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Compare Magnite, for Sellers and OpenX 
At a Glance
Market Segments
Mid-Market (55.6% of reviews)
Small-Business (40.0% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
Magnite, for Sellers
Star Rating
(20)3.2 out of 5
Market Segments
Mid-Market (55.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Magnite, for SellersOpenX
Star Rating
(19)3.2 out of 5
Market Segments
Small-Business (40.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about OpenXMagnite, for Sellers vs OpenX
When assessing the two solutions, reviewers found OpenX easier to use. However, Magnite, for Sellers is easier to set up and administer. Reviewers also preferred doing business with Magnite, for Sellers overall.
- Reviewers felt that Magnite, for Sellers meets the needs of their business better than OpenX.
- When comparing quality of ongoing product support, reviewers felt that Magnite, for Sellers is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of OpenX over Magnite, for Sellers.
Pricing
Entry-Level Pricing
Magnite, for Sellers
No pricing availableOpenX
No pricing availableFree Trial
Magnite, for Sellers
No trial information availableOpenX
No trial information availableRatings
Meets Requirements
7.0
18
6.6
18
Ease of Use
7.4
18
7.6
18
Ease of Setup
7.9
11
6.5
8
Ease of Admin
7.7
11
7.5
6
Quality of Support
6.8
16
6.5
16
Has the product been a good partner in doing business?
7.9
12
6.9
7
Product Direction (% positive)
4.2
18
5.6
16
Features by Category
Connected TV (CTV) Advertising PlatformsHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Platform - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
7.0
9
6.8
10
SSP
6.3
10
7.3
11
6.5
10
6.8
10
7.2
9
8.5
11
6.5
9
8.0
10
6.8
10
6.5
10
Categories
Categories
Shared Categories
Magnite, for Sellers and OpenX are categorized as Supply Side Platform (SSP) and Publisher Ad Server
Unique Categories
Magnite, for Sellers has no unique categories
OpenX is categorized as App Monetization Platforms and Connected TV (CTV) Advertising Platforms
Reviews
Reviewers' Company Size
Magnite, for Sellers
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
OpenX
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
31.6%
Internet
31.6%
Online Media
10.5%
Newspapers
5.3%
Government Administration
5.3%
Other
15.8%
Marketing and Advertising
35.3%
Internet
11.8%
Publishing
5.9%
Public Relations and Communications
5.9%
Online Media
5.9%
Other
35.3%
Alternatives
Discussions
Magnite, for Sellers has no discussions with answers
OpenX has no discussions with answers
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