# Maptitude, Maptive vs Esri ArcGIS Comparison

| | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.7 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 148 | 35 | 539 | 
| **Largest Market Segment** | Small-Business (53.4% of reviews) | Small-Business (64.7% of reviews) | Mid-Market (38.3% of reviews) | 
| **Entry Level Price** | $795.00 1 User Per Year | Free 1 User | $$$ per year/per user | 

---
## Top Pros & Cons

### Maptitude

Pros:
- Features (11 reviews)
- Ease of Use (10 reviews)

Cons:
- Limited Accessibility (3 reviews)
- Expensive (2 reviews)

### Maptive

Pros:
- Customer Support (1 reviews)
- Ease of Use (1 reviews)

Cons:
- Learning Difficulty (1 reviews)

### Esri ArcGIS

Pros:
- Ease of Use (3 reviews)
- 3D Visualization (2 reviews)

Cons:
- Data Management (2 reviews)
- High Cost (2 reviews)

---
## Ratings Comparison
| Rating | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
  | **Meets Requirements** | 9.0 (131 reviews) | 9.3 (21 reviews) | 8.8 (446 reviews) | 
  | **Ease of Use** | 8.2 (131 reviews) | 9.2 (22 reviews) | 7.3 (447 reviews) | 
  | **Ease of Setup** | 8.6 (61 reviews) | 9.2 (13 reviews) | 7.4 (136 reviews) | 
  | **Ease of Admin** | 8.5 (53 reviews) | 9.4 (11 reviews) | 7.5 (126 reviews) | 
  | **Quality of Support** | 9.2 (120 reviews) | 9.7 (24 reviews) | 8.1 (413 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (52 reviews) | 9.5 (11 reviews) | 8.2 (120 reviews) | 
  | **Product Direction (% positive)** | 8.8 (125 reviews) | 8.9 (21 reviews) | 8.4 (430 reviews) | 

---
## Pricing

### Maptitude

#### Entry-Level Pricing

Plan: Maptitude 1st year price

Price: $795.00 1 User Per Year

Description: $𝟎 𝐅𝐑𝐄𝐄 𝟑𝟎-𝐃𝐀𝐘 𝐓𝐑𝐈𝐀𝐋 𝐖𝐈𝐓𝐇 𝐅𝐔𝐋𝐋 𝐅𝐔𝐍𝐂𝐓𝐈𝐎𝐍𝐀𝐋𝐈𝐓𝐘 - 𝐍𝐎 𝐂𝐑𝐄𝐃𝐈𝐓 𝐂𝐀𝐑𝐃 𝐑𝐄𝐐𝐔𝐈𝐑𝐄𝐃.
Secure desktop mapping software for nationwide hierarchical territory management, sales, logistics, site, and demographic analysis. Balance territories automatically, geocode unlimited addresses, optimize large multi-stop & multi-vehicle routes, generate accurate long distance drive-time rings, and analyze your data against 2000+ built-in demographics with no add-on data purchases required.

Key Features:
- Sales Territory Mapping
- Demographics
- Drive-Time/Circular Rings

[Browse all 3 editions](https://www.g2.com/products/maptitude/pricing)

#### Free Trial

Yes

### Maptive

#### Entry-Level Pricing

Plan: Free

Price: Free 1 User

Description: 10-Day Risk-Free Trial (No Credit Card Required)

Key Features:
- Access to All Map Tools
- Google Maps Reliability/Coverage
- Mobile Friendly

[Browse all 5 editions](https://www.g2.com/products/maptive/pricing)

#### Free Trial

Yes

### Esri ArcGIS

#### Entry-Level Pricing

Plan: ArcGIS Online Subscription Plan Information

Price: $$$ per year/per user

Key Features:
- Plans are renewed on a yearly basis.
- Technical Support is included as part of the subscription.
- Service credits are consumed when you use certain services in Esri's cloud, such as geocoding, hosted feature or tile services, or spatial analysis.

[Browse all 2 editions](https://www.g2.com/products/esri-arcgis/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Maptitude** | N/A | N/A |
| **Maptive** | N/A | N/A |
| **Esri ArcGIS** | N/A | N/A |

#### Reports

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Reports Interface** | Not enough data | Not enough data | Not enough data | 
| **Steps to Answer** | Not enough data | Not enough data | Not enough data | 
| **Graphs and Charts** | Not enough data | Not enough data | Not enough data | 
| **Score Cards** | Not enough data | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | Not enough data | 

#### Self Service 

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Calculated Fields** | Not enough data | Not enough data | Not enough data | 
| **Data Column Filtering** | Not enough data | Not enough data | Not enough data | 
| **Data Discovery** | Not enough data | Not enough data | Not enough data | 
| **Search** | Not enough data | Not enough data | Not enough data | 
| **Collaboration / Workflow** | Not enough data | Not enough data | Not enough data | 
| **Automodeling** | Not enough data | Not enough data | Not enough data | 

