# Badger Maps vs Map My Customers Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Badger Maps excels in user satisfaction, with many praising its intuitive interface and helpful features like the filter system for sorting accounts. Users find it easy to track outreach and appreciate its integration with Google Maps, making it a reliable tool for managing sales territories.
- **Users say** that Map My Customers provides excellent organizational tools for field agents, helping them navigate efficiently and maximize their sales potential. Reviewers highlight its visual account organization on maps, which simplifies travel planning and prioritizing visits, although some feel it could benefit from additional features.
- **According to verified reviews** , Badger Maps has a significantly higher G2 Score, indicating greater overall satisfaction among users. This is reflected in its strong ratings for ease of use and setup, with many users noting how quickly they could get started with the software.
- **Reviewers mention** that while Map My Customers is easy to train on and use, it sometimes lacks the advanced features that Badger Maps offers, such as optimized sales routes and performance dashboards, which can enhance productivity for sales teams.
- **G2 reviewers highlight** the quality of support provided by Badger Maps, with many users expressing satisfaction with the responsiveness and helpfulness of the support team. In contrast, while Map My Customers also receives positive feedback for support, it doesn't quite match the high praise that Badger Maps garners.
- **Users report** that both products have their strengths in custom territory mapping, but Badger Maps tends to shine in overall usability and integration capabilities, making it a preferred choice for small businesses looking for a comprehensive mapping solution.



| | Badger Maps | Map My Customers | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.5 out of 5 | 
| **Total Reviews** | 328 | 144 | 
| **Largest Market Segment** | Small-Business (66.6% of reviews) | Small-Business (48.6% of reviews) | 
| **Entry Level Price** | Free Trial 1 Users | No pricing available | 

---
## Top Pros & Cons

### Badger Maps

Pros:
- Ease of Use (72 reviews)
- Mapping Features (50 reviews)

Cons:
- Routing Issues (19 reviews)
- Mapping Issues (18 reviews)

### Map My Customers

Pros:
- Customer Support (5 reviews)
- Ease of Use (4 reviews)

Cons:
- Limited Accessibility (3 reviews)
- Limited Features (2 reviews)

---
## Ratings Comparison
| Rating | Badger Maps | Map My Customers | 
|---|---|---|
  | **Meets Requirements** | 9.1 (231 reviews) | 8.7 (113 reviews) | 
  | **Ease of Use** | 9.1 (238 reviews) | 8.7 (112 reviews) | 
  | **Ease of Setup** | 9.1 (121 reviews) | 8.5 (42 reviews) | 
  | **Ease of Admin** | 9.5 (39 reviews) | 8.3 (33 reviews) | 
  | **Quality of Support** | 9.6 (224 reviews) | 9.0 (110 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (39 reviews) | 8.5 (33 reviews) | 
  | **Product Direction (% positive)** | 9.5 (218 reviews) | 8.8 (103 reviews) | 

---
## Pricing

### Badger Maps

#### Entry-Level Pricing

Plan: Free Trial

Price: Free Trial 1 Users

Key Features:
- Try out Badger Maps for Free
- No Credit Card Required

[Browse all 3 editions](https://www.g2.com/products/badger-maps/pricing)

#### Free Trial

Yes

### Map My Customers

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Business Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | N/A | N/A |
| **Map My Customers** | N/A | N/A |

#### Reports

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Reports Interface** | Not enough data | Not enough data | 
| **Steps to Answer** | Not enough data | Not enough data | 
| **Graphs and Charts** | Not enough data | Not enough data | 
| **Score Cards** | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | 

#### Self Service 

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Calculated Fields** | Not enough data | Not enough data | 
| **Data Column Filtering** | Not enough data | Not enough data | 
| **Data Discovery** | Not enough data | Not enough data | 
| **Search** | Not enough data | Not enough data | 
| **Collaboration / Workflow** | Not enough data | Not enough data | 
| **Automodeling** | Not enough data | Not enough data | 

#### Advanced Analytics

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Big Data Services** | Not enough data | Not enough data | 

#### Building Reports

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Data Transformation** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **WYSIWYG Report Design** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 

#### Platform

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Mobile User Support** | Not enough data | Not enough data | 
| **Customization ** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### GIS

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | N/A | N/A |
| **Map My Customers** | N/A | N/A |

#### Data Management

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Data Capture** | Not enough data | Not enough data | 
| **Data Storage** | Not enough data | Not enough data | 
| **Data Manipulation** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 

#### Map Creation

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Geocoding** | Not enough data | Not enough data | 
| **Buffer Zone Query** | Not enough data | Not enough data | 
| **Overlaying** | Not enough data | Not enough data | 
| **Publishing** | Not enough data | Not enough data | 

