Link copied to clipboard # LoopNet vs Zillow Comparison - What are their main differences? Share [ Export ](/compare/loopnet/zillow/export.csv) LoopNetZillow[+ Add Product](#) Pricing **LoopNet** No pricing available **Zillow** No pricing available **Pricing Insights** from reviews Perceived Cost **LoopNet** $$$$$ **Zillow** $$$$$ Average Discount **LoopNet** Not enough reviews yet **Zillow** 6% Uncover valuable pricing insights from real user feedback to improve your shopping experience. See it for free Time to Implement **LoopNet** 6 months Based on 100 responses **Zillow** 6 months Based on 100 responses Return on Investment **LoopNet** 6 months Based on 100 responses **Zillow** 6 months Based on 100 responses **Pros & Cons** from reviews **LoopNet** Not enough data **Zillow** Not enough data Screenshots **LoopNet** No screenshot available **Zillow** ![Zillow screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/35865/Zillow_Screenshot1.png) **Ratings** from reviews Meets Requirements **LoopNet** **6.9** /10 Based on 68 responses **Zillow** **8.2** /10 Based on 268 responses Ease of Use **LoopNet** **7.2** /10 Based on 68 responses **Zillow** **8.8** /10 Based on 277 responses Ease of Setup **LoopNet** **7.6** /10 Based on 16 responses **Zillow** **7.8** /10 Based on 44 responses Ease of Admin **LoopNet** **7.3** /10 Based on 17 responses **Zillow** **8.2** /10 Based on 35 responses Quality of Support **LoopNet** **6.4** /10 Based on 57 responses **Zillow** **7.8** /10 Based on 204 responses Has the product been a good partner in doing business? **LoopNet** **6.8** /10 Based on 15 responses **Zillow** **7.5** /10 Based on 35 responses Product Direction (% positive) **LoopNet** **4.8** /10 Based on 69 responses **Zillow** **7.1** /10 Based on 272 responses **Features** ratings from reviews Multiple Listing Service (MLS) **6.3** /10 Based on 54 responses **7.8** /10 Based on 246 responses User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 54.5% Mid-Market(51-1000 emp.) 31.2% Enterprise(\> 1000 emp.) 14.3% Small-Business(50 or fewer emp.) 54.5% Mid-Market(51-1000 emp.) 31.2% Enterprise(\> 1000 emp.) 14.3% Small-Business(50 or fewer emp.) 66.1% Mid-Market(51-1000 emp.) 24.7% Enterprise(\> 1000 emp.) 9.2% Small-Business(50 or fewer emp.) 66.1% Mid-Market(51-1000 emp.) 24.7% Enterprise(\> 1000 emp.) 9.2% **Reviewers' Industry** [![LoopNet](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_47268f2cb3d150d3fad7cf895016e3ba/loopnet.png "LoopNet")](https://www.g2.com/products/loopnet/reviews) LoopNet Real Estate 46.8% Commercial Real Estate 37.7% Financial Services 3.9% Retail 1.3% Marketing and Advertising 1.3% Other 9.1% [![Zillow](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_35302736c67f537bd5a17a1780e613b0/zillow.png "Zillow")](https://www.g2.com/products/zillow/reviews) Zillow Real Estate 55.1% Marketing and Advertising 4.7% Commercial Real Estate 4.1% Information Technology and Services 3.0% Computer Software 3.0% Other 30.1% Alternatives **LoopNet Alternatives** ![Crexi](https://images.g2crowd.com/uploads/product/hd_favicon/f091cc696c398e84f85e8d76da1365f3/crexi.svg "Crexi") [ Crexi ](/products/crexi/reviews) ![Realtor.com](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_4082696c7eeccee1325fc976790a1f4c/realtor-com.jpg "Realtor.com") [ Realtor.com ](/products/realtor-com/reviews) ![Rentler.com](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_cfd160a9abef2570796d780027ea421e/rentler-com.png "Rentler.com") [ Rentler.com ](/products/rentler-com/reviews) ![Trulia](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2966748e91f570114a7ca257d8f5c8bb/trulia.png "Trulia") [ Trulia ](/products/trulia/reviews) **Zillow Alternatives** ![Realtor.com](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_4082696c7eeccee1325fc976790a1f4c/realtor-com.jpg "Realtor.com") [ Realtor.com ](/products/realtor-com/reviews) ![Zumper](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_77ade4bedfa47356744e8697aaeae9f0/zumper.jpeg "Zumper") [ Zumper ](/products/zumper/reviews) ![Apartments.com](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_9c84c6bae4fe50f2afd182f37c02de8d/apartments-com.jpg "Apartments.com") [ Apartments.com ](/products/apartments-com/reviews) ![Crexi](https://images.g2crowd.com/uploads/product/hd_favicon/f091cc696c398e84f85e8d76da1365f3/crexi.svg "Crexi") [ Crexi ](/products/crexi/reviews) ## LoopNet vs Zillow FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Zillow vs LoopNet? Zillow stands out from LoopNet with a higher G2 rating, stronger support scores, and a focus on residential listings, while LoopNet is more commercial-focused and has lower reviewer satisfaction. | [Zillow](https://www.g2.com/products/zillow/reviews) | [LoopNet](https://www.g2.com/products/loopnet/reviews) | | --- | --- | | 4.1/5 (307 reviews) | 3.3/5 (81 reviews) | | Small-Business | Small-Business | | 7.8 | 7.6 | | 7.8 | 6.4 | | Easy to use, comprehensive property filters, strong lead generation | Exposure to commercial real estate, access to vast inventory | ### How do the pricing models of Zillow and LoopNet compare? Zillow is considered the stronger value compared to LoopNet, as reflected in higher reviewer satisfaction with pricing and cost. - **Zillow:** Reviewers highlight that Zillow provides good value for lead generation and exposure, though some mention costs for premium placement. - **LoopNet:** Recent reviews cite high costs for premium listings and dissatisfaction with price increases, with several reviewers switching to alternatives like Crexi for better value. - **Switching reasons:** In the last year, reviewers have moved from LoopNet to competitors due to rising costs and perceived lack of value for money. ### What are the best alternatives to Zillow and LoopNet? The top 3 alternatives to Zillow and LoopNet are Realtor.com, Crexi, and Zumper. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Zillow](https://www.g2.com/products/zillow/reviews) | 4.1/5 (307 reviews) | Small-Business | Reviewers note good value for lead generation | Easy to use, comprehensive filters, strong lead generation | | [LoopNet](https://www.g2.com/products/loopnet/reviews) | 3.3/5 (81 reviews) | Small-Business | Reviewers cite high costs for premium listings | Exposure to commercial real estate, access to vast inventory | | [Realtor.com](https://www.g2.com/products/realtor-com/reviews) | 3.5/5 (92 reviews) | Small-Business | — | — | | [Crexi](https://www.g2.com/products/crexi/reviews) | 4.6/5 (127 reviews) | Small-Business | Reviewers highlight lower costs and better value than LoopNet | Strong commercial property marketing, cost-effective | | [Zumper](https://www.g2.com/products/zumper/reviews) | 4.2/5 (36 reviews) | Small-Business | — | — | ### Which Multiple Listing Service (MLS) features should I prioritize when comparing Zillow and LoopNet? Buyers comparing Zillow and LoopNet should prioritize ease of use, lead generation quality, listing comprehensiveness, support responsiveness, and cost satisfaction. - **Ease of Use:** Zillow scores 8.8, LoopNet 7.2. - **Lead Generation Quality:** Zillow is frequently cited for strong lead generation in recent reviews; LoopNet receives mixed feedback on lead quality. - **Listing Comprehensiveness:** Zillow is praised for comprehensive residential listings and filters; LoopNet is noted for commercial inventory breadth. - **Support Responsiveness:** Zillow scores 7.8, LoopNet 6.4. - **Cost Satisfaction:** Zillow receives higher satisfaction on value, while LoopNet is criticized for high costs and price increases. ### What are the pros and cons of Zillow vs LoopNet? Zillow's headline strength is ease of use and comprehensive filters, while LoopNet's is exposure to commercial real estate listings. - **Zillow strengths:** Easy navigation, strong property filters, high lead generation, comprehensive residential listings, high support satisfaction. - **Zillow trade-offs:** Some reviewers cite inaccurate property data, occasional spam listings, and variable lead quality. - **LoopNet strengths:** Broad exposure for commercial properties, access to a large inventory, useful for commercial real estate professionals. - **LoopNet trade-offs:** High costs for premium listings, frequent price increases, mixed support experiences, and some reports of outdated or incomplete property information. ### Is Zillow or LoopNet better for small businesses? Zillow is the better fit for small businesses, supported by higher satisfaction scores and positive small-business reviewer sentiment. - **Zillow:** Largest segment is Small-Business, with reviewers highlighting ease of use, strong lead generation, and value for small agencies. - **LoopNet:** Largest segment is Small-Business, but reviewers frequently cite high costs and less favorable value for smaller firms. ### Which Multiple Listing Service (MLS) platform has better integrations? Zillow and LoopNet are at parity for integrations, with no recent reviewer-cited third-party integrations for either platform. - **Zillow:** No reviewer-cited integrations in recent reviews. - **LoopNet:** No reviewer-cited integrations in recent reviews. ### How do Zillow and LoopNet compare on customer support? Zillow outperforms LoopNet on Quality of Support by a material margin, with a 1.4-point higher score (7.8 vs 6.4). - **Zillow:** Reviewers consistently praise responsive and helpful support, with multiple mentions of positive onboarding and issue resolution experiences. - **LoopNet:** Support experiences are mixed, with several reviewers citing slow or unhelpful responses and dissatisfaction with billing and account management. ### Which is easier to implement, Zillow or LoopNet? Zillow and LoopNet are at near-parity on Ease of Setup, with scores of 7.8 and 7.6 respectively, indicating both are easy to implement. - **Zillow:** Reviewers describe setup as straightforward and quick, with positive onboarding experiences. - **LoopNet:** Reviewers note easy setup for listing properties, though some mention occasional administrative hurdles. ## LoopNet vs Zillow When assessing the two solutions, reviewers found Zillow easier to use, set up, and administer. Reviewers also preferred doing business with Zillow overall. - Reviewers felt that Zillow meets the needs of their business better than LoopNet. - When comparing quality of ongoing product support, reviewers felt that Zillow is the preferred option. - For feature updates and roadmaps, our reviewers preferred the direction of Zillow over LoopNet.