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Compare Looker and Qlik Sense 
Featured Products
At a Glance
Market Segments
Mid-Market (60.8% of reviews)
Enterprise (44.2% of reviews)
Entry-Level Pricing
No pricing available
$30 USD/user/month. Billed Annually.
Looker
Star Rating
(1,589)4.4 out of 5
Market Segments
Mid-Market (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LookerQlik Sense
Star Rating
(921)4.4 out of 5
Market Segments
Enterprise (44.2% of reviews)
Pros & Cons
Entry-Level Pricing
$30 USD/user/month. Billed Annually.
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in user experience, particularly with its customizable interface that allows users to create interactive reports easily. One user mentioned, "I like its super easy, keen, and customizable interface," highlighting its effectiveness in generating visually appealing dashboards.
- Users say Qlik Sense stands out for its powerful data processing capabilities, especially when handling complex datasets. Reviewers appreciate its associative engine, which allows for seamless integration of multi-table data, making it particularly useful for telecom and activation dashboards.
- According to verified reviews, Looker has a stronger market presence, particularly among mid-market companies, which may indicate a more tailored approach to their needs. Users from e-commerce backgrounds noted its effectiveness in tracking sales performance and trends, showcasing its relevance in that sector.
- Reviewers mention that Qlik Sense offers robust data manipulation features, with users praising its high capacity for processing and transforming data. This capability is crucial for organizations that rely on multiple data sources to streamline their analytical processes.
- Users highlight that Looker provides a more collaborative environment, making it easy to share insights with team members. One user noted, "I like being able to share insights with my team members or management easily," which can enhance teamwork and decision-making.
- G2 reviewers indicate that while both platforms have similar ease of setup scores, Qlik Sense users have reported a slightly better experience in terms of data filtering and visualization, with one user stating its data filtering capabilities are particularly strong, achieving a score of 9.2.
Pricing
Entry-Level Pricing
Looker
No pricing availableQlik Sense
Qlik Sense® Business
$30
USD/user/month. Billed Annually.
SaaS solution to operationalize analytics across groups and teams.
Free Trial
Looker
Free Trial is available
Qlik Sense
Free Trial is available
Ratings
Meets Requirements
8.7
1,089
8.5
599
Ease of Use
8.2
1,094
8.4
608
Ease of Setup
8.2
573
8.2
330
Ease of Admin
8.3
430
7.9
330
Quality of Support
8.6
927
8.0
547
Has the product been a good partner in doing business?
8.9
408
8.5
326
Product Direction (% positive)
8.8
1,021
8.3
579
Features by Category
Reports
8.6
658
|
Verified
8.4
418
|
Verified
8.2
613
|
Verified
8.3
395
|
Verified
8.2
654
|
Verified
8.5
430
|
Verified
8.3
525
|
Verified
8.3
334
|
Verified
8.7
657
|
Verified
8.8
427
|
Verified
Self Service
8.4
619
|
Verified
8.4
357
|
Verified
8.6
635
|
Verified
8.7
413
|
Verified
8.4
609
|
Verified
8.5
402
|
Verified
8.1
613
|
Verified
8.4
396
|
Verified
8.3
586
|
Verified
7.9
344
|
Verified
7.7
498
|
Verified
7.4
305
|
Verified
Advanced Analytics
7.6
427
|
Verified
7.4
234
|
Verified
8.4
628
|
Verified
8.7
406
|
Verified
8.0
510
|
Verified
7.9
296
|
Verified
Building Reports
8.3
383
|
Verified
8.7
252
|
Verified
8.3
394
|
Verified
8.8
246
|
Verified
8.0
353
|
Verified
8.1
211
|
Verified
8.1
327
|
Verified
8.0
