Compare Marketing 360 and Surefire Local 
At a Glance
Market Segments
Small-Business (77.0% of reviews)
Small-Business (91.2% of reviews)
Entry-Level Pricing
$0
No pricing available
Marketing 360
Star Rating
(61)3.5 out of 5
Market Segments
Small-Business (77.0% of reviews)
Pros & Cons
Entry-Level Pricing
$0
Learn more about Marketing 360Surefire Local
Star Rating
(57)4.6 out of 5
Market Segments
Small-Business (91.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Surefire LocalMarketing 360 vs Surefire Local
When assessing the two solutions, reviewers found Surefire Local easier to use, set up, and administer. Reviewers also preferred doing business with Surefire Local overall.
- Reviewers felt that Surefire Local meets the needs of their business better than Marketing 360.
- When comparing quality of ongoing product support, reviewers felt that Surefire Local is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Surefire Local over Marketing 360.
Pricing
Entry-Level Pricing
Marketing 360
Create Free Account
$0
This plan includes a CRM, Payments, and Reputation management.
- CRM
- Reputation
- Payments
Surefire Local
No pricing availableFree Trial
Marketing 360
Free Trial is available
Surefire Local
No trial information availableRatings
Meets Requirements
6.8
47
9.1
42
Ease of Use
6.9
49
9.1
43
Ease of Setup
7.7
21
9.2
31
Ease of Admin
7.6
18
9.6
31
Quality of Support
7.0
47
9.1
42
Has the product been a good partner in doing business?
7.9
18
9.6
31
Product Direction (% positive)
5.2
41
9.1
38
Features by Category
Sales Force Automation
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Marketing Automation
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
Not enough data
Not enough data
8.0
5
Not enough data
Feature Not Available
Not enough data
Mobile & Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Integration
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
Not enough data
5.3
6
Not enough data
5.3
6
Not enough data
5.3
6
Not enough data
6.1
6
Online Marketing
Not enough data
5.0
6
Not enough data
5.0
6
Not enough data
4.7
6
Not enough data
5.3
6
Not enough data
5.3
6
Lead Management
Not enough data
5.3
6
Not enough data
5.3
6
Not enough data
5.3
6
Not enough data
5.3
6
Not enough data
6.3
5
Not enough data
7.3
5
Not enough data
6.3
5
Not enough data
6.3
5
Campaign Management
Not enough data
6.3
5
Not enough data
Feature Not Available
Not enough data
6.7
5
Not enough data
6.3
5
Social
Not enough data
6.3
5
Not enough data
6.3
5
Not enough data
6.3
5
Not enough data
6.3
5
Not enough data
7.0
5
Reporting & Analytics
Not enough data
6.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
6.3
5
Platform
Not enough data
6.3
5
Not enough data
5.7
5
Not enough data
6.3
5
Not enough data
Feature Not Available
Not enough data
5.0
5
Not enough data
5.0
5
Not enough data
5.0
5
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
5.0
5
Not enough data
5.0
5
Not enough data
5.0
5
Campaign Management & Optimization
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics & Administration
9.0
7
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
Platform
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
8
Not enough data
8.1
9
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
POS
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Billing
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Dunning
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Subscription Billing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
7.3
5
9.0
20
Not enough data
9.0
19
Not enough data
9.2
16
6.7
5
9.0
18
Performance
7.0
5
9.4
19
7.3
5
9.2
22
Payment Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Payment Options
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Cart Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
7.8
10
8.6
25
6.9
9
8.8
26
8.0
11
9.2
26
6.8
10
8.9
26
8.7
10
8.5
25
8.3
12
9.1
26
Content & Collaboration
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Management
Not enough data
Not enough data
6.0(won by default)
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
9.1
9
Not enough data
Campaign Management
8.2
10
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
6
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
9.7
5
Not enough data
Targeting
8.1
9
Not enough data
8.3
6
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
8.6
7
Not enough data
8.8
8
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Not enough data
Not enough data
8.6
6
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Consumer Intelligence
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
7.3
5
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.7
5
Not enough data
Media Monitoring
Feature Not Available
Not enough data
4.7
6
8.0
5
Not enough data
Not enough data
In-House Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
6.9
9
Not enough data
7.4
7
Not enough data
5.6
6
Not enough data
Not enough data
Not enough data
Growth
6.3
9
Not enough data
6.7
10
Not enough data
6.1
9
Not enough data
8.1
6
Not enough data
5.5
7
Not enough data
Content
8.1
7
Not enough data
6.1
9
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Support
5.8
12
Not enough data
Payments
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Employee Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inventory Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Marketing 360 and Surefire Local are categorized as Local Listing Management, Local SEO, Online Reputation Management, Social Media Management, and Multi-Location Marketing Platforms
Unique Categories
Marketing 360 is categorized as Digital Audio Advertising, Payment Processing, Subscription Billing, Website Builder, Social Media Advertising, Shopping Cart, Paid Search Advertising, CRM, and Retail POS
Surefire Local is categorized as Marketing Analytics and Marketing Automation
Reviews
Reviewers' Company Size
Marketing 360
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Surefire Local
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
9.8%
Construction
9.8%
Health, Wellness and Fitness
8.2%
Automotive
6.6%
Retail
6.6%
Other
59.0%
Construction
70.2%
Consumer Services
7.0%
Legal Services
5.3%
Marketing and Advertising
3.5%
Wholesale
1.8%
Other
12.3%
Discussions
Where is marketing 360 located?
1 Comment
Official Response from Marketing 360
Marketing 360 is located in Fort Collins, ColoradoRead more
How much does marketing360 cost?
1 Comment
DS
Depends on plan,but no matter the plan,more than it's worth. Read more
When is the next update to the current version of the platform being released?
1 Comment
JS
Everything about their platform is outdated and below industry standard. Use Wishpond to do your new and existing customer email marketing. Stay away from...Read more
Why do I need a local marketing platform?
1 Comment
Official Response from Surefire Local
Our platform is ideal for companies who want to grow their business and they want to get more of their share of leads in the market (to drive new leads and...Read more
Surefire Local has no more discussions with answers
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