Compare Marketing 360 and Yext 
At a Glance
Market Segments
Small-Business (77.0% of reviews)
Enterprise (40.4% of reviews)
Entry-Level Pricing
$0
No pricing available
Marketing 360
Star Rating
(61)3.5 out of 5
Market Segments
Small-Business (77.0% of reviews)
Pros & Cons
Entry-Level Pricing
$0
Learn more about Marketing 360Yext
Star Rating
(1,009)4.4 out of 5
Market Segments
Enterprise (40.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about YextSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Yext excels in managing multiple online platforms seamlessly, with users appreciating the ability to pull all business listing profiles into one place. This feature is particularly beneficial for businesses with multiple locations, allowing for efficient management and updates.
- Users say that Marketing 360 offers a personalized approach to marketing, with dedicated managers who take the time to understand each business's unique needs. Reviewers highlight the impressive support from their marketing team, which has helped them stay competitive in their industry.
- According to verified reviews, Yext stands out for its user-friendly interface, with many users praising the ease of preplanning and scheduling posts across different platforms. This functionality allows businesses to organize their marketing efforts effectively over time.
- Reviewers mention that while Marketing 360 provides a comprehensive all-in-one marketing solution, some users feel that it may not be as robust in specific areas like local listing management compared to Yext, which has a strong reputation in this domain.
- G2 reviewers highlight that Yext's support quality is notably higher, with users rating it positively for responsiveness and helpfulness. This is contrasted with Marketing 360, where some users have expressed a desire for more consistent support experiences.
- Users report that while Marketing 360 has been beneficial for overall growth, they sometimes find it less intuitive than Yext, particularly in terms of setup and daily usability. This can lead to a steeper learning curve for new users trying to navigate the platform.
Pricing
Entry-Level Pricing
Marketing 360
Create Free Account
$0
This plan includes a CRM, Payments, and Reputation management.
- CRM
- Reputation
- Payments
Yext
No pricing availableFree Trial
Marketing 360
Free Trial is available
Yext
Free Trial is available
Ratings
Meets Requirements
6.8
47
8.8
783
Ease of Use
6.9
49
8.5
801
Ease of Setup
7.7
21
8.4
586
Ease of Admin
7.6
18
8.5
404
Quality of Support
7.0
47
8.5
740
Has the product been a good partner in doing business?
7.9
18
8.7
405
Product Direction (% positive)
5.2
41
8.4
762
Features by Category
Sales Force Automation
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Marketing Automation
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
Not enough data
Not enough data
8.0
5
Not enough data
Feature Not Available
Not enough data
Mobile & Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Integration
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
8.1
114
Not enough data
7.7
113
Not enough data
7.7
107
Not enough data
7.5
104
Not enough data
7.9
106
Not enough data
7.8
111
Not enough data
8.0
114
Not enough data
8.0
115
Not enough data
7.9
107
Design
Not enough data
7.5
106
Not enough data
7.5
104
Not enough data
7.9
105
Not enough data
7.6
110
Platform
Not enough data
7.8
112
Not enough data
8.1
116
Not enough data
7.9
113
Not enough data
8.4
120
Not enough data
8.3
117
Not enough data
7.7
102
Not enough data
8.0
122
Not enough data
8.0
109
Agentic AI - Web Content Management
Not enough data
5.2
17
Not enough data
6.1
17
Campaign Management & Optimization
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics & Administration
9.0
7
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
Platform
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
8
Not enough data
8.1
9
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
POS
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring
Not enough data
7.3
24
Not enough data
8.0
27
Not enough data
7.8
27
Administration
Not enough data
7.7
29
Not enough data
7.8
27
Not enough data
8.3
26
Not enough data
7.5
27
Standards
Not enough data
7.8
30
Not enough data
7.1
26
Not enough data
7.1
21
Not enough data
7.2
23
Agentic AI - Digital Governance
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.9
7
Content Management
Not enough data
8.5
27
Not enough data
8.1
25
Not enough data
8.5
26
Content Discovery
Not enough data
8.7
28
Not enough data
8.0
24
Not enough data
8.0
23
Not enough data
8.0
23
Not enough data
8.2
25
Not enough data
7.8
23
Generative AI
Not enough data
7.1
16
Not enough data
7.2
16
Administration
Not enough data
7.8
50
Not enough data
7.6
47
Not enough data
7.5
50
Knowledge Management
Not enough data
8.6
49
Not enough data
8.0
41
Not enough data
8.1
49
Compliance
Not enough data
8.0
46
Not enough data
7.8
44
Not enough data
7.8
44
Not enough data
7.7
43
Customer Support
Not enough data
8.0
39
Not enough data
7.9
38