#### Advanced Analytics

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Predictive Analytics** | Not enough data | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | Not enough data | 
| **Big Data Services** | Not enough data | Not enough data | Not enough data | 

#### Building Reports

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Data Transformation** | Not enough data | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | Not enough data | 
| **WYSIWYG Report Design** | Not enough data | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | Not enough data | 

#### Platform

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | Not enough data | 

### GIS

| Product | Score | Reviews |
|---|---|---|
| **Maptitude** | 9.5/10 | 28 |
| **Maptive** | 9.1/10 | 7 |
| **Esri ArcGIS** | 8.8/10 | 154 |

#### Data Management

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Data Capture** | 9.6 (25 reviews) | 8.8 (7 reviews) | 9.0 (124 reviews) | 
| **Data Storage** | 9.7 (24 reviews) | 8.1 (7 reviews) | 8.7 (131 reviews) | 
| **Data Manipulation** | 9.5 (24 reviews) | 8.9 (6 reviews) | 9.0 (132 reviews) | 
| **Data Visualization** | 9.6 (26 reviews) | 9.5 (7 reviews) | 9.1 (138 reviews) | 

#### Map Creation

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Geocoding** | 9.7 (26 reviews) | 9.5 (7 reviews) | 8.7 (114 reviews) | 
| **Buffer Zone Query** | 9.7 (25 reviews) | 9.0 (7 reviews) | 8.9 (121 reviews) | 
| **Overlaying** | 9.9 (25 reviews) | 9.5 (7 reviews) | 9.0 (135 reviews) | 
| **Publishing** | 9.5 (19 reviews) | 9.0 (7 reviews) | 8.8 (131 reviews) | 

#### Analysis

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Spatial Analysis** | 9.2 (24 reviews) | 9.3 (5 reviews) | 9.2 (130 reviews) | 
| **Reporting ** | 9.4 (24 reviews) | 9.5 (7 reviews) | 8.5 (112 reviews) | 
| **Real-Time Streaming ** | 8.5 (14 reviews) | 8.9 (6 reviews) | 8.0 (74 reviews) | 

### Location Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Maptitude** | 9.0/10 | 18 |
| **Maptive** | 8.6/10 | 14 |
| **Esri ArcGIS** | 8.8/10 | 64 |

#### Cartography

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Map Design** | 9.4 (18 reviews) | 9.1 (11 reviews) | 9.1 (58 reviews) | 
| **Vector Mapping ** | 9.2 (12 reviews) | 8.7 (9 reviews) | 9.3 (54 reviews) | 
| **Data Visualization** | 9.6 (16 reviews) | 8.8 (10 reviews) | 9.0 (55 reviews) | 
| **Overlaying** | 9.4 (15 reviews) | 8.3 (9 reviews) | 9.3 (56 reviews) | 

#### Analysis

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Predictive Analysis** | 8.6 (14 reviews) | 8.8 (7 reviews) | 8.5 (49 reviews) | 
| **Distance Analysis ** | 9.3 (14 reviews) | 8.7 (9 reviews) | 8.8 (53 reviews) | 
| **Spatial Analysis** | 9.5 (14 reviews) | 8.3 (9 reviews) | 9.3 (54 reviews) | 
| **Data Stream** | 7.4 (9 reviews) | 8.2 (10 reviews) | 8.8 (38 reviews) | 

#### Reporting

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Data Transformation** | 9.2 (12 reviews) | 9.2 (10 reviews) | 8.4 (50 reviews) | 
| **WYSIWYG Design** | 9.5 (11 reviews) | 9.2 (8 reviews) | 8.4 (35 reviews) | 
| **API Integrations** | 7.8 (10 reviews) | 7.6 (7 reviews) | 8.3 (38 reviews) | 

### Route Planning

| Product | Score | Reviews |
|---|---|---|
| **Maptitude** | 8.9/10 | 5 |
| **Maptive** | N/A | N/A |
| **Esri ArcGIS** | N/A | N/A |

#### Routing

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Master Routing** | 9.3 (5 reviews) | Not enough data | Not enough data | 
| **Default Routes** | 9.3 (5 reviews) | Not enough data | Not enough data | 
| **Route Assignment** | 8.7 (5 reviews) | Not enough data | Not enough data | 

#### Scheduling

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Master Schedule** | Not enough data | Not enough data | Not enough data | 
| **Constraints** | 8.0 (5 reviews) | Not enough data | Not enough data | 
| **Adjustments** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **ETA** | 9.7 (5 reviews) | Not enough data | Not enough data | 

