# Lusha vs Sopro Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Lusha excels in providing accurate contact information, particularly for phone numbers and email addresses, making it a valuable tool for sales teams focused on outbound outreach. Users appreciate how it integrates seamlessly into their daily prospecting workflows.
- **Users say** Sopro stands out with its comprehensive dashboard that tracks essential metrics like total engagement and responses. This feature is particularly praised for helping users gauge the effectiveness of their email campaigns, providing insights that can drive better decision-making.
- **Reviewers mention** that while Lusha has a solid user experience with an intuitive interface, it sometimes struggles to meet specific workflow needs, which can lead to configuration challenges for some users. In contrast, Sopro's personalized email prospecting approach has been highlighted as a successful channel for new customer acquisition.
- **According to verified reviews** , Lusha has a higher overall satisfaction score, reflecting its effectiveness in delivering accurate data and a user-friendly experience. However, Sopro's users have noted a significant return on investment, indicating that its services can be highly effective when aligned with business needs.
- **Users highlight** that Lusha's ease of use is a major advantage, with many finding the process of searching and exporting contacts to be streamlined. On the other hand, Sopro's quality of support is frequently praised, with users appreciating the hands-on approach of their project management team in understanding business requirements.
- **Reviewers note** that while Lusha has a larger number of reviews, indicating a broader user base and feedback spectrum, Sopro's smaller but highly positive review count suggests a strong satisfaction level among its users, particularly in the small business segment.



| | Lusha | Sopro | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.9 out of 5 | 
| **Total Reviews** | 1,657 | 17 | 
| **Largest Market Segment** | Mid-Market (46.9% of reviews) | Small-Business (58.8% of reviews) | 
| **Entry Level Price** | Free 40 Credits Per Month | No pricing available | 

---
## Top Pros & Cons

### Lusha

Pros:
- Contact Information (87 reviews)
- Ease of Use (66 reviews)

Cons:
- Data Inaccuracy (49 reviews)
- Outdated Contacts (36 reviews)

### Sopro

**Not enough data**

---
## Ratings Comparison
| Rating | Lusha | Sopro | 
|---|---|---|
  | **Meets Requirements** | 8.5 (1399 reviews) | 9.4 (13 reviews) | 
  | **Ease of Use** | 9.2 (1404 reviews) | 9.7 (13 reviews) | 
  | **Ease of Setup** | 9.0 (541 reviews) | Not enough data | 
  | **Ease of Admin** | 8.8 (373 reviews) | Not enough data | 
  | **Quality of Support** | 8.1 (1182 reviews) | 9.9 (13 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (371 reviews) | Not enough data | 
  | **Product Direction (% positive)** | 8.3 (1366 reviews) | 10.0 (10 reviews) | 

---
## Pricing

### Lusha

#### Entry-Level Pricing

Plan: Free

Price: Free 40 Credits Per Month

Key Features:
- Verified emails & phones
- Basic & advanced filters
- Company advanced data

[Browse all 5 editions](https://www.g2.com/products/lusha/pricing)

#### Free Trial

Yes

### Sopro

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Sales Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 7.8/10 | 791 |
| **Sopro** | N/A | N/A |

#### Data Availability

| Feature | Lusha | Sopro | 
|---|---|---|
| **Contact Data Availability** | 7.9 (703 reviews) | Not enough data | 
| **Company Data Availability** | 7.9 (575 reviews) | Not enough data | 
| **Industry Research Availability** | 7.6 (518 reviews) ✓ Verified | Not enough data | 
| **Technographic Data Availability** | 8.1 (72 reviews) | Not enough data | 

#### Data Accuracy

| Feature | Lusha | Sopro | 
|---|---|---|
| **Contact Data Accuracy** | 7.6 (707 reviews) | Not enough data | 
| **Company Data Accuracy** | 7.7 (570 reviews) | Not enough data | 
| **Technographic Data Accuracy** | 7.9 (73 reviews) | Not enough data | 

#### Agentic AI - Sales Intelligence

| Feature | Lusha | Sopro | 
|---|---|---|
| **Autonomous Task Execution** | 7.7 (41 reviews) | Not enough data | 
| **Cross-system Integration** | 7.8 (44 reviews) | Not enough data | 
| **Adaptive Learning** | 7.4 (42 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.5 (43 reviews) | Not enough data | 
| **Proactive Assistance** | 7.7 (42 reviews) | Not enough data | 
| **Decision Making** | 7.6 (46 reviews) | Not enough data | 

