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Compare Magento Open Source and Shopify Plus 
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At a Glance
Market Segments
Small-Business (64.5% of reviews)
Small-Business (68.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Magento Open Source
Star Rating
(255)4.0 out of 5
Market Segments
Small-Business (64.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Magento Open SourceShopify Plus
Star Rating
(708)4.4 out of 5
Market Segments
Small-Business (68.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Shopify PlusSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Magento Open Source offers superior customization capabilities, with a score of 8.9 in Customization, allowing businesses to tailor their online stores extensively. In contrast, Shopify Plus, while still customizable, scored 8.2, which some reviewers feel limits their ability to create unique storefronts.
- Reviewers mention that Shopify Plus excels in ease of use, achieving a score of 9.0, making it more accessible for users without technical expertise. Magento Open Source, with a score of 7.3, is often described as having a steeper learning curve, which can be a barrier for small businesses.
- G2 users highlight the robust reporting features of Magento Open Source, scoring 8.4 in Reports & Analytics, which provides detailed insights into sales and customer behavior. Conversely, Shopify Plus scored 8.0, and some users feel it lacks the depth of analytics that Magento offers.
- Users on G2 report that Shopify Plus has a more streamlined checkout process, scoring 8.6 compared to Magento's 8.2. This efficiency is often cited as a key factor in reducing cart abandonment rates, which is crucial for maximizing sales.
- Reviewers say that Magento Open Source shines in its extensibility, with a score of 8.8, allowing for a wide range of third-party integrations. Shopify Plus, while also offering integrations, scored 8.1, leading some users to feel limited in their options for adding functionalities.
- Users report that Shopify Plus provides better customer support, with a quality of support score of 8.4, compared to Magento's 6.9. This difference is significant for businesses that rely on timely assistance to resolve issues and maintain operations smoothly.
Pricing
Entry-Level Pricing
Magento Open Source
No pricing availableShopify Plus
No pricing availableFree Trial
Magento Open Source
No trial information availableShopify Plus
No trial information availableRatings
Meets Requirements
8.5
186
8.6
580
Ease of Use
7.3
187
9.0
583
Ease of Setup
6.8
142
8.7
403
Ease of Admin
7.7
129
8.8
358
Quality of Support
7.0
160
8.4
565
Has the product been a good partner in doing business?
7.7
121
8.5
354
Product Direction (% positive)
7.2
181
8.9
558
Features by Category
Headless Commerce
7.9
56
7.7
253
8.4
59
7.9
267
8.1
59
7.9
257
8.8
66
8.2
285
8.5
62
8.1
277
Generative AI
7.1
36
7.5
217
7.3
35
7.6
214
Agentic AI - E-Commerce Platforms
6.0
7
7.0
26
7.4
7
7.5
27
6.7
6
7.5
27
6.2
7
7.3
27
6.9
7
7.3
27
7.1
7
7.6
27
Merchandising/Marketing
7.7
146
8.3
453
Feature Not Available
8.5
481
7.8
146
|
Verified
7.9
473
8.0
155
|
Verified
7.9
483
7.1
141
|
Verified
8.0
457
7.8
143
|
Verified
7.7
447
8.0
155
8.0
458
Product Catalog
8.3
155
8.4
465
Feature Not Available
8.3
464
7.8
155
|
Verified
8.1
455
7.9
126
|
Verified
7.7
387
Order Process
8.3
155
|
Verified
8.7
463
8.3
154
|
Verified
8.3
457
8.2
153
|
Verified
8.3
457
8.5
153
|
Verified
8.8
460
8.5
156
8.6
460
8.0
147
|
Verified
8.1
454
8.3
148
8.0
448
8.0
128
8.2
408
Multi-Channel Support
8.0
134
8.2
421
7.8
142
|
Verified
8.6
449
7.6
129
|
Verified
8.2
417
7.6
127
|
Verified
8.4
439
7.7
113
|
Verified
7.7
372
Feature Not Available
8.2
398
8.1
112
|
Verified
7.4
368
Platform
8.2
134
|
Verified
8.4
421
8.3
146
|
Verified
8.2
453
8.3
138
|
Verified
8.4
441
8.4
150
|
Verified
8.5
459
Feature Not Available
8.2
453
8.4
147
|
Verified
8.7
453
Feature Not Available
8.3
369
8.9
140
|
Verified
8.5
436
8.0
129
|
Verified
7.8
399
8.4
123
|
Verified
8.2
380
8.4
139
|
Verified
8.5
421
8.1
151
|
Verified
8.8
446
Reporting
8.4
16
8.0
79
8.7
15
7.6
72
Omnichannel Features
8.5
16
8.4
74
8.4
15
8.1
73
8.4
15
7.9
78
9.0
14
8.1
80
8.4
15
8.0
77
8.9
16
8.7
79
8.3
16
7.5
74
Categories
Categories
Shared Categories
Magento Open Source and Shopify Plus are categorized as E-Commerce Platforms and Omnichannel Commerce
Unique Categories
Magento Open Source has no unique categories
Shopify Plus has no unique categories
Reviews
Reviewers' Company Size
Magento Open Source
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Shopify Plus
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
14.5%
Retail
13.6%
Computer Software
7.7%
Apparel & Fashion
7.2%
Marketing and Advertising
6.3%
Other
50.7%
Retail
20.4%
Apparel & Fashion
13.5%
Consumer Goods
7.7%
Information Technology and Services
6.1%
Health, Wellness and Fitness
5.1%
Other
47.2%
Alternatives
Discussions
What is Magento Open Source used for?
2 Comments
SP
e-commerce platformRead more
Is there an option to use it on Learner Management System? Currently i know of Moodle.
1 Comment
SH
Hi.
Magento would not be a good choice to build a Learning Management System (LMS) on. Solutions such as Moodle would be a much better choice.
If your...Read more
How can I use Magento without the burdensome administrative load of keeping it updated?
1 Comment
TR
No. I've been a Magento consultant since 2007 and it's always been a headache keeping it updated. You must have a developer to deploy updates and your server...Read more
What differentiates Shopify Plus?
2 Comments
RU
Smartstore is very refined in its methodology, which is the reason they've remembered all of the fundamental SEO procedures for each part. This makes them...Read more
How does Shopify plus work?
2 Comments
VK
Shopify Plus is an easy platform for building and managing an online store, where you can customize your design, add products, and set up payments. It helps...Read more
Who is Shopify Plus' target market?
1 Comment
Official Response from Shopify Plus
High-volume brands with online sales of about $80,000 USD per month. If you want to know whether Shopify Plus is the right platform for you, let us know by...Read more
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