# Lucidya - Social Media Analytics vs Meltwater Comparison --- ## AI Generated Summary - **G2 reviewers report** that Meltwater excels in providing comprehensive media monitoring capabilities, with users appreciating features like the ability to track Canadian media coverage and set up daily digest reports for mentions, which helps them stay informed about their clients and competitors. - **Users say** that Lucidya - Social Media Analytics stands out for its user-friendly dashboard and real social listening capabilities, making it easy to track audience sentiment and brand performance. Reviewers highlight how the platform simplifies social listening, allowing them to make faster content decisions. - **According to verified reviews** , Meltwater's recent AI tool has been a game-changer for users, enhancing their self-sufficiency in content creation and monitoring. This feature has been particularly praised for helping users discover content they might not have found otherwise. - **Reviewers mention** that Lucidya - Social Media Analytics offers a straightforward setup process, which users find appealing. The ease of getting started allows teams to quickly leverage the platform for tracking brand mentions and trends without a steep learning curve. - **G2 reviewers highlight** that while Meltwater has a solid overall satisfaction score, some users feel it could improve in specific areas like sentiment analysis, where Lucidya shines with higher ratings for its ability to provide clear insights into audience conversations. - **Users report** that Meltwater's quality of support is commendable, but Lucidya - Social Media Analytics takes the lead with even higher satisfaction in this area, with reviewers noting the responsiveness and helpfulness of the support team, which enhances their overall experience. | | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Star Rating** | 4.7 out of 5 | 4.1 out of 5 | | **Total Reviews** | 117 | 2,659 | | **Largest Market Segment** | Small-Business (51.4% of reviews) | Small-Business (41.3% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Lucidya - Social Media Analytics Pros: - Ease of Use (4 reviews) - Setup Ease (4 reviews) Cons: - Difficult Reporting (3 reviews) - Dashboard Issues (2 reviews) ### Meltwater Pros: - Ease of Use (190 reviews) - Features (156 reviews) Cons: - Improvement Needed (90 reviews) - Learning Curve (63 reviews) --- ## Ratings Comparison | Rating | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Meets Requirements** | 9.1 (58 reviews) | 7.9 (2175 reviews) | | **Ease of Use** | 9.1 (59 reviews) | 7.9 (2280 reviews) | | **Ease of Setup** | 8.9 (25 reviews) | 7.9 (1247 reviews) | | **Ease of Admin** | 9.3 (20 reviews) | 8.1 (934 reviews) | | **Quality of Support** | 9.5 (57 reviews) | 8.6 (2098 reviews) | | **Has the product been a good partner in doing business?** | 9.4 (20 reviews) | 8.4 (940 reviews) | | **Product Direction (% positive)** | 9.0 (45 reviews) | 8.0 (2150 reviews) | --- ## Pricing ### Lucidya - Social Media Analytics #### Entry-Level Pricing No pricing available #### Free Trial Yes ### Meltwater #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 7.6/10 | 659 | #### Social Analytics | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Competitor Analysis** | Not enough data | 7.8 (531 reviews) | | **Follower Analysis** | Not enough data | 7.7 (514 reviews) | | **Post Performance** | Not enough data | 8.0 (521 reviews) | | **Paid Campaign Tracking** | Not enough data | 6.8 (377 reviews) | | **Attribution** | Not enough data | Feature Not Available | | **Hashtag Analytics** | Not enough data | 7.5 (394 reviews) | | **Sentiment Analysis** | Not enough data | 7.1 (428 reviews) | #### Reports & Dashboards | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Report Customizability** | Not enough data | 7.7 (551 reviews) | | **Report Exporting** | Not enough data | 8.0 (569 reviews) | | **Scalability** | Not enough data | 7.9 (483 reviews) | | **White Label** | Not enough data | Feature Not Available | #### Agentic AI - Social Media Analytics | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | Feature Not Available | | **Cross-system Integration** | Not enough data | Feature Not Available | | **Adaptive Learning** | Not enough data | Feature Not Available | | **Proactive Assistance** | Not enough data | Feature Not Available | | **Decision Making** | Not enough data | Feature Not Available | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 7.3/10 | 311 | #### Content & Collaboration | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Content Calendar** | Not enough data | 8.1 (239 reviews) | | **Content Library** | Not enough data | 7.3 (211 reviews) | | **Shared Inbox** | Not enough data | 7.3 (202 reviews) | | **Approval