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At a Glance
MailerLite
MailerLite
Star Rating
(1,082)4.6 out of 5
Market Segments
Small-Business (92.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plans
lemlist
lemlist
Star Rating
(1,064)4.6 out of 5
Market Segments
Small-Business (85.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$79.00 Per Month
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that MailerLite excels in ease of use, with many users appreciating its straightforward interface for creating email campaigns and forms. One user noted, "MailerLite is easy to use and straightforward to implement, even for small teams," highlighting its accessibility for those new to email marketing.
  • Users say that lemlist stands out for its personalization and automation features. Reviewers love the customizable templates with dynamic tags, which help make emails feel more personal. One user mentioned, "I love lemlist's email personalization and automation features," indicating its effectiveness in engaging recipients.
  • According to verified reviews, MailerLite offers superior customer support, with users frequently praising the quality of assistance they receive. A reviewer stated, "Ease of use, functionality and great support," which suggests that users feel well-supported throughout their email marketing journey.
  • Reviewers mention that lemlist is particularly beneficial for campaign management, as it simplifies the process of creating and managing campaigns. One user noted, "Lemlist is intuitive and takes a lot of the heavy lifting out of creating and managing campaigns," making it a valuable tool for businesses in startup mode.
  • Users highlight that MailerLite's integration capabilities are a significant advantage, especially for those using various hosting solutions. A user remarked, "I would strongly recommend this to many of my clients and partners because it integrates easily with the websites we host," showcasing its versatility in different environments.
  • G2 reviewers indicate that while both platforms have their strengths, lemlist's email deliverability features are slightly more robust, with users noting better performance in reaching inboxes. One user mentioned the effectiveness of lemlist's follow-up sequences, which help ensure that emails are seen and acted upon.
Pricing
Entry-Level Pricing
MailerLite
Free business plan
Free
Per Month
Browse all 4 pricing plans
lemlist
Multichannel Expert
$79.00
Per Month
Browse all 4 pricing plans
Free Trial
MailerLite
Free Trial is available
lemlist
Free Trial is available
Ratings
Meets Requirements
9.0
854
8.8
710
Ease of Use
9.1
871
8.8
950
Ease of Setup
8.9
468
8.7
595
Ease of Admin
9.2
382
8.6
264
Quality of Support
9.3
799
9.0
671
Has the product been a good partner in doing business?
9.1
359
8.8
257
Product Direction (% positive)
8.7
820
9.5
701
Features by Category
8.2
684
8.2
305
Email Marketing
9.1
614
|
Verified
Feature Not Available
8.9
623
|
Verified
8.8
230
|
Verified
8.9
461
|
Verified
Feature Not Available
9.0
627
|
Verified
9.0
241
|
Verified
9.1
593
|
Verified
9.2
233
|
Verified
8.7
561
|
Verified
9.0
209
8.8
489
|
Verified
Feature Not Available
8.5
301
|
Verified
8.5
202
|
Verified
8.3
292
|
Verified
Feature Not Available
Reporting & Analytics
8.5
351
|
Verified
8.4
209
|
Verified
8.9
571
|
Verified
8.6
230
|
Verified
Generative AI
7.5
105
7.4
105
7.5
99
7.3
103
Agentic AI - Email Marketing
7.3
20
7.7
100
7.5
20
7.7
97
7.3
20
7.8
102
7.4
19
7.7
98
7.1
18
7.6
97
Integration
8.7
340
|
Verified
8.3
208
|
Verified
8.3
304
|
Verified
7.7
199
|
Verified
8.0
245
7.6
201
|
Verified
7.9
206
7.7
200
|
Verified
8.0
235
|
Verified
7.7
189
8.1
217
|
Verified
Feature Not Available
Not enough data
7.7
39
Lead Facilitation
Not enough data
7.9
37
Not enough data
8.1
38
Not enough data
8.3
38
Not enough data
7.7
37
Organization
Not enough data
7.7
37
Not enough data
8.2
37
Not enough data
8.4
35
Performance Analysis
Not enough data
6.7
36
Not enough data
7.7
36
Sales Analysis
Not enough data
6.9
34
Not enough data
6.7
34
Generative AI
Not enough data
8.1
31
Not enough data
8.4
31
Agentic AI - AI Sales Assistant
Not enough data
8.0
30
Not enough data
7.9
31
Not enough data
7.8
29
Not enough data
7.4
29
Not enough data
7.8
29
Not enough data
7.6
29
Not enough data
7.5
30
8.3
243
8.0
131
Diagnosis
Feature Not Available
7.7
127
Feature Not Available
8.1
127
Feature Not Available
8.0
127
Feature Not Available
8.3
127
Tracking
Feature Not Available
8.3
124
Feature Not Available
8.2
125
9.0
202
8.6
127
8.8
173
Feature Not Available
8.6
140
8.3
126
Reporting
9.0
203
8.5
128
Feature Not Available
8.5
127
Feature Not Available
8.3
126
8.5
132
7.9
124
Agentic AI - Email Deliverability