184
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
658
|
Verified
8.4
418
|
Verified
8.2
613
|
Verified
8.3
395
|
Verified
8.2
654
|
Verified
8.5
430
|
Verified
8.3
525
|
Verified
8.3
334
|
Verified
8.7
657
|
Verified
8.8
427
|
Verified
Reports
8.5
109
Not enough data
8.5
108
Not enough data
8.0
102
Not enough data
Generative AI
7.0
101
Not enough data
7.1
101
Not enough data
Visualization
8.5
112
Not enough data
8.4
111
Not enough data
8.7
112
Not enough data
8.3
110
Not enough data
Data Updates
8.1
108
Not enough data
8.3
107
Not enough data
Collaboration
8.4
107
Not enough data
8.0
107
Not enough data
8.0
103
Not enough data
Data Updates
7.8
137
Not enough data
8.0
141
Not enough data
8.5
144
Not enough data
Reports
8.6
658
|
Verified
8.4
418
|
Verified
8.2
613
|
Verified
8.3
395
|
Verified
8.2
654
|
Verified
8.5
430
|
Verified
8.3
525
|
Verified
8.3
334
|
Verified
8.7
657
|
Verified
8.8
427
|
Verified
Data Preparation
8.4
281
|
Verified
8.6
202
|
Verified
8.3
259
|
Verified
8.4
187
|
Verified
Data Modeling and Blending
8.5
309
|
Verified
8.9
225
|
Verified
8.7
327
|
Verified
9.2
228
|
Verified
8.4
309
|
Verified
8.9
222
|
Verified
Generative AI
7.1
88
7.5
27
7.1
86
7.6
28
Agentic AI - Analytics Platforms
7.2
39
Not enough data
7.3
38
Not enough data
7.3
38
Not enough data
7.1
39
Not enough data
7.3
39
Not enough data
7.4
38
Not enough data
7.6
37
Not enough data
Self Service
8.4
619
|
Verified
8.4
357
|
Verified
8.6
635
|
Verified
8.7
413
|
Verified
8.4
609
|
Verified
8.5
402
|
Verified
8.1
613
|
Verified
8.4
396
|
Verified
8.3
586
|
Verified
7.9
344
|
Verified
7.7
498
|
Verified
7.4
305
|
Verified
Deployment & Integration - Analytics Platforms
8.0
37
Not enough data
8.1
34
Not enough data
7.7
33
Not enough data
8.3
36
Not enough data
Advanced Analytics
7.6
427
|
Verified
7.4
234
|
Verified
8.4
628
|
Verified
8.7
406
|
Verified
8.0
510
|
Verified
7.9
296
|
Verified
Performance & Scalability - Analytics Platforms
8.1
38
Not enough data
8.0
35
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
8.0
36
Not enough data
7.2
34
Not enough data
7.3
34
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.2
34
Not enough data
7.5
35
Not enough data
7.7
34
Not enough data
7.4
34
Not enough data
Personalized Intelligence - Analytics Platforms
7.7
34
Not enough data
7.2
35
Not enough data
7.6
34
Not enough data
Building Reports
8.3
383
|
Verified
8.7
252
|
Verified
8.3
394
|
Verified
8.8
246
|
Verified
8.0
353
|
Verified
8.1
211
|
Verified
8.1
327
|
Verified
8.0
184
|
Verified
Reports
8.6
658
|
Verified
8.4
418
|
Verified
8.2
613
|
Verified
8.3
395
|
Verified
8.2
654
|
Verified
8.5
430
|
Verified
8.3
525
|
Verified
8.3
334
|
Verified
8.7
657
|
Verified
8.8
427
|
Verified
Self Service
8.4
619
|
Verified
8.4
357
|
Verified
8.6
635
|
Verified
8.7
413
|
Verified
8.4
609
|
Verified
8.5
402
|
Verified
8.1
613
|
Verified
8.4
396
|
Verified
8.3
586
|
Verified
7.9
344
|
Verified
7.7
498
|
Verified
7.4
305
|
Verified
Building Reports
8.3
383
|
Verified
8.7
252
|
Verified
8.3
394
|
Verified
8.8
246
|
Verified
8.0
353
|
Verified
8.1
211
|
Verified
8.1
327
|
Verified
8.0
184
|
Verified
Metrics
8.8
237
Not enough data
8.7
238
Not enough data
8.4
224
Not enough data
8.4
226
Not enough data
8.4
215
Not enough data
8.3
225
Not enough data
8.4
219
Not enough data
8.5
230
Not enough data
8.3
222
Not enough data
Reporting
8.4
241
Not enough data
Feature Not Available
Not enough data
8.6
242
Not enough data
8.6
245
Not enough data
8.1
199
Not enough data
8.4
204
Not enough data
9.0
254
Not enough data
Other
8.7
226
Not enough data
8.6
209
Not enough data
8.4
201
Not enough data
8.7
215