#### Platform

| Feature | Lusha | Sopro | 
|---|---|---|
| **Internationalization** | Feature Not Available | Not enough data | 
| **User, Role, and Access Management** | 8.3 (238 reviews) ✓ Verified | Not enough data | 
| **Performance and Reliability** | 8.5 (271 reviews) | Not enough data | 
| **Reporting/Dashboards** | 8.1 (227 reviews) ✓ Verified | Not enough data | 
| **Mobile User Support** | 7.7 (61 reviews) | Not enough data | 
| **APIs** | 8.1 (190 reviews) | Not enough data | 

#### Features

| Feature | Lusha | Sopro | 
|---|---|---|
| **Lead Builder** | 8.5 (110 reviews) | Not enough data | 
| **Integration to CRM/Marketing Automation** | 7.9 (442 reviews) | Not enough data | 
| **Data Cleaning/Enrichment** | 7.8 (446 reviews) ✓ Verified | Not enough data | 
| **Data Segmentation/Filtering** | 7.9 (104 reviews) | Not enough data | 
| **Search** | 8.2 (507 reviews) | Not enough data | 
| **News/People Alerts** | 7.4 (94 reviews) | Not enough data | 
| **Connections** | 7.8 (101 reviews) | Not enough data | 
| **Reporting** | 7.7 (326 reviews) | Not enough data | 
| **Messaging** | 7.2 (95 reviews) | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | N/A | N/A |
| **Sopro** | N/A | N/A |

#### Lead Generation

| Feature | Lusha | Sopro | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | N/A | N/A |
| **Sopro** | N/A | N/A |

#### Lead Facilitation

| Feature | Lusha | Sopro | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 
| **Lead Follow-up** | Not enough data | Not enough data | 
| **Meeting Scheduling ** | Feature Not Available | Not enough data | 

#### Organization

| Feature | Lusha | Sopro | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | Not enough data | 
| **Data Entry** | Not enough data | Not enough data | 
| **Integrations / APIs** | Not enough data | Not enough data | 

#### Performance Analysis

| Feature | Lusha | Sopro | 
|---|---|---|
| **Coaching ** | Not enough data | Not enough data | 
| **Peformance Tracking** | Not enough data | Not enough data | 

#### Sales Analysis

| Feature | Lusha | Sopro | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | Not enough data | 
| **Sales Forecasting ** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Lusha | Sopro | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - AI Sales Assistant

| Feature | Lusha | Sopro | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 7.6/10 | 44 |
| **Sopro** | N/A | N/A |

#### Integrated Workflows

| Feature | Lusha | Sopro | 
|---|---|---|
| **Task Management** | Feature Not Available | Not enough data | 
| **Email Tracking/Automation** | 8.0 (41 reviews) | Not enough data | 
| **Calls and Voice** | Feature Not Available | Not enough data | 
| **Other Outreach Options ** | Feature Not Available | Not enough data | 
| **CRM Integration** | 8.3 (41 reviews) | Not enough data | 
| **Calendar** | 7.8 (19 reviews) | Not enough data | 
| **Shared Records** | 7.6 (39 reviews) | Not enough data | 

#### Repeatability and Reportability

| Feature | Lusha | Sopro | 
|---|---|---|
| **Content Management** | 8.0 (38 reviews) | Not enough data | 
| **Workflow Management** | Feature Not Available | Not enough data | 
| **Workflow Performance** | Feature Not Available | Not enough data | 
| **Sales Coaching and Insights** | 8.1 (18 reviews) | Not enough data | 
| **Gamification** | Feature Not Available | Not enough data | 

#### AI and Automation

| Feature | Lusha | Sopro | 
|---|---|---|
| **Lead Prioritization** | Feature Not Available | Not enough data | 
| **Lead Scoring** | Feature Not Available | Not enough data | 
| **Best Time of Day Scheduling** | 8.1 (16 reviews) | Not enough data | 
| **Buyer Intelligence** | 8.1 (36 reviews) | Not enough data | 
| **Machine Learning** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Lusha | Sopro | 
|---|---|---|
| **AI Text Generation** | 7.6 (37 reviews) | Not enough data | 

#### Agentic AI - Sales Engagement

| Feature | Lusha | Sopro | 
|---|---|---|
| **Autonomous Task Execution** | 7.4 (24 reviews) | Not enough data | 
| **Multi-step Planning** | 7.0 (24 reviews) | Not enough data | 
| **Cross-system Integration** | 7.4 (24 reviews) | Not enough data | 
| **Adaptive Learning** | 7.1 (25 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (25 reviews) | Not enough data | 
| **Proactive Assistance** | 7.2 (24 reviews) | Not enough data | 
| **Decision Making** | 7.3 (23 reviews) | Not enough data | 

### Buyer Intent Data Providers

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 7.1/10 | 17 |
| **Sopro** | N/A | N/A |

