Introducing G2.ai, the future of software buying.Try now

Compare Lusha and ZoomInfo Sales

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Lusha
Lusha
Star Rating
(1,592)4.3 out of 5
Market Segments
Mid-Market (46.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Per Month
Free Trial is available
Browse all 4 pricing plans
ZoomInfo Sales
ZoomInfo Sales
Star Rating
(8,926)4.5 out of 5
Market Segments
Mid-Market (48.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Contact Us 1 Seat
Free Trial is available
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that while both ZoomInfo Sales and Lusha provide robust contact data availability, ZoomInfo Sales scores higher (8.4) compared to Lusha (7.7). Reviewers mention that ZoomInfo's extensive database allows for more accurate and comprehensive lead generation, making it a preferred choice for sales teams.
  • Reviewers mention that Lusha excels in ease of use, scoring 9.2 compared to ZoomInfo Sales' 8.8. Users on G2 appreciate Lusha's intuitive interface and straightforward navigation, which they find beneficial for quick onboarding and daily operations.
  • Users say that ZoomInfo Sales offers superior company data accuracy (8.2) compared to Lusha (7.6). Reviewers highlight that the detailed insights provided by ZoomInfo help in making informed decisions, particularly in B2B environments where accurate company information is crucial.
  • G2 users report that ZoomInfo Sales has a more extensive feature set (8.8) than Lusha (8.2). Reviewers mention specific features like advanced lead analysis and market insights that enhance their sales strategies, making ZoomInfo a more powerful tool for data-driven decision-making.
  • Users on G2 highlight that while both platforms integrate well with CRM systems, ZoomInfo Sales (8.6) offers a more seamless integration experience compared to Lusha (8.0). Reviewers mention that this integration is vital for maintaining workflow efficiency and data consistency across platforms.
  • Reviewers mention that ZoomInfo Sales provides better support quality (8.7) than Lusha (8.0). Users report that the responsiveness and expertise of ZoomInfo's support team significantly enhance their overall experience, especially when troubleshooting issues or seeking guidance on features.
Pricing
Entry-Level Pricing
Lusha
Free
Free
Per Month
Browse all 4 pricing plans
ZoomInfo Sales
ZoomInfo Professional
Contact Us
1 Seat
Browse all 3 pricing plans
Free Trial
Lusha
Free Trial is available
ZoomInfo Sales
Free Trial is available
Ratings
Meets Requirements
8.5
1,356
8.7
7,314
Ease of Use
9.2
1,359
8.8
7,392
Ease of Setup
9.0
497
8.9
2,141
Ease of Admin
8.8
368
8.7
1,476
Quality of Support
8.1
1,142
8.7
6,536
Has the product been a good partner in doing business?
8.5
366
8.6
1,492
Product Direction (% positive)
8.2
1,325
8.7
7,076
Features by Category
7.8
743
8.0
4,580
Data Availability
7.9
670
8.3
4272
|
Verified
7.8
565
8.5
4242
|
Verified
7.6
515
|
Verified
8.2
2898
|
Verified
8.0
70
7.9
411
Data Accuracy
7.5
672
7.7
4269
|
Verified
7.7
563
8.2
4225
|
Verified
7.8
70
7.9
404
Agentic AI - Sales Intelligence
7.6
39
7.3
