Compare Marketing 360 and Semrush 
At a Glance
Market Segments
Small-Business (77.0% of reviews)
Small-Business (64.9% of reviews)
Entry-Level Pricing
$0
$139.94 Per Month
Marketing 360
Star Rating
(61)3.5 out of 5
Market Segments
Small-Business (77.0% of reviews)
Pros & Cons
Entry-Level Pricing
$0
Learn more about Marketing 360Semrush
Star Rating
(3,324)4.5 out of 5
Market Segments
Small-Business (64.9% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Semrush excels in user satisfaction, boasting a significantly higher overall rating compared to Marketing 360. Users appreciate its comprehensive suite of SEO tools, with one reviewer highlighting its "all-in-one SEO tools" and effective backlink audits as standout features.
- Users say that Semrush offers a user-friendly experience, with a clean and intuitive interface that makes it easy for newcomers to navigate. In contrast, Marketing 360, while providing valuable personalized support, has received mixed feedback regarding its usability, with some users finding it less straightforward.
- According to verified reviews, Semrush's implementation process is praised for its efficiency, with users noting a smooth onboarding experience. This contrasts with Marketing 360, where some users have expressed a desire for a more streamlined setup process, despite appreciating the individualized attention from their marketing managers.
- Reviewers mention that Semrush's robust analytics and reporting capabilities are a major draw, with many users highlighting the effectiveness of its dashboards. Marketing 360, while also offering reporting features, has received feedback indicating that its analytics could be more comprehensive to meet user expectations.
- Users highlight that Semrush's support quality is consistently rated higher, with many praising the responsiveness and expertise of the support team. In comparison, Marketing 360's support is seen as helpful but not as highly rated, with some users wishing for quicker response times.
- G2 reviewers note that Semrush's strong market presence and extensive user base contribute to its reliability and trustworthiness, as evidenced by its high number of recent reviews. Marketing 360, while having a smaller review count, has garnered positive feedback for its tailored marketing strategies, indicating a strong focus on customer relationships.
Pricing
Entry-Level Pricing
Marketing 360
Create Free Account
$0
This plan includes a CRM, Payments, and Reputation management.
- CRM
- Reputation
- Payments
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Marketing 360
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
6.8
47
8.8
2,625
Ease of Use
6.9
49
8.3
2,653
Ease of Setup
7.7
21
8.6
1,853
Ease of Admin
7.6
18
8.6
1,343
Quality of Support
7.0
47
8.5
2,302
Has the product been a good partner in doing business?
7.9
18
8.7
1,322
Product Direction (% positive)
5.2
41
8.8
2,535
Features by Category
Sales Force Automation
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Marketing Automation
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
Not enough data
Not enough data
8.0
5
Not enough data
Feature Not Available
Not enough data
Mobile & Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Integration
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
8.4
442
Not enough data
8.2
433
Not enough data
7.9
416
Not enough data
7.7
388
Not enough data
7.4
376
Not enough data
7.5
370
Not enough data
7.4
373
Not enough data
7.5
384
Not enough data
7.2
370
Reporting
Not enough data
8.0
427
Not enough data
8.2
419
Not enough data
7.8
401
Not enough data
7.7
399
Not enough data
7.9
395
Not enough data
7.6
374
Not enough data
8.0
410
Other
Not enough data
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
358
Not enough data
7.0
336
Not enough data
7.6
355
Agentic AI - Digital Analytics
Not enough data
6.6
45
Not enough data
7.3
46
Not enough data
6.9
45
Not enough data
6.9
43
Administration
Not enough data
7.7
369
Not enough data
7.4
353
Not enough data
8.5
408
Not enough data
8.3
397
Campaign Management & Optimization
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics & Administration
9.0
7
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
Platform
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
8
Not enough data
8.1
9
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social Analytics
Not enough data
8.8(won by default)
295
Not enough data
8.5(won by default)
274
Not enough data
8.7(won by default)
