enough data
8.5
236
Not enough data
8.3
233
Not enough data
8.4
231
Not enough data
8.4
232
Not enough data
8.3
228
Data Exporting
Not enough data
8.5
227
Not enough data
8.4
228
Not enough data
8.4
229
Generative AI
Not enough data
7.4
223
Additional Functionality
Not enough data
8.9
61
Not enough data
9.3
62
Basics
Not enough data
9.2
62
Content
Not enough data
8.9
59
Data
Not enough data
9.3
61
Interoperability
Not enough data
8.9
59
Performance
Not enough data
9.2
62
Territory Mapping
9.8
7
Not enough data
9.5
7
Not enough data
9.3
5
Not enough data
Route Planning
8.7
5
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
Sales Performance Management
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Presentation and Forms
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
Deployment & Integration - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Data Connectivity & Federation - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Data Modeling & Metrics - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Performance Optimization - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Governance - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Intelligence - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Enablement - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Statistical Tool
Not enough data
8.4
251
Not enough data
8.4
254
Not enough data
8.4
244
Data Analysis
Not enough data
9.0
273
Not enough data
8.9
268
Decision Making
Not enough data
8.7
259
Not enough data
9.4
271
Not enough data
9.1
266
Not enough data
8.7
262
Generative AI
Not enough data
8.0
177
Not enough data
8.0
177
Categories
Categories
Shared Categories
Maptitude and Tableau are categorized as Location Intelligence
Unique Categories
Tableau is categorized as Analytics Platforms, Insurance Analytics, Embedded Business Intelligence, Predictive Analytics, Data Preparation, and Semantic Layer Tools
Reviews
Reviewers' Company Size
Maptitude
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Tableau
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Hospital & Health Care
8.8%
Higher Education
8.2%
Real Estate
4.8%
Market Research
4.8%
Research
4.1%
Other
69.4%
Information Technology and Services
11.7%
Computer Software
7.1%
Financial Services
7.1%
Hospital & Health Care
4.5%
Marketing and Advertising
4.3%
Other
65.2%
Discussions
What is Maptitude used for?
1 Comment
Official Response from Maptitude
Maptitude is used to:
• Plan and manage territories or routes
• Identify potential customers and market opportunities
• Analyze sales and performance...Read more
Maptitude has no more discussions with answers
why did saleforce by tableau? IS SFDC reporting going to change now?
2 Comments
TR
Perfect answer by Derrick. I totally agree.Read more
What does Tableau Desktop do?
2 Comments
NA
Tableau Desktop help create interactive Dashboards offline and publish it to the wider audience through Tableau public. Tableau Desktop is one of the version...Read more
Do I need Tableau Desktop if I have Tableau Server?
2 Comments
LT
Anyway, whether you need Tableau Desktop depends on your specific use case and requirements. If you're unsure, you can consider the following
Evaluate...Read more
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