133
7.7
40
7.6
133
7.3
40
7.3
133
7.3
40
7.4
134
7.5
40
7.4
134
7.5
41
7.6
133
Platform
Feature Not Available
7.8
427
8.4
239
|
Verified
8.6
1324
|
Verified
8.5
260
8.6
1621
|
Verified
8.1
225
|
Verified
8.2
1367
|
Verified
7.6
60
7.7
1058
|
Verified
8.1
188
8.2
1242
|
Verified
Features
8.4
102
8.4
3408
|
Verified
7.9
427
8.4
3420
|
Verified
7.8
442
|
Verified
8.0
3170
|
Verified
8.0
94
8.3
3445
|
Verified
8.1
483
8.6
4174
|
Verified
7.4
92
8.1
3339
|
Verified
7.7
96
Feature Not Available
7.7
324
8.0
2705
|
Verified
7.2
94
7.8
1246
|
Verified
Account Data ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.1
1,534
Lead Intelligence
Not enough data
8.6
1272
|
Verified
Not enough data
8.7
1300
Not enough data
8.6
1282
Lead Management
Not enough data
8.6
1261
Not enough data
8.3
1224
Not enough data
8.8
1311
Marketing Campaigns
Not enough data
8.0
1108
Not enough data
7.9
1098
Not enough data
7.9
1054
Not enough data
8.1
1100
Not enough data
8.3
1152
Campaign Execution
Not enough data
8.0
1070
Not enough data
8.6
1210
Not enough data
8.5
1195
Not enough data
8.3
1151
Agentic AI - Account Data Management
Not enough data
7.7
34
Not enough data
7.6
34
Not enough data
7.4
34
Not enough data
7.5
34
Not enough data
7.5
33
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.2
583
Lead Facilitation
Not enough data
8.0
335
Feature Not Available
8.6
468
|
Verified
Not enough data
8.5
465
Feature Not Available
8.0
439
|
Verified
Organization
Not enough data
8.3
453
Not enough data
8.5
474
Not enough data
8.5
464
|
Verified
Performance Analysis
Not enough data
8.3
458
Not enough data
8.3
453
|
Verified
Sales Analysis
Not enough data
8.0
444
Not enough data
8.3
453
Generative AI
Not enough data
7.9
264
Not enough data
7.9
264
Agentic AI - AI Sales Assistant
Not enough data
8.1
31
Not enough data
8.1
31
Not enough data
8.3
31
Not enough data
8.1
30
Feature Not Available
7.9
30
Not enough data
8.1
30
Not enough data
8.2
30
7.6
42
8.0
1,017
Integrated Workflows
Feature Not Available
8.1
914
|
Verified
8.0
40
8.2
922
|
Verified
Feature Not Available
7.7
886
|
Verified
Feature Not Available
8.0
864
8.2
41
8.6
930
|
Verified
7.7
18
7.8
862
|
Verified
7.5
38
8.1
880
Repeatability and Reportability
8.1
37
8.3
891
|
Verified
Feature Not Available
8.3
891
|
Verified
Feature Not Available
8.3
874
|
Verified
8.1
17
8.1
870
Feature Not Available
7.5
821
AI and Automation
Feature Not Available
8.3
868
Feature Not Available
8.4
879
|
Verified
8.0
15
7.9
828
8.0
35
8.5
878
Feature Not Available
7.9
820
Generative AI
7.6
36
7.5
660
Agentic AI - Sales Engagement
7.3
23
7.8
59
7.0
23
8.1
59
7.4
23
8.1
58
7.0
24
8.0
59
7.1
24
7.8
58
7.2
23
7.8
57
7.3
22
8.0
58
Not enough data
8.5
134
Dialing Options
Not enough data
8.9
120
|
Verified
Not enough data
8.7
120
|
Verified
Not enough data
Not enough data
Agent Tools
Not enough data
Feature Not Available
Not enough data
8.4
115
|
Verified
Not enough data
8.4
111
|
Verified
Automation
Not enough data
8.3
102
Not enough data
Feature Not Available
Not enough data
8.5
105
Agentic AI - Auto Dialer
Not enough data
Not enough data
Not enough data
Not enough data
AI Capabilities - Auto Dialer