#### Data Availability

| Feature | Lusha | Sopro | 
|---|---|---|
| **Contact Data Availability** | 7.8 (15 reviews) | Not enough data | 
| **Account Data Availability** | 7.4 (15 reviews) | Not enough data | 
| **Offline Data** | 6.6 (15 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Lusha | Sopro | 
|---|---|---|
| **Integrations** | 7.1 (15 reviews) | Not enough data | 
| **Topic Customization** | 6.9 (15 reviews) | Not enough data | 
| **Natural Language Processing (NLP)** | 7.0 (15 reviews) | Not enough data | 
| **Alerts** | 7.2 (15 reviews) | Not enough data | 
| **Real-time Intent** | 7.1 (15 reviews) | Not enough data | 

### Lead Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 8.1/10 | 229 |
| **Sopro** | N/A | N/A |

#### Lead Intelligence

| Feature | Lusha | Sopro | 
|---|---|---|
| **Lead Validation** | 8.1 (200 reviews) ✓ Verified | Not enough data | 
| **Lead Enrichment** | 8.2 (204 reviews) ✓ Verified | Not enough data | 
| **Lead Quality** | 8.1 (210 reviews) ✓ Verified | Not enough data | 
| **Lead Analysis** | 7.9 (186 reviews) ✓ Verified | Not enough data | 
| **Browser Extension** | 9.0 (203 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Lead Intelligence

| Feature | Lusha | Sopro | 
|---|---|---|
| **Cross-system Integration** | 7.5 (25 reviews) | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 7.9/10 | 264 |
| **Sopro** | N/A | N/A |

#### Lead Monitoring

| Feature | Lusha | Sopro | 
|---|---|---|
| **Features** | 8.2 (231 reviews) ✓ Verified | Not enough data | 
| **Performance** | 8.2 (228 reviews) ✓ Verified | Not enough data | 
| **Identification** | 8.0 (92 reviews) | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Lusha | Sopro | 
|---|---|---|
| **Cross-system Integration** | 7.6 (28 reviews) | Not enough data | 
| **Proactive Assistance** | 7.4 (27 reviews) | Not enough data | 

#### Data Capture

| Feature | Lusha | Sopro | 
|---|---|---|
| **Mobile** | 7.8 (65 reviews) | Not enough data | 
| **Websites** | 8.2 (189 reviews) | Not enough data | 
| **Social Media** | Feature Not Available | Not enough data | 
| **Data** | 8.0 (222 reviews) ✓ Verified | Not enough data | 

#### Analytics

| Feature | Lusha | Sopro | 
|---|---|---|
| **Export/Import** | 8.2 (223 reviews) ✓ Verified | Not enough data | 
| **Reporting** | 8.1 (90 reviews) | Not enough data | 

#### Customization

| Feature | Lusha | Sopro | 
|---|---|---|
| **Forms** | 7.6 (191 reviews) ✓ Verified | Not enough data | 
| **Personalization** | Feature Not Available | Not enough data | 
| **Templates** | 7.7 (193 reviews) ✓ Verified | Not enough data | 
| **Integration** | 8.3 (207 reviews) ✓ Verified | Not enough data | 

### Lead Mining

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 8.0/10 | 32 |
| **Sopro** | N/A | N/A |

#### Agentic AI - Lead Mining

| Feature | Lusha | Sopro | 
|---|---|---|
| **Cross-system Integration** | 8.0 (29 reviews) | Not enough data | 
| **Proactive Assistance** | 7.9 (30 reviews) | Not enough data | 

### Marketing Account Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Lusha** | 8.9/10 | 11 |
| **Sopro** | N/A | N/A |

#### Agentic AI - Marketing Account Intelligence

| Feature | Lusha | Sopro | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

#### Lead Intelligence

| Feature | Lusha | Sopro | 
|---|---|---|
| **Market Insights ** | 8.5 (10 reviews) | Not enough data | 
| **Account-level Insights ** | 9.1 (9 reviews) | Not enough data | 
| **Lead Analysis ** | 9.1 (9 reviews) | Not enough data | 

#### Lead Management

| Feature | Lusha | Sopro | 
|---|---|---|
| **Segmentation ** | Feature Not Available | Not enough data | 
| **Predictive Scoring ** | Feature Not Available | Not enough data | 
| **Account Identification ** | Feature Not Available | Not enough data | 

#### Marketing Campaigns

| Feature | Lusha | Sopro | 
|---|---|---|
| **Omni-Channel Tracking ** | Feature Not Available | Not enough data | 
| **Revenue Planning ** | Feature Not Available | Not enough data | 
| **Media Attribution ** | Feature Not Available | Not enough data | 
| **Opportunity Timeline ** | Feature Not Available | Not enough data | 
| **Customization ** | Feature Not Available | Not enough data | 