281
Not enough data
8.2(won by default)
248
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
217
Not enough data
8.0(won by default)
213
Reports & Dashboards
Not enough data
8.4(won by default)
277
Not enough data
8.8(won by default)
286
Not enough data
8.7(won by default)
271
Not enough data
7.9(won by default)
210
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
22
Not enough data
7.2(won by default)
22
Not enough data
7.7(won by default)
22
Not enough data
8.0(won by default)
22
Not enough data
7.9(won by default)
22
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
POS
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Billing
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Dunning
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Subscription Billing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
7.3
5
8.6
246
|
Verified
Not enough data
8.2
241
|
Verified
Not enough data
8.5
244
|
Verified
6.7
5
8.6
255
|
Verified
Performance
7.0
5
8.3
264
|
Verified
7.3
5
8.8
271
|
Verified
Payment Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Payment Options
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Cart Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
7.8
10
8.9
606
|
Verified
6.9
9
8.4
554
|
Verified
8.0
11
8.4
528
|
Verified
6.8
10
8.3
536
|
Verified
8.7
10
7.8
520
|
Verified
8.3
12
8.8
586
|
Verified
Platform Basics
Not enough data
8.5
580
Not enough data
8.6
582
Agentic AI - Competitive Intelligence
Not enough data
6.9
76
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
536
Platform Content
Not enough data
7.3
473
Platform Reporting
Not enough data
8.0
548
Not enough data
8.3
555
Platform Basics
Not enough data
8.5
107
Not enough data
8.1
104
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
96
Not enough data
8.4
107
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
100
Not enough data
8.7
110
Marketing Campaign Performance
Not enough data
8.5
82
Not enough data
8.7
83
Agentic AI - Marketing Calendar
Not enough data
7.1
12
Not enough data
7.1
12
Not enough data
6.4
12
Not enough data
6.7
12
Other Features
Not enough data
8.3
108
Not enough data
8.8
94
SEO Auditing & Monitoring
Not enough data
8.7
1033
Not enough data
9.1
982
Not enough data
8.8
873
Not enough data
8.9
917
Agentic AI - SEO Tools
Not enough data
6.6
181
Not enough data
6.7
183
Not enough data
6.7
184
Not enough data
6.7
180
Not enough data
6.6
181
Not enough data
6.6
174
Not enough data
6.8
178
SEO Content & Rankings
Not enough data
8.2
1530
Not enough data
9.1
1708
Not enough data
8.8
1589
Not enough data
8.2
936
Not enough data
8.5
899
SEO Reporting
Not enough data
8.9
1663
Not enough data
8.6
1025
Not enough data
8.3
984
Not enough data
7.8
846
Generative AI
Not enough data
6.8
412
Not enough data
6.8
401
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Feature Not Available
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
167
Social Management
Not enough data
8.7
236
6.0
5
8.8
230
Not enough data
Feature Not Available
Not enough data
8.5
228
Not enough data
7.9
202
Not enough data
8.0
178
Not enough data
7.8
148
Agentic AI - Social Media Management
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Reporting
Not enough data
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Platform Interoperability
Feature Not Available
8.4
80
Agentic AI - Social Media Advertising
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
6.7
5
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
6.3
5
Social Functionality
9.1
9
8.8
98
Campaign Management
8.2
10
9.0
97
8.1
7
8.7
95
8.1
7
8.6
95
8.1
6
8.6
88
Not enough data
8.6
89
Not enough data
8.5
91
Not enough data
8.5
87
Not enough data
8.4
89
9.3
5
8.3
88
9.0
5
8.5
92
Not enough data
8.4
90
10.0
5
8.0
86
9.7
5
8.3
88
Targeting
8.1
9
8.6
91
8.3
6
8.5
86
8.3
5
8.5
85
Not enough data
8.6
85
Platform
Not enough data
8.4
88
Not enough data
8.7
96
8.6
7
8.9
94
8.8
8
8.9
95
Not enough data
8.7
92
8.0
5
8.6
90
8.6
6
8.4
84
Not enough data
8.5
86
8.6
6
8.5
89
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
198
Not enough data
8.1
225
|
Verified
Not enough data
8.1
215
|
Verified
Not enough data
7.5
197
|
Verified
Not enough data
8.1
215
Segment Trending
Not enough data
8.6
248
|
Verified
Not enough data
8.1
234
|
Verified
Not enough data
8.3
241
|
Verified
Not enough data
7.3
202
Analysis
Not enough data
8.3
234
Not enough data
8.6
256
|
Verified
Not enough data
8.3
216
|
Verified
Platform
Not enough data
8.7