#### Analysis

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Spatial Analysis** | Not enough data | Not enough data | 
| **Reporting ** | Not enough data | Not enough data | 
| **Real-Time Streaming ** | Not enough data | Not enough data | 

### Location Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | N/A | N/A |
| **Map My Customers** | N/A | N/A |

#### Cartography

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Map Design** | Not enough data | Not enough data | 
| **Vector Mapping ** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Overlaying** | Not enough data | Not enough data | 

#### Analysis

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Predictive Analysis** | Not enough data | Not enough data | 
| **Distance Analysis ** | Not enough data | Not enough data | 
| **Spatial Analysis** | Not enough data | Not enough data | 
| **Data Stream** | Not enough data | Not enough data | 

#### Reporting

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Data Transformation** | Not enough data | Not enough data | 
| **WYSIWYG Design** | Not enough data | Not enough data | 
| **API Integrations** | Not enough data | Not enough data | 

### Route Planning

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | 8.5/10 | 61 |
| **Map My Customers** | N/A | N/A |

#### Routing

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Master Routing** | 8.8 (57 reviews) | Not enough data | 
| **Default Routes** | 8.5 (55 reviews) | Not enough data | 
| **Route Assignment** | 8.5 (55 reviews) | Not enough data | 

#### Scheduling

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Master Schedule** | 8.4 (56 reviews) | Not enough data | 
| **Constraints** | 7.7 (53 reviews) | Not enough data | 
| **Adjustments** | 8.2 (53 reviews) | Not enough data | 
| **ETA** | 8.4 (56 reviews) | Not enough data | 

#### Optimization

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Priorities** | 8.9 (54 reviews) | Not enough data | 
| **Real Time** | 9.1 (55 reviews) | Not enough data | 
| **Dynamic Routing** | 8.8 (53 reviews) | Not enough data | 

#### Analytics

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Performance** | 8.6 (52 reviews) | Not enough data | 
| **Time & Costs** | 8.1 (54 reviews) | Not enough data | 
| **Productivity** | 8.6 (52 reviews) | Not enough data | 

### Field Sales

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | 8.5/10 | 167 |
| **Map My Customers** | 8.8/10 | 24 |

#### Territory Mapping

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Custom Territory Mapping** | 9.1 (137 reviews) | 9.2 (19 reviews) | 
| **Strategic Selling** | 8.3 (113 reviews) | 8.8 (16 reviews) | 
| **Automatic Rep Assignment** | 7.5 (96 reviews) | 8.3 (12 reviews) | 

#### Route Planning

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Lead Priority** | 8.5 (117 reviews) | 9.0 (17 reviews) | 
| **Optimized Sales Routes** | 9.3 (155 reviews) | 8.8 (20 reviews) | 
| **Map Directions** | 9.3 (141 reviews) | 9.1 (20 reviews) | 

#### Sales Performance Management

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Gamification** | Feature Not Available | 8.6 (15 reviews) | 
| **Performance Dashboards** | 7.9 (104 reviews) | 8.6 (18 reviews) | 
| **Sales Rep Tracker** | 7.8 (104 reviews) | 8.6 (16 reviews) | 

### Field Service Management

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | 4.8/10 | 10 |
| **Map My Customers** | N/A | N/A |

#### Generative AI

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **AI Text Summarization** | 3.9 (6 reviews) | Not enough data | 
| **AI Image-to-Text** | 3.9 (6 reviews) | Not enough data | 

#### Before the Job

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Calendar** | 5.0 (9 reviews) | Not enough data | 
| **Dispatch** | 6.3 (9 reviews) | Not enough data | 
| **Roles** | 5.9 (9 reviews) | Not enough data | 
| **Booking** | Feature Not Available | Not enough data | 

#### On the Job

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Location** | Feature Not Available | Not enough data | 
| **Employee Communication** | Feature Not Available | Not enough data | 
| **Behavior Monitoring** | Feature Not Available | Not enough data | 
| **Client Notifications** | Feature Not Available | Not enough data | 
| **Field Sales** | 4.0 (7 reviews) | Not enough data | 

#### After the Job

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Reports** | 6.3 (9 reviews) | Not enough data | 
| **Analytics** | Feature Not Available | Not enough data | 
| **Invoicing** | Feature Not Available | Not enough data | 
| **CRM Integrations** | 4.8 (7 reviews) | Not enough data | 

#### Agentic AI - Field Service Management

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **Badger Maps** | N/A | N/A |
| **Map My Customers** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | Badger Maps | Map My Customers | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Field Sales Software](https://www.g2.com/categories/field-sales)

**Unique to Badger Maps (5):** [GIS Software](https://www.g2.com/categories/gis), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps), [Field Service Management Software](https://www.g2.com/categories/field-service-management), [Location Intelligence Software](https://www.g2.com/categories/location-intelligence), [Route Planning Software](https://www.g2.com/categories/route-planning-software)



