Compare Mapp Marketing Cloud and Supermetrics 
At a Glance
Market Segments
Enterprise (39.1% of reviews)
Small-Business (55.6% of reviews)
Entry-Level Pricing
No pricing available
Starting at €29.00 1 user Per Month
Mapp Marketing Cloud
Star Rating
(68)3.9 out of 5
Market Segments
Enterprise (39.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Mapp Marketing CloudSupermetrics
Star Rating
(819)4.4 out of 5
Market Segments
Small-Business (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Supermetrics excels in user experience, particularly with its straightforward UI and seamless integration with tools like Google Sheets. Users appreciate how it saves time by efficiently pulling data from multiple sources, allowing them to focus on more critical tasks.
- According to verified reviews, Mapp Marketing Cloud is praised for its comprehensive features, including multi-channel capabilities that enable coordinated campaigns across email, mobile, and social media. Users find it extremely easy to work with, making it a solid choice for businesses looking for an all-in-one marketing solution.
- Users say that Supermetrics offers a quicker setup process, with many highlighting its intuitive design that simplifies changing data sources. This ease of setup is a significant advantage for teams that need to get up and running without extensive training.
- Reviewers mention that while Mapp Marketing Cloud provides robust marketing automation tools, some users have experienced challenges with configuration, indicating that it may require more time to tailor to specific workflows compared to Supermetrics.
- G2 reviewers highlight the quality of support from both platforms, but Supermetrics stands out for its personal and quick assistance. Users have noted that the support team is responsive and helpful, which enhances the overall user experience.
- According to recent feedback, Mapp Marketing Cloud's strong focus on cross-channel marketing is a significant benefit for enterprises, but it may not be as appealing to small businesses looking for simpler solutions, as evidenced by its larger market segment being enterprise-focused compared to Supermetrics' small-business orientation.
Pricing
Entry-Level Pricing
Mapp Marketing Cloud
No pricing availableSupermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Mapp Marketing Cloud
No trial information availableSupermetrics
Free Trial is available
Ratings
Meets Requirements
7.9
45
8.5
620
Ease of Use
7.4
45
8.2
628
Ease of Setup
6.3
17
8.2
415
Ease of Admin
6.9
18
8.0
380
Quality of Support
8.1
44
7.8
562
Has the product been a good partner in doing business?
7.7
18
8.2
375
Product Direction (% positive)
7.5
42
7.9
579
Features by Category
Email Marketing
8.4
23
|
Verified
Not enough data
8.7
25
|
Verified
Not enough data
8.1
24
|
Verified
Not enough data
7.9
20
|
Verified
Not enough data
Online Marketing
7.2
19
|
Verified
Not enough data
7.8
15
|
Verified
Not enough data
8.1
16
|
Verified
Not enough data
8.4
17
|
Verified
Not enough data
7.6
14
Not enough data
Lead Management
7.7
13
|
Verified
Not enough data
7.7
13
|
Verified
Not enough data
8.4
21
|
Verified
Not enough data
7.1
11
|
Verified
Not enough data
7.4
11
|
Verified
Not enough data
8.1
14
|
Verified
Not enough data
8.1
12
|
Verified
Not enough data
7.5
10
|
Verified
Not enough data
Campaign Management
8.6
13
|
Verified
Not enough data
7.4
7
Not enough data
7.5
10
|
Verified
Not enough data
7.6
11
Not enough data
Social
6.7
7
Not enough data
6.3
8
|
Verified
Not enough data
6.7
7
|
Verified
Not enough data
6.9
9
|
Verified
Not enough data
6.4
7
|
Verified
Not enough data
Reporting & Analytics
7.9
26
|
Verified
Not enough data
7.2
17
|
Verified
Not enough data
6.9
15
|
Verified
Not enough data
6.3
14
|
Verified
Not enough data
6.0
12
Not enough data
Platform
5.2
8
|
Verified
Not enough data
6.3
9
|
Verified
Not enough data
6.9
9
|
Verified
Not enough data
6.3
5
|
Verified
Not enough data
6.4
7
|
Verified
Not enough data
6.0
8
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
6.4
6
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
6.3
5
|
Verified
Not enough data
Metrics
Not enough data
8.6
311
Not enough data
8.3
292
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
269
Reporting
Not enough data
8.2
311
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
292
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
326
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.7
11
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
274
Not enough data
7.5
213
Not enough data
8.1
314
Not enough data
8.0
295
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
312
|
Verified
Not enough data
8.7
358
|
Verified
Not enough data
7.8
282
|
Verified
Not enough data
7.9
300
|
Verified
Feature Not Available
8.0
161
Feature Not Available
Feature Not Available
Campaign Activity
Not enough data
8.6
349
|
Verified
Not enough data
8.9
384
|
Verified
Not enough data
8.0
273
|
Verified
Not enough data
8.3
327
|
Verified
Not enough data
7.9
273
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.7
14
Not enough data
6.9
16
Not enough data
6.3
12
Categories
Categories
Shared Categories
Mapp Marketing Cloud and Supermetrics are categorized as Marketing Analytics
Unique Categories
Mapp Marketing Cloud is categorized as Customer Data Platform (CDP) and Marketing Automation
Reviews
Reviewers' Company Size
Mapp Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
18.8%
Retail
14.1%
Information Technology and Services
9.4%
Insurance
7.8%
Apparel & Fashion
6.3%
Other
43.8%
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.4%
Online Media
1.9%
Other
34.0%
Discussions
Question About Teradata Certification
1 Comment
AN
Yes, it's worth learning how to use Teradata products, both hardware and software. They work in their own way and not too many people know how to configure...Read more
Mapp Marketing Cloud has no more discussions with answers
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