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Buyer Intent Data ProvidersHide 8 FeaturesShow 8 Features
7.1
16
8.3
1,159
Data Availability
7.8
15
8.4
1048
7.4
15
8.6
1046
6.4
15
7.7
710
Platform Additional Functionality
7.1
15
8.7
1013
6.9
15
8.4
757
6.9
15
8.1
703
7.3
15
8.5
785
7.3
15
8.3
793
8.1
217
8.4
1,405
Lead Intelligence
8.1
197
|
Verified
8.6
1289
8.1
198
|
Verified
8.6
1279
|
Verified
8.1
204
|
Verified
8.5
1310
|
Verified
7.9
184
|
Verified
8.5
1242
8.9
199
|
Verified
8.7
1267
Agentic AI - Lead Intelligence
7.4
24
7.6
82
8.0
261
8.4
1,642
Lead Monitoring
8.2
230
|
Verified
8.8
1423
|
Verified
8.2
228
|
Verified
8.7
1353
|
Verified
8.0
92
8.6
1324
|
Verified
Agentic AI - Lead Capture
7.6
28
7.9
57
7.5
27
7.8
58
Data Capture
7.8
65
8.0
906
8.2
189
8.6
1288
|
Verified
Feature Not Available
8.1
1213
|
Verified
8.0
222
|
Verified
8.6
1345
|
Verified
Analytics
8.2
223
|
Verified
8.8
1440
|
Verified
8.1
90
8.5
1323
|
Verified
Customization
7.6
191
|
Verified
8.2
1165
|
Verified
Feature Not Available
8.2
1216
|
Verified
7.7
193
|
Verified
8.1
1187
|
Verified
8.3
207
|
Verified
8.7
1367
|
Verified
Not enough data
8.3
916
Data collection
Not enough data
8.1
645
Not enough data
8.5
769
|
Verified
Not enough data
8.5
756
|
Verified
Not enough data
8.7
794
|
Verified
Not enough data
8.7
776
|
Verified
Segment Trending
Not enough data
8.3
704
|
Verified
Not enough data
8.1
670
Not enough data
8.1
656
|
Verified
Not enough data
8.1
678
Analysis
Not enough data
8.2
702
Not enough data
8.5
738
|
Verified
Not enough data
8.6
761
|
Verified
Platform
Not enough data
8.9
830
|
Verified
Not enough data
8.7
777
|
Verified
Not enough data
7.9
672
|
Verified
Not enough data
8.4
750
|
Verified
Not enough data
8.3
705
|
Verified
Not enough data
8.4
699
|
Verified
Agentic AI - Market Intelligence
Not enough data
7.6
38
Not enough data
7.3
38
Not enough data
7.8
634
Generative AI
Not enough data
7.7
617
Not enough data
7.4
615
Agentic AI - Email Verification
Not enough data
8.2
65
7.9
29
7.1
67
Agentic AI - Lead Mining
7.9
27
7.2
65
7.8
28
7.0
66
Visitor IdentificationHide 1 FeatureShow 1 Feature
Not enough data
8.1
25
Agentic AI - Visitor Identification
Not enough data
8.1
24
Salesforce AppExchange AppsHide 7 FeaturesShow 7 Features
Not enough data
8.2
13
Agentic AI - Salesforce AppExchange Apps
Not enough data
8.3
13
Not enough data
7.8
13
Not enough data
7.8
13
Not enough data
7.4
13
Not enough data
7.6
13
Not enough data
7.6
13
Not enough data
7.6
13
Not enough data
8.5
565
Agentic AI - Email Tracking
Not enough data
8.4
25
Not enough data
8.2
26
Not enough data
8.4
26
Not enough data
8.3
26
Not enough data
8.6
25
Not enough data
8.5
24
Not enough data
8.8
24
Analytics
Not enough data
8.6
511
Not enough data
8.6
505
Not enough data
8.6
467
Customizations
Not enough data
8.8
514
Not enough data
8.9
501
Not enough data
8.7
519
Not enough data
8.6
502
Not enough data
8.6
509
Generative AI
Not enough data
8.2
299
Outbound Call TrackingHide 16 FeaturesShow 16 Features
Not enough data
8.4
336
Agentic AI - Outbound Call Tracking
Not enough data
7.8
15
Not enough data
8.0
15
Calling
Not enough data