Not enough data
7.2
31
Data Security
Not enough data
7.6
38
Not enough data
7.9
39
Not enough data
8.2
43
Not enough data
7.7
37
Administration
Not enough data
7.5
40
Not enough data
8.4
47
Not enough data
8.6
45
Generative AI
Not enough data
7.1
25
Billing
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Dunning
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Subscription Billing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Business Tools
Not enough data
8.6
93
Not enough data
8.1
64
Not enough data
7.8
62
Not enough data
8.1
81
Not enough data
7.8
66
Customer Tools
Not enough data
9.0
104
Not enough data
8.6
87
Not enough data
8.3
75
Not enough data
8.1
84
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
6.7
10
Not enough data
6.5
11
Not enough data
7.2
10
Not enough data
6.2
10
Not enough data
6.3
10
Segmentation
Not enough data
5.3
12
Not enough data
5.6
12
Targeting
Not enough data
5.6
12
Not enough data
5.7
12
Triggered Content
Not enough data
5.8
12
Not enough data
5.6
12
Not enough data
5.6
12
Personalized Content
Not enough data
5.3
12
Not enough data
5.4
12
Not enough data
5.4
12
Agentic AI - Personalization Engines
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
5.0
6
Listing Management
7.3
5
8.8
224
|
Verified
Not enough data
8.6
203
|
Verified
Not enough data
8.3
230
|
Verified
6.7
5
8.6
226
|
Verified
Performance
7.0
5
8.5
233
|
Verified
7.3
5
8.3
234
|
Verified
Payment Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Payment Options
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Cart Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Knowledge Pages
Not enough data
8.1
82
Not enough data
8.0
74
Not enough data
7.7
70
Not enough data
7.4
64
Not enough data
8.2
77
Not enough data
8.1
74
Knowledge Dissemination
Not enough data
8.2
81
Not enough data
8.4
79
Not enough data
8.4
84
Not enough data
8.3
80
Not enough data
7.9
77
Not enough data
7.8
60
Not enough data
8.2
74
Not enough data
8.1
72
Not enough data
8.2
76
Agentic AI - Knowledge Base
Not enough data
7.0
19
Not enough data
6.9
18
Not enough data
6.9
18
Local Search Optimization
7.8
10
8.0
128
6.9
9
8.8
145
|
Verified
8.0
11
8.7
153
|
Verified
6.8
10
8.6
133
|
Verified
8.7
10
7.2
108
|
Verified
8.3
12
8.2
149
|
Verified
SEO Auditing & Monitoring
Not enough data
6.3
17
Not enough data
6.5
18
Not enough data
6.4
16
Not enough data
5.7
15
Agentic AI - SEO Tools
Not enough data
6.1
12
Not enough data
6.4
12
Not enough data
6.0
12
Not enough data
6.1
12
Not enough data
6.1
12
Not enough data
5.4
12
Not enough data
6.0
12
SEO Content & Rankings
Not enough data
5.7
29
Not enough data
6.1
31
Not enough data
5.8
29
Not enough data
6.6
16
Not enough data
6.5
14
SEO Reporting
Not enough data
5.6
29
Not enough data
6.1
15
Not enough data
6.0
14
Not enough data
6.3
14
Generative AI
Not enough data
6.3
13
Not enough data
5.8
12
Content & Collaboration
Not enough data
8.0(won by default)
97
Not enough data
8.1(won by default)
93
Feature Not Available
7.8(won by default)
89
Not enough data
7.8(won by default)
92
Not enough data
8.1(won by default)
99
Not enough data
8.0(won by default)
90
Social Management
Not enough data
7.9(won by default)
144
6.0
5
8.4(won by 2.4)
149
Not enough data
8.0(won by default)
142
Not enough data
8.1(won by default)
145
Not enough data
7.4(won by default)
129
Not enough data
7.7(won by default)
99
Not enough data
7.8(won by default)
101
Agentic AI - Social Media Management
Not enough data
6.9(won by default)
22
Not enough data
7.3(won by default)
22
Not enough data
7.1(won by default)
22
Not enough data
7.2(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.1(won by default)
21
Not enough data
7.3(won by default)
21
Compatibility
Not enough data
8.1
18
Not enough data
8.0
17
Not enough data
7.6
15
Agentic AI - Enterprise Search Software
Not enough data
5.3
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
5.3
5
Not enough data
5.3
5
Search Queries
Not enough data
8.0
17
Not enough data
8.7
17
Not enough data
8.2
16
Not enough data
7.4
13
Not enough data
8.4
17
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
7.5
17
Not enough data
7.9
19
Not enough data
7.4
17
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
9.1
9
Not enough data
Campaign Management
8.2
10
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
Targeting
8.1
9
Not enough data
8.3
6
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
8.6
7
Not enough data
8.8
8
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Not enough data
Not enough data
8.6
6
Not enough data
Search Setup
Not enough data
7.7
29
Not enough data
7.5
29
Not enough data
7.8
31
Not enough data
7.5
25
Product Discovery
Not enough data
7.7
30
Not enough data
7.6
28
Not enough data
7.9
28
Not enough data
7.2
23
Not enough data
8.0
29
Integration
Not enough data
7.9
26
Not enough data
7.2
24
Not enough data
7.3
22
Page Customization
Not enough data
7.0
40
Not enough data
7.1
37
Not enough data
7.2
38
Not enough data
7.4
36
Page Optimization
Not enough data
6.4
31
Not enough data
7.3
38