---
## Reviewer Demographics

### By Company Size

| Segment | Badger Maps | Map My Customers | 
|---|---|---|
| **Small-Business** | 66.6% | 48.6% | 
| **Mid-Market** | 25.9% | 35.9% | 
| **Enterprise** | 7.5% | 15.5% | 

### By Industry

#### Badger Maps

- **Medical Devices:** 9.7%
- **Wholesale:** 7.4%
- **Construction:** 6.7%
- **Automotive:** 5.0%
- **Food & Beverages:** 4.4%
- **Health, Wellness and Fitness:** 3.7%
- **Insurance:** 3.4%
- **Medical Practice:** 3.4%
- **Pharmaceuticals:** 3.0%
- **Information Technology and Services:** 2.7%
- **Other:** 50.7%

#### Map My Customers

- **Medical Devices:** 12.0%
- **Wholesale:** 8.5%
- **Hospital & Health Care:** 5.6%
- **Financial Services:** 4.2%
- **Construction:** 4.2%
- **Building Materials:** 3.5%
- **Food & Beverages:** 2.8%
- **Retail:** 2.8%
- **Real Estate:** 2.8%
- **Automotive:** 2.8%
- **Other:** 50.7%

---
## Alternatives

### Alternatives to Badger Maps

- [Geopointe](https://www.g2.com/products/geopointe/reviews) — 4.2/5 stars (284 reviews)
- [SalesRabbit](https://www.g2.com/products/salesrabbit/reviews) — 4.5/5 stars (433 reviews)
- [SPOTIO](https://www.g2.com/products/spotio/reviews) — 4.5/5 stars (386 reviews)
- [Esri ArcGIS](https://www.g2.com/products/esri-arcgis/reviews) — 4.5/5 stars (539 reviews)
- [Agentforce Field Service (formerly Salesforce Field Service)](https://www.g2.com/products/agentforce-field-service-formerly-salesforce-field-service/reviews) — 4.4/5 stars (1045 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25832 reviews)
- [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) — 4.1/5 stars (4831 reviews)
- [BatchGeo](https://www.g2.com/products/batchgeo/reviews) — 4.7/5 stars (1047 reviews)
- [ServiceTitan](https://www.g2.com/products/servicetitan/reviews) — 4.5/5 stars (372 reviews)
- [Verizon Connect](https://www.g2.com/products/verizon-connect/reviews) — 3.8/5 stars (961 reviews)

### Alternatives to Map My Customers

- [SPOTIO](https://www.g2.com/products/spotio/reviews) — 4.5/5 stars (386 reviews)
- [SalesRabbit](https://www.g2.com/products/salesrabbit/reviews) — 4.5/5 stars (433 reviews)
- [Geopointe](https://www.g2.com/products/geopointe/reviews) — 4.2/5 stars (284 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25832 reviews)
- [LeadSquared Sales CRM](https://www.g2.com/products/leadsquared-sales-crm/reviews) — 4.5/5 stars (300 reviews)
- [Veloxy](https://www.g2.com/products/veloxy/reviews) — 4.7/5 stars (234 reviews)
- [Skynamo Sales Platform](https://www.g2.com/products/skynamo-sales-platform/reviews) — 4.6/5 stars (184 reviews)
- [Maptitude](https://www.g2.com/products/maptitude/reviews) — 4.7/5 stars (148 reviews)
- [Dynamics 365 Field Service](https://www.g2.com/products/dynamics-365-field-service/reviews) — 3.9/5 stars (156 reviews)
- [Repsly](https://www.g2.com/products/repsly/reviews) — 4.3/5 stars (52 reviews)

---
## Top Discussions

### Badger Maps

- Title: [Are Badger maps free?](https://www.g2.com/discussions/are-badger-maps-free) — 3 comments
  > **Top comment:** "No. The cost is $59.99 monthly. "
- Title: [What is the best route planning software?](https://www.g2.com/discussions/what-is-the-best-route-planning-software) — 3 comments
  > **Top comment:** "Badger is the best!"
- Title: [i am unable to get a logged in badger screen shot into the survey](https://www.g2.com/discussions/i-am-unable-to-get-a-logged-in-badger-screen-shot-into-the-survey) — 2 comments, 1 upvote
  > **Top comment:** "unable to upload signed in Badger Map"
- Title: [How does Badger app work?](https://www.g2.com/discussions/how-does-badger-app-work) — 2 comments
  > **Top comment:** "finding shop locations"
- Title: [How does route planning software work?](https://www.g2.com/discussions/how-does-route-planning-software-work) — 1 comment
  > **Top comment:** "It’s super cool- not only can you build routes you can clip optimize and make the most time efficient route.  You can customize how long you want meetings..."

### Map My Customers

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/badger-maps-vs-map-my-customers)