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Compare MailerLite and SMTP.com

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At a Glance
MailerLite
MailerLite
Star Rating
(1,082)4.6 out of 5
Market Segments
Small-Business (92.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plans
SMTP.com
SMTP.com
Star Rating
(42)3.3 out of 5
Market Segments
Small-Business (64.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$25/month
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that MailerLite excels in user satisfaction, boasting a significantly higher overall rating compared to SMTP.com. Users appreciate its clean interface and the ease of creating email campaigns, forms, and automations, making it a favorite for small teams.
  • According to verified reviews, SMTP.com is recognized for its strong email deliverability, with users noting that it helps achieve higher delivery rates without falling into spam filters. This is particularly beneficial for businesses focused on ensuring their emails reach subscriber inboxes.
  • Users say that MailerLite's implementation process is straightforward, allowing even small teams to get started quickly. Reviewers highlight the platform's intuitive design and the simplicity of developing newsletters, which enhances productivity.
  • Reviewers mention that while SMTP.com provides detailed reporting and dashboards, its overall user experience is less favorable compared to MailerLite. Users have pointed out challenges with configuration and setup, which can hinder the onboarding process.
  • G2 reviewers highlight the quality of support offered by MailerLite, with many users praising the responsive assistance they receive. This contrasts with SMTP.com, where users have expressed a desire for improved support options to address their needs more effectively.
  • According to recent feedback, MailerLite's free entry-level pricing is a significant advantage for small businesses, making it accessible for those just starting out. In comparison, SMTP.com’s starting price may be a barrier for some users looking for budget-friendly options.
Pricing
Entry-Level Pricing
MailerLite
Free business plan
Free
Per Month
Browse all 4 pricing plans
SMTP.com
Essential
$25
/month
Browse all 4 pricing plans
Free Trial
MailerLite
Free Trial is available
SMTP.com
No trial information available
Ratings
Meets Requirements
9.0
854
7.3
37
Ease of Use
9.1
871
7.3
37
Ease of Setup
8.9
468
6.7
23
Ease of Admin
9.2
382
6.9
23
Quality of Support
9.3
799
6.9
37
Has the product been a good partner in doing business?
9.1
359
6.2
23
Product Direction (% positive)
8.7
820
6.6
38
Features by Category
8.2
684
Not enough data
Email Marketing
9.1
614
|
Verified
Not enough data
8.9
623
|
Verified
Not enough data
8.9
461
|
Verified
Not enough data
9.0
627
|
Verified
Not enough data
9.1
593
|
Verified
Not enough data
8.7
561
|
Verified
Not enough data
8.8
489
|
Verified
Not enough data
8.5
301
|
Verified
Not enough data
8.3
292
|
Verified
Not enough data
Reporting & Analytics
8.5
351
|
Verified
Not enough data
8.9
571
|
Verified
Not enough data
Generative AI
7.5
105
Not enough data
7.5
99
Not enough data
Agentic AI - Email Marketing
7.3
20
Not enough data
7.5
20
Not enough data
7.3
20
Not enough data
7.4
19
Not enough data
7.1
18
Not enough data
Integration
8.7
340
|
Verified
Not enough data
8.3
304
|
Verified
Not enough data
8.0
245
Not enough data
7.9
206
Not enough data
8.0
235
|
Verified
Not enough data
8.1
217
|
Verified
Not enough data
Not enough data
6.7
17
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
5.5
10
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Integrations
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform
Not enough data
7.1
13
Not enough data
7.3
13
Not enough data
7.3
11
Not enough data
6.2
15
Not enough data
6.6
15
Not enough data
6.8
15
Not enough data
6.4
14
Not enough data
6.1
16
8.3
243
7.7
