# Looker, SAP Analytics Cloud vs Tableau Comparison | | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Star Rating** | 4.4 out of 5 | 4.2 out of 5 | 4.4 out of 5 | | **Total Reviews** | 1,647 | 911 | 3,691 | | **Largest Market Segment** | Mid-Market (60.6% of reviews) | Enterprise (47.4% of reviews) | Enterprise (42.1% of reviews) | | **Entry Level Price** | No pricing available | $0 Free for 30 days | $75.00 1 User Per Month | --- ## Top Pros & Cons ### Looker Pros: - Ease of Use (108 reviews) - Insights (64 reviews) Cons: - Learning Curve (52 reviews) - Learning Difficulty (38 reviews) ### SAP Analytics Cloud Pros: - Ease of Use (68 reviews) - Data Analysis (52 reviews) Cons: - Slow Performance (36 reviews) - Learning Curve (35 reviews) ### Tableau Pros: - Ease of Use (634 reviews) - Data Visualization (563 reviews) Cons: - Learning Curve (282 reviews) - Learning Difficulty (240 reviews) --- ## Ratings Comparison | Rating | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Meets Requirements** | 8.7 (1132 reviews) | 8.1 (562 reviews) | 8.7 (2581 reviews) | | **Ease of Use** | 8.3 (1138 reviews) | 8.1 (589 reviews) | 8.3 (2980 reviews) | | **Ease of Setup** | 8.3 (614 reviews) | 7.9 (319 reviews) | 8.3 (1636 reviews) | | **Ease of Admin** | 8.3 (430 reviews) | 7.8 (264 reviews) | 8.2 (807 reviews) | | **Quality of Support** | 8.6 (967 reviews) | 8.0 (503 reviews) | 8.3 (2206 reviews) | | **Has the product been a good partner in doing business?** | 8.9 (409 reviews) | 8.3 (259 reviews) | 8.6 (786 reviews) | | **Product Direction (% positive)** | 8.7 (1060 reviews) | 8.2 (537 reviews) | 8.8 (2533 reviews) | --- ## Pricing ### Looker #### Entry-Level Pricing No pricing available #### Free Trial Yes ### SAP Analytics Cloud #### Entry-Level Pricing Plan: 30-DAY TRIAL Price: $0 Free for 30 days Key Features: - 1 user - Business Intelligence functionality only - Basic data source imports (excel, csv, and Google Drive) [Browse all 3 editions](https://www.g2.com/products/sap-analytics-cloud/pricing) #### Free Trial Yes ### Tableau #### Entry-Level Pricing Plan: Tableau Standard Price: $75.00 1 User Per Month Description: A comprehensive edition to help you explore and understand your data. Key Features: - Each additional license starts as low as $15 / user / month [Browse all 3 editions](https://www.g2.com/products/tableau/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Business Intelligence | Product | Score | Reviews | |---|---|---| | **Looker** | 8.3/10 | 784 | | **SAP Analytics Cloud** | 8.0/10 | 447 | | **Tableau** | 8.5/10 | 2104 | #### Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reports Interface** | 8.6 (682 reviews) ✓ Verified | 8.3 (320 reviews) ✓ Verified | 8.7 (1815 reviews) ✓ Verified | | **Steps to Answer** | 8.2 (620 reviews) ✓ Verified | 8.0 (296 reviews) ✓ Verified | 8.3 (1610 reviews) ✓ Verified | | **Graphs and Charts** | 8.2 (676 reviews) ✓ Verified | 8.5 (325 reviews) ✓ Verified | 9.1 (1859 reviews) ✓ Verified | | **Score Cards** | 8.3 (530 reviews) ✓ Verified | 8.1 (284 reviews) ✓ Verified | 8.6 (1376 reviews) | | **Dashboards** | 8.7 (679 reviews) ✓ Verified | 8.3 (319 reviews) ✓ Verified | 9.1 (1838 reviews) ✓ Verified | #### Self Service | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Calculated Fields** | 8.4 (627 reviews) ✓ Verified | 7.9 (308 reviews) ✓ Verified | 8.5 (1710 reviews) ✓ Verified | | **Data Column Filtering** | 8.6 (649 reviews) ✓ Verified | 8.3 (315 reviews) ✓ Verified | 8.7 (1724 reviews) ✓ Verified | | **Data Discovery** | 8.4 (616 reviews) ✓ Verified | 8.2 (300 reviews) ✓ Verified | 8.5 (1672 reviews) ✓ Verified | | **Search** | 8.1 (618 reviews) ✓ Verified | 7.9 (289 reviews) ✓ Verified | 8.2 (1426 reviews) | | **Collaboration / Workflow** | 8.4 (595 reviews) ✓ Verified | 7.9 (274 reviews) ✓ Verified | 8.2 (1540 reviews) ✓ Verified | | **Automodeling** | 7.7 (504 reviews) ✓ Verified | 7.9 (262 reviews) ✓ Verified | 7.9 (1328 reviews) ✓ Verified | #### Advanced Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Predictive Analytics** | 7.6 (430 reviews) ✓ Verified | 8.4 (266 reviews) ✓ Verified | 7.8 (1290 reviews) | | **Data Visualization** | 8.4 (648 reviews) ✓ Verified | 8.5 (315 reviews) ✓ Verified | 9.2 (1839 reviews) ✓ Verified | | **Big Data Services** | 8.0 (520 reviews) ✓ Verified | 7.9 (242 reviews) ✓ Verified | 8.1 (1337 reviews) | #### Building Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Transformation** | 8.3 (386 reviews) ✓ Verified | 7.9 (206 reviews) ✓ Verified | 8.3 (1012 reviews) ✓ Verified | | **Data Modeling** | 8.3 (405 reviews) ✓ Verified | 8.1 (161 reviews) ✓ Verified | 8.2 (969 reviews) ✓ Verified | | **WYSIWYG Report Design** | 8.0 (358 reviews) ✓ Verified | 8.0 (175 reviews) ✓ Verified | 8.3 (861 reviews) ✓ Verified | | **Integration APIs** | 8.1 (333 reviews) ✓ Verified | 7.9 (169 reviews) ✓ Verified | 8.1 (848 reviews) ✓ Verified | #### Platform | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Mobile User Support** | Not enough data | Not enough data | Not enough data | | **Customization ** | Not enough data | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | Not enough data | | **Internationalization** | Not enough data | Not enough data | Not enough data | | **Sandbox / Test Environments** | Not enough data | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | Not enough data | | **Breadth of Partner Applications** | Not enough data | Not enough data | Not enough data | ### Data Visualization | Product | Score | Reviews | |---|---|---| | **Looker** | 8.2/10 | 750 | | **SAP Analytics Cloud** | 8.4/10 | 425 | | **Tableau** | N/A | N/A | #### Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reports Interface** | 8.6 (682 reviews) ✓ Verified | 8.3 (320 reviews) ✓ Verified | 8.7 (1815 reviews) ✓ Verified | | **Steps to Answer** | 8.2 (620 reviews) ✓ Verified | 8.0 (296 reviews) ✓ Verified | 8.3 (1610 reviews) ✓ Verified | | **Graphs and Charts** | 8.2 (676 reviews) ✓ Verified | 8.5 (325 reviews) ✓ Verified | 9.1 (1859 reviews) ✓ Verified | | **Score Cards** | 8.3 (530 reviews) ✓ Verified | 8.1 (284 reviews) ✓ Verified | 8.6 (1376 reviews) | | **Dashboards** | 8.7 (679 reviews) ✓ Verified | 8.3 (319 reviews) ✓ Verified | 9.1 (1838 reviews) ✓ Verified | #### Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reports Interface** | 8.5 (112 reviews) | 8.1 (15 reviews) | Not enough data | | **Share Reports** | 8.5 (109 reviews) | 8.4 (15 reviews) | Not enough data | | **Steps to Answer** | 8.0 (103 reviews) | 8.0 (15 reviews) | Not enough data | #### Generative AI | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **AI Text Generation** | 7.0 (100 reviews) | 8.2 (13 reviews) | Not enough data | | **AI Text Summarization** | 7.1 (100 reviews) | 8.5 (13 reviews) | Not enough data | #### Visualization | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Graphs and Charts** | 8.5 (116 reviews) | 8.9 (15 reviews) | Not enough data | | **Score Cards** | 8.4 (111 reviews) | 8.5 (14 reviews) | Not enough data | | **Dashboards** | 8.7 (116 reviews) | 8.8 (15 reviews) | Not enough data | | **Formats** | 8.3 (109 reviews) | 8.7 (15 reviews) | Not enough data | #### Data Updates | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Historical Snapshots** | 8.1 (107 reviews) | 8.3 (15 reviews) | Not enough data | | **Real-Time Updating** | 8.3 (107 reviews) | 8.2 (16 reviews) | Not enough data | #### Collaboration | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Sharing** | 8.4 (109 reviews) | 8.7 (14 reviews) | Not enough data | | **Co-Editing** | 8.0 (106 reviews) | 8.5 (14 reviews) | Not enough data | | **Devices** | 8.0 (102 reviews) | 7.4 (14 reviews) | Not enough data | #### Data Updates | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Historical Snapshots** | 7.8 (137 reviews) | 8.9 (29 reviews) | Not enough data | | **Real-Time Updating** | 8.0 (143 reviews) | 9.0 (31 reviews) | Not enough data | | **Email Reports** | 8.5 (145 reviews) | 8.7 (15 reviews) | Not enough data | ### Analytics Platforms | Product | Score | Reviews | |---|---|---| | **Looker** | 7.9/10 | 806 | | **SAP Analytics Cloud** | 8.0/10 | 448 | | **Tableau** | 8.2/10 | 2148 | #### Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reports Interface** | 8.6 (682 reviews) ✓ Verified | 8.3 (320 reviews) ✓ Verified | 8.7 (1815 reviews) ✓ Verified | | **Steps to Answer** | 8.2 (620 reviews) ✓ Verified | 8.0 (296 reviews) ✓ Verified | 8.3 (1610 reviews) ✓ Verified | | **Graphs and Charts** | 8.2 (676 reviews) ✓ Verified | 8.5 (325 reviews) ✓ Verified | 9.1 (1859 reviews) ✓ Verified | | **Score Cards** | 8.3 (530 reviews) ✓ Verified | 8.1 (284 reviews) ✓ Verified | 8.6 (1376 reviews) | | **Dashboards** | 8.7 (679 reviews) ✓ Verified | 8.3 (319 reviews) ✓ Verified | 9.1 (1838 reviews) ✓ Verified | #### Data Preparation | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Connectors** | 8.3 (294 reviews) ✓ Verified | 8.3 (154 reviews) ✓ Verified | 8.6 (902 reviews) ✓ Verified | | **Data Governance** | 8.3 (264 reviews) ✓ Verified | 8.2 (147 reviews) ✓ Verified | 8.4 (852 reviews) ✓ Verified | #### Data Modeling and Blending | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Querying** | 8.5 (313 reviews) ✓ Verified | 8.2 (160 reviews) ✓ Verified | 8.5 (892 reviews) ✓ Verified | | **Data Filtering** | 8.7 (334 reviews) ✓ Verified | 8.3 (171 reviews) ✓ Verified | 8.8 (919 reviews) ✓ Verified | | **Data Blending** | 8.4 (310 reviews) ✓ Verified | 8.1 (162 reviews) ✓ Verified | 8.6 (901 reviews) ✓ Verified | #### Generative AI | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **AI Text Generation** | 7.1 (88 reviews) | 7.6 (27 reviews) | 7.4 (427 reviews) | | **AI Text Summarization** | 7.1 (86 reviews) | 7.4 (25 reviews) | 7.5 (451 reviews) | #### Agentic AI - Analytics Platforms | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Autonomous Task Execution** | 7.2 (40 reviews) | 7.8 (18 reviews) | 7.5 (129 reviews) | | **Multi-step Planning** | 7.4 (39 reviews) | 7.9 (18 reviews) | 7.6 (132 reviews) | | **Cross-system Integration** | 7.3 (40 reviews) | 8.1 (19 reviews) | 7.8 (136 reviews) | | **Adaptive Learning** | 7.1 (40 reviews) | 7.8 (18 reviews) | 7.7 (128 reviews) | | **Natural Language Interaction** | 7.3 (40 reviews) | 8.2 (19 reviews) | 7.8 (126 reviews) | | **Proactive Assistance** | 7.4 (39 reviews) | 7.8 (18 reviews) | 7.5 (125 reviews) | | **Decision Making** | 7.8 (40 reviews) | 8.1 (18 reviews) | 7.9 (131 reviews) | #### Self Service | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Calculated Fields** | 8.4 (627 reviews) ✓ Verified | 7.9 (308 reviews) ✓ Verified | 8.5 (1710 reviews) ✓ Verified | | **Data Column Filtering** | 8.6 (649 reviews) ✓ Verified | 8.3 (315 reviews) ✓ Verified | 8.7 (1724 reviews) ✓ Verified | | **Data Discovery** | 8.4 (616 reviews) ✓ Verified | 8.2 (300 reviews) ✓ Verified | 8.5 (1672 reviews) ✓ Verified | | **Search** | 8.1 (618 reviews) ✓ Verified | 7.9 (289 reviews) ✓ Verified | 8.2 (1426 