#### Optimization

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Priorities** | 8.3 (5 reviews) | Not enough data | Not enough data | 
| **Real Time** | 9.7 (5 reviews) | Not enough data | Not enough data | 
| **Dynamic Routing** | 8.3 (5 reviews) | Not enough data | Not enough data | 

#### Analytics

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Performance** | 8.3 (5 reviews) | Not enough data | Not enough data | 
| **Time & Costs** | 9.3 (5 reviews) | Not enough data | Not enough data | 
| **Productivity** | 9.3 (5 reviews) | Not enough data | Not enough data | 

### Field Sales

| Product | Score | Reviews |
|---|---|---|
| **Maptitude** | 9.0/10 | 7 |
| **Maptive** | N/A | N/A |
| **Esri ArcGIS** | N/A | N/A |

#### Territory Mapping

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Custom Territory Mapping** | 9.8 (7 reviews) | Not enough data | Not enough data | 
| **Strategic Selling** | 9.5 (7 reviews) | Not enough data | Not enough data | 
| **Automatic Rep Assignment** | 9.3 (5 reviews) | Not enough data | Not enough data | 

#### Route Planning

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Lead Priority** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **Optimized Sales Routes** | 9.0 (5 reviews) | Not enough data | Not enough data | 
| **Map Directions** | 8.7 (5 reviews) | Not enough data | Not enough data | 

#### Sales Performance Management

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Gamification** | Not enough data | Not enough data | Not enough data | 
| **Performance Dashboards** | 8.3 (5 reviews) | Not enough data | Not enough data | 
| **Sales Rep Tracker** | Not enough data | Not enough data | Not enough data | 

#### Presentation and Forms

| Feature | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Video and Interactive Media** | Not enough data | Not enough data | Not enough data | 
| **Digital Contracts** | Not enough data | Not enough data | Not enough data | 
| **E-signature** | 8.7 (5 reviews) | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [GIS Software](https://www.g2.com/categories/gis), [Location Intelligence Software](https://www.g2.com/categories/location-intelligence)

**Unique to Maptitude (2):** [Field Sales Software](https://www.g2.com/categories/field-sales), [Route Planning Software](https://www.g2.com/categories/route-planning-software)

**Unique to Maptive (1):** [Diagramming Software](https://www.g2.com/categories/diagramming)



---
## Reviewer Demographics

### By Company Size

| Segment | Maptitude | Maptive | Esri ArcGIS | 
|---|---|---|---|
| **Small-Business** | 53.4% | 64.7% | 30.5% | 
| **Mid-Market** | 20.3% | 29.4% | 38.3% | 
| **Enterprise** | 26.4% | 5.9% | 31.3% | 

### By Industry

#### Maptitude

- **Hospital & Health Care:** 8.8%
- **Higher Education:** 8.1%
- **Real Estate:** 5.4%
- **Market Research:** 4.7%
- **Research:** 4.1%
- **Logistics and Supply Chain:** 4.1%
- **Financial Services:** 4.1%
- **Construction:** 4.1%
- **Marketing and Advertising:** 4.1%
- **Banking:** 3.4%
- **Other:** 49.3%

#### Maptive

- **Health, Wellness and Fitness:** 11.8%
- **Wholesale:** 5.9%
- **Commercial Real Estate:** 5.9%
- **Computer Software:** 5.9%
- **Marketing and Advertising:** 5.9%
- **Management Consulting:** 5.9%
- **Logistics and Supply Chain:** 5.9%
- **Food & Beverages:** 5.9%
- **Apparel & Fashion:** 2.9%
- **Civil Engineering:** 2.9%
- **Other:** 41.2%

#### Esri ArcGIS

- **Government Administration:** 15.4%
- **Environmental Services:** 9.5%
- **Higher Education:** 9.5%
- **Civil Engineering:** 9.3%
- **Utilities:** 6.2%
- **Research:** 5.3%
- **Information Technology and Services:** 4.9%
- **Oil & Energy:** 4.5%
- **Architecture & Planning:** 4.1%
- **Non-Profit Organization Management:** 2.5%
- **Other:** 28.8%

---
## Alternatives

### Alternatives to Maptitude

- [MapInfo Pro](https://www.g2.com/products/mapinfo-pro/reviews) — 4.1/5 stars (120 reviews)
- [Google Earth Pro](https://www.g2.com/products/google-earth-pro/reviews) — 4.6/5 stars (384 reviews)
- [Geopointe](https://www.g2.com/products/geopointe/reviews) — 4.2/5 stars (284 reviews)
- [BatchGeo](https://www.g2.com/products/batchgeo/reviews) — 4.7/5 stars (1047 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3653 reviews)
- [QGIS](https://www.g2.com/products/qgis/reviews) — 4.5/5 stars (154 reviews)
- [SalesRabbit](https://www.g2.com/products/salesrabbit/reviews) — 4.5/5 stars (434 reviews)
- [Badger Maps](https://www.g2.com/products/badger-maps/reviews) — 4.7/5 stars (326 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25791 reviews)
- [ArcGIS Online](https://www.g2.com/products/arcgis-online/reviews) — 4.5/5 stars (190 reviews)