21
Diagnosis
Feature Not Available
7.8
20
Feature Not Available
7.9
21
Feature Not Available
7.8
20
Feature Not Available
7.5
21
Tracking
Feature Not Available
7.5
21
Feature Not Available
8.0
20
9.0
202
7.3
21
8.8
173
7.4
20
8.6
140
7.4
21
Reporting
9.0
203
7.8
20
Feature Not Available
7.8
20
Feature Not Available
8.0
20
8.5
132
7.4
20
Agentic AI - Email Deliverability
8.3
5
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
6.9
6
Not enough data
8.0
5
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
8.5
283
Not enough data
Templates
8.8
257
|
Verified
Not enough data
7.7
91
Not enough data
8.4
187
|
Verified
Not enough data
8.9
135
Not enough data
Edit
9.0
208
|
Verified
Not enough data
9.1
250
|
Verified
Not enough data
8.7
168
|
Verified
Not enough data
Logistics
8.9
231
|
Verified
Not enough data
8.2
168
|
Verified
Not enough data
8.5
190
|
Verified
Not enough data
9.0
122
Not enough data
Generative AI
7.5
34
Not enough data
7.6
30
Not enough data
Agentic AI - Email Template Builder
8.7
5
Not enough data
8.3
5
Not enough data
8.8
87
Not enough data
Platform Basics
8.9
76
Not enough data
Feature Not Available
Not enough data
8.7
53
Not enough data
Feature Not Available
Not enough data
8.6
71
Not enough data
Platform Data
8.9
70
Not enough data
8.9
78
Not enough data
8.8
73
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
153
Not enough data
Page Customization
9.1
139
Not enough data
8.7
137
Not enough data
8.2
114
Not enough data
8.5
123
Not enough data
Page Optimization
8.4
82
Not enough data
8.9
118
Not enough data
8.5
99
Not enough data
8.3
92
Not enough data
Integrations
8.3
82
Not enough data
8.9
109
Not enough data
9.0
113
Not enough data
Generative AI
8.0
34
Not enough data
Agentic AI - Landing Page Builders
8.3
9
Not enough data
6.1
10
Not enough data
Generative AI
6.3
8
Not enough data
5.8
6
Not enough data
Agentic AI - Email Verification
Not enough data
Not enough data
Categories
Categories
Shared Categories
MailerLite
MailerLite
SMTP.com
SMTP.com
MailerLite and SMTP.com are categorized as Email Deliverability
Unique Categories
SMTP.com
SMTP.com is categorized as Transactional Email
Reviews
Reviewers' Company Size
MailerLite
MailerLite
Small-Business(50 or fewer emp.)
92.1%
Mid-Market(51-1000 emp.)
6.7%
Enterprise(> 1000 emp.)
1.2%
SMTP.com
SMTP.com
Small-Business(50 or fewer emp.)
64.3%
Mid-Market(51-1000 emp.)
33.3%
Enterprise(> 1000 emp.)
2.4%
Reviewers' Industry
MailerLite
MailerLite
Marketing and Advertising
12.7%
Writing and Editing
7.7%
Health, Wellness and Fitness
7.0%
Publishing
6.0%
E-Learning
4.6%
Other
62.0%
SMTP.com
SMTP.com
Marketing and Advertising
23.8%
Information Technology and Services
16.7%
Financial Services
14.3%
Non-Profit Organization Management
4.8%
Computer Software
4.8%
Other
35.7%
Alternatives
MailerLite
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SMTP.com
SMTP.com Alternatives
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Discussions
MailerLite
MailerLite Discussions
¿Can I integrate Mailer Lite with Pipedrive?
3 Comments
Anton V.
AV
You can do it through https://apiway.ai/ It's free here is a video tutorial on how you can integrate MailerLite and...Read more
What is MailerLite?
3 Comments
Verified User
G2
MailerLite is low cost email marketing tool that allows you to send email campaigns, set up marketing automations, create landing pages and more. Read more
What is the best way to save my work quickly when creating a campaign?
2 Comments
Cristina (Krisztina) P.
CP
There's a button which says "save" if you work in HTML directly. Else, you have to save each time you edit a box. It does auto save though. Then just click...Read more
SMTP.com
SMTP.com Discussions
Contracts for simple plans?
1 Comment
Aaron W.
AW
No, my understanding is you can pay monthly without any long-term contract obligations. Read more
Monty the Mongoose crying
SMTP.com has no more discussions with answers