Not enough data
7.5
40
Not enough data
7.6
42
Integrations
Not enough data
6.9
32
Not enough data
7.2
30
Not enough data
7.7
35
Generative AI
Not enough data
Feature Not Available
Agentic AI - Landing Page Builders
Not enough data
4.8
10
Data collection
Not enough data
5.5
7
Not enough data
5.5
7
Not enough data
5.5
7
Not enough data
4.5
7
Not enough data
4.8
7
Segment Trending
Not enough data
4.5
7
Not enough data
4.8
7
Not enough data
4.5
7
Not enough data
4.8
7
Analysis
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
5.2
7
Platform
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
5.5
7
Not enough data
6.2
7
Not enough data
6.2
7
Not enough data
6.7
7
Agentic AI - Market Intelligence
Not enough data
5.5
7
Not enough data
5.7
7
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Policy Management - Digital Communications Governance
Not enough data
8.0
14
Not enough data
7.7
14
Surveillance - Digital Communications Governance
Not enough data
8.1
14
Not enough data
8.0
14
Analytics and Reporting - Digital Communications Governance
Not enough data
8.0
14
Not enough data
8.1
13
Compliance Management - Digital Communications Governance
Not enough data
8.2
14
Not enough data
8.2
14
AI Visibility & Tracking
Not enough data
6.2
7
Not enough data
6.7
8
Sentiment & Brand Analysis
Not enough data
7.1
7
Not enough data
6.5
8
Competitive Benchmarking
Not enough data
6.2
7
Not enough data
6.7
8
AI Content Optimization
Not enough data
6.4
7
Not enough data
6.7
8
Reporting & Alerts
Not enough data
6.7
8
Not enough data
6.7
8
Consumer Intelligence
Not enough data
8.3
188
Feature Not Available
7.6
175
|
Verified
Feature Not Available
8.0
179
|
Verified
Reporting
Feature Not Available
7.0
125
Feature Not Available
7.7
152
|
Verified
7.7
5
8.5
199
|
Verified
Media Monitoring
Feature Not Available
7.6
153
4.7
6
7.4
137
Not enough data
7.7
133
In-House Management
Feature Not Available
7.1
120
Feature Not Available
7.5
133
|
Verified
Generative AI
Not enough data
6.9
86
Agentic AI - Online Reputation Management
Not enough data
7.1
29
Not enough data
7.4
28
Not enough data
7.4
29
Not enough data
7.2
29
Not enough data
7.2
29
Not enough data
7.2
29
Customizations
6.9
9
Not enough data
7.4
7
Not enough data
5.6
6
Not enough data
Not enough data
Not enough data
Growth
6.3
9
Not enough data
6.7
10
Not enough data
6.1
9
Not enough data
8.1
6
Not enough data
5.5
7
Not enough data
Content
8.1
7
Not enough data
6.1
9
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Support
5.8
12
Not enough data
Payments
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Employee Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inventory Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Knowledge Base
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Marketing 360 and Yext are categorized as Local Listing Management, Local SEO, Online Reputation Management, Social Media Management, and Multi-Location Marketing Platforms
Unique Categories
Marketing 360 is categorized as Digital Audio Advertising, Payment Processing, Subscription Billing, Website Builder, Social Media Advertising, Shopping Cart, Paid Search Advertising, CRM, and Retail POS
Yext is categorized as Store Locator, Landing Page Builders, Digital Governance, Contact Center Knowledge Base, Insight Engines, Market Intelligence, SEO Tools, Enterprise Search Software, Web Content Management, Answer Engine Optimization (AEO), Knowledge Base, Digital Communications Governance, E-Commerce Search, and Personalization Engines
Reviews
Reviewers' Company Size
Marketing 360
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yext
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
9.8%
Construction
9.8%
Health, Wellness and Fitness
8.2%
Automotive
6.6%
Retail
6.6%
Other
59.0%
Financial Services
19.1%
Hospital & Health Care
9.1%
Marketing and Advertising
8.0%
Insurance
7.6%
Retail
6.6%
Other
49.7%
Discussions
When is the next update to the current version of the platform being released?
1 Comment
JS
Everything about their platform is outdated and below industry standard. Use Wishpond to do your new and existing customer email marketing. Stay away from...Read more
How much does marketing360 cost?
1 Comment
DS
Depends on plan,but no matter the plan,more than it's worth. Read more
Where is marketing 360 located?
1 Comment
Official Response from Marketing 360
Marketing 360 is located in Fort Collins, ColoradoRead more
Is YEXT worth the cost?
4 Comments
DM
Absolutely not. It's provided negative value to us. Worst product and customer support of any company I've ever worked with.Read more
What does Yext do?
3 Comments
RM
Yext is a data management tool that is designed to keep track of your business’ location-related information on multiple directories. The software allows you...Read more
What is YEXT used for?
2 Comments
TW
Yext is used for submitting your businesses' information to all of the most important publishers and directories online. Yext makes it easy to manage your...Read more
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