Workflows** | Not enough data | 7.5 (204 reviews) | | **Users and Permissions** | Not enough data | 8.0 (229 reviews) | | **Content Creation** | Not enough data | 7.6 (211 reviews) | #### Social Management | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Social Analytics** | Not enough data | 8.3 (285 reviews) | | **Social Publishing** | Not enough data | 7.8 (272 reviews) | | **Campaign Optimization** | Not enough data | 7.4 (237 reviews) | | **Social Engagement** | Not enough data | 7.9 (276 reviews) | | **Social Ads** | Not enough data | 6.5 (208 reviews) | | **Campaign Planning** | Not enough data | 7.1 (208 reviews) | | **Hashtag Capabilites** | Not enough data | 7.3 (100 reviews) | #### Agentic AI - Social Media Management | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | 5.8 (24 reviews) | | **Multi-step Planning** | Not enough data | 6.0 (24 reviews) | | **Cross-system Integration** | Not enough data | Feature Not Available | | **Adaptive Learning** | Not enough data | Feature Not Available | | **Natural Language Interaction** | Not enough data | Feature Not Available | | **Proactive Assistance** | Not enough data | Feature Not Available | | **Decision Making** | Not enough data | 6.2 (23 reviews) | ### Media Monitoring | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 7.3/10 | 819 | #### Media Channels | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Broadcast Media** | Not enough data | 7.3 (643 reviews) | | **Print Media** | Not enough data | 7.3 (665 reviews) | | **Online Media** | Not enough data | 8.5 (744 reviews) | #### Geographic Coverage | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Local Media** | Not enough data | 7.8 (709 reviews) | | **National Media** | Not enough data | 8.3 (718 reviews) | | **International Media** | Not enough data | 7.6 (643 reviews) | #### Reporting | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Keyword Targeting** | Not enough data | 8.2 (722 reviews) | | **Custom Feeds and Alerts** | Not enough data | 8.1 (703 reviews) | | **Custom Reports** | Not enough data | 7.9 (710 reviews) | | **Dashboards** | Not enough data | 8.0 (738 reviews) | #### Agentic AI - Media Monitoring | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | 6.3 (82 reviews) | | **Cross-system Integration** | Not enough data | 6.3 (81 reviews) | | **Adaptive Learning** | Not enough data | 6.2 (79 reviews) | | **Natural Language Interaction** | Not enough data | 6.3 (80 reviews) | | **Proactive Assistance** | Not enough data | Feature Not Available | #### Generative AI | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **AI Text Generation** | Not enough data | 6.6 (290 reviews) | | **AI Text Summarization** | Not enough data | 6.6 (283 reviews) | ### Audience Intelligence Platforms | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 7.7/10 | 53 | #### Audiences | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Audience Insights** | Not enough data | 8.0 (46 reviews) | | **Influencer Identification** | Not enough data | 7.3 (44 reviews) | | **Buyer Personas** | Not enough data | 7.0 (42 reviews) | | **Segmentation** | Not enough data | 7.4 (42 reviews) | #### Data Analysis | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Network Analysis** | Not enough data | 7.5 (42 reviews) | | **Dashboards** | Not enough data | 8.2 (47 reviews) | | **Visualizations** | Not enough data | 8.1 (43 reviews) | | **Advanced Filtering** | Not enough data | 8.0 (45 reviews) | #### Administration | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Marketing Integrations** | Not enough data | Feature Not Available | | **Ad Integrations** | Not enough data | Feature Not Available | | **Data Exporting** | Not enough data | 7.9 (44 reviews) | #### Agentic AI - Audience Intelligence Platforms | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | Feature Not Available | | **Cross-system Integration** | Not enough data | Feature Not Available | | **Adaptive Learning** | Not enough data | Feature Not Available | | **Proactive Assistance** | Not enough data | Feature Not Available | ### Social Media Listening Tools | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | 9.1/10 | 37 | | **Meltwater** | 7.5/10 | 978 | #### Monitoring & Listening | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Social Measurement** | 9.1 (34 reviews) | 8.1 (819 reviews) | | **Influencer Identification** | 9.3 (31 reviews) | 7.3 (706 reviews) | | **Brand Monitoring** | 9.3 (34 reviews) | 8.2 (544 reviews) | | **Keyword Tracking** | 9.1 (33 reviews) | 8.3 (531 reviews) | | **Trend Analysis** | 9.0 (32 reviews) | 7.8 (499 reviews) | | **Competitor Analysis** | 9.3 (33 reviews) | 7.9 (484 reviews) | #### Agentic AI - Social Media Listening Tools | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | 6.5 (84 reviews) | | **Cross-system Integration** | Not enough data | 6.5 (87 reviews) | | **Adaptive Learning** | Not enough data | 6.3 (82 reviews) | | **Proactive Assistance** | Not enough data | Feature Not Available | | **Decision Making** | Not enough data | Feature Not Available | #### Data Management & Analysis | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Sentiment Analysis** | 9.3 (32 reviews) | 6.9 (789 reviews) | | **Social Reporting** | 9.3 (34 reviews) | 8.0 (816 reviews) | | **Alerts and Notifications** | 8.8 (31 reviews) | 8.1 (489 reviews) | | **Advanced Data Filtering** | 8.9 (32 reviews) | 7.8 (483 reviews) | ### Influencer Marketing Platforms | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 7.2/10 | 222 | #### Influencer Marketing | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Influencer Recruitment** | Not enough data | 7.8 (206 reviews) | | **Influencer Scoring** | Not enough data | 7.8 (206 reviews) | | **Audience Analysis** | Not enough data | 8.0 (211 reviews) | | **Influencer Segmentation** | Not enough data | 7.7 (199 reviews) | | **Influencer Collaboration** | Not enough data | 7.4 (197 reviews) | | **User-Generated Content (UGC) Management** | Not enough data | 6.9 (162 reviews) | | **Content Approval** | Not enough data | 7.4 (170 reviews) | | **Campaign Analytics** | Not enough data | 8.0 (199 reviews) | | **Reporting and Dashboards** | Not enough data | 7.9 (200 reviews) | | **Data Importing and Exporting Tools** | Not enough data | 7.7 (185 reviews) | | **Influencer Whitelisting** | Not enough data | Feature Not Available | | **Influencer Compensation** | Not enough data | 6.7 (148 reviews) | | **Social Commerce** | Not enough data | 6.7 (135 reviews) | | **E-Commerce Integration** | Not enough data | 6.3 (115 reviews) | #### Agentic AI - Influencer Marketing Platforms | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | Feature Not Available | | **Multi-step Planning** | Not enough data | Feature Not Available | | **Cross-system Integration** | Not enough data | 5.5 (7 reviews) | | **Adaptive Learning** | Not enough data | Feature Not Available | | **Proactive Assistance** | Not enough data | 6.0 (7 reviews) | | **Decision Making** | Not enough data | Feature Not Available | ### PR Analytics | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 6.7/10 | 159 | #### Generative AI | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **AI Text Generation** | Not enough data | 6.6 (154 reviews) | | **AI Text Summarization** | Not enough data | 6.7 (153 reviews) | ### Answer Engine Optimization (AEO) | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | N/A | N/A | #### AI Visibility & Tracking | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **AI Mention Tracking** | Not enough data | Not enough data | | **AI Search Ranking Insights** | Not enough data | Not enough data | #### Sentiment & Brand Analysis | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **AI Sentiment Monitoring** | Not enough data | Not enough data | | **AI Hallucination Detection** | Not enough data | Not enough data | #### Competitive Benchmarking | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | | **Competitor AI Presence Comparison** | Not enough data | Not enough data | #### AI Content Optimization | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Semantic Optimization for AI Models** | Not enough data | Feature Not Available | | **AI-Driven Content Recommendations** | Not enough data | Not enough data | #### Reporting & Alerts | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Real-Time AI Mention Alerts** | Not enough data | Feature Not Available | | **AI Visibility Reporting** | Not enough data | Not enough data | ### Media and Influencer Targeting | Product | Score | Reviews | |---|---|---| | **Lucidya - Social Media Analytics** | N/A | N/A | | **Meltwater** | 7.4/10 | 530 | #### Database | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Media Database** | Not enough data | 7.9 (490 reviews) | | **Contact/Campaign Management** | Not enough data | 7.9 (416 reviews) | | **Newsroom** | Not enough data | 8.0 (390 reviews) | #### Outreach | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Media Distribution** | Not enough data | 8.1 (433 reviews) | | **PR Planner** | Not enough data | 7.5 (146 reviews) | | **Social Media Services** | Not enough data | 7.7 (349 reviews) | #### Reporting | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Monitoring** | Not enough data | 8.5 (486 reviews) | | **Response Desk** | Not enough data | 8.3 (362 reviews) | | **Impact Measurement** | Not enough data | 8.1 (413 reviews) | #### Agentic AI - Media and Influencer Targeting | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Autonomous Task Execution** | Not