Compare Looker and ThoughtSpot 
Featured Products
At a Glance
Market Segments
Mid-Market (60.8% of reviews)
Enterprise (43.3% of reviews)
Entry-Level Pricing
No pricing available
Starting at $25.00 1 Users Per Month
Looker
Star Rating
(1,619)4.4 out of 5
Market Segments
Mid-Market (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LookerThoughtSpot
Star Rating
(325)4.4 out of 5
Market Segments
Enterprise (43.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $25.00 1 Users Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in user interface and design, making it easy to build interactive dashboards quickly. Users appreciate the ability to visualize data effectively, with one reviewer highlighting the clarity of KPIs and engagement metrics.
- Users say that ThoughtSpot democratizes data access, allowing employees to act as analysts. The platform's search functionality is praised for making data retrieval as simple as a web search, which enhances usability for non-technical users.
- According to verified reviews, Looker has a higher overall satisfaction score, reflecting its strong performance in areas like customization and integration flexibility. Users have noted the ease of configuration across multiple integrations, which is particularly beneficial for complex analytics needs.
- Reviewers mention that ThoughtSpot is a great tool once users become familiar with it, helping them to compile and compare performance data effectively. This adaptability is a strong point, especially for users who need to tell a data-driven story.
- G2 reviewers highlight that while Looker has a robust setup process, ThoughtSpot's ease of use is a standout feature, with many users finding it intuitive and straightforward. This can be particularly advantageous for teams looking to onboard quickly without extensive training.
- Users report that both platforms offer strong support, but Looker has a slight edge in quality of support, with users appreciating the responsiveness and helpfulness of the support team. This can be crucial for organizations that rely heavily on analytics for decision-making.
Pricing
Entry-Level Pricing
Looker
No pricing availableThoughtSpot
ThoughtSpot Analytics - Essentials
Starting at $25.00
1 Users Per Month
For small teams to find and share insights with AI Analytics
- Dynamic, interactive dashboards
- Actionable insights
- From 5-50 users
Free Trial
Looker
Free Trial is available
ThoughtSpot
Free Trial is available
Ratings
Meets Requirements
8.7
1,108
8.3
259
Ease of Use
8.3
1,113
8.7
259
Ease of Setup
8.2
591
8.0
125
Ease of Admin
8.3
431
8.3
109
Quality of Support
8.6
946
8.7
232
Has the product been a good partner in doing business?
8.9
409
8.9
107
Product Direction (% positive)
8.7
1,039
9.1
256
Features by Category
Reports
8.6
666
|
Verified
8.7
156
|
Verified
8.2
618
|
Verified
8.5
149
|
Verified
8.2
661
|
Verified
8.4
159
|
Verified
8.3
528
|
Verified
8.2
129
|
Verified
8.7
664
|
Verified
8.8
158
|
Verified
Self Service
8.4
623
|
Verified
8.2
145
|
Verified
8.6
639
|
Verified
8.6
152
|
Verified
8.4
611
|
Verified
8.6
150
|
Verified
8.1
613
|
Verified
8.8
161
|
Verified
8.3
587
|
Verified
8.2
137
|
Verified
7.7
498
|
Verified
7.5
112
|
Verified
Advanced Analytics
7.6
428
|
Verified
7.8
114
8.4
633
|
Verified
8.6
153
|
Verified
8.0
512
|
Verified
8.1
123
|
Verified
Building Reports
8.3
384
|
Verified
7.5
96
|
Verified
8.3
397
|
Verified
7.6
99
|
Verified
8.0
353
|
Verified
8.0
85
|
Verified
8.1
327
|
Verified
7.6
78
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
666
|
Verified
8.7
156
|
Verified
8.2
618
|
Verified
8.5
149
|
Verified
8.2
661
|
Verified
8.4
159
|
Verified
8.3
528
|
Verified
8.2
129
|
Verified
8.7
664
|
Verified
8.8
158
|
Verified
Reports
8.5
111
Not enough data
8.5
107
Not enough data
8.0
103
Not enough data
Generative AI
7.0
100
Not enough data
7.1
100
Not enough data
Visualization
8.5
114
Not enough data
8.4
110
Not enough data
8.7
115
Not enough data
8.3
109
Not enough data
Data Updates
8.1
107
Not enough data
8.3
106
Not enough data
Collaboration
8.4
108
Not enough data
8.0
106
Not enough data
8.0
102
Not enough data
Data Updates
7.8
137
Not enough data
8.0
141
Not enough data
8.4
143
Not enough data
Reports
8.6
666
|
Verified
8.7
156
|
Verified
8.2
618
|
Verified
8.5
149
|
Verified
8.2
661
|
Verified
8.4
159
|
Verified
8.3
528
|
Verified
8.2
129
|
Verified
8.7
664
|
Verified
8.8
158
|
Verified
Data Preparation
8.3
289
|
Verified
8.2
102
|
Verified
8.3
264
|
Verified
7.9
100
|
Verified
Data Modeling and Blending
8.5
311
|
Verified
8.4
112
|
Verified
8.7
331
|
Verified
8.5
116
|
Verified
8.4
310
|
Verified
8.2
104
|
Verified
Generative AI
7.1
88
7.1
23
7.1
86
6.8
23
Agentic AI - Analytics Platforms
7.2
40
Not enough data
7.4
39
Not enough data
7.3
40
Not enough data
7.1
39
6.0
5
7.3
40
Not enough data
7.4
39
Not enough data
7.6
38
Not enough data
Self Service
8.4
623
|
Verified
8.2
145
|
Verified
8.6
639
|
Verified
8.6
152
|
Verified
8.4
611
|
Verified
8.6
150
|
Verified
8.1
613
|
Verified
8.8
161
|
Verified
8.3
587
|
Verified
8.2
137
|
Verified
7.7
498
|
Verified
7.5
112
|
Verified