### Alternatives to Maptive

- [BatchGeo](https://www.g2.com/products/batchgeo/reviews) — 4.7/5 stars (1047 reviews)
- [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (928 reviews)
- [Sketch](https://www.g2.com/products/sketch/reviews) — 4.5/5 stars (1226 reviews)
- [Google Earth Pro](https://www.g2.com/products/google-earth-pro/reviews) — 4.6/5 stars (384 reviews)
- [Miro](https://www.g2.com/products/miro/reviews) — 4.6/5 stars (13079 reviews)
- [Lucid Visual Collaboration Suite](https://www.g2.com/products/lucid-software-inc-lucid-visual-collaboration-suite/reviews) — 4.5/5 stars (8642 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3653 reviews)
- [Visio](https://www.g2.com/products/visio/reviews) — 4.2/5 stars (689 reviews)
- [Draw.io](https://www.g2.com/products/draw-io/reviews) — 4.4/5 stars (445 reviews)
- [SketchWow](https://www.g2.com/products/sketchwow/reviews) — 4.8/5 stars (353 reviews)

### Alternatives to Esri ArcGIS

- [MapInfo Pro](https://www.g2.com/products/mapinfo-pro/reviews) — 4.1/5 stars (120 reviews)
- [CARTO](https://www.g2.com/products/carto/reviews) — 4.5/5 stars (78 reviews)
- [Google Maps Platform](https://www.g2.com/products/google-maps-platform/reviews) — 4.8/5 stars (58 reviews)
- [Mapbox](https://www.g2.com/products/mapbox/reviews) — 4.3/5 stars (41 reviews)
- [Azure Maps](https://www.g2.com/products/azure-maps/reviews) — 4.1/5 stars (12 reviews)
- [Geopointe](https://www.g2.com/products/geopointe/reviews) — 4.2/5 stars (284 reviews)
- [AutoCAD](https://www.g2.com/products/autocad/reviews) — 4.4/5 stars (1934 reviews)
- [BatchGeo](https://www.g2.com/products/batchgeo/reviews) — 4.7/5 stars (1047 reviews)
- [Google Earth Pro](https://www.g2.com/products/google-earth-pro/reviews) — 4.6/5 stars (384 reviews)
- [Tableau](https://www.g2.com/products/tableau/reviews) — 4.4/5 stars (3653 reviews)

---
## Top Discussions

### Maptitude

- Title: [What is Maptitude used for?](https://www.g2.com/discussions/what-is-maptitude-used-for) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Maptitude is used to:

• Plan and manage territories or routes
• Identify potential customers and market opportunities
• Analyze sales and performance..."

### Maptive

- Title: [Does Maptive cost money?](https://www.g2.com/discussions/does-maptive-cost-money) — 1 comment
  > **Top comment:** "Maptive is free to try. Maptive offers a free 10-day trial of the software. Plans start at $110/month for monthly plans."

### Esri ArcGIS

- Title: [what is price of the software](https://www.g2.com/discussions/7652-what-is-price-of-the-software) — 2 comments, 1 upvote
  > **Top comment:** "This depends on the product you would like to purchase. For more information please refer to this product page...."
- Title: [Where can I learn more about the technical details of ArcGIS Pro?](https://www.g2.com/discussions/arcgis-pro) — 2 comments, 1 upvote
  > **Top comment:** "Arcgis Pro has a stable platform to provide information by experts, belonging to ESRI and independent, who provide knowledge and good methodologies so that..."
- Title: [What is Esri ArcGIS used for?](https://www.g2.com/discussions/what-is-esri-arcgis-used-for) — 1 comment
  > **Top comment:** "Esri ArcGIS is used to create maps, analyze spatial (location-based) data, and manage geographic information. It helps in tasks like planning infrastructure,..."
- Title: [If not already in place, when will there be a merger between AutoCAD and ESRI?](https://www.g2.com/discussions/12714-if-not-already-in-place-when-will-there-be-a-merger-between-autocad-and-esri) — 1 comment, 1 upvote
  > **Top comment:** "AutoCAD is a publicly held company where as ESRI is private so unless one buys the other it won't happen ..."
- Title: [Where can I learn more about the technical details of ArcGIS Online?](https://www.g2.com/discussions/arcgis-online) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Please visit: http://doc.arcgis.com/en/arcgis-online/ for more technical information on ArcGIS Online."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/maptitude-vs-maptive-vs-esri-arcgis)