reviews) | | **Collaboration / Workflow** | 8.4 (595 reviews) ✓ Verified | 7.9 (274 reviews) ✓ Verified | 8.2 (1540 reviews) ✓ Verified | | **Automodeling** | 7.7 (504 reviews) ✓ Verified | 7.9 (262 reviews) ✓ Verified | 7.9 (1328 reviews) ✓ Verified | #### Deployment & Integration - Analytics Platforms | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **No-code Dashboard Builder** | 8.1 (40 reviews) | 7.8 (20 reviews) | 8.8 (168 reviews) | | **Report Scheduling and Automation** | 8.4 (44 reviews) | 7.7 (19 reviews) | 8.5 (115 reviews) | | **Embedded Analytics and White-labeling** | 7.7 (35 reviews) | 7.6 (19 reviews) | 8.1 (108 reviews) | | **Data Source Connectivity** | 8.4 (52 reviews) | 7.4 (21 reviews) | 8.6 (161 reviews) | #### Advanced Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Predictive Analytics** | 7.6 (430 reviews) ✓ Verified | 8.4 (266 reviews) ✓ Verified | 7.8 (1290 reviews) | | **Data Visualization** | 8.4 (648 reviews) ✓ Verified | 8.5 (315 reviews) ✓ Verified | 9.2 (1839 reviews) ✓ Verified | | **Big Data Services** | 8.0 (520 reviews) ✓ Verified | 7.9 (242 reviews) ✓ Verified | 8.1 (1337 reviews) | #### Performance & Scalability - Analytics Platforms | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Large data handling and Query Speed** | 7.2 (58 reviews) | 6.3 (30 reviews) | 7.4 (192 reviews) | | **Concurrent User Support** | 8.0 (36 reviews) | 7.4 (19 reviews) | 8.3 (111 reviews) | #### Advanced Analytics & Modeling - Analytics Platforms | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Modeling and Governance** | 8.2 (45 reviews) | 7.8 (18 reviews) | 8.3 (111 reviews) | | **Notebook and Script Integration** | 7.1 (34 reviews) | 7.8 (18 reviews) | 8.0 (104 reviews) | | **Built-in Predictive and Statistical Models** | 7.3 (35 reviews) | 8.3 (22 reviews) | 7.8 (109 reviews) | #### Agentic AI Capabilities - Analytics Platforms | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Auto-generated Insights and Narratives** | 7.1 (34 reviews) | 8.1 (18 reviews) | 7.7 (106 reviews) | | **Natural Language Queries** | 7.5 (36 reviews) | 8.5 (19 reviews) | 7.7 (107 reviews) | | **Proactive KPI Monitoring and Alerts** | 7.6 (35 reviews) | 7.9 (18 reviews) | 7.8 (105 reviews) | | **AI Agents for Analytical Follow-ups** | 7.4 (35 reviews) | 8.3 (18 reviews) | 7.7 (104 reviews) | #### Personalized Intelligence - Analytics Platforms | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Behavioral Learning for Contextual Query Refinement** | 7.6 (35 reviews) | 8.1 (18 reviews) | 7.7 (105 reviews) | | **Role-based Insight Personalization** | 7.4 (37 reviews) | 7.9 (18 reviews) | 7.9 (110 reviews) | | **Conversational and Prompt-based Analytics** | 7.6 (35 reviews) | 8.2 (19 reviews) | 7.8 (104 reviews) | #### Building Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Transformation** | 8.3 (386 reviews) ✓ Verified | 7.9 (206 reviews) ✓ Verified | 8.3 (1012 reviews) ✓ Verified | | **Data Modeling** | 8.3 (405 reviews) ✓ Verified | 8.1 (161 reviews) ✓ Verified | 8.2 (969 reviews) ✓ Verified | | **WYSIWYG Report Design** | 8.0 (358 reviews) ✓ Verified | 8.0 (175 reviews) ✓ Verified | 8.3 (861 reviews) ✓ Verified | | **Integration APIs** | 8.1 (333 reviews) ✓ Verified | 7.9 (169 reviews) ✓ Verified | 8.1 (848 reviews) ✓ Verified | ### Embedded Business Intelligence | Product | Score | Reviews | |---|---|---| | **Looker** | 8.4/10 | 776 | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | 8.5/10 | 2091 | #### Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reports Interface** | 8.6 (682 reviews) ✓ Verified | 8.3 (320 reviews) ✓ Verified | 8.7 (1815 reviews) ✓ Verified | | **Steps to Answer** | 8.2 (620 reviews) ✓ Verified | 8.0 (296 reviews) ✓ Verified | 8.3 (1610 reviews) ✓ Verified | | **Graphs and Charts** | 8.2 (676 reviews) ✓ Verified | 8.5 (325 reviews) ✓ Verified | 9.1 (1859 reviews) ✓ Verified | | **Score Cards** | 8.3 (530 reviews) ✓ Verified | 8.1 (284 reviews) ✓ Verified | 8.6 (1376 reviews) | | **Dashboards** | 8.7 (679 reviews) ✓ Verified | 8.3 (319 reviews) ✓ Verified | 9.1 (1838 reviews) ✓ Verified | #### Self Service | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Calculated Fields** | 8.4 (627 reviews) ✓ Verified | 7.9 (308 reviews) ✓ Verified | 8.5 (1710 reviews) ✓ Verified | | **Data Column Filtering** | 8.6 (649 reviews) ✓ Verified | 8.3 (315 reviews) ✓ Verified | 8.7 (1724 reviews) ✓ Verified | | **Data Discovery** | 8.4 (616 reviews) ✓ Verified | 8.2 (300 reviews) ✓ Verified | 8.5 (1672 reviews) ✓ Verified | | **Search** | 8.1 (618 reviews) ✓ Verified | 7.9 (289 reviews) ✓ Verified | 8.2 (1426 reviews) | | **Collaboration / Workflow** | 8.4 (595 reviews) ✓ Verified | 7.9 (274 reviews) ✓ Verified | 8.2 (1540 reviews) ✓ Verified | | **Automodeling** | 7.7 (504 reviews) ✓ Verified | 7.9 (262 reviews) ✓ Verified | 7.9 (1328 reviews) ✓ Verified | #### Building Reports | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Transformation** | 8.3 (386 reviews) ✓ Verified | 7.9 (206 reviews) ✓ Verified | 8.3 (1012 reviews) ✓ Verified | | **Data Modeling** | 8.3 (405 reviews) ✓ Verified | 8.1 (161 reviews) ✓ Verified | 8.2 (969 reviews) ✓ Verified | | **WYSIWYG Report Design** | 8.0 (358 reviews) ✓ Verified | 8.0 (175 reviews) ✓ Verified | 8.3 (861 reviews) ✓ Verified | | **Integration APIs** | 8.1 (333 reviews) ✓ Verified | 7.9 (169 reviews) ✓ Verified | 8.1 (848 reviews) ✓ Verified | ### Digital Analytics | Product | Score | Reviews | |---|---|---| | **Looker** | 8.4/10 | 325 | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | N/A | N/A | #### Metrics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Sessions - Digital Analytics** | 8.8 (238 reviews) | Not enough data | Not enough data | | **Engagement** | 8.7 (238 reviews) | Not enough data | Not enough data | | **Entry and Exit Pages** | 8.4 (224 reviews) | Not enough data | Not enough data | | **Standard Event Tracking** | 8.3 (226 reviews) | Not enough data | Not enough data | | **Custom Event Tracking** | 8.4 (215 reviews) | Not enough data | Not enough data | | **Retention** | 8.3 (225 reviews) | Not enough data | Not enough data | | **Return** | 8.4 (219 reviews) | Not enough data | Not enough data | | **Conversions** | 8.5 (231 reviews) | Not enough data | Not enough data | | **Funnels** | 8.3 (223 reviews) | Not enough data | Not enough data | #### Reporting | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Real-Time Reporting** | 8.4 (243 reviews) | Not enough data | Not enough data | | **Trending** | Feature Not Available | Not enough data | Not enough data | | **Retroactive Reporting** | 8.6 (242 reviews) | Not enough data | Not enough data | | **Segmentation** | 8.5 (245 reviews) | Not enough data | Not enough data | | **Mobile Reporting** | 8.1 (199 reviews) | Not enough data | Not enough data | | **Unification Across Devices** | 8.4 (205 reviews) | Not enough data | Not enough data | | **Custom Reports and Dashboards** | 9.0 (254 reviews) | Not enough data | Not enough data | #### Other | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **User Data** | 8.7 (226 reviews) | Not enough data | Not enough data | | **Site Search Reporting** | 8.6 (209 reviews) | Not enough data | Not enough data | | **Load Time Monitoring** | 8.4 (201 reviews) | Not enough data | Not enough data | | **Campaign Tracking** | 8.7 (216 reviews) | Not enough data | Not enough data | | **E-Commerce** | 8.7 (208 reviews) | Not enough data | Not enough data | | **Promotional Messages** | 8.2 (180 reviews) | Not enough data | Not enough data | | **Administration Alerts** | 8.3 (191 reviews) | Not enough data | Not enough data | #### Agentic AI - Digital Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Autonomous Task Execution** | 7.4 (15 reviews) | Not enough data | Not enough data | | **Cross-system Integration** | 7.8 (15 reviews) | Not enough data | Not enough data | | **Proactive Assistance** | 7.8 (16 reviews) | Not enough data | Not enough data | | **Decision Making** | 7.9 (16 reviews) | Not enough data | Not enough data | #### Administration | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **API / Integrations** | 8.4 (218 reviews) | Not enough data | Not enough data | | **QA Testing** | 8.3 (193 reviews) | Not enough data | Not enough data | | **Performance and Reliability** | 8.5 (245 reviews) | Not enough data | Not enough data | | **User, Role, and Access Management** | 8.6 (239 reviews) | Not enough data | Not enough data | ### Location Intelligence | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | 9.3/10 | 37 | #### Cartography | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Map Design** | Not enough data | Not enough data | 9.3 (28 reviews) | | **Vector Mapping ** | Not enough data | Not enough data | 9.3 (27 reviews) | | **Data Visualization** | Not enough data | Not enough data | 9.6 (32 reviews) | | **Overlaying** | Not enough data | Not enough data | 9.4 (28 reviews) | #### Analysis | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Predictive Analysis** | Not enough data | Not enough data | 9.1 (30 reviews) | | **Distance Analysis ** | Not enough data | Not enough data | 9.2 (28 reviews) | | **Spatial Analysis** | Not enough data | Not enough data | 9.3 (28 reviews) | | **Data Stream** | Not enough data | Not enough data | 9.1 (29 reviews) | #### Reporting | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Transformation** | Not enough data | Not enough data | 9.3 (29 reviews) | | **WYSIWYG Design** | Not enough data | Not enough data | 9.2 (27 reviews) | | **API Integrations** | Not enough data | Not enough data | 9.1 (27 reviews) | ### Data Preparation | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | 8.3/10 | 274 | #### Data Source Access | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Breadth of Data Sources** | Not enough data | Not enough data | 8.7 (236 reviews) | | **Ease of Data Connectivity** | Not enough data | Not enough data | 8.8 (241 reviews) | | **API Connectivity** | Not enough data | Not enough data | 8.3 (231 reviews) | #### Data Interaction | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Profiling and Classification** | Not enough data | Not enough data | 8.2 (229 reviews) | | **Metadata Management** | Not enough data | Not enough data | 8.1 (232 reviews) | | **Data Modeling** | Not enough data | Not enough data | 8.3 (232 reviews) | | **Data Joining** | Not enough data | Not enough data | 8.5 (236 reviews) | | **Data Blending** | Not enough data | Not enough data | 8.3 (234 reviews) | | **Data Quality and Cleansing** | Not enough data | Not enough data | 8.4 (231 reviews) | | **Data Sharing** | Not enough data | Not enough data | 8.4 (230 reviews) | | **Data Governance** | Not enough data | Not enough data | 8.3 (229 reviews) | #### Data Exporting | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Breadth of Integrations** | Not enough data | Not enough data | 8.5 (224 reviews) | | **Ease of Integrations** | Not enough data | Not enough data | 8.5 (228 reviews) | | **Data Workflows** | Not enough data | Not enough data | 8.4 (226 reviews) | #### Generative AI | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **AI Text Generation** | Not enough data | Not enough data | 7.4 (220 reviews) | ### Insurance Analytics | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | 9.1/10 | 69 | #### Additional Functionality | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Cloud** | Not enough data | Not enough data | 8.9 (63 reviews) | | **Dashboard** | Not enough data | Not enough data | 9.3 (64 reviews) | #### Basics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reporting** | Not enough data | Not enough data | 9.2 (63 reviews) | #### Content | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Automation** | Not enough data | Not enough data | 8.9 (60 reviews) | #### Data | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Visualization** | Not enough data | Not enough data | 9.4 (62 reviews) | #### Interoperability | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Pre-Built Connectors** | Not enough data | Not enough data | 8.9 (60 reviews) | #### Performance | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Reporting** | Not enough data | Not enough data | 9.2 (63 reviews) | ### FP&A (Financial Planning & Analysis) | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | 8.6/10 | 95 | | **Tableau** | N/A | N/A | #### Financial Planning | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Extended Planning** | Not enough data | 8.4 (50 reviews) ✓ Verified | Not enough data | | **Reporting** | Not enough data | 8.6 (56 reviews) ✓ Verified | Not enough data | | **Integration** | Not enough data | 8.2 (56 reviews) ✓ Verified | Not enough data | #### Agentic AI - FP&A (Financial Planning & Analysis) | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### Financial Insight | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Budgeting** | Not enough data | 8.7 (51 reviews) ✓ Verified | Not enough data | | **Forecasting** | Not enough data | 8.7 (58 reviews) ✓ Verified | Not enough data | | **Planning** | Not enough data | 8.8 (57 reviews) ✓ Verified | Not enough data | #### Data | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Visualization** | Not enough data | 8.8 (61 reviews) ✓ Verified | Not enough data | | **Data Analysis** | Not enough data | 8.6 (60 reviews) ✓ Verified | Not enough data | | **Custom Reporting** | Not enough data | 8.6 (57 reviews) ✓ Verified | Not enough data | | **Reporting Templates** | Not enough data | 8.3 (58 reviews) ✓ Verified | Not enough data | #### Status Communication | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Collaboration** | Not enough data | 8.5 (56 reviews) ✓ Verified | Not enough data | | **Version Control** | Not enough data | 8.6 (55 reviews) ✓ Verified | Not enough data | | **Real-Time Data Updates** | Not enough data | 8.7 (57 reviews) ✓ Verified | Not enough data | | **Scorecards** | Not enough data | 8.5 (52 reviews) ✓ Verified | Not enough data | ### Sales Analytics | Product | Score | Reviews | |---|---|---| | **Looker** | 8.1/10 | 260 | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | N/A | N/A | #### Agentic AI - Sales Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Autonomous Task Execution** | 7.0 (11 reviews) | Not enough data | Not enough data | | **Cross-system Integration** | 7.6 (11 reviews) | Not enough data | Not enough data | | **Adaptive Learning** | 6.7 (11 reviews) | Not enough data | Not enough data | | **Natural Language Interaction** | 7.4 (12 reviews) | Not enough data | Not enough data | | **Proactive Assistance** | 7.3 (11 reviews) | Not enough data | Not enough data | #### Data Sourcing | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Sourcing** | 8.8 (203 reviews) | Not enough data | Not enough data | | **Exporting & Sharing Data** | 8.8 (221 reviews) | Not enough data | Not enough data | | **Multi-Device Data Visualization** | 8.6 (188 reviews) | Not enough data | Not enough data | | **Interactive Dashboards** | 8.8 (225 reviews) | Not enough data | Not enough data | | **Data Segmentation** | 8.7 (209 reviews) | Not enough data | Not enough data | #### Predictive Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Lead Scoring** | 8.3 (153 reviews) | Not enough data | Not enough data | | **Opportunity Scoring** | 8.2 (149 reviews) | Not enough data | Not enough data | | **Risk Analysis** | 8.2 (147 reviews) | Not enough data | Not enough data | | **Live Forecasting** | 8.0 (164 reviews) | Not enough data | Not enough data | #### Sales Management | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Live Pipeline Management** | 8.4 (161 reviews) | Not enough data | Not enough data | | **Sales Gamification** | 8.2 (140 reviews) | Not enough data | Not enough data | | **Account-Based Analytics** | 8.6 (170 reviews) | Not enough data | Not enough data | | **Activity Tracking** | 8.7 (168 reviews) | Not enough data | Not enough data | ### Accounting & Finance | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | N/A | N/A | #### Agentic AI - Accounting & Finance | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | ### Semantic Layer Tools | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | N/A | N/A | #### Deployment & Integration - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Multi-Environment & Multi-Cloud Support** | Not enough data | Not enough data | Not enough data | | **Open API & SDK Integration** | Not enough data | Not enough data | Not enough data | #### Data Connectivity & Federation - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Cross-Source Query Federation** | Not enough data | Not enough data | Not enough data | | **Dynamic Schema & Metadata Adaptation** | Not enough data | Not enough data | Not enough data | #### Data Modeling & Metrics - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Derived & Calculated Metrics** | Not enough data | Not enough data | Not enough data | | **Time Intelligence Functions** | Not enough data | Not enough data | Not enough data | #### Performance Optimization - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Query Caching & Acceleration** | Not enough data | Not enough data | Not enough data | | **Adaptive Query Optimization** | Not enough data | Not enough data | Not enough data | #### Governance - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **AI Governance & Observability** | Not enough data | Not enough data | Not enough data | | **Metric Lineage for AI Training Data** | Not enough data | Not enough data | Not enough data | | **Version Control & Change Impact Analysis** | Not enough data | Not enough data | Not enough data | #### Advanced Intelligence - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Natural Language Query Interface** | Not enough data | Not enough data | Not enough data | | **Semantic Layer for AI/ML Models** | Not enough data | Not enough data | Not enough data | | **Recommendation Engine** | Not enough data | Not enough data | Not enough data | #### Agentic AI Enablement - Semantic Layer Tools | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Agentic Query Orchestration** | Not enough data | Not enough data | Not enough data | | **Contextual Reasoning Layer** | Not enough data | Not enough data | Not enough data | | **Workflow Automation via Semantic Agents** | Not enough data | Not enough data | Not enough data | ### Agentic Analytics | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | N/A | N/A | #### Data Connectivity and Prep - Agentic Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Data Source Connectivity** | Not enough data | Not enough data | Not enough data | | **Automated Data Preparation** | Not enough data | Not enough data | Not enough data | #### Autonomous Insight Generation - Agentic Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Continuous Pattern Detection** | Not enough data | Not enough data | Not enough data | | **Multi‑Step Reasoning** | Not enough data | Not enough data | Not enough data | | **Predictive & Prescriptive Analytics** | Not enough data | Not enough data | Not enough data | #### Interaction and Workflow - Agentic Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Natural Language Query and Conversational Analytics** | Not enough data | Not enough data | Not enough data | | **Action Triggering & Workflow Orchestration** | Not enough data | Not enough data | Not enough data | | **Explainability & Audit Trails** | Not enough data | Not enough data | Not enough data | #### AI Agent Management - Agentic Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Agent Configuration & Goals** | Not enough data | Not enough data | Not enough data | | **Continuous Learning & Feedback** | Not enough data | Not enough data | Not enough data | ### Predictive Analytics | Product | Score | Reviews | |---|---|---| | **Looker** | N/A | N/A | | **SAP Analytics Cloud** | 8.4/10 | 231 | | **Tableau** | 8.6/10 | 295 | #### Statistical Tool | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Scripting** | Not enough data | 8.0 (148 reviews) | 8.4 (253 reviews) | | **Data Mining** | Not enough data | 8.2 (153 reviews) | 8.4 (255 reviews) | | **Algorithms** | Not enough data | 8.0 (150 reviews) | 8.4 (245 reviews) | #### Data Analysis | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Analysis** | Not enough data | 8.5 (166 reviews) | 9.0 (276 reviews) | | **Data Interaction** | Not enough data | 8.3 (163 reviews) | 8.9 (270 reviews) | #### Decision Making | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Modeling** | Not enough data | 8.3 (162 reviews) | 8.7 (260 reviews) | | **Data Visualizations** | Not enough data | 8.5 (161 reviews) | 9.4 (276 reviews) | | **Report Generation** | Not enough data | 8.4 (164 reviews) | 9.1 (269 reviews) | | **Data Unification** | Not enough data | 8.4 (120 reviews) | 8.7 (263 reviews) | #### Generative AI | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **AI Text Generation** | Not enough data | 8.7 (9 reviews) | 8.0 (177 reviews) | | **AI Text Summarization** | Not enough data | 8.9 (9 reviews) | 8.0 (176 reviews) | ### Marketing Analytics | Product | Score | Reviews | |---|---|---| | **Looker** | 8.2/10 | 312 | | **SAP Analytics Cloud** | N/A | N/A | | **Tableau** | N/A | N/A | #### Marketing Operations | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **ROI Tracking** | 8.6 (221 reviews) ✓ Verified | Not enough data | Not enough data | | **Data Collection** | 8.7 (242 reviews) ✓ Verified | Not enough data | Not enough data | | **Customer Insights** | 8.5 (229 reviews) ✓ Verified | Not enough data | Not enough data | | **Multi-User Access** | 8.9 (244 reviews) ✓ Verified | Not enough data | Not enough data | | **Spend Management** | 8.4 (130 reviews) | Not enough data | Not enough data | | **White Label** | Feature Not Available | Not enough data | Not enough data | #### Campaign Activity | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Campaign Insights** | 