8.1
288
|
Verified
Not enough data
8.6
271
|
Verified
Not enough data
8.5
290
|
Verified
Not enough data
8.5
300
|
Verified
Not enough data
8.3
13
Contacts
Not enough data
8.6
259
|
Verified
Not enough data
8.7
289
|
Verified
Not enough data
8.8
293
|
Verified
Insights
Not enough data
8.4
289
|
Verified
Not enough data
8.6
294
|
Verified
Not enough data
8.2
286
|
Verified
Not enough data
8.5
296
|
Verified
Not enough data
8.6
290
Not enough data
8.2
13
Marketing Account IntelligenceHide 17 FeaturesShow 17 Features
8.9
9
8.3
1,210
Agentic AI - Marketing Account Intelligence
Not enough data
8.2
19
Not enough data
8.3
19
Not enough data
7.9
18
Not enough data
8.0
19
Lead Intelligence
8.1
8
8.4
982
9.0
8
8.5
1002
9.0
7
8.4
973
Lead Management
Feature Not Available
8.4
915
Feature Not Available
8.2
654
Feature Not Available
8.5
927
Marketing Campaigns
Feature Not Available
8.2
127
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
130
Feature Not Available
8.0
335
Data Availability - Marketing Account Intelligence
8.9
6
8.6
73
Data Accuracy - Marketing Account Intelligence
9.4
6
8.5
74
Categories
Categories
Reviews
Reviewers' Company Size
Lusha
Lusha
Small-Business(50 or fewer emp.)
39.9%
Mid-Market(51-1000 emp.)
46.6%
Enterprise(> 1000 emp.)
13.6%
ZoomInfo Sales
ZoomInfo Sales
Small-Business(50 or fewer emp.)
25.8%
Mid-Market(51-1000 emp.)
48.2%
Enterprise(> 1000 emp.)
26.1%
Reviewers' Industry
Lusha
Lusha
Information Technology and Services
20.8%
Computer Software
19.1%
Staffing and Recruiting
9.8%
Human Resources
5.8%
Marketing and Advertising
5.5%
Other
39.1%
ZoomInfo Sales
ZoomInfo Sales
Computer Software
24.4%
Information Technology and Services
22.1%
Marketing and Advertising
4.9%
Staffing and Recruiting
4.8%
Telecommunications
3.4%
Other
40.5%
Alternatives
Lusha
Lusha Alternatives
Apollo.io
Apollo.io
Add Apollo.io
Lead411
Lead411
Add Lead411
RocketReach
RocketReach
Add RocketReach
UpLead
UpLead
Add UpLead
ZoomInfo Sales
ZoomInfo Sales Alternatives
Apollo.io
Apollo.io
Add Apollo.io
Lead411
Lead411
Add Lead411
Demandbase One
Demandbase One
Add Demandbase One
Amplemarket
Amplemarket
Add Amplemarket
Discussions
Lusha
Lusha Discussions
How do I connect LinkedIn to Lusha?
3 Comments
Binit T.
BT
Install the Lusha Chrome extension: https://chrome.google.com/webstore/detail/lusha-easily-find-b2b-con/mcebeofpilippmndlpcghpmghcljajna Head over to...Read more
If looking to change from zoominfo to lusha is an advisable?
2 Comments
Jillian S.
JS
I would split it half and half, in my experience there is little overlap in the information the two provide.Read more
How much does Lusha cost?
2 Comments
Brian B.
BB
in Canada `1200/year and changeRead more
ZoomInfo Sales
ZoomInfo Sales Discussions
What is ZoomInfo used for?
6 Comments
Derrick  T.
DT
Prospect/Company's insight, role, hierarchy and contact information. Read more
Is ZoomInfo legal?
6 Comments
MM
yes, zoominfo is legal.Read more
Who are ZoomInfo's top 3 competitors?
4 Comments
Jackson K.
JK
LinkedIn, Dun & Bradstreet, ClearbitRead more
Lusha
Lusha
Optimized for quick response
ZoomInfo Sales
ZoomInfo Sales
Optimized for quick response