264
|
Verified
Not enough data
8.4
242
|
Verified
Not enough data
7.7
215
|
Verified
Not enough data
8.3
236
|
Verified
Not enough data
8.1
211
|
Verified
Not enough data
8.2
208
Agentic AI - Market Intelligence
Not enough data
7.2
34
Not enough data
6.8
33
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.5
143
Not enough data
7.7
127
Not enough data
8.4
147
Platform Data
Not enough data
8.2
133
Not enough data
8.3
138
Not enough data
8.6
150
Not enough data
8.3
133
Agentic AI - Operational Risk Management
Not enough data
6.9
18
Planning
Not enough data
7.7
236
Publishing
Not enough data
7.7
238
Social Media
Not enough data
7.6
239
Planning
Not enough data
7.9
363
Generative AI
Not enough data
7.4
146
Not enough data
7.2
142
Not enough data
7.2
141
Not enough data
6.6
139
Not enough data
6.4
136
Agentic AI - Content Creation
Not enough data
7.2
48
Not enough data
7.0
48
Not enough data
7.2
48
Not enough data
7.1
48
Not enough data
7.2
49
Not enough data
7.3
48
Not enough data
7.2
48
AI Visibility & Tracking
Not enough data
7.8
72
Not enough data
7.9
83
Sentiment & Brand Analysis
Not enough data
7.9
69
Not enough data
6.3
58
Competitive Benchmarking
Not enough data
7.3
61
Not enough data
7.6
68
AI Content Optimization
Not enough data
7.6
63
Not enough data
7.7
65
Reporting & Alerts
Not enough data
6.8
59
Not enough data
7.6
69
Consumer Intelligence
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.7
5
Not enough data
Media Monitoring
Feature Not Available
Not enough data
4.7
6
Not enough data
Not enough data
Not enough data
In-House Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
668
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.1
658
Not enough data
8.2
644
Not enough data
8.0
585
Not enough data
7.7
583
Not enough data
8.9
719
Agentic AI - Content Analytics
Not enough data
7.4
59
Not enough data
7.6
60
Not enough data
7.6
60
Not enough data
7.7
60
Not enough data
7.6
61
Marketing Operations
Not enough data
7.7
392
|
Verified
Not enough data
8.4
416
|
Verified
Not enough data
8.0
403
|
Verified
Not enough data
8.0
382
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
396
|
Verified
Not enough data
8.6
434
|
Verified
Not enough data
7.7
365
|
Verified
Not enough data
8.0
379
|
Verified
Not enough data
8.2
407
|
Verified
Not enough data
7.9
357
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
59
Not enough data
7.5
59
Not enough data
7.1
59
Customizations
6.9
9
Not enough data
7.4
7
Not enough data
5.6
6
Not enough data
Not enough data
Not enough data
Growth
6.3
9
Not enough data
6.7
10
Not enough data
6.1
9
Not enough data
8.1
6
Not enough data
5.5
7
Not enough data
Content
8.1
7
Not enough data
6.1
9
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Support
5.8
12
Not enough data
Payments
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Employee Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inventory Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Marketing 360 and Semrush are categorized as Local Listing Management, Local SEO, Social Media Advertising, and Social Media Management
Unique Categories
Marketing 360 is categorized as Digital Audio Advertising, Payment Processing, Subscription Billing, Website Builder, Shopping Cart, Online Reputation Management, Paid Search Advertising, CRM, Multi-Location Marketing Platforms, and Retail POS
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Answer Engine Optimization (AEO), Social Media Suites, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, and Social Media Analytics
Reviews
Reviewers' Company Size
Marketing 360
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
9.8%
Construction
9.8%
Health, Wellness and Fitness
8.2%
Automotive
6.6%
Retail
6.6%
Other
59.0%
Marketing and Advertising
29.5%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.7%
Internet
3.7%
Other
46.2%
Discussions
When is the next update to the current version of the platform being released?
1 Comment
JS
Everything about their platform is outdated and below industry standard. Use Wishpond to do your new and existing customer email marketing. Stay away from...Read more
How much does marketing360 cost?
1 Comment
DS
Depends on plan,but no matter the plan,more than it's worth. Read more
Where is marketing 360 located?
1 Comment
Official Response from Marketing 360
Marketing 360 is located in Fort Collins, ColoradoRead more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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