8.6 (231 reviews) ✓ Verified | Not enough data | Not enough data | | **Reports and Dashboards** | 8.8 (260 reviews) ✓ Verified | Not enough data | Not enough data | | **Campaign Stickiness** | 8.5 (212 reviews) ✓ Verified | Not enough data | Not enough data | | **Multichannel Tracking** | 8.5 (213 reviews) ✓ Verified | Not enough data | Not enough data | | **Brand Optimization** | 8.4 (199 reviews) ✓ Verified | Not enough data | Not enough data | | **Predictive Analytics** | 7.9 (120 reviews) ✓ Verified | Not enough data | Not enough data | #### Agentic AI - Marketing Analytics | Feature | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Autonomous Task Execution** | 6.8 (14 reviews) | Not enough data | Not enough data | | **Cross-system Integration** | 7.5 (14 reviews) | Not enough data | Not enough data | | **Proactive Assistance** | 7.3 (14 reviews) | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Analytics Platforms](https://www.g2.com/categories/analytics-platforms) **Unique to Looker (5):** [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Digital Analytics Software](https://www.g2.com/categories/digital-analytics), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools) **Unique to SAP Analytics Cloud (3):** [Predictive Analytics Software](https://www.g2.com/categories/predictive-analytics), [FP&A Software](https://www.g2.com/categories/fp-a-financial-planning-analysis), [Data Visualization Tools](https://www.g2.com/categories/data-visualization-tools) **Unique to Tableau (7):** [Semantic Layer Tools](https://www.g2.com/categories/semantic-layer-tools), [Agentic Analytics Software](https://www.g2.com/categories/agentic-analytics), [Predictive Analytics Software](https://www.g2.com/categories/predictive-analytics), [Data Preparation Software](https://www.g2.com/categories/data-preparation), [Embedded Business Intelligence Software](https://www.g2.com/categories/embedded-business-intelligence), [Insurance Analytics Software](https://www.g2.com/categories/insurance-analytics), [Location Intelligence Software](https://www.g2.com/categories/location-intelligence) --- ## Reviewer Demographics ### By Company Size | Segment | Looker | SAP Analytics Cloud | Tableau | |---|---|---|---| | **Small-Business** | 19.3% | 24.1% | 21.1% | | **Mid-Market** | 60.6% | 28.6% | 36.8% | | **Enterprise** | 20.1% | 47.4% | 42.1% | ### By Industry #### Looker - **Computer Software:** 11.5% - **Information Technology and Services:** 11.2% - **Marketing and Advertising:** 8.3% - **Financial Services:** 7.4% - **Internet:** 6.1% - **Retail:** 5.0% - **Food & Beverages:** 2.3% - **Consumer Goods:** 2.1% - **Health, Wellness and Fitness:** 2.1% - **Hospital & Health Care:** 2.1% - **Other:** 41.9% #### SAP Analytics Cloud - **Information Technology and Services:** 17.5% - **Computer Software:** 6.1% - **Accounting:** 4.2% - **Financial Services:** 4.2% - **Hospital & Health Care:** 3.2% - **Higher Education:** 3.1% - **Retail:** 2.9% - **Consumer Goods:** 2.7% - **Automotive:** 2.5% - **Chemicals:** 2.1% - **Other:** 51.5% #### Tableau - **Information Technology and Services:** 11.8% - **Computer Software:** 7.6% - **Financial Services:** 7.1% - **Hospital & Health Care:** 4.3% - **Marketing and Advertising:** 4.3% - **Higher Education:** 3.9% - **Telecommunications:** 3.3% - **Education Management:** 2.8% - **Internet:** 2.7% - **Insurance:** 2.7% - **Other:** 49.6% --- ## Alternatives ### Alternatives to Looker - [Mode](https://www.g2.com/products/mode-mode/reviews) — 4.5/5 stars (330 reviews) - [Zoho Analytics](https://www.g2.com/products/zoho-analytics/reviews) — 4.2/5 stars (285 reviews) - [Sisense](https://www.g2.com/products/sisense/reviews) — 4.2/5 stars (1062 reviews) - [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1011 reviews) - [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews) - [Grow.com](https://www.g2.com/products/grow-com/reviews) — 4.3/5 stars (279 reviews) - [Toucan](https://www.g2.com/products/toucan/reviews) — 4.7/5 stars (182 reviews) - [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (930 reviews) - [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (694 reviews) - [GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews) — 4.3/5 stars (615 reviews) ### Alternatives to SAP Analytics Cloud - [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (930 reviews) - [Board](https://www.g2.com/products/board/reviews) — 4.4/5 stars (318 reviews) - [IBM Cognos Analytics](https://www.g2.com/products/ibm-cognos-analytics/reviews) — 4.1/5 stars (502 reviews) - [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (694 reviews) - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) — 4.5/5 stars (1640 reviews) - [Anaplan](https://www.g2.com/products/anaplan/reviews) — 4.6/5 stars (461 reviews) - [Oracle Analytics Cloud](https://www.g2.com/products/oracle-analytics-cloud/reviews) — 4.1/5 stars (333 reviews) - [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews) - [Workday Adaptive Planning](https://www.g2.com/products/workday-adaptive-planning/reviews) — 4.3/5 stars (307 reviews) - [Strategy One (formerly MicroStrategy ONE)](https://www.g2.com/products/strategy-one-formerly-microstrategy-one/reviews) — 4.2/5 stars (600 reviews) ### Alternatives to Tableau - [Qlik Sense](https://www.g2.com/products/qlik-sense/reviews) — 4.4/5 stars (930 reviews) - [Alteryx](https://www.g2.com/products/alteryx/reviews) — 4.6/5 stars (836 reviews) - [GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews) — 