Deployment & Integration - Analytics Platforms
8.0
38
8.7
5
8.2
38
Not enough data
7.6
34
Not enough data
8.3
46
Not enough data
Advanced Analytics
7.6
428
|
Verified
7.8
114
8.4
633
|
Verified
8.6
153
|
Verified
8.0
512
|
Verified
8.1
123
|
Verified
Performance & Scalability - Analytics Platforms
7.6
47
8.6
6
7.9
35
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
8.1
40
Not enough data
7.1
34
Not enough data
7.3
35
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.1
34
Not enough data
7.5
35
7.3
5
7.6
34
Not enough data
7.3
34
Not enough data
Personalized Intelligence - Analytics Platforms
7.5
34
Not enough data
7.2
35
Not enough data
7.5
34
Not enough data
Building Reports
8.3
384
|
Verified
7.5
96
|
Verified
8.3
397
|
Verified
7.6
99
|
Verified
8.0
353
|
Verified
8.0
85
|
Verified
8.1
327
|
Verified
7.6
78
|
Verified
Reports
8.6
666
|
Verified
8.7
156
|
Verified
8.2
618
|
Verified
8.5
149
|
Verified
8.2
661
|
Verified
8.4
159
|
Verified
8.3
528
|
Verified
8.2
129
|
Verified
8.7
664
|
Verified
8.8
158
|
Verified
Self Service
8.4
623
|
Verified
8.2
145
|
Verified
8.6
639
|
Verified
8.6
152
|
Verified
8.4
611
|
Verified
8.6
150
|
Verified
8.1
613
|
Verified
8.8
161
|
Verified
8.3
587
|
Verified
8.2
137
|
Verified
7.7
498
|
Verified
7.5
112
|
Verified
Building Reports
8.3
384
|
Verified
7.5
96
|
Verified
8.3
397
|
Verified
7.6
99
|
Verified
8.0
353
|
Verified
8.0
85
|
Verified
8.1
327
|
Verified
7.6
78
|
Verified
Metrics
8.8
237
Not enough data
8.7
237
Not enough data
8.4
223
Not enough data
8.3
225
Not enough data
8.4
214
Not enough data
8.3
224
Not enough data
8.4
218
Not enough data
8.5
229
Not enough data
8.3
222
Not enough data
Reporting
8.4
241
Not enough data
Feature Not Available
Not enough data
8.6
241
Not enough data
8.5
244
Not enough data
8.1
198
Not enough data
8.4
204
Not enough data
9.0
253
Not enough data
Other
8.7
225
Not enough data
8.6
208
Not enough data
8.4
200
Not enough data
8.7
214
Not enough data
8.7
206
Not enough data
8.2
178
Not enough data
8.3
190
Not enough data
Agentic AI - Digital Analytics
7.4
15
Not enough data
7.8
15
Not enough data
7.8
16
Not enough data
7.9
16
Not enough data
Administration
8.4
217
Not enough data
8.3
193
Not enough data
8.5
245
Not enough data
8.6
239
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Not enough data
Data Sourcing
8.8
203
Not enough data
8.8
221
Not enough data
8.6
188
Not enough data
8.8
225
Not enough data
8.7
209
Not enough data
Predictive Analytics
8.3
153
Not enough data
8.2
149
Not enough data
8.2
147
Not enough data
8.0
164
Not enough data
Sales Management
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Not enough data
Data Connectivity and Prep - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Autonomous Insight Generation - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction and Workflow - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Agent Management - Agentic Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
221
|
Verified
Not enough data
8.7
240
|
Verified
Not enough data
8.5
227
|
Verified
Not enough data
8.9
244
|
Verified
Not enough data
8.3
129
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.6
230
|
Verified
Not enough data
8.8
260
|
Verified
Not enough data
8.5
212
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.4
199
|
Verified
Not enough data
7.9
120
|
Verified
Not enough data
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.5
14
Not enough data
7.3
14
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Looker and ThoughtSpot are categorized as Embedded Business Intelligence and Analytics Platforms
Unique Categories
Looker is categorized as Sales Analytics, Marketing Analytics, Digital Analytics, and Data Visualization
ThoughtSpot is categorized as Agentic Analytics and AI Agents For Business Operations
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ThoughtSpot
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.5%
Information Technology and Services
11.0%
Marketing and Advertising
8.3%
Financial Services
7.5%
Internet
6.1%
Other
55.5%
Information Technology and Services
10.8%
Computer Software
9.2%
Financial Services
8.8%
Retail
5.6%
Telecommunications
4.9%
Other
60.8%
Discussions
Is looker an ETL tool?
3 Comments
G2
After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000. I needed the profit...Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
What is Looker used for?
1 Comment
RG
Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions....Read more
How beneficial is Thoughtspot with end user who are not that much expert in data ?
2 Comments
VS
ThoughtSpot makes self-service simple and quick, even for users with no technical background. Anyone from line of business users to analysts to more...Read more
How is ThoughtSpot priced?
2 Comments
LE
ThoughtSpot has two pricing options depending on whether the organization has a need for the on-premise or cloud based offering. Our starter package is...Read more
What does ThoughtSpot do?
1 Comment
JH
It's an analytics platform that allows you to use natural language search and AI to identify data insights.Read more
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