8.3
5
7.8
112
8.3
5
7.5
109
8.0
5
7.5
108
6.9
6
7.4
108
8.0
5
7.4
108
Not enough data
7.5
587
Integrated Workflows
Not enough data
8.1
552
Not enough data
8.8
576
Not enough data
7.2
499
Not enough data
8.1
518
Not enough data
7.9
505
Not enough data
7.5
479
Not enough data
7.6
464
Repeatability and Reportability
Not enough data
7.8
460
Not enough data
8.4
490
Not enough data
8.3
463
Not enough data
7.4
440
Not enough data
6.9
431
AI and Automation
Not enough data
7.5
441
Not enough data
7.5
444
Not enough data
7.6
435
Not enough data
7.1
419
Not enough data
7.0
418
Generative AI
Not enough data
7.3
411
Agentic AI - Sales Engagement
Not enough data
7.1
287
Not enough data
7.5
288
Not enough data
7.4
283
Not enough data
6.8
281
Not enough data
7.1
281
Not enough data
6.9
283
Not enough data
7.1
282
Email Template BuilderHide 15 FeaturesShow 15 Features
8.5
283
Not enough data
Templates
8.8
257
|
Verified
Not enough data
7.7
91
Not enough data
8.4
187
|
Verified
Not enough data
8.9
135
Not enough data
Edit
9.0
208
|
Verified
Not enough data
9.1
250
|
Verified
Not enough data
8.7
168
|
Verified
Not enough data
Logistics
8.9
231
|
Verified
Not enough data
8.2
168
|
Verified
Not enough data
8.5
190
|
Verified
Not enough data
9.0
122
Not enough data
Generative AI
7.5
34
Not enough data
7.6
30
Not enough data
Agentic AI - Email Template Builder
8.7
5
Not enough data
8.3
5
Not enough data
8.8
87
Not enough data
Platform Basics
8.9
76
Not enough data
Feature Not Available
Not enough data
8.7
53
Not enough data
Feature Not Available
Not enough data
8.6
71
Not enough data
Platform Data
8.9
70
Not enough data
8.9
78
Not enough data
8.8
73
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
153
Not enough data
Page Customization
9.1
139
Not enough data
8.7
137
Not enough data
8.2
114
Not enough data
8.5
123
Not enough data
Page Optimization
8.4
82
Not enough data
8.9
118
Not enough data
8.5
99
Not enough data
8.3
92
Not enough data
Integrations
8.3
82
Not enough data
8.9
109
Not enough data
9.0
113
Not enough data
Generative AI
8.0
34
Not enough data
Agentic AI - Landing Page Builders
8.3
9
Not enough data
6.1
10
Not enough data
Generative AI
6.3
8
Not enough data
5.8
6
Not enough data
Agentic AI - Email Verification
Not enough data
Not enough data
Outbound Call TrackingHide 16 FeaturesShow 16 Features
Not enough data
7.8
29
Agentic AI - Outbound Call Tracking
Not enough data
7.3
23
Not enough data
7.0
22
Calling
Not enough data
7.7
27
Not enough data
6.8
28
Not enough data
7.6
28
Not enough data
7.7
28
Not enough data
7.7
28
Contacts
Not enough data
8.4
29
Not enough data
8.5
28
Not enough data
8.3
28
Insights
Not enough data
8.3
28
Not enough data
7.7
28
Not enough data
6.9
28
Not enough data
9.0
28
Not enough data
8.5
28
Not enough data
7.1
28
Categories
Categories
Shared Categories
MailerLite
MailerLite
lemlist
lemlist
MailerLite and lemlist are categorized as Email Deliverability and Email Marketing
Unique Categories
Reviews
Reviewers' Company Size
MailerLite
MailerLite
Small-Business(50 or fewer emp.)
92.1%
Mid-Market(51-1000 emp.)
6.7%
Enterprise(> 1000 emp.)
1.2%
lemlist
lemlist
Small-Business(50 or fewer emp.)
85.1%
Mid-Market(51-1000 emp.)
14.0%
Enterprise(> 1000 emp.)
0.9%
Reviewers' Industry
MailerLite
MailerLite
Marketing and Advertising
12.7%
Writing and Editing
7.7%
Health, Wellness and Fitness
7.0%
Publishing
6.0%
E-Learning
4.6%
Other
62.0%
lemlist
lemlist
Computer Software
16.8%
Marketing and Advertising
16.2%
Information Technology and Services
14.2%
Consulting
5.4%
Staffing and Recruiting
4.8%
Other
42.7%
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lemlist
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Discussions
MailerLite
MailerLite Discussions
¿Can I integrate Mailer Lite with Pipedrive?
3 Comments
Anton V.
AV
You can do it through https://apiway.ai/ It's free here is a video tutorial on how you can integrate MailerLite and...Read more
What is MailerLite?
3 Comments
Verified User
G2
MailerLite is low cost email marketing tool that allows you to send email campaigns, set up marketing automations, create landing pages and more. Read more
What is the best way to save my work quickly when creating a campaign?
2 Comments
Cristina (Krisztina) P.
CP
There's a button which says "save" if you work in HTML directly. Else, you have to save each time you edit a box. It does auto save though. Then just click...Read more
lemlist
lemlist Discussions
What is lemlist used for?
1 Comment
Ena M.
EM
lemlist is an email management solution that helps businesses streamline processes related to optimizing sales engagement, sending personalized emails,...Read more
Monty the Mongoose crying
lemlist has no more discussions with answers