4.3/5 stars (615 reviews) - [Domo](https://www.g2.com/products/domo/reviews) — 4.3/5 stars (1011 reviews) - [ThoughtSpot](https://www.g2.com/products/thoughtspot/reviews) — 4.4/5 stars (334 reviews) - [Amazon QuickSight](https://www.g2.com/products/amazon-quicksight/reviews) — 4.3/5 stars (694 reviews) - [IBM Cognos Analytics](https://www.g2.com/products/ibm-cognos-analytics/reviews) — 4.1/5 stars (502 reviews) - [Hex](https://www.g2.com/products/hex-tech-hex/reviews) — 4.5/5 stars (398 reviews) - [Oracle Analytics Cloud](https://www.g2.com/products/oracle-analytics-cloud/reviews) — 4.1/5 stars (333 reviews) - [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews) --- ## Top Discussions ### Looker - Title: [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) — 4 comments > **Top comment:** "After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000. I needed the profit..." - Title: [Best way to start on visualizations?](https://www.g2.com/discussions/24831-best-way-to-start-on-visualizations) — 2 comments, 1 upvote > **Top comment:** "Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a..." - Title: [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) — 1 comment > **Top comment:** "Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions...." - Title: [How do I know where in my SQL errors are?](https://www.g2.com/discussions/how-do-i-know-where-in-my-sql-errors-are) — 1 comment, 1 upvote > **Top comment:** "Hey Carlos! I'm Izzy, the Looker Community manager. Yeah, especially in huge SQL queries it can be hard to figure out exactly where the issue lies. That..." - Title: [Multi-brand implementation](https://www.g2.com/discussions/multi-brand-implementation) — 1 comment, 1 upvote > **Top comment:** "Hey Brian! I'm Izzy, the Looker Community manager. There's 2 components here (well, a few more, but 2 high-level ones). Folder/content access and..." ### SAP Analytics Cloud - Title: [What is SAP Analytics Cloud used for?](https://www.g2.com/discussions/what-is-sap-analytics-cloud-used-for) — 2 comments > **Top comment:** "SAP Using for Business Intelligence (BI), Data Visualization, Planning and Forecasting, Predictive Analytics, Data Connectivity, Data Integration and more..." - Title: [What is the use of SAP Analytics Cloud?](https://www.g2.com/discussions/what-is-the-use-of-sap-analytics-cloud) — 2 comments > **Top comment:** "It is use for minimising risk and optimising oppurtunities . It creates bleeding edge analytics with quick solution It present data fast according to companies." - Title: [What is SAP Lumira used for?](https://www.g2.com/discussions/sap-lumira-what-is-sap-lumira-used-for) — 1 comment, 1 upvote > **Top comment:** "SAP Lumira is used for data visualization and business analytics. It helps users connect to various data sources, prepare and transform data, and create..." - Title: [What is SAP Analytics Hub used for?](https://www.g2.com/discussions/what-is-sap-analytics-hub-used-for) — 1 comment > **Top comment:** "SAP Analytics Hub is a web-based tool and platform developed by SAP that is used for the following purposes: Centralized Analytics Access: SAP Analytics..." - Title: [What is predictive analytics software?](https://www.g2.com/discussions/sap-predictive-analytics-what-is-predictive-analytics-software) — 1 comment > **Top comment:** "Predictive analytics software is a type of technology that uses historical data, statistical algorithm and machine learning techniques to identify patterns..." ### Tableau - Title: [have you used Tableau Cloud ? for which industry you used and how was your experience?](https://www.g2.com/discussions/have-you-used-tableau-cloud-for-which-industry-you-used-and-how-was-your-experience) — 2 comments, 2 upvotes > **Top comment:** "<p>Hello Tausif,</p><p>I haven't used it yet, but I'm keen to explore about it and learn more about it. I will probably do this when I have more..." - Title: [How are business intelligence professionals using Tableau's latest visualization tools to interpret complex data sets?](https://www.g2.com/discussions/how-are-business-intelligence-professionals-using-tableau-s-latest-visualization-tools-to-interpret-complex-data-sets) — 2 comments > **Top comment:** "It helps in making very complex visualization in just few clicks. The learning curve is also very shallow. I use it to present client't complex data in..." - Title: [Do I need Tableau Desktop if I have Tableau Server?](https://www.g2.com/discussions/tableau-do-i-need-tableau-desktop-if-i-have-tableau-server) — 2 comments > **Top comment:** "It serves your needs well you don't need to switch " - Title: [What does Tableau Desktop do?](https://www.g2.com/discussions/what-does-tableau-desktop-do) — 2 comments > **Top comment:** "Tableau Desktop help create interactive Dashboards offline and publish it to the wider audience through Tableau public. Tableau Desktop is one of the version..." - Title: [There are lot of challenges like writing the complex logic and backup of jason file, is there any solution in pipeline?](https://www.g2.com/discussions/there-are-lot-of-challenges-like-writing-the-complex-logic-and-backup-of-jason-file-is-there-any-solution-in-pipeline-c33da826-5a3a-4e10-87f8-c8a4ef5b7954) — 2 comments, 1 upvote > **Top comment:** "Yes, in order to take backup JASON is the best option yet. Also there are still few challenges for writing the complex logic." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/looker-vs-sap-analytics-cloud-vs-tableau)