enough data | 5.8 (20 reviews) | | **Cross-system Integration** | Not enough data | 6.0 (19 reviews) | | **Adaptive Learning** | Not enough data | 6.0 (19 reviews) | | **Natural Language Interaction** | Not enough data | 6.0 (19 reviews) | | **Proactive Assistance** | Not enough data | 6.0 (19 reviews) | #### User Rights/Roles | Feature | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Version Control** | Not enough data | 7.7 (305 reviews) | | **Team Collaboration** | Not enough data | 8.0 (327 reviews) | --- ## Categories **Shared Categories (1):** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Unique to Meltwater (9):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Media Monitoring Software](https://www.g2.com/categories/media-monitoring), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting), [PR Analytics Software](https://www.g2.com/categories/pr-analytics) --- ## Reviewer Demographics ### By Company Size | Segment | Lucidya - Social Media Analytics | Meltwater | |---|---|---| | **Small-Business** | 51.4% | 41.3% | | **Mid-Market** | 31.2% | 38.0% | | **Enterprise** | 17.4% | 20.7% | ### By Industry #### Lucidya - Social Media Analytics - **Marketing and Advertising:** 11.7% - **Information Technology and Services:** 8.5% - **Accounting:** 5.3% - **Financial Services:** 5.3% - **Apparel & Fashion:** 4.3% - **Hospital & Health Care:** 4.3% - **Management Consulting:** 4.3% - **Telecommunications:** 3.2% - **Banking:** 3.2% - **Computer Software:** 3.2% - **Other:** 46.8% #### Meltwater - **Marketing and Advertising:** 15.2% - **Public Relations and Communications:** 14.7% - **Non-Profit Organization Management:** 6.9% - **Higher Education:** 5.4% - **Information Technology and Services:** 3.1% - **Financial Services:** 2.5% - **Hospital & Health Care:** 2.3% - **Consumer Goods:** 2.1% - **Computer Software:** 1.9% - **Education Management:** 1.7% - **Other:** 44.2% --- ## Alternatives ### Alternatives to Lucidya - Social Media Analytics - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1215 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7347 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6604 reviews) - [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (352 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Mention](https://www.g2.com/products/mention/reviews) — 4.3/5 stars (442 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2469 reviews) ### Alternatives to Meltwater - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4017 reviews) - [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1344 reviews) - [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (476 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) - [Onclusive](https://www.g2.com/products/onclusive/reviews) — 4.3/5 stars (207 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7347 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6604 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1215 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) --- ## Top Discussions ### Lucidya - Social Media Analytics No discussions available for this product. ### Meltwater - Title: [How do I make Meltwater work for our organization?](https://www.g2.com/discussions/how-do-i-make-meltwater-work-for-our-organization) — 3 comments, 1 upvote > **Top comment:** "I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach." - Title: [How much does meltwater cost?](https://www.g2.com/discussions/how-much-does-meltwater-cost) — 2 comments > **Top comment:** "Depends on the exact tools within the platform you want to use and size of organization. We are a very small marketing team of a public library, so our cost..." - Title: [How soon will sysomos and meltwater fully be integrated?](https://www.g2.com/discussions/how-soon-will-sysomos-and-meltwater-fully-be-integrated) — 2 comments, 1 upvote > **Top comment:** "Hi Janay. Sorry I don't know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater..." - Title: [Meltwater vs CisionOne for a PR team that needs solid media monitoring and reporting without a complex setup or a per-outlet pricing model that makes costs unpredictable?](https://www.g2.com/discussions/meltwater-vs-cisionone-for-a-pr-team-that-needs-solid-media-monitoring-and-reporting-without-a-complex-setup-or-a-per-outlet-pricing-model-that-makes-costs-unpredictable) — 1 comment, 1 upvote > **Top comment:** "<p>My split would be Meltwater for stronger all-around monitoring and analytics, CisionOne for teams that will genuinely use the wider Cision media-relations..." - Title: [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) — 1 comment, 1 upvote > **Top comment:** "Comment deleted by user." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/lucidya-social-media-analytics-vs-meltwater)