#### Data Availability - Marketing Account Intelligence 

| Feature | Lusha | Sopro | 
|---|---|---|
| **Technographic Data Availability** | 8.6 (7 reviews) | Not enough data | 

#### Data Accuracy - Marketing Account Intelligence 

| Feature | Lusha | Sopro | 
|---|---|---|
| **Technographic Data Accuracy** | 9.3 (7 reviews) | Not enough data | 

---
## Categories
**Shared Categories (4):** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence), [Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Marketing Account Intelligence Software](https://www.g2.com/categories/marketing-account-intelligence)

**Unique to Lusha (4):** [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Buyer Intent Data Providers](https://www.g2.com/categories/buyer-intent-data-providers), [Lead Mining Software](https://www.g2.com/categories/lead-mining)



---
## Reviewer Demographics

### By Company Size

| Segment | Lusha | Sopro | 
|---|---|---|
| **Small-Business** | 39.4% | 58.8% | 
| **Mid-Market** | 46.9% | 41.2% | 
| **Enterprise** | 13.7% | 0% | 

### By Industry

#### Lusha

- **Information Technology and Services:** 21.1%
- **Computer Software:** 18.9%
- **Staffing and Recruiting:** 9.7%
- **Human Resources:** 5.7%
- **Marketing and Advertising:** 5.5%
- **Financial Services:** 3.2%
- **Internet:** 2.6%
- **Telecommunications:** 1.9%
- **Events Services:** 1.7%
- **Market Research:** 1.7%
- **Other:** 28.1%

#### Sopro

- **Computer Software:** 35.3%
- **Information Technology and Services:** 17.6%
- **Public Safety:** 5.9%
- **Professional Training & Coaching:** 5.9%
- **Pharmaceuticals:** 5.9%
- **Mechanical or Industrial Engineering:** 5.9%
- **Marketing and Advertising:** 5.9%
- **Logistics and Supply Chain:** 5.9%
- **Legal Services:** 5.9%
- **Facilities Services:** 5.9%

---
## Alternatives

### Alternatives to Lusha

- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9665 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9101 reviews)
- [Lead411](https://www.g2.com/products/lead411/reviews) — 4.5/5 stars (478 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1365 reviews)
- [UpLead](https://www.g2.com/products/uplead/reviews) — 4.7/5 stars (821 reviews)
- [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) — 4.4/5 stars (5341 reviews)
- [Mr. E by EasyLeadz](https://www.g2.com/products/mr-e-by-easyleadz/reviews) — 4.6/5 stars (1946 reviews)
- [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1333 reviews)
- [Wiza](https://www.g2.com/products/wiza/reviews) — 4.5/5 stars (1216 reviews)
- [LeadIQ](https://www.g2.com/products/leadiq/reviews) — 4.2/5 stars (1177 reviews)

### Alternatives to Sopro

- [Cognism](https://www.g2.com/products/cognism/reviews) — 4.5/5 stars (1333 reviews)
- [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) — 4.5/5 stars (9101 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9665 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3571 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13840 reviews)
- [RocketReach](https://www.g2.com/products/rocketreach/reviews) — 4.4/5 stars (1365 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1968 reviews)
- [Informa TechTarget Portal (Priority Engine)](https://www.g2.com/products/informa-techtarget-portal-priority-engine/reviews) — 4.3/5 stars (452 reviews)
- [LeadIQ](https://www.g2.com/products/leadiq/reviews) — 4.2/5 stars (1177 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)

---
## Top Discussions

### Lusha

- Title: [How do I connect LinkedIn to Lusha?](https://www.g2.com/discussions/how-do-i-connect-linkedin-to-lusha) — 3 comments
  > **Top comment:** "Just download its extension from Chrome or it's website"
- Title: [Is Lusha Database is relevant in Indian market ?](https://www.g2.com/discussions/is-lusha-database-is-relevant-in-indian-market) — 2 comments, 1 upvote
  > **Top comment:** "Nope"
- Title: [Where does Lusha get data from?](https://www.g2.com/discussions/where-does-lusha-get-data-from) — 2 comments
  > **Top comment:** "Lusha gathers business contact information and other data associated with business professionals from a variety of sources, including:
Company..."
- Title: [How much does Lusha cost?](https://www.g2.com/discussions/how-much-does-lusha-cost) — 2 comments, 1 upvote
  > **Top comment:** "in Canada `1200/year and change"
- Title: [If looking to change from zoominfo to lusha is an advisable?](https://www.g2.com/discussions/if-looking-to-change-from-zoominfo-to-lusha-is-an-advisable) — 2 comments, 1 upvote
  > **Top comment:** "I would split it half and half, in my experience there is little overlap in the information the two provide."

### Sopro

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/lusha-vs-sopro)