Not enough data
8.7
206
Not enough data
8.2
178
Not enough data
8.3
191
Not enough data
Agentic AI - Digital Analytics
7.6
16
Not enough data
7.9
16
Not enough data
7.8
16
Not enough data
7.9
16
Not enough data
Administration
8.4
217
Not enough data
8.3
193
Not enough data
8.5
245
Not enough data
8.6
240
Not enough data
Cartography
Not enough data
8.8
62
Not enough data
8.8
55
Not enough data
9.4
65
Not enough data
9.1
56
Analysis
Not enough data
8.8
56
Not enough data
8.9
56
Not enough data
8.9
56
Not enough data
9.0
58
Reporting
Not enough data
9.3
76
Not enough data
9.0
67
Not enough data
9.0
65
Data Source Access
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Exporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Sales Analytics
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Not enough data
Data Sourcing
8.8
203
Not enough data
8.8
220
Not enough data
8.6
188
Not enough data
8.8
225
Not enough data
8.7
208
Not enough data
Predictive Analytics
8.3
152
Not enough data
8.2
148
Not enough data
8.2
146
Not enough data
8.0
164
Not enough data
Sales Management
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Not enough data
Agentic AI - Productivity Bots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Statistical Tool
Not enough data
8.8
71
Not enough data
8.7
66
Not enough data
8.3
68
Data Analysis
Not enough data
9.2
69
Not enough data
9.2
72
Decision Making
Not enough data
8.9
76
Not enough data
9.2
79
Not enough data
8.8
77
Not enough data
9.0
77
Generative AI
Not enough data
8.5
9
Not enough data
8.3
9
Marketing Operations
8.6
221
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
228
|
Verified
Not enough data
8.9
245
|
Verified
Not enough data
8.4
130
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.6
231
|
Verified
Not enough data
8.8
261
|
Verified
Not enough data
8.5
212
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.4
199
|
Verified
Not enough data
7.9
119
|
Verified
Not enough data
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
Categories
Categories
Shared Categories
Looker and Qlik Sense are categorized as Embedded Business Intelligence and Analytics Platforms
Unique Categories
Looker is categorized as Sales Analytics, Marketing Analytics, Digital Analytics, and Data Visualization
Qlik Sense is categorized as Location Intelligence, Productivity Bots, Predictive Analytics, and Data Preparation
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Qlik Sense
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.7%
Information Technology and Services
11.0%
Marketing and Advertising
8.2%
Financial Services
7.6%
Internet
6.2%
Other
55.3%
Information Technology and Services
10.9%
Computer Software
6.5%
Financial Services
5.9%
Hospital & Health Care
5.7%
Retail
5.2%
Other
65.8%
Discussions
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
Do you recommend switching to Qliksense?
3 Comments
PM
Qliksense is pretty decent tool when it comes to Data Visualization and its script editor feature gives the developer the liberty on data manipulation.Read more
Why there is no enough documentation for implementing connectors to other data sources?
1 Comment
A
Hello, please leverage Qlik Community on product-related questions. https://community.qlik.com/t5/Support-Knowledge-Base/tkb-p/qlik-support-knowledge-base....Read more
Comparing the on-premises and SaaS solutions of Qlik Sense, which one would your recommend?
1 Comment
AP
Hi Joseph,
I am a Qlik Partner Ambassador with a vested interest in the success of Qlik solutions.
It is firstly great to see the debate move on from...Read more
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