Introducing G2.ai, the future of software buying.Try now
Compare Marketing 360 and Semrush 
Featured Products
At a Glance
Market Segments
Small-Business (77.0% of reviews)
Small-Business (64.8% of reviews)
Entry-Level Pricing
$0
$139.94 Per Month
Marketing 360
Star Rating
(61)3.5 out of 5
Market Segments
Small-Business (77.0% of reviews)
Pros & Cons
Entry-Level Pricing
$0
Learn more about Marketing 360Semrush
Star Rating
(3,196)4.5 out of 5
Market Segments
Small-Business (64.8% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Semrush excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Marketing 360. Users appreciate its comprehensive tools for SEO, with one reviewer stating, "What I like most about Semrush is that it puts almost everything you need for SEO in one place."
- Users say that Semrush's implementation process is notably efficient, with many highlighting the intuitive onboarding experience. In contrast, Marketing 360 has received mixed feedback regarding setup, with some users finding it less straightforward.
- Reviewers mention that Semrush provides a wealth of data for competitor analysis, which users find invaluable for identifying gaps in their strategies. One user noted, "Their competitor analysis tools have been the most helpful to us to see where our gaps are with our competitors."
- According to verified reviews, Marketing 360 shines in personalized support, with users praising their dedicated marketing managers for tailoring strategies to specific business needs. One user remarked on the impressive individualized approach, which has helped them stay competitive.
- G2 reviewers highlight that Semrush offers superior analytics and reporting capabilities, making it easier for users to track their performance. Users have described it as a "powerhouse of data," emphasizing its effectiveness in SEO and AEO tasks.
- Users report that while Marketing 360 provides a solid all-in-one marketing solution, it struggles in certain areas like ease of use and feature depth compared to Semrush. Some users feel that while Marketing 360 is beneficial, it lacks the comprehensive tools that Semrush offers for in-depth SEO analysis.
Pricing
Entry-Level Pricing
Marketing 360
Create Free Account
$0
This plan includes a CRM, Payments, and Reputation management.
- CRM
- Reputation
- Payments
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Marketing 360
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
6.8
47
8.8
2,552
Ease of Use
6.9
49
8.3
2,578
Ease of Setup
7.7
21
8.6
1,779
Ease of Admin
7.6
18
8.6
1,315
Quality of Support
7.0
47
8.6
2,237
Has the product been a good partner in doing business?
7.9
18
8.7
1,296
Product Direction (% positive)
5.2
41
8.8
2,461
Features by Category
Sales Force Automation
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Marketing Automation
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
Not enough data
Not enough data
8.0
5
Not enough data
Feature Not Available
Not enough data
Mobile & Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Integration
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
8.4
439
Not enough data
8.2
432
Not enough data
7.9
414
Not enough data
7.7
388
Not enough data
7.4
377
Not enough data
7.5
371
Not enough data
7.4
374
Not enough data
7.5
384
Not enough data
7.1
369
Reporting
Not enough data
8.0
425
Not enough data
8.2
418
Not enough data
7.8
401
Not enough data
7.7
400
Not enough data
7.9
395
Not enough data
7.6
375
Not enough data
8.0
410
Other
Not enough data
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
356
Not enough data
7.0
335
Not enough data
7.6
355
Agentic AI - Digital Analytics
Not enough data
6.6
45
Not enough data
7.2
45
Not enough data
6.9
45
Not enough data
6.9
43
Administration
Not enough data
7.7
366
Not enough data
7.4
353
Not enough data
8.5
408
Not enough data
8.3
396
Campaign Management & Optimization
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics & Administration
9.0
7
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
Platform
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
8
Not enough data
8.1
9
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social Analytics
Not enough data
8.8(won by default)
294
Not enough data
8.5(won by default)
274
Not enough data
8.7(won by default)
280
Not enough data
8.2(won by default)
247
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
217
Not enough data
8.0(won by default)
213
Reports & Dashboards
Not enough data
8.4(won by default)
277
Not enough data
8.8(won by default)
285
Not enough data
8.7(won by default)
271
Not enough data
7.9(won by default)
210
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
22
Not enough data
7.2(won by default)
22
Not enough data
7.7(won by default)
22
Not enough data
8.0(won by default)
22
Not enough data
7.9(won by default)
22
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
POS
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Billing
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Dunning
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Subscription Billing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
7.3
5
8.6
244
|
Verified
Not enough data
8.2
240
|
Verified
Not enough data
8.5
243
|
Verified
6.7
5
8.5
254
|
Verified
Performance
7.0
5
8.3
262
|
Verified
7.3
5
8.8
268
|
Verified
Payment Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Payment Options
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Cart Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
7.8
10
8.9
599
|
Verified
6.9
9
8.4
549
|
Verified
8.0
11
8.4
523
|
Verified
6.8
10
8.3
534
|
Verified
8.7
10
7.9
518
|
Verified
8.3
12
8.8
581
|
Verified
Platform Basics
Not enough data
8.5
573
Not enough data
8.5
578
Agentic AI - Competitive Intelligence
Not enough data
7.0
74
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
534
Platform Content
Not enough data
7.3
472
Platform Reporting
Not enough data
8.0
546
Not enough data
8.3
554
Platform Basics
Not enough data
8.5
107
Not enough data
8.1
104
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
96
Not enough data
8.4
107
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
100
Not enough data
8.7
110
Marketing Campaign Performance
Not enough data
8.5
82
Not enough data
8.7
83
Agentic AI - Marketing Calendar
Not enough data
7.1
12
Not enough data
7.1
12
Not enough data
6.4
12
Not enough data
6.7
12
Other Features
Not enough data
8.3
108
Not enough data
8.8
94
SEO Auditing & Monitoring
Not enough data
8.7
1027
Not enough data
9.0
937
Not enough data
8.8
865
Not enough data
8.8
896
Agentic AI - SEO Tools
Not enough data
6.6
180
Not enough data
6.7
181
Not enough data
6.7
183
Not enough data
6.7
178
Not enough data
6.6
178
Not enough data
6.6
173
Not enough data
6.8
176
SEO Content & Rankings
Not enough data
8.2
1512
Not enough data
9.1
1665
Not enough data
8.8
1565
Not enough data
8.2
935
Not enough data
8.5
878
SEO Reporting
Not enough data
8.9
1629
Not enough data
8.6
1020
Not enough data
8.3
979
Not enough data
7.8
845
Generative AI
Not enough data
6.8
410
Not enough data
6.8
400
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Feature Not Available
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
165
Social Management
Not enough data
8.7
236
6.0
5
8.8
230
Not enough data
Feature Not Available
Not enough data
8.5
228
Not enough data
7.9
203
Not enough data
8.0
178
Not enough data
7.8
149
Agentic AI - Social Media Management
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Reporting
Not enough data
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Platform Interoperability
Feature Not Available
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
9.1
9
8.8
97
Campaign Management
8.2
10
9.0
95
8.1
7
8.7
94
8.1
7
8.7
94
8.1
6
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
9.3
5
8.3
87
9.0
5
8.5
91
Not enough data
8.4
87
10.0
5
8.0
85
9.7
5
8.3
87
Targeting
8.1
9
8.6
89
8.3
6
8.5
85
8.3
5
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
8.6
7
8.9
93
8.8
8
8.9
94
Not enough data
8.6
90
8.0
5
8.6
89
8.6
6
8.4
83
Not enough data
8.5
85
8.6
6
8.5
88
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
196
Not enough data
8.1
223
|
Verified
Not enough data
8.1
212
|
Verified
Not enough data
7.5
195
|
Verified
Not enough data
8.1
213
Segment Trending
Not enough data
8.6
245
|
Verified
Not enough data
8.1
232
|
Verified
Not enough data
8.3
238
|
Verified
Not enough data
7.3
200
Analysis
Not enough data
8.3
232
Not enough data
8.6
253
|
Verified
Not enough data
8.3
214
|
Verified
Platform
Not enough data
8.7
259
|
Verified
Not enough data
8.4
237
|
Verified
Not enough data
7.7
212
|
Verified
Not enough data
8.3
234
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
8.2
206
Agentic AI - Market Intelligence
Not enough data
7.3
31
Not enough data
7.0
31
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Audio Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.5
142
Not enough data
7.7
126
Not enough data
8.4
146
Platform Data
Not enough data
8.2
132
Not enough data
8.3
137
Not enough data
8.6
149
Not enough data
8.3
132
Agentic AI - Operational Risk Management
Not enough data
7.1
17
Planning
Not enough data
7.7
235
Publishing
Not enough data
7.7
237
Social Media
Not enough data
7.6
237
Planning
Not enough data
7.9
362
Generative AI
Not enough data
7.4
145
Not enough data
7.2
141
Not enough data
7.2
140
Not enough data
6.7
138
Not enough data
6.4
135
Agentic AI - Content Creation
Not enough data
7.2
47
Not enough data
7.0
47
Not enough data
7.2
47
Not enough data
7.1
47
Not enough data
7.2
48
Not enough data
7.3
47
Not enough data
7.3
47
AI Visibility & Tracking
Not enough data
7.9
69
Not enough data
7.9
80
Sentiment & Brand Analysis
Not enough data
7.9
66
Not enough data
6.4
56
Competitive Benchmarking
Not enough data
7.3
59
Not enough data
7.6
66
AI Content Optimization
Not enough data
7.7
61
Not enough data
7.7
63
Reporting & Alerts
Not enough data
6.9
57
Not enough data
7.6
66
Consumer Intelligence
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.7
5
Not enough data
Media Monitoring
Feature Not Available
Not enough data
4.7
6
Not enough data
Not enough data
Not enough data
In-House Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
Feature Not Available
Not enough data
8.2
668
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.1
658
Not enough data
8.2
644
Not enough data
8.0
585
Not enough data
7.7
583
Not enough data
8.9
718
Agentic AI - Content Analytics
Not enough data
7.4
59
Not enough data
7.6
59
Not enough data
7.6
60
Not enough data
7.7
60
Not enough data
7.6
61
Marketing Operations
Not enough data
7.7
390
|
Verified
Not enough data
8.4
414
|
Verified
Not enough data
8.0
401
|
Verified
Not enough data
8.0
379
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
394
|
Verified
Not enough data
8.6
431
|
Verified
Not enough data
7.7
363
|
Verified
Not enough data
8.0
377
|
Verified
Not enough data
8.2
404
|
Verified
Not enough data
7.9
355
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.3
57
Not enough data
7.6
57
Not enough data
7.3
57
Customizations
6.9
9
Not enough data
7.4
7
Not enough data
5.6
6
Not enough data
Not enough data
Not enough data
Growth
6.3
9
Not enough data
6.7
10
Not enough data
6.1
9
Not enough data
8.1
6
Not enough data
5.5
7
Not enough data
Content
8.1
7
Not enough data
6.1
9
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Support
5.8
12
Not enough data
Payments
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Employee Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Inventory Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Marketing 360 and Semrush are categorized as Local Listing Management, Local SEO, Social Media Advertising, and Social Media Management
Unique Categories
Marketing 360 is categorized as Digital Audio Advertising, Payment Processing, Subscription Billing, Website Builder, Shopping Cart, Online Reputation Management, Paid Search Advertising, CRM, Multi-Location Marketing Platforms, and Retail POS
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Answer Engine Optimization (AEO), Social Media Suites, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, and Social Media Analytics
Reviews
Reviewers' Company Size
Marketing 360
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Real Estate
9.8%
Construction
9.8%
Health, Wellness and Fitness
8.2%
Retail
6.6%
Financial Services
6.6%
Other
59.0%
Marketing and Advertising
29.6%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.7%
Internet
3.7%
Other
46.0%
Discussions
When is the next update to the current version of the platform being released?
1 Comment
JS
Everything about their platform is outdated and below industry standard. Use Wishpond to do your new and existing customer email marketing. Stay away from...Read more
How much does marketing360 cost?
1 Comment
DS
Depends on plan,but no matter the plan,more than it's worth. Read more
Where is marketing 360 located?
1 Comment
Official Response from Marketing 360
Marketing 360 is located in Fort